Mystery Retailer Weekly Performance Overview
Week Ending: 7-May
Select Segment to Display All Traffic
All Traffic
Traffic Ecommerce
This Week Last Week % Change This Week Last Week % Change
1 Visits 149,569 134,108 11.5% 4 Orders 4,421 3,844 15.0%
2 Bounce Rate 40.9% 41.2% -0.8% 5 Revenue £208,750 £186,351 12.0%
3 % Visits via Search 61% 66% -7.1% 6 Average Order Value £47.22 £48.48 -2.6%
Other Funnel
This Week Last Week % Change This Week Last Week % Change
7 % Visits use Search 16.2% 13.8% 17.3% 10 Visit => Product 57.8% 58.4% -0.9%
8 % Visits enter on H/Page 46% 41% 11.1% 11 Product => Cart 14.4% 14.6% -1.2%
9 12 Cart => Order 35.5% 33.7% 5.3%
Select Metrics for Display in Chart Comments:
Traffic - Visits Traffic - Visits
Traffic - Bounce Rate
Traffic - Bounce Rate
180,000 45.0%
160,000 40.0%
140,000 35.0%
120,000 30.0%
100,000 25.0%
80,000 20.0%
60,000 15.0%
40,000 10.0%
20,000 5.0%
0 0.0%
Traffic - Visits Traffic - Bounce Rate
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Data Summary
Date for this Data Period 7-May
Metric Group Metric
All Traffic
Visits 149,569
Traffic Bounce Rate 40.9%
% Visits via Search 61%
Orders 4,421
Ecommerce Revenue £208,750
Average Order Value £47.22
% Visits use Search 16.2%
Other % Visits enter on H/Page 46%
Visit => Product 57.8%
Funnel Product => Cart 14.4%
Cart => Order 35.5%
Data Summary Developed by
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Segments
Organic Search Paid Search Direct Entry UK Traffic
63,881 29,362 23,199 133,630
42.9% 37.3% 26.9% 34.8%
100% 100% 0% 63%
1,352 1,067 1,242 4,145
£63,769 £48,733 £60,255 £191,385
£47.17 £45.67 £48.51 £46.17
24.7% 14.0% 12.6% 15.8%
22% 61% 75% 44%
73.4% 61.4% 57.2% 53.4%
7.8% 16.1% 19.3% 14.4%
37.2% 36.7% 48.6% 40.2%