Toys R Us in Japan: Local Profile by ICDResearch

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‘Toys R Us in Japan: Local Profile’ contains details on Toys R US's local operations, covering its market share (as well as that of its key competitors) and its latest approaches and strategies. It also provides details on historical developments in the country and latest news, events, key employees and key competitors.

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									                                     Retail
                                Company Profile




Toys R Us in Japan – Local Profile
Reference code: RT0137LP

Published: November 2011



ICD Research

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 TABLE OF CONTENTS



TABLE OF CONTENTS

1     Introduction ........................................................................................................................... 6
    1.1    What is this Report About? ............................................................................................................. 6
    1.2    Scope ............................................................................................................................................. 6
2     Toys R Us Japan – Company Profile ................................................................................... 7
    2.1    Company Overview......................................................................................................................... 7
    2.2    Business Description ...................................................................................................................... 7
       2.2.1     Store formats ...............................................................................................................................................8
       2.2.2     Products ......................................................................................................................................................9
       2.2.3     Private labels ...............................................................................................................................................9
       2.2.4     Services offered at stores..........................................................................................................................11
    2.3    Events and History ........................................................................................................................ 12
3     Toys R Us Japan – Key Information .................................................................................. 13
    3.1    Financial Performance .................................................................................................................. 13
    3.2    Operational Performance .............................................................................................................. 14
       3.2.1     Store count ................................................................................................................................................14
       3.2.2     Sales per store ..........................................................................................................................................15
       3.2.3     Sales per square meters ...........................................................................................................................16
       3.2.4     Revenue per employee .............................................................................................................................17
       3.2.1     Employees per thousand square meters ..................................................................................................18
    3.3    Key Employees ............................................................................................................................. 19
4     Toys R Us Japan – Corporate Strategy ............................................................................. 20
    4.1    Developing Integrated Stores ........................................................................................................ 20
    4.2    Increased Focus on E-commerce ................................................................................................. 20
    4.3    Emphasis on Product Quality ........................................................................................................ 20
5     Toys R Us Japan – News .................................................................................................... 21
6     Competitive Environment ................................................................................................... 22
    6.1    Main Toy Retailers in Japan .......................................................................................................... 22
    6.2    Market Share of Toy Retailers in Japan ........................................................................................ 22
    6.3    Expansion Plans and Product Launches of Competitors ............................................................... 24
       6.3.1     Rakuten Inc ...............................................................................................................................................24
       6.3.2     Nintendo ....................................................................................................................................................24
       6.3.3     Seiyu..........................................................................................................................................................24
       6.3.4     Tomy Co, Ltd .............................................................................................................................................24
7     Appendix .............................................................................................................................. 25
								
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