WINE
WINE IN GERMANY TO 2015:
MARKET SNAPSHOT
Reference code: AD0551DB
Published: November 2011
www.icd-research.com
TABLE OF CONTENTS
TABLE OF CONTENTS
1 Introduction ........................................................................................................................... 5
1.1 What is this Report About? ............................................................................................................... 5
1.2 Definitions ........................................................................................................................................ 5
1.3 Summary Methodology .................................................................................................................... 6
2 Germany Wine Market Analysis ........................................................................................... 8
2.1 Market Dynamics ............................................................................................................................. 8
2.2 Overall Wine Consumption, 2005–15 ............................................................................................... 9
2.3 Wine Consumption by Category Overview ......................................................................................11
2.4 Wine Consumption by Major Brands (Top 10) .................................................................................14
3 Appendix .............................................................................................................................. 16
3.1 Methodology ...................................................................................................................................18
3.2 Contact us .......................................................................................................................................18
3.3 About ICD Research .......................................................................................................................18
3.4 Disclaimer .......................................................................................................................................18
Wine in Germany to 2015: Market Snapshot Page 2
© ICD Research. This product is licensed and is not to be photocopied Published: Nov 2011
TABLE OF CONTENTS
LIST OF FIGURES
Figure 1: Germany Wine Market Dynamics, By Category, 2005–15...................................................................................................................... 8
Figure 2: Germany Wine Consumption (Liters m) and Growth (year on year), 2005–15........................................................................................ 9
Figure 3: Germany Per-capita Wine Consumption (liters/head & year-on-year growth), 2005–15 ....................................................................... 10
Figure 4: Germany Wine Consumption (% vol), by Category, 2010 .................................................................................................................... 11
Figure 5: Germany Wine Consumption (Liters m) by Category, 2005–15............................................................................................................ 12
Figure 6: Germany Wine Consumption Market Shares (% vol) by Category, 2005–15 ........................................................................................ 13
Figure 7: Germany Wine Consumption (Liters m), by the Top 10 brands, 2005–10 ............................................................................................ 14
Wine in Germany to 2015: Market Snapshot Page 3
© ICD Research. This product is licensed and is not to be photocopied Published: Nov 2011
TABLE OF CONTENTS
LIST OF TABLES
Table 1: ICD Research Wine Type/Category Definitions ....................................................................................................................................... 5
Table 2: Germany Wine Market Dynamics: past and future growth rates (2005–10 & 2010–15) and future market size (US$m 2015), by category
............................................................................................................................................................................................................................. 8
Table 3: Germany Wine Consumption (Liters m) and Growth (year on year), 2005–15 ......................................................................................... 9
Table 4: Germany Per-capita Wine Consumption (liters/head & year-on-year growth), 2005–15 ........................................................................ 10
Table 5: Germany Wine Consumption (Liters m), by Category, 2005–10 ............................................................................................................ 12
Table 6: Germany Wine Consumption (Liters m), by Category, 2010–15 ............................................................................................................ 12
Table 7: Germany Wine Consumption, Market Shares (% vol) by Category, 2005–15 ........................................................................................ 13
Table 8: Germany Wine Consumption (Liters m), by the Top 10 brands, 2005–10.............................................................................................. 14
Table 9: Germany Wine Consumption (% vo