The Connection
BRINGING STUDENTS AND FACULTY TOGETHER SINCE 1998
V O L U M E 1 5 , I S S U E 3 A P R I L 1 2 , 2 0 1 0
Global Influence of Sports and Tourism
INSIDE THIS
ISSUE:
A World United by 2
the World Cup
Standardization or
Adaptation: Which
Do you Choose?
Cultural Corner 3
Mikhail Prokhorov:
Good or Bad for the
NBA?
11th Annual 4
Networking Seminar
Dubailand
The Global Hotel 5
Alliance
(Photo by Erica Schlegel)
Summit Seeks to
Revitalize the For- Cultural Impact: Positive or Negative on the Hospitality Industry?
gotten History of
Sports in India By: Ya Yang with people from various walks of For example, a Muslim will not eat
life, thus opening their eyes to a new pork. What is acceptable by one
Bettering Sports 6 On March 20th, 2010, Condo- world. Large numbers of visitors can culture may be frowned upon by
through leezza Rice attended Boao Interna- stimulate the development of tourism another.
Globalization tional Tourism Forum 2010. At the and hospitality in a region through
opening, Rice made a speech on their spending. In most cases, global
Globalization and how different cultures impact the tourism is valuable to an economy,
Cultural tourism and hospitality industry. because it generates revenue from
She also stated that the industry outside of the destination. Also,
Authenticity
has brought people from all over global tourism and hospitality can
100 People: A World 7 the world together and exposed facilitate the spread and delivery of
global travelers to different cul- other local cultures to various visi-
Portrait
tural beliefs, values, and back- tors. Hospitality organizations con-
Sponsorship
grounds. Travelers and tourists stantly need to upgrade and improve
should agree that cultural differ- upon their products and services, so
ences are nothing to fear, they are that they may better match the local
Sponsorship (cont.) 8 a positive aspect of tourism. Dif- cultures and take advantage of it, to The tourism and hospitality
ferences educate the development demonstrate more diverse and inter- industries of different destinations
and history of one destination and esting sites to visitors. should take advantage of their
make people value their own cul- Unfortunately, cultural impact can local culture, wisely. Businesses
ture and history more. sometimes be negative. A foreign and industry professionals must
Cultural impacts on tourism language and diverse cultural back- also understand that they are not
and hospitality can be positive and ground can sometimes be a barrier. only servicing locals, with similar
mutual. Local cultures can attract When interacting with people of cultural history and characteristics,
visitors to a specific destination. various cultural backgrounds, one but visitors from other destinations
Tourists are able to learn about needs to be careful not to use inap- that may act upon their own cul-
different cultures as they mingle propriate gestures or verbal remarks. tural differences. ■
PAGE 2
MARK YOUR
CALENDER
A World United by the World Cup
By: Trevor Fick cal tensions, this event gives We may not realize this in
countries the chance to come America, but even more than the
Donation Affair Olympic Games, the World Cup
The beauty of the World Cup together for a breathtaking exhi-
goes beyond world-class ath- bition. is the most powerful event in the
Location: Draught Horse letes, sold out For ninety minutes at world. Many participating coun-
1431 Cecil B. Moore Avenue, stadiums, and a time, countries seem- tries adjust work schedules to
Philadelphia, PA 19121 chants in the ingly forget troubles allow employees a leave of ab-
Date: Friday, April 16th stands. Perhaps such as poverty, class sence in order to watch the
Time: 6:00-8:00pm the most impor- inequity, and political game. The final match and clos-
tant aspect of the issues. In fact, before ing ceremonies now reach view-
Join Senior Seminar for a World Cup is the 2006 World Cup, ers of over one billion people
fantastic evening where you something people Arab leaders made re- worldwide, almost a sixth of the
have the chance of wining do not even real- lentless efforts to allow world’s population. For one
amazing prizes! ize. For a month, their lowest-class citi- month at least, countries will be
the differences zens a chance to see the placed on an even playing field.
between countries game after a high-end The dawning of each countries
regarding relig- TV network bought own political and cultural issues
ion, cultural be- exclusive rights to the are on the minds of their citizens.
liefs, and war are games. The World Cup The beauty of the World Cup
put on the back gives all nations hope, rests in all nations culminating
burner for this (Photo from and a chance to compete together for one event and put-
spectacle event. In www.cup2010.info ) with other nations towards ting aside their differences be-
a time where many the common goal of being tween each other politically and
Spring Fling countries are experiencing politi- crowned World Champions. culturally. ■
An All Day Event!
Location: Temple University
Main Campus Standardization or Adaptation: Which Do You Choose?
Date: Tuesday, April 13th
By: Myriame Dutes overseas should implement stan- dardization and adaptation.
Enjoy the opportunity to connect dardization or adaptation when Marriott has created a brand for
with Senior Seminar while eat- In today’s increasingly global developing a competitive market- itself so that consumers can
ing water ice sponsored by economy, it is frequently debated ing mix. Some argue the benefits expect exceptional quality of
Richie's Deli! whether hospitality companies of standardization offer a consis- service.
that are expanding their markets tent level of standards which give For many years, Marriott
the consumer confidence in their International has provided a
expectations of the product and certain level of standardization
ensure a certain level of quality through some of its brands.
that they expect from the brand. However, more recent strategies
Others argue that the benefits of of adaptation can be seen with
adaptation are necessary in un- the addition of two new brands:
derstanding the needs of those Edition and Autograph Collec-
directly affected by the product: tion. These brands will be lo-
the residents who live there. cated throughout various places
Some believe that the product in the world and each hotel will
must be more adaptive to meet be unique. Each property will
the needs of the consumer in capture the essence of the geo-
which the product is being mar- graphic location, tradition, and
keted to. Often, the needs of cross culture of the area where it is
-cultural consumers vary greatly located. Whether you support
between regions. standardization or adaptation,
Marriott International, a well- understanding your consumer
known leader within the hospital- will be critical in making that
ity industry with over 14 brands decision. ■
Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive,
and more than 3,100 hotels and
Emirates Airline and Group, & Edwin Fuller, President & Managing Dir.,
resorts worldwide, has under-
International Lodging, Marriott International, signing a partnership
stood the benefit of both stan-
contract. (Photo from:Travelwires.com)
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VOLUME 15, ISSUE 3 PAGE 3
Cultural Corner: Everyday Gestures in Different Countries
By: Britney Labolito United States: many interpret this as “peace”
Most European Countries: a positive gesture meaning “victory”
We all use a variety of gestures to
communicate with each other. We must Caution: if you make this gesture with your palm facing towards you
remember that the meanings of many in most European countries it means “shove it”
gestures are not universal. For instance,
gestures that are acceptable in the
United States may be considered rude
and obscene in other countries. There
are also gestures that are used in the
United States that hold opposite mean- United States: Great, good job, or “O.K.”
ing in other countries. In the U.S., to
nod your head up and down indicates an Turkey, Iraq, Iran and Thailand: this is an insulting and offensive
affirmative answer; however, in Greece gesture
or Bulgaria this means “no”.
The problem arises when you are
unaware of which gestures are consid-
ered offensive in other cultures. There-
fore, we have provided a list of some
commonly used gestures and the possi- United States: “O.K.”
ble misinterpretations they could have Brazil and Germany: an obscene gesture (the equivalent to the
in other countries. ■ middle finger gesture in the U.S.)
Japan: gesture for money that is usually used to ask for change
from a sales clerk
Mikhail Prokhorov: Good or Bad for the NBA?
By: John Medica is not from North America. It is believed
that the motivation behind the ownership
The New Jersey Nets recently avoided change was to ensure that the franchise does
tying the National Basketball Association moves to Brooklyn.
(NBA) recent for worst single season re- On the surface, the existence of a non-
cord. The Nets won only their 10th game of North American owner appears to be bene-
the season; however, the win will prevent ficial to the game of basketball. However, it
the Nets from tying the 1972-73 Philadel- remains to be seen how Mikhail Prokhorov
phia 76ers, who finished the regular season is received in the United States. While the
with a 9-73 record. The Nets have the low- ownership trend in the United States has
est attendance of all NBA teams, averaging been moving towards younger, more “hands
just 12,912 fans per game. In an effort to on” owners such as the Dallas Mavericks’
increase ticket sales, the Nets have at- Mark Cuban, Prokhorov has quite the inter-
tempted some controversial sales promo- national reputation. He is known for leading
tions. These include providing fans with a a lavish lifestyle with extravagant spending
free tax return with the purchase of a partial habits, accompanied by an affinity for so-
season ticket and offering reversible jerseys cializing with women. It is easy to envision
that prominently feature opposing players. a scenario where Prokhorov’s love of travel-
There is hope for the struggling franchise ing the world in the company of beautiful
though; it comes in the form of an impend- women would be scrutinized. The prospect
ing move to Brooklyn and a new majority of international ownership is intriguing and
owner. His name is Mikhail Prokhorov, and opens up countless possibilities. Neverthe-
according to Forbes Magazine, he is the less, it also creates the possibility for cus-
richest man in Russia. He reportedly in- toms and lifestyles to be misunderstood. ■
The “richest man in Russia”, Mr. Mikhail
vested $200 million to obtain a controlling
interest of the franchise. By doing so, he Prokhorov
became the first owner of an NBA team that (Photo from: www.pravda.ru)
CONNECTION
PAGE 4
Presenting the
“Higher Standards, in a New Decade”
Date: Wednesday, April 21, 2010
Time: 5:00pm—7:00pm
Location: Liacouras Center
Temple University
1776 North Broad Street
Philadelphia, PA 19121
Come and network with industry profes-
sionals in the sport, recreation, tourism,
and hospitality industries. Participants will
gain valuable knowledge through round
table discussions with representatives from
an assortment of organizations.
DON’T CLOSE THE DOOR ON THIS
For more info: OPPORTUNITY!
Contact Juan Ruiz at juan.ruiz@temple.edu
Check out the site:
www.sthmseniorseminar.com/2010/spring/calendar/
networkingseminar
Event Sponsored by: CRACKEDMACSCREEN.COM
DubailandHeadline
Inside Story
By: Kirsten Grandshaw tially in the middle of the desert will tell if Dubailand will surpass
is the juxtaposition of the average the reputable Walt Disney World
For decades Walt Disney camera-toting tourist in a conser- Resort. The project was officially
World Resorts have been the Muslim community where
vative,tentials never thought to be multicultural however the
announced in 2003 convention
Since the early days of it is illegal to take pictures of the
most popular theme park brand in possible. through glass ceilings estimated completion of the final
and tourism market in
tourism, African-Americans women. attaining positions in up-
the world with resort locations in and
Florida, have been involvedHong tour- With Dubai’s recent overex-
California, Hawaii, in the
Philadelphia. In 2013.
stages will not be until doing so,
per management. Neverthe- Undoubtedly, Dubailand over $1
she has generated will
CURRENT TRIVIA Kong and Paris. A current, on
ism and hospitality industry. tension of their finances and
less,
going project in DubaiJason Wallace,internationalit is still extremely
According to labeled criticism, will Du- billion in sales for the
make history due to extreme city
Who was the last British “Dubailand” has raised the bar difficult to gain entry into costs and the sheer magnitude of
of Philadelphia. Another
the President of the Black bailand be the next big thing or
male to win Wimbledon for extravagant theme parks. This upper management posi- the example is William Hol-
Culinarians of New York City, it be the failure that the park. ■
ostentatious endeavor has esti- will
in 1936? Nonetheless, the
stated they are the “original”whole tions. expects? Only time se-
mated a total of world land, the vice-president of
hospitality workers. They had lect few that have become the Work Planning and
$652,777,778,000 USD, which
A. Andy Murray been servers, housekeepers
will feature theme parks, eco-
successful are beginning Analysis for the Hilton Cor-
tourism and chefs before the industry
projects, shopping malls, break down those barriers poration. He is responsible
B. Fred Perry
became the rapidly growing
restaurants and residential units for other African- for the affirmative action
C. Brandon Mayer and popular entity it
for purchase. The goal for thisis today. Americans to achieve the compliance in the regional
Caption describing As be tourism and hospitality
project is tothe the ultimate desti- same success. Tanya Hall, offices of the Hilton Corpo-
Tim Henman
D. picture or graphic. industry began to truly
nation to “live, work and play” grow for example, is the Execu- ration. These are just a few
for The and evolve, African-
United Arab Emirate’s
population. Leaders and
growingAmericans have been there tive Director for the Phila- black professionals who are
Answer on page 6
planners of the project predict in the
working the positions delphia Multicultural inspiring and showing
“40,000field. Although the positions
visitors a day and will Affairs Congress a division younger
contribute to not have been desirable;
may attracting 15 million of the Philadelphia Con- generations of African-
to the years passed
visitors as Dubai by the year African- vention & Visitors Bureau.
2015.” But what’s more striking po- Americans with an interest
Americans have reached Her goal is to increase the in the industry that it is
than a theme park that’s essen-
Dubailand (Photo from: Dubai Property Group)
CONNECTION
VOLUME 15, ISSUE 3 PAGE 5
The Global Hotel Alliance
By: Samantha Lauver meet their needs if they are not familiar with the will from the product. Unlike the defini-
industry. Often time’s organizations in general tion of globalism, most organizations put
Globalism is an ideology that places the will mislead their customers into believing that their individualistic ideals above the good
promotion of world affairs as a whole they will receive more value than they actually of the whole world and travelers in gen-
above the individualistic ideals of specific eral. When a guest stays at a hotel that is a
countries. The Global Hotel Alliance member of the GHA they can be assured
(GHA), an organization created in 2004, that they have access to the best quality
represents luxury hotel brands that have services and unique cultural opportunities
promised to “deliver great value and a in countries across the world. This organi-
memorable experience across the world.” zation understands the necessity to offer
The members of the Alliance have proper- guests the opportunity to see the world; by
ties on every continent and “are respected creating this alliance their specific agendas
in their home markets for reflecting and are put on hold for the benefit of the guests
respecting local traditions and culture and their experiences.
through their hotels’ products and ser- Members of the GHA include: Anantara
vices.” Hotels & Resorts, The Doyle Collection,
Members of this alliance include 12 luxury First Hotels, Kempinski Hotels & Resorts,
hotel brands in addition to multiple airline
March Polo Hotels, Mirvac Hotels & Re-
programs which offer various incentives
for guests including: discounts on room sorts, Omni Hotels, Pan Pacific Hotels &
nights, free upgrades, and the opportunity Resorts, Parkroyal Hotels, and Tivoli Ho-
to earn additional frequent flyer miles with tels & Resorts. For more information
15 different airlines. Competition among about the GHA and their industry partners
companies within the same industry has please visit: http://
always been present; it can sometimes be www.globalhotelalliance.com/ ■
difficult for a traveler to choose the appro- Global Hotel Alliance Members
priate lodging and transportation that will Photo from: www.ana.co.jp )
Summit Seeks to Revitalize the Forgotten History of Sports in India
By Monique Peterson sustainable, and profitable. We need to work found out of depth at the international
on building greater expertise and knowledge level.”
If asked to name the most prominent na- which will facilitate in producing champi- As the world continues to move towards a
tional sports entities, what would you reply? ons.” more global mindset, it is imperative to
The Los Angeles Lakers, New York Yankees, Held on March 24th and 25th, the summit understand the global significance of sport.
or the Philadelphia Eagles would probably be featured a plethora of alliance partners, work- Professionals in sport are now realizing that
the first that come to mind. However, if asked ing to create a strategy to make India a re- they are competing on an international level,
the same question in regards to international spected force in the sporting world. The and must have a clear understanding of the
sports entities, how would you respond? summit also featured several well-known global economy in order to succeed. ■
Last week, the city of Mumbai held the India speakers such as Praful Patel, acting Presi-
International Sports Summit, a two-day con- dent of All India Football Federation, Paul
ference designed as an initiative to position Fletcher, CEO of Burnley Football Club, and
India as a global entity in the international Dr. David Schmidt, Team Physician of the
sporting arena. Normally not considered a well San Antonio Spurs.
-regarded sports domain, sports such as wres- One of the highlighted speakers was Abhi-
tling, polo, archery, chess, and hockey are all nav Bindra, 2008 Olympian at the Beijing
believed to have been traced to the country of Olympics. Bindra is the first and only gold
India. medal winner to represent the country of
The event was hosted by Transstadia, a sport India. “Athletes and champions cannot be
and entertainment company. Udit Sheth, CEO groomed overnight” said Bindra. “We must
of Transstadia said, “This summit is a first step go and look for talent and make investments.
towards propelling India ahead as a sporting The level of domestic competition also needs Photo from: (www.campaignindia.in/)
nation. For this, sport needs to be scalable, to be improved, else our athletes will be
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PAGE 6
MARK YOUR
CALENDER Bettering Sports through Globalization
Qdoba Fundraiser
By: Anthony Lupino tional teams have made significant ing event worldwide, and is held
Location: Qdoba Mexican strides in their level of play, and in every four years.
Grill As we look around the world, the 2004, Argentina dethroned the U.S. Another eye opening fact is that
1600 N. Broad Street., popularity of many sports is becom- basketball team for the gold medal every nation (with the exception of
Philadelphia PA 19121 ing worldwide. There are people in in the Olympic Games. Afghanistan) has a player on the
India wearing hats of NFL teams, The best example of globalism is professional tennis circuit. Tennis
Date: April 19th
and Americans sporting soccer the effect it has had on soccer has established itself as a world-
Time: 11am—10pm jerseys of European superstars. worldwide. It has become the most wide game. This diversity is exem-
Many sports tend to only be popular popular sport in the world and has plified by Wimbledon, a profes-
Description: Bring your flyer in their native countries. Tradition- spanned a plethora of professional sional tennis tournament hosted in
and present it at the register to ally, baseball, basketball, and foot- leagues around the globe. The the United Kingdom, which was
donate to senior seminar!!! ball were only popular in the U.S., a World Cup is now the biggest sport- last won by a British male in 1936
similar trend for cricket in Britain, (Fred Perry).
T-shirt Sale and soccer in South Amer- The world has become
ica. an easier place to commu-
As the world became nicate and share interests
Location: Temple University
more modernized, the with one another. It should
Speakman Hall popularity of many sports be no surprise that sports
Date: Now spilled over into new coun- has followed suite interna-
Time: All day tries around the world. tionally. We have just seen
Description: Cricket is now extremely the beginning of globaliza-
popular in Australia and tion in sports, and as we
Just $12 for STHM tshirt!! India. Basketball has advance as a world, we are
Get your STHM tshirt and become a worldwide sport, going to see a greater infu-
support senior seminar! with international players a sion in all parts of the
recent hot commodity in Italy Soccer team winning the World Cup. globe. ■
Who is talking about the NBA. Certain interna- (photo from www.images.usatoday.com/sports/soccer )
Globalization?
“It has been said that ar-
Globalism, Globalization, and Cultural Authenticity
guing against globalization
By: Erica Schlegel
is like arguing against the
laws of gravity.” There are negative and positive affects of globalization and world wide travel trends on different cultures.
Here are a few arguments:
-Kofi Annan
Ghanaian diplomat, sev-
enth secretary-general of Heterogeneity is developed The world is under pressure to Flows of goods, assets and
the United Nations, 2001 through an increasing emphasis on become global and more homoge- knowledge are directed towards
local cultural elements (such as nized, so it converges to common- the main centers of capital and
Nobel Peace Prize.
language, education, religion, ality. As more people cross na- knowledge ONLY. Societies
traditions, art and crafts, or food). tional borders, trade goods, and without access to electronic tech-
“Globalization has The result of this is exposure to exchange ideas and cultures, the nology and modern forms of
changed us into a company various different cultures and an planet is getting smaller and cul- communication are falling by the
that searches the world, increased awareness to differences. tures are converging. way side. Therefore, diverging.
not just to sell or to source,
but to find intellectual
capital - the world's best Globalization and increasing inter- Cultural commoditization is done Culture has been commercialized
talents and greatest ideas.” connections between people and by creating inauthentic cultural for the purpose of sale to mass
places are causing partial conver- artifacts, specifically designed for tourists. This causes the deterio-
-Jack Welch gence of cultures, and develop- tourist consumption, and adapting ration of many cultural elements.
Former Chairman and CEO ment of new forms of culture. The them to the needs of tourists. The Also, increasing contact between
incorporation of cultural elements tourists, in turn, accept these as peoples from different cultures
of General Electric from a variety of sources within authentic and traditional cultural has caused some communities to
particular cultural practices. products. change local values and traditions
Are YOU talking about
Globalization? You may find the information above, along with much more valuable information in the book International
Tourism: Cultures and Behaviour by one of our very own professors Dr. Yvette Reisinger
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VOLUME 15, ISSUE 3 PAGE 7
100 People: A World Portrait
By: John Devitt 70 would be non-white 80 people would live in substandard
30 would be white housing
If the World were 100 PEOPLE: 33 would be Christian 14 would be unable to read
50 would be female 18 would be Muslim 50 would suffer from malnutrition
50 would be male 16 would be Hindu 20 would be undernourished
There would be: 6 would be Buddhist 1 would be dying of starvation
61 Asians 1 would be Jewish 15 would be overweight
12 Europeans 11 would believe in other religions 75 people would have some supply of
14 people from the Western 15 would be non-religious food and a place to shelter them
Hemisphere 1 would have a college education from the wind and the rain, but 25
13 Africans 1 would own a computer would not.
30 would be children
There would be 70 adults,
Text from:
The Global Citizen, May 31, 1990, Donella H.
Meadows, Hebei University 2001, Zero Population
Growth Seattle,
Unheard Voices: Celebrating Cultures from the
Developing World, Returning Peace Corps Volun-
teers of Madison, Wisconsin, 1992
Photo depicts a population adjusted world map
(Photo from www.rs.resalliance.org)
The Stadium Managers Association (SMA) is an organiza-
tion that educates and provides industry resources to assist
professional and collegiate stadium managers in achieving
the highest levels of facility administration and operation.
SMA supports and promotes the professional relationships
and networking among stadium managers, league officials
and industry suppliers that contribute to the success of our
members.
The Association is committed to being the primary industry
resource for Sports Facility Managers and Leading Suppli-
ers in the stadium industry.
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PAGE 8
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S enior Seminar - Senior Luncheon
President: Monique Peterson
S enior Seminar - Networking Seminar
President: Kirsten Grandshaw
Vice President: Matthew Kemp Vice President: Taylor Medine
Volunteer/CPR & First Aid/Alumni Panel: Chair-Michael Volunteer/CPR & First Aid/Alumni Panel: Chair-Marc Gordon
DeCarolis Vinesha Brown, Dory Lynn Doman, Kevin McCann Ngan Le, Carolin Kulik, Daniel Coleman
Marketing/ Advertising: Chair- Ya Yang Marketing/ Advertising: Chair- Nadia Bosket
Dayna Dyson, Cullen Lefchak, Josue Louis, Jon Scott Kelly Brohan, John Rush, Zach Keene, Samantha McCullough
Human Resources/ Passport: Chair– Seth Heitzenrater Human Resources/ Passport: Chair– Nicole Horin
Matthew Bergey, Annis Major, Kasey Ruth Emily McFadden, Andrew Madden, Daniel DiBeradinis
Fundraising: Chair– Bradford Long Fundraising: Chair– Angel Foglio
Briana Ciccarone, Jonathon Idelson, Keith Kolesa, Dale Parris Dave Laughin, Toby Rice, Joanne Woo, Mike Huie, Jennifer McNutt
Budget and Finance: Chair– Stevi Adams Budget and Finance: Chair– Samantha Lauver
Darren Drake Josh Sklar
Newsletter: Chair– Julian Carey Newsletter: Chair– Gareth Jones
Justine Doherty, Patrick Kulick, Phillip Mannery , Colin Wells Taylor Medine, Erica Schlegel, Libby Marquardt, John Devitt
Website Development: Chair– John Medica Website Development: Chair– Carolyn Roth
Denise Brown, Anthony Lupino Trevor Fick, Jared Brabham
Project Committee: Chair– Rachel Hernandez Project Committee: Chair– Juan Ruiz
Andrew Arnold, John-Paul Loggia, Victor Novelli, Kimberly Hanshue Ed Palumbo, Kaitlin Harmer, Mike Courtright, Theresa Bandru
Sponsorship: Chair– Sarah Cooperson Sponsorship: Chair– Dominique Wilkins
Dia Clark, Edward Redding, Casey Sellen Joy Mench, Christina Buchholz, David Mathewson
Social Media: Chair– KatieAnn Rowan Social Media: Chair– Stevanie Theresia
Matthew Kemp, Jason Lutz Melissa Menardy, Tim Armbruster
Membership/GCA: Chair– Brittany Labolito Membership/GCA: Chair– Robert Szostak
Myriame Dutes, Michael Martin, Alexander Washam Rebecca Sokol, Melissa Chartoff, Dyonne Crudup
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