This template worksheet is a valuable tool used to evaluate the quality characteristics of
ecommerce websites. Companies engaging in ecommerce should use this form to
identify if all desired or necessary ecommerce site functions have been properly
implemented. If a desired change is identified, use this worksheet to then track the
solution's implementation process. This document can be customized to fit the different
goals and qualities a company desires in its ecommerce website.
Evaluating eCommerce Solutions Worksheet
S. # Parameters Findings Compliance
1 Hyperlink Placement/Style
Is there a reduced usage of scrolling mechanisms and
presence of floating hyperlinks?
Are hyperlinks easily accessible at a glance (font
properties, such as name, size, bold/no bold, color of the
text hyperlinks, distinguishes them from the rest of the
Are icons used in graphical type hyperlinks intuitively
identifiable (i.e., do they represent the target object or are
2 Hyperlink Target/Content
Is there a tendency to have dead hyperlinks on the site
(use home page)?
Do the hyperlinks lead to relevant pages?
Is any type of site map present (i.e., site tree diagram,
drop-down menus, etc.)?
Are the mapping mechanisms informative as to the actual
depth in which the user navigates?
4 User Interface Attractiveness
Are there distracting and annoying elements?
5 Information Quality and Completeness
Are “read more” hyperlinks available to clarify possibly
broad, unclear or unknown topics to the reader?
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Is the site content signed and, thus, credible?
Is the content updated regularly?
Is there an internal search engine available?
6 Visitor Feedback and Online Help
Are email links available to visitors?
Are feedback forms available?
Is online help available (e.g., FAQs, etc.)?
7 Customization and Globalization
Are the colors used on the site related with to cultural
backgrounds (Western, Asian, etc.) of the targeted
Are there any applicable restrictions and/or taxation issues
listed for commodities that are exported/imported to/from
Is information about available shipping/ delivery options
8 Payment – Shipping Billing Options
Is a list and description of different payment options
Is a currency converter available?
Is the universal “postal code” used instead of the regional
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9 Accessibility, Security and Software Requirements
Is the site PDA / PC (Platform Compatibility) accessible?
Is the site optimized for users with mental or physical
Does the site display properly (i.e., no horizontal scrolling
mechanisms, no twisting of objects, etc.) in different
10 Security / Privacy
If a page is transactional/interactive, is a secure protocol
Is the cipher strength higher than 64 bits (128 bits is
standard for the industry)?
Is a privacy statement available?
Are the email addresses masked through scripts, forms,
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