2012 U.S. Fitness & Recreational Sports Centers Industry-Capital & Expenses Report

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Fitness & Recreational Sports
Centers Industry (NAICS 71394)


           n Market Reports

           n Industry Trends

           n Demographic Data




   2012 Capital & Expenses series
                     © C. Barnes & Co.
         Fitness & Recreational Sports Centers
                      (NAICS 71394)


                                      TABLE OF CONTENTS
          Users' Guide
          Industry Definition and Related Industries
          Industry Establishments, Sales & Employment Trends
          Industry Ratios
          2011 Establishments, Firms & Payroll
          2011 Industry Cost of Materials
          2011 Industry Rentals
          2011 Industry Capital Expenditures
          2011 Industry Other Expenses
          2012 U.S. States - Estimated Cost of Materials
          2012 U.S. States - Estimated Capital Expenditures
          2012 U.S. States - Estimated Other Expenses
          2013 U.S. States - Estimated Cost of Materials
          2013 U.S. States - Estimated Capital Expenditures
          2013 U.S. States - Estimated Other Expenses
          2012 U.S. Metropolitan Areas - Estimated Cost of Materials
          2012 U.S. Metropolitan Areas - Estimated Capital Expenditures
          2012 U.S. Metropolitan Areas - Estimated Other Expenses
          2013 U.S. Metropolitan Areas - Estimated Cost of Materials
          2013 U.S. Metropolitan Areas - Estimated Capital Expenditures
          2013 U.S. Metropolitan Areas - Estimated Other Expenses
          Definitions and Terms




2012 Barnes Reports: U.S. Fitness and Recreational Sports Centers Industry-Capital and Expenses   1
                Fitness & Recreational Sports Centers
                             (NAICS 71394)

                                                     USERS' GUIDE
The Barnes Reports are the leading publications on U.S. industries and estimates and forecasts
on sales and employment demographics. As a way of making the most of this information, we have
included a few suggestions and tips to aid you in processing and using this information.

Managers, planners, and market researchers use this information for a variety of activities:
     Sizing markets and segments – You can estimate the size of the regional markets you sell in
              and your company’s market penetration into that market. You can do the same with the market
              segments in which you participate.
     Sales territory potential – You can estimate your market penetration and also the market potential
              in any regional area or market segment.
     Sales forecasting – With the estimates on the size of the industry, market researchers supporting
              a sales force can then estimate and forecast the future size of the industry.
     Advertising strategies – You can use this information for forecasting and estimating sales potential
              and target advertising campaigns.
     Competitive analysis – You will use the information to locate your possible competitors (if it is
              not already known), to estimate their size, growth and strengths and weaknesses and to see what
              market segments in which they participate.

We recognize that many managers today are asked to provide detailed analysis of their markets,
sales territories, distribution channels, and product placements. We have organized these reports in a
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Copyright © 2012 By C. Barnes & Co.
Printed in USA

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     2012 Barnes Reports: U.S. Fitness and Recreational Sports Centers Industry-Capital and Expenses          2
             Fitness & Recreational Sports Centers
                          (NAICS 71394)

Industry Definition and Related Industries

NAICS 71394: Fitness and Recreational Sports Centers . This
industry comprises establishments primarily engaged in operating
fitness and recreational sports facilities featuring exercise and other
active physical fitness conditioning or recreational sports activities, such
as swimming, skating, or racquet sports.

Related Industries
          Spectator Sports
          Golf Courses and Country Clubs
          Fitness Equipment Manufacturing
          Weight Loss Centers

U.S. Census Categories
NAICS 71394 – Fitness & Recreational Sports Centers is:
100% comparable to SIC 7991 – Gym, athletic clubs, & fitness centers
26% comparable to SIC 7997 – Membership recreation clubs
5% comparable to SIC 7999 – Fitness & Recreational Sports Centers

Sub-Industries
Physical fitness facilities
Physical fitness clubs with training equipment
Athletic club and gymnasiums, membership
Health club
Spas
Weight reducing clubs
Reducing facility
Slenderizing salon
Exercise facilities
Aerobic dance and exercise classes
Exercise salon




    2012 Barnes Reports: U.S. Fitness and Recreational Sports Centers Industry-Capital and Expenses   3
                  Fitness & Recreational Sports Centers
                               (NAICS 71394)


Industry Establishments, Sales & Employment Trends

                                                         Year                                 Percent Chg. Year-to-Year
                                 2009        2010        2011        2012         2013       09-10 10-11 11-12 12-13
Establishments                     30,784       31,314      30,845      31,235      32,128        1.7%       -1.5%        1.3%        2.9%
Sales ($Millions)                  20,601       21,477      21,386      22,125      23,193        4.3%       -0.4%        3.5%        4.8%
Employment                        568,382     578,005     569,451     576,617      593,294        1.7%       -1.5%        1.3%        2.9%




Industry Ratios

                                                         Year                                 Percent Chg. Year-to-Year
(Industry Averages) 2009 2010                            2011        2012         2013       09-10 10-11 11-12 12-13
Sales ($M)/Estab.      0.67   0.69                            0.69        0.71        0.72        2.5%        1.1%        2.2%        1.9%
Sales ($)/Emp.       36,244 37,157                          37,555      38,370      39,093        2.5%        1.1%        2.2%        1.9%
Emps. per Estab.       18.5   18.5                            18.5        18.5        18.5        0.0%        0.0%        0.0%        0.0%




2011 Establishments, Firms & Payroll

                                               Employee Size of Firm or Establishment
                 2011                         1-4         5-9        10-19        20-99 100-499 500+                        Total
                                             Emps.       Emps.       Emps.        Emps. Emps. Emps.
Firms                                           14,003       5,138       3,420       3,358         720         259          26,898
Establishments                                  14,663       5,144       3,809       5,588       1,178          16          30,844
Payroll ($Millions)                                492         396         605       1,668       1,610       3,168           7,939
HR Benefits ($M)                                  87.5        70.4       107.6       296.8       286.5       563.7          1,412.6
Health Insurance ($M)                             40.3        32.4        49.6       136.7       131.9       259.6           650.6
Pension Plans ($M)                                12.9        10.4        15.9        43.9        42.4         83.4          208.9
Contribution Plans ($M)                            6.7         5.4          8.2       22.6        21.8         42.9          107.4
Other HR Benefits ($M)                            56.5        45.4        69.4       191.4       184.7       363.6           911.0



* Firms (total company) are represented by employee size of firm.
 Establishments (individual locations) are represented by employee size of establishments.
 "Total establishments" do not include "unknown employees" so will not match "total establishments" in other parts of the report.




      2012 Barnes Reports: U.S. Fitness and Recreational Sports Centers Industry-Capital and Expenses                                      4
            Fitness & Recreational Sports Centers
                         (NAICS 71394)


2011 Industry Cost of Materials

                                       Employee Size of Establishment
           2011                  1-4        5-9      10-19      20-99 100-499 500+           Total
                                Emps.      Emps.     Emps.      Emps. Emps. Emps.
Cost of Materials ($M)             625.1     438.6     811.8     3,145.2   2,476.2   189.7   7,686.7
Materials Used ($M)                457.2     320.8     593.8     2,300.3   1,811.1   138.7   5,621.8
Commission Expense ($M)             67.5      47.3      87.6      339.4     267.2     20.5    829.5
Contract Work ($M)                  80.3      56.4     104.3      404.3     318.3     24.4    988.0
Cost of Fuels ($M)                  13.4       9.4      17.4       67.5      53.1      4.1    164.9
Electricity ($M)                     6.7       4.7        8.7      33.7      26.6      2.0    82.4




2011 Industry Rentals

                                       Employee Size of Establishment
           2011                  1-4        5-9      10-19      20-99 100-499 500+           Total
                                Emps.      Emps.     Emps.      Emps. Emps. Emps.
Total Rentals ($M)                 874.7     613.8    1,136.0    4,401.2   3,465.1   265.4   10,756.2
Building Rentals ($M)              837.4     587.6    1,087.5    4,213.4   3,317.2   254.1   10,297.2
Machinery Rentals ($M)              37.3      26.2      48.5      187.8     147.9     11.3    459.0




   2012 Barnes Reports: U.S. Fitness and Recreational Sports Centers Industry-Capital and Expenses    5
             Fitness & Recreational Sports Centers
                          (NAICS 71394)

2011 Industry Capital Expenditures

                                        Employee Size of Establishment
            2011                  1-4         5-9       10-19      20-99 100-499 500+            Total
                                 Emps.       Emps.      Emps.      Emps. Emps. Emps.
Capital Expenditure ($M)            394.1      276.5      511.9     1,983.0    1,561.3   119.6   4,846.4
Buildings/Structures ($M)           178.3      125.1      231.6      897.2      706.3     54.1   2,192.6
Machinery/Equip. ($M)               215.8      151.4      280.3     1,085.9     854.9     65.5   2,653.8
Autos/Trucks ($M)                      3.5        2.5        4.5       17.6      13.8      1.1    43.0
Computer Equip ($M)                  19.1       13.4       24.8        96.1      75.7      5.8    234.9
Other Machinery ($M)                193.2      135.6      250.9      972.2      765.4     58.6   2,376.0
Total Depreciation ($M)             859.6      603.1     1,116.3    4,325.0    3,405.0   260.8   10,569.9




2011 Industry Other Expenses

                                        Employee Size of Establishment
            2011                  1-4         5-9       10-19      20-99 100-499 500+            Total
                                 Emps.       Emps.      Emps.      Emps. Emps. Emps.
Other Expenses ($M)                2,896.8    2,032.5    3,762.0   14,575.0   11,474.9   878.9   35,620.2
Expensed Equip. ($M)                 41.8       29.3       54.2      210.1      165.4     12.7    513.4
Software ($M)                        20.1       14.1       26.1      101.2       79.7      6.1    247.3
Repair/Maintenance ($M)             191.9      134.6      249.2      965.5      760.2     58.2   2,359.7
Advertising Expenses ($M)           284.5      199.6      369.5     1,431.6    1,127.1    86.3   3,498.8
Taxes & Licenses ($M)               480.0      336.8      623.4     2,415.2    1,901.5   145.6   5,902.6
All Other Expenses ($M)            1,878.5    1,318.0    2,439.5    9,451.4    7,441.1   569.9   23,098.4




    2012 Barnes Reports: U.S. Fitness and Recreational Sports Centers Industry-Capital and Expenses       6
                 Fitness & Recreational Sports Centers
                              (NAICS 71394)

                U.S. States – Estimated Cost of Materials ($Millions)
                                     Year: 2012
    Area Name          Materials Used   Commission    Contract Work   Cost of Fuels    Electricity       Total Cost of
                                         Expense                                                          Materials
U.S. Total                    5,993.0         884.3         1,053.2           175.8             87.9             8,194.1
Alabama                          54.8           8.1             9.6             1.6              0.8                75.0
Alaska                           16.5           2.4             2.9             0.5              0.2                22.5
Arizona                         102.0          15.0            17.9             3.0              1.5               139.4
Arkansas                         26.8           4.0             4.7             0.8              0.4                36.6
California                      719.5         106.2           126.4            21.1             10.6               983.7
Colorado                        102.1          15.1            17.9             3.0              1.5               139.6
Connecticut                     104.2          15.4            18.3             3.1              1.5               142.5
Delaware                         27.6           4.1             4.8             0.8              0.4                37.7

District of Columbia            16.9            2.5             3.0             0.5              0.2               23.1
Florida                        260.6           38.4            45.8             7.6              3.8              356.3
Georgia                        114.8           16.9            20.2             3.4              1.7              157.0
Hawaii                          15.5            2.3             2.7             0.5              0.2               21.1
Idaho                           27.4            4.0             4.8             0.8              0.4               37.5
Illinois                       316.9           46.8            55.7             9.3              4.6              433.3
Indiana                        107.9           15.9            19.0             3.2              1.6              147.5
Iowa                            71.7           10.6            12.6             2.1              1.1               98.1
Kansas                          56.1            8.3             9.9             1.6              0.8               76.7
Kentucky                        63.5            9.4            11.2             1.9              0.9               86.9
Louisiana                       51.9            7.7             9.1             1.5              0.8               71.0
Maine                           26.9            4.0             4.7             0.8              0.4               36.8
Maryland                       154.4           22.8            27.1             4.5              2.3              211.0
Massachusetts                  235.4           34.7            41.4             6.9              3.5              321.9
Michigan                       155.0           22.9      
				
DOCUMENT INFO
Description: The 2012 U.S. Fitness & Recreational Sports Centers Industry-Capital & Expenses Report, published annually by Barnes Reports, contains timely and accurage industry statistics, forecasts and demographics. The report features 2012 current and 2013 forecast estimates on the cost of materials, capital expenditures, inventories, rentals, and other expenses nationally and for all 50 U.S. States and up to 900 metro areas. Expenses categories include materials used, payroll, human resources benefits, health insurance, retirement/pension plans, advertising, taxes, depreciation, electricity, fuels, equipment, repair/maintenance, and software. Capital expenditures include building, machinery, vehicles, and computer equipment. The report also includes industry definition, a breakdown by establishments size and industry size estimates (establishments, sales and employment).
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