Whiskey in Austria to 2015: Databook

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					                               SPIRITS




WHISKEY IN AUSTRIA TO 2015:
DATABOOK
Reference code: AD0076DB

Published: November 2011




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 TABLE OF CONTENTS


TABLE OF CONTENTS

1       Introduction .......................................................................................................................... 6
1.1       What is this Report About? ............................................................................................................. 6
1.2       Definitions....................................................................................................................................... 6
1.3       Summary Methodology ................................................................................................................... 8
2       Austria Whisk(e)y Market Analysis .................................................................................. 10
2.1       Whisk(e)y Market Growth Dynamics (Volume Analysis), 2005–15 .................................................10
2.2       Whisk(e)y Market Consumption Analysis, 2005–15 .......................................................................11
2.2.1     Whisk(e)y Market Volume Analysis, 2005–15 ................................................................................................. 11
2.2.2     Whisk(e)y Market Value Analysis, 2005–15 .................................................................................................... 12
2.3       Whisk(e)y Consumption by Channels ............................................................................................14
2.3.1     Whisk(e)y Consumption by Channel, 2005–15................................................................................................ 14
2.3.2     Whisk(e)y Off-premise Consumption, 2005–15 ............................................................................................... 15
2.3.3     Whisk(e)y On-premise Consumption, 2005–15 ............................................................................................... 16
2.4       Whisk(e)y Market Value by Channels ............................................................................................17
2.4.1     Whisk(e)y Market Value by Channel, 2005–15................................................................................................ 17
2.4.2     Whisk(e)y Off-premise Market Value, 2005–15 ............................................................................................... 20
2.4.3     Whisk(e)y On-premise Market Value, 2005–15 ............................................................................................... 21
2.5       Whisk(e)y Volume by Price Segment, 2005–15 .............................................................................23
2.6       Whisk(e)y Volume by Alcoholic Strength, 2005–15 ........................................................................25
2.7       Whisk(e)y Consumption by Segments, 2005–15 ...........................................................................27
2.8       American Whisk(e)y Consumption Analysis ...................................................................................29
2.8.1     American Whisk(e)y Consumption, 2005–15................................................................................................... 29
2.8.2     American Whisk(e)y Consumption by Price Segment, 2005–15 ..................................................................... 30
2.8.3     American Whisk(e)y Consumption by Alcoholic Strength, 2005–15................................................................ 32
2.9       Canadian Whisk(e)y Consumption Analysis ..................................................................................34
2.9.1     Canadian Whisk(e)y Consumption, 2005–15 .................................................................................................. 34
2.9.2     Canadian Whisk(e)y Consumption by Price Segment, 2005–15 ..................................................................... 35
2.9.3     Canadian Whisk(e)y Consumption by Alcoholic Strength, 2005–15 ............................................................... 37
2.10      Irish Whisk(e)y Consumption Analysis ...........................................................................................39
2.10.1 Irish Whisk(e)y Consumption, 2005–15 ........................................................................................................... 39
2.10.2 Irish Whisk(e)y Consumption by Price Segment, 2005–15 ............................................................................. 40
2.10.3 Irish Whisk(e)y Consumption by Alcoholic Strength, 2005–15 ........................................................................ 42
2.11      Scotch Whisk(e)y Consumption Analysis .......................................................................................44
2.11.1 Scotch Whisk(e)y Consumption, 2005–15 ....................................................................................................... 44
2.11.2 Scotch Whisk(e)y Consumption by Price Segment, 2005–15 ......................................................................... 45
2.11.3 Scotch Whisk(e)y Consumption by Alcoholic Strength, 2005–15 .................................................................... 47


Whiskey in Austria to 2015: Databook                                                                                                                  Page 2

© ICD Research. This product is licensed and is not to be photocopied                                                                  Published: Nov 2011
 TABLE OF CONTENTS


3       Appendix .......
				
DOCUMENT INFO
Description: ICD Research’s, "Whiskey in Austria to 2015: Databook" contains detailed historic and forecast whiskey consumption analysis, segmented at a category level.
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