HAIRCARE
Industry Forecast Report
The Future of the Haircare Market
in Germany, to 2016
Reference code: CS0305MR
Published: April 2012
www.canadean.com
TABLE OF CONTENTS
TABLE OF CONTENTS
1 Introduction ..................................................................................................................... 11
1.1 What is this Report About? ............................................................................................................11
1.2 Definitions......................................................................................................................................11
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016. ................................. 11
1.2.2 Introduction................................................................................................................................................. 11
1.2.3 Large scale, international, program of online consumer surveys .................................................................. 12
1.2.4 Nationally Representative results (age, gender) .......................................................................................... 12
1.2.5 Parents answered on their children’s behalf ................................................................................................ 12
1.2.6 Legal Drinking Age exclusions for alcoholic drinks categories...................................................................... 12
1.2.7 Integrated with industry calling and secondary research .............................................................................. 13
2 Germany Haircare Market Analysis by Value ............................................................... 14
2.1 Overall Haircare Market Value, 2006–16 .......................................................................................14
2.2 Haircare Market Value Growth Dynamics ......................................................................................15
2.3 Haircare Market Value by Category, 2006–16 ...............................................................................16
2.4 Haircare Market Value - Trends and Forecasts, 2006 Vs. 2011 Vs. 2016 ......................................18
3 Germany Conditioner Market Analysis ......................................................................... 20
3.1 Market Growth Dynamics- Conditioner, 2006–16...........................................................................20
3.1.1 Conditioner Growth Dynamics (Volume Analysis), 2006–16 ........................................................................ 20
3.1.2 Conditioner Market Growth Dynamics by Value, 2006–16 ........................................................................... 21
3.2 Conditioner Consumption Analysis, 2006–16.................................................................................22
3.2.1 Conditioner Consumption by Volume, 2006–16 ........................................................................................... 22
3.2.2 Conditioner Consumption by Segments, 2006–16 ....................................................................................... 23
3.3 Conditioner Market Value Analysis, 2006–16.................................................................................24
3.3.1 Conditioner Market by Value, 2006–16........................................................................................................ 24
3.3.2 Average Consumer Price/ Liter - Conditioner, 2006–16 ............................................................................... 25
3.3.3 Conditioner Market Value by Segments, 2006–16 ....................................................................................... 26
3.4 Intensive Conditioner Market Analysis, 2006–16 ...........................................................................28
3.4.1 Intensive Conditioner Market by Volume, 2006–16 ...................................................................................... 28
3.4.2 Intensive Conditioner Market by Value, 2006–16 ......................................................................................... 29
3.5 Other Conditioner Market Analysis, 2006–16 .................................................................................30
3.5.1 Other Conditioner Market by Volume, 2006–16 ........................................................................................... 30
3.5.2 Other Conditioner Market by Value, 2006–16 .............................................................................................. 31
3.6 Traditional Conditioner Market Analysis, 2006–16 .........................................................................32
3.6.1 Traditional Conditioner Market by Volume, 2006–16 ................................................................................... 32
3.6.2 Traditional Conditioner Market by Value, 2006–16 ...................................................................................... 33
3.7 Conditioner Market Volume Analysis by Brands, 2008-11 .............................................................34
The Future of the Haircare Market in Germany, to 2016 Page 2
© Canadean. This product is licensed and is not to be photocopied Published: April 2012
TABLE OF CONTENTS
3.8 Conditioner Market Value by Distribution Channel, 2008-11 ..........................................................35
4 Germany Hair Colorants Market Analysis ..................................................................... 37
4.1 Market Growth Dynamics- Hair Colorants, 2006–16 ......................................................................37
4.1.1 Hair Colorants Growth Dynamics (Volume Analysis), 2006–16 .................................................................... 37
4.1.2 Hair Colorants Market Growth Dynamics by Value, 2006–16 ....................................................................... 38
4.2 Hair Colorants Consumption Analysis, 2006–16 ............................................................................39
4.2.1 Hair Colorants Consumption by Volume, 2006–16 ...................................................................................... 39
4.2.2 Hair Colorants Consumption by Segments, 2006–16................................................................................... 40
4.3 Hair Colorants Market Value Analysis, 2006–16 ............................................................................42
4.3.1 Hair Colorants Market by Value, 2006–16 ................................................................................................... 42
4.3.2 Average Consumer Price/ Unit – Hair Colorants, 2006–16 .......................................................................... 43
4.3.3 Hair Colorants Market Value by Segments, 2006–16...........................................................................