Levi Strauss & Co.
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Levi Strauss & Co. Key Employees
Name Job Title
Fast Facts
President - Asia Pacific
1155 Battery Street, San Francisco, 94111, Division, Senior Vice
Headquarters Address
United States of America Aaron Boey
President - Asia Pacific
Telephone + 1 415 5016000 Division
President - Levi Strauss,
Fax N/A Europe, Senior Vice
Armin Broger
President - Levi Strauss,
Europe
Website www.levistrauss.com
Chief Financial Officer,
Blake Jorgensen
Executive Vice President
Ticker Symbol, Stock Exchange N/A
Senior Vice President -
Cathy Unruh
Global Human Resources
Number of Employees 11,800
Senior Vice President -
David Love
Global Sourcing
Fiscal Year End November
Fernando Aguierre Director
Revenue (in US$ million) 4,105.77
Chief Marketing Officer,
Jaime Cohen Szulc
Senior Vice President
Senior Vice President -
Larry Ruff Strategy and Business
Development
SWOT Analysis Leon J. Level Director
Strengths Weaknesses Patricia Salas Pineda Director
Broad Product Portfolio Concentration of Customers
Company Overview
Dependence on Third-Party
Innovative Marketing Strategy
Manufacturers
Levi Strauss & Co. (LSC) manufactures, retails
Wide Geographical Presence and distributes clothing. The company‘s
products include jeans, casual and dress pants,
tops, skirts, jackets and accessories. It owns the
Opportunities Threats
brand names Levi's, Dockers and Signature by
Levi Strauss & Co. The company sells its
Growing E-Commerce Existence of Multiple Competitors
merchandise through company-owned stores,
franchised stores and websites. It sells through
Increasing Number of Stores Fast Changing Fashion Trends 55,000 retail locations in 110 countries, of which
around 1,900 are franchised or company-
New Product Launches Global Economic Conditions operated stores. Levi Strauss & Co., along with
its subsidiaries, principally operates in the
Americas, Europe and Asia-Pacific, and is
headquartered in San Francisco, California,
USA.
Key Competitors
American Apparel Inc. (Ticker: APP)
G-III Apparel Group, Ltd. (Ticker: GIII)
Goody‘s Family Clothing, Inc.
The Jones Group Inc. (Ticker: JNY)
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Levi Strauss & Co. - SWOT Profile Page 1
Levi Strauss & Co.
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TABLE OF CONTENTS
1 Business Analysis ................................................................................................................................... 4
1.1 Company Overview ................................................................................................................................................4
1.2 Business Description ..............................................................................................................................................4
1.3 Major Products and Services .................................................................................................................................5
2 Mergers & Acquisitions and Partnerships ............................................................................................. 6
2.1 M&A and Partnerships Strategy .............................................................................................................................6
3 Recent Developments ........................................................................................................................... 12
4 SWOT Analysis ...................................................................................................................................... 14
4.1 SWOT Analysis - Overview ..................................................................................................................................14
4.2 Strengths ..............................................................................................................................................................14
4.3 Weaknesses .........................................................................................................................................................14
4.4 Opportunities ........................................................................................................................................................15
4.5 Threats .................................................................................................................................................................15
5 Levi Strauss & Co. - Company Statement ............................................................................................ 16
6 Levi Strauss & Co. - History.................................................................................................................. 18
7 Levi Strauss & Co. - Key Employees .................................................................................................... 19
8 Levi Strauss & Co. - Key Employee Biographies ................................................................................ 20
9 Levi Strauss & Co. - Locations and Subsidiaries ................................................................................ 21
9.1 Head Office ..........................................................................................................................................................21
9.2 Other Locations and Subsidiaries ........................................................................................................................21
10 Appendix ................................................................................................................................................ 22
10.1 Methodology .........................................................................................................................................................22
10.2 Disclaimer..........................................................................................................................................