The Future of the Oral Hygiene Market in Italy, to 2016 by Canadean

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									                           ORAL HYGIENE
                             Industry Forecast Report




The Future of the Oral Hygiene
Market in the Italy, to 2016
Reference code: CS0105MR
Published: April 2012




                                  www.canadean.com
 TABLE OF CONTENTS


TABLE OF CONTENTS

1         Introduction .................................................................................................................................... 11
1.1       What is this Report About? ................................................................................................................ 11
1.2       Definitions ........................................................................................................................................... 11
1.2.1     This report provides 2011 actual sales; while forecasts are provided for 2012 – 2016. ............................... 11
1.2.2     Introduction........................................................................................................................................... 11
1.2.3     Large scale, international, program of online cons umer surveys ............................................................... 12
1.2.4     Nationally Representative results (age, gender) ...................................................................................... 12
1.2.5     Parents answered on their children’s behalf ............................................................................................ 12
1.2.6     Legal Drinking Age exclusions for alcoholic drinks categories ................................................................... 12
1.2.7     Integrated wit h industry calling and secondary research........................................................................... 13
2         Italy Oral Hygiene Market Analysis by Value ........................................................................ 14
2.1       Overall Oral Hygiene Market Value, 2006–16 ................................................................................... 14
2.2       Oral Hygiene Market Growth Dynamics............................................................................................. 15
2.3       Oral Hygiene Market Value by Category, 2006–16 ........................................................................... 16
2.4       Oral Hygiene Market Value - Trends and Forecasts, 2006 Vs. 2011 Vs. 2016 ................................ 19
3         Italy Dental Floss Market Analysis ........................................................................................... 21
3.1       Market Growth Dynamics-Dental Floss, 2006–16 ............................................................................. 21
3.1.1     Dent al Floss Growth Dynamics (Volume A nalysis), 2006 –16.................................................................... 21
3.1.2     Dent al Floss Market Growth Dynamics by Value, 2006–16 ...................................................................... 22
3.2       Dental Floss Consumption Analysis, 2006–16 .................................................................................. 23
3.2.1     Dent al Floss Consumption by Volume, 2006 –16 ..................................................................................... 23
3.2.2     Dent al Floss Consumption by Segments, 2006–16 .................................................................................. 24
3.3       Dental Floss Market Value Analysis, 2006–16 .................................................................................. 26
3.3.1     Dent al Floss Market by Value, 2006–16.................................................................................................. 26
3.3.2     A verage Consumer Price/ Unit - Dent al Floss, 2006–16 ........................................................................... 27
3.3.3     Dent al Floss Market Value by Segments, 2006 –16 .................................................................................. 28
3.4       Flossing Tape Market Analysis, 2006–16 .......................................................................................... 31
3.4.1     Flossing Tape Mark et by Volume, 2006–16............................................................................................. 31
3.4.2     Flossing Tape Mark et by Value, 2006–16 ............................................................................................... 32
3.5       Unwaxed Dental Floss Market Analysis, 2006–16 ............................................................................ 33
3.5.1     Unwaxed Dental Floss Market by Volume, 2006–16 ................................................................................ 33
3.5.2     Unwaxed Dental Floss Market by Value, 2006–16 ................................................................................... 34
3.6       Waxed Dental Floss Market Analysis, 2006–16 ................................................................................ 35
3.6.1     Waxed Dental Floss Market by Volume, 2006–16.................................................................................... 35
3.6.2     Waxed Dental Floss Market by Value, 2006–16 ...................................................................................... 36
3.7       Dental Floss Market Volume Analysis by Brands, 2008–11.............................................................. 37


The Future of the Oral Hygiene Market in Italy, to 2016                                                                                                     Page 2

© Canadean. This product is licensed and is not to be photocopied                                                                            Published: April 2012
 TABLE OF CONTENTS


3.8       Dental Floss Market Value by Distribution Channel, 2008–11 .......................................................... 38
4         Italy Denture Care Market Analysis ......................................................................................... 41
4.1       Market Growth Dynamics- Denture Care, 2006–16 .......................................................................... 41
4.1.1     Dent ure Care Growth Dynamics (Volume Analysis), 2006 –16 .................................................................. 41
4.1.2     Dent ure Care Market Growth Dynamics by Value, 2006–16 ..................................................................... 42
4.2       Denture Care Consumption Analysis, 2006–16 ................................................................................ 43
4.2.1     Dent ure Care Consumption by Volume, 2006 –16 ..
								
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