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Rum in Argentina to 2015: Databook

VIEWS: 3 PAGES: 39

ICD Research’s, "Rum in Argentina to 2015: Databook" contains detailed historic and forecast rum consumption analysis, segmented at a category level.

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									                               SPIRITS




RUM IN ARGENTINA TO 2015:
DATABOOK
Reference code: AD0054DB

Published: November 2011




                           www.icd-research.com
 TABLE OF CONTENTS


TABLE OF CONTENTS

1       Introduction .......................................................................................................................... 5
1.1       What is this Report About? ............................................................................................................. 5
1.2       Definitions....................................................................................................................................... 5
1.3       Summary Methodology ................................................................................................................... 6
2       Argentina Rum & Cane Spirits Market Analysis................................................................ 8
2.1       Rum & Cane Spirits Market Growth Dynamics (Volume Analysis), 2005–15 .................................. 8
2.2       Rum & Cane Spirits Market Consumption Analysis, 2005–15 ......................................................... 9
2.2.1     Rum & Cane Spirits Market Volume Analysis, 2005–15 .................................................................................... 9
2.2.2     Rum & Cane Spirits Market Value Analysis, 2005–15 ..................................................................................... 10
2.3       Rum & Cane Spirits Market Brand Shares (Volume Analysis), 2005–10 ........................................12
2.4       Rum & Cane Spirits Consumption by Major Brands (Top 10) ........................................................13
2.5       Rum & Cane Spirits Consumption by Channels .............................................................................14
2.5.1     Rum & Cane Spirits Consumption by Channel, 2005–15 ................................................................................ 14
2.5.2     Rum & Cane Spirits Off-premise Consumption, 2005–15 ............................................................................... 15
2.5.3     Rum & Cane Spirits On-premise Consumption, 2005–15 ............................................................................... 16
2.6       Rum & Cane Spirits Market Value by Channels .............................................................................17
2.6.1     Rum & Cane Spirits Market Value by Channel, 2005–15 ................................................................................ 17
2.6.2     Rum & Cane Spirits Off-premise Market Value, 2005–15 ............................................................................... 19
2.6.3     Rum & Cane Spirits On-premise Market Value, 2005–15 ............................................................................... 21
2.7       Rum & Cane Spirits Volume by Price Segment, 2005–15 ..............................................................23
2.8       Rum & Cane Spirits Volume by Alcoholic Strength, 2005–15 ........................................................25
2.9       Rum & Cane Spirits Consumption by Segments, 2005–15 ............................................................27
2.10      Dark Rum Consumption Analysis ..................................................................................................28
2.10.1 Dark Rum Consumption, 2005–15 ................................................................................................................... 28
2.10.2 Dark Rum Consumption by Price Segment, 2005–15 ..................................................................................... 29
2.10.3 Dark Rum Consumption by Alcoholic Strength, 2005–15 ................................................................................ 30
2.11      Light Rum Consumption Analysis ..................................................................................................32
2.11.1 Light Rum Consumption, 2005–15 .................................................................................................................. 32
2.11.2 Light Rum Consumption by Price Segment, 2005–15 ..................................................................................... 33
2.11.3 Light Rum Consumption by Alcoholic Strength, 2005–15 ............................................................................... 34
3       Appendix ............................................................................................................................ 36
4       Methodology ...................................................................................................................... 39
4.1       Contact us .....................................................................................................................................39
4.2       About ICD Research ......................................................................................................................39
4.3       Disclaimer......................................................................................................................................39



Rum in Argentina to 2015: Databook                                                                                                                    Page 2

© ICD Research. This product is licensed and is not to be photocopied                                                                              Nov 2011
 TABLE OF CONTENTS


LIST OF FIGURES

Figure 1: Argentina Rum & Cane Spirits Market Dynamics by Segments, 2005–15 .............................................................................................. 8
Figure 2: Argentina Rum & Cane Spirits Consumption (Liters m) and Growth (year on year), 2005–15 ................................................................ 9
Figure 3: Argentina Rum & Cane Spirits Market Value (ARS m) and Growth (year on year), 2005–15 ............................................................... 10
Figure 4: Argentina Rum & Cane Spirits Consumption by Major Brands (Liters m), 2005–10.............................................................................. 13
Figure 5: Argentina Rum & Cane Spirits Consumption (Liters m) by Channel, 2005–15 ..................................................................................... 14
Figure 6: Argentina Rum & Cane Spirits Off-premise Consumption (Liters m), 2005–15 ..................................................................................... 15
Figure 7: Argentina Rum & Cane Spirits On-pre
								
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