Retail
Company Profile
IKEA in Australia: Local Profile
Reference code: RT0145LP
Published: December 2011
www.canadean.com
TABLE OF CONTENTS
TABLE OF CONTENTS
1 Introduction ........................................................................................................................... 5
1.1 What is this Report About? ............................................................................................................... 5
1.2 Scope............................................................................................................................................... 5
2 IKEA Australia – Company Profile ....................................................................................... 6
2.1 Company Overview .......................................................................................................................... 6
2.2 Business Description ........................................................................................................................ 6
2.2.1 Products ...................................................................................................................................................... 7
2.2.2 Services offered at stores ........................................................................................................................... 8
2.3 Events and History ........................................................................................................................... 9
3 IKEA Australia – Key Information ...................................................................................... 10
3.1 Financial Performance ....................................................................................................................10
3.2 Operational Performance ................................................................................................................11
3.2.1 Store count ............................................................................................................................................... 11
3.2.2 Sales per store .......................................................................................................................................... 12
3.2.3 Sales per square meter ............................................................................................................................ 13
3.3 Key Employees ...............................................................................................................................14
4 IKEA Australia – Corporate Strategy ................................................................................. 15
4.1 Expansion Strategies ......................................................................................................................15
4.2 Products and solutions to cater to small dwellings and apartments .................................................15
5 IKEA Australia – News ........................................................................................................ 16
6 Competitive Environment ................................................................................................... 17
6.1 Main Ho