The E. W. Scripps Company: Company Profile and SWOT Analysis

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The E. W. Scripps Company: Company Profile and SWOT Analysis Powered By Docstoc
					The E. W. Scripps Company

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The E. W. Scripps Company                                                     Financial Snapshot

                                                                              Operating Performance
Fast Facts
                                312 Walnut Street, Cincinnati, 45202,United   The company reported revenue of US$776.89 million
Headquarters Address
                                States of America                             during the fiscal year 2010 (2010). The company's
                                                                              revenue declined at a compounded rate of -9.91%
Telephone                        + 1 513 9773000
                                                                              during 2006–2010, with an annual growth of 6.07%
                                                                              over 2009. In 2010, the company recorded an
Fax                              + 1 513 9773721                              operating margin of 4.06%, as against -31.34% in
                                                                              2009.
Website                         www.scripps.com

Ticker Symbol, Stock Exchange   SSP, New York Stock Exchange                  Revenue and Margins

Number of Employees             5,000

Fiscal Year End                 December

Revenue (in US$ million)        776.89




SWOT Analysis

Strengths                       Weaknesses
                                                                              Return on Equity
Strong Growth Prospects         Declining Market Share in Sector
                                                                              The company recorded a return on equity (ROE) of
                                                                              22.16% for 2010, as compared to its peers, Lee
Strong Liquidity Position       Limited Operating Margin                      Enterprises, Incorporated (Ticker: LEE), Gannett Co.,
                                                                              Inc. (Ticker: GCI) and The New York Times Company
Strong Media Conglomerate       Low Return on Equity                          (Ticker: NYT), which recorded ROEs of 81.14%,
                                                                              27.18% and 16.32% respectively. The company
                                                                              reported an operating margin of 4.06% in 2010.
Opportunities                   Threats

Business Restructuring          Declining Newspaper Industry                  Return on Equity


Growing e-Commerce Market       Regulatory Procedures

Trends in Content Delivery      Volatile Newsprint Prices




                                                                              Liquidity Position

                                                                              The company reported a current ratio of 2.62 in 2010,
                                                                              as compared to its peers, Lee Enterprises,
                                                                              Incorporated, Gannett Co., Inc. and The New York
                                                                              Times Company, which recorded current ratios of
                                                                              0.65, 1.28 and 1.70 respectively. As of December
                                                                              2010, the company recorded cash and short-term
                                                                              investments of worth US$204.92 million, against zero
                                                                              current debt. The company reported a debt to equity
                                                                              ratio of 0.00 in 2010 as compared to its peers, Lee
                                                                              Enterprises, Incorporated, Gannett Co., Inc. and The
                                                                              New York Times Company, which recorded debt to
                                                                              equity ratios of 19.05, 1.09 and 1.51 respectively.




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The E. W. Scripps Company - SWOT Profile                                                                             Page 1
The E. W. Scripps Company

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 5
    1.1       Company Overview ................................................................................................................................................5
    1.2       Business Description ..............................................................................................................................................5
    1.3       Major Products and Services .................................................................................................................................6
2     Analysis of Key Performance Indicators ............................................................................................... 7
    2.1       Five Year Snapshot: Overview of Financial and Operational Performance Indicators ..........................................7
    2.2       Key Financial Performance Indicators .................................................................................................................10
      2.2.1       Revenue and Operating Profit .........................................................................................................................10
      2.2.2       Asset, Liabilities and Capex .............................................................................................................................11
      2.2.3       Operational Efficiency ......................................................................................................................................12
      2.2.4       Solvency ..........................................................................................................................................................13
      2.2.5       Valuation ..........................................................................................................................................................14
    2.3       Competitive Benchmarking ..................................................................................................................................15
      2.3.1       Market Capitalization .......................................................................................................................................15
      2.3.2       Efficiency ..........................................................................................................................................................16
      2.3.3       Capital Expenditure ..........................................................................................................................................17
      2.3.4       Valuation ..........................................................................................................................................................18
      2.3.5       Turnover – Inventory and Asset .......................................................................................................................19
3     SWOT Analysis ...................................................................................................................................... 20
    3.1       SWOT Analysis - Overview ..................................................................................................................................20
    3.2       Strengths ..............................................................................................................................................................20
    3.3 
				
DOCUMENT INFO
Description: ICD Research's "The E. W. Scripps Company: Company Profile and SWOT Analysis" contains in depth information and data about the company and its operations. The profile contains a company overview, business description, financial ratios, SWOT analysis, key facts, information on products and services, details of locations and subsidiaries, plus information on key news events affecting the company.
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