Rodale, Inc.
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Rodale, Inc. Key Employees
Name Job Title
Fast Facts
33 East Minor Street, Emmaus, 18098- Anthony Rodale Director
Headquarters Address
0099, United States of America
Dr. William F. Baker Director
Telephone + 1 610 9675171
Senior Vice President -
Fax + 1 610 9678963 Eric deCavaignac Finance & Strategic
Planning
Website www.rodale.com Fabiola Arredondo Director
Ticker Symbol, Stock Exchange N/A Director, Vice President -
Heather Rodale
Leadership Development
Number of Employees N/A Heidi Rodale Director
Fiscal Year End N/A Senior Vice President -
Howard A. Weill Finance & Business
Revenue (in US$ million) N/A Planning
Senior Vice President -
Karen Rinaldi Rodale Books, General
Manager - Rodale Books
Chief Information Officer,
Ken Citron Executive Vice President -
Publishing Operations
Maria Rodale Chairman
Company Overview
Rodale, Inc. (Rodale, formerly Rodale Press,
Inc.) is a US based media company. It is
principally engaged in offering wellness lifestyle
and publishes health magazines such as
Women’s Health, Runner’s World, Men’s Health,
Prevention, Organic Gardening, Mountain Bike,
Bicycling, and Running Times. In addition, it is
engaged in direct response marketing with more
than 26 million active customers. Further, the
company offers trade books, subscription online
properties, integrated marketing solutions, and
category-leading media properties to as many
as 70 million customers around the world.
Rodale is headquartered in Emmaus
(Pennsylvania) in the US with branch offices
located across New York, Chicago, Detroit, Los
Angeles, Moscow, London, San Francisco, and
Valencia.
In July 2009, the company announced its
partnership with NetGalley, a program that
digitally delivers promotional materials, galleys,
and other pre-publication content to professional
readers such as journalists, booksellers,
reviewers, librarians, bloggers, etc. With this, the
company will have the capability to upload
promotional and marketing materials along with
book content to a central location and then invite
readers to view the information online.
Key Competitors
Hearst Magazines
The Reader's Digest Association, Inc.
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Rodale, Inc. - Company Capsule Page 1
Rodale, Inc.
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TABLE OF CONTENTS
1 Business Analysis