Porcelanosa S.A. : Company Profile and SWOT Analysis by WMIntelligence

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									Porcelanosa S.A.

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Porcelanosa S.A.                                                                Key Employees
                                                                                Name                        Job Title
Fast Facts
                                                                                Antonio Lopez               Director
Headquarters Address                    12540 Villarreal, Castellon, Spain
                                                                                                            General Manager -
                                                                                Clifton J. Ashley
Telephone                                + 34 964 507140                                                    Northwest Region
                                                                                Jose Pascual Pesudo         Director
Fax                                     N/A

                                                                                Pedro Pesudo                Managing Director - UK
Website                                 www.porcelanosa.com

Ticker Symbol, Stock Exchange           N/A
                                                                                Company Overview
Number of Employees                     5,000
                                                                                Porcelanosa     S.A.    (Porcelanosa)      is    a
Fiscal Year End                         December
                                                                                manufacturer of kitchen and bathroom
                                                                                equipment based in Spain. The company is
Revenue (in US$ million)                N/A
                                                                                specialized in the production of porous,
                                                                                stoneware, and porcelain wall and floor tiles.
                                                                                The company’s portfolio of products includes
                                                                                ceramic tiles, parquet flooring, kitchens,
                                                                                bathroom units, spas, hydro massage bathtubs,
SWOT Analysis                                                                   mixer taps, showers and other bathroom related
                                                                                accessories. In addition, Porcelanosa provides
Strengths                               Weaknesses                              fitting  and    maintenance     services.     The
                                                                                company’s     products    are    certified    with
                                                                                environmental certification ISO14001. The
Diversified product portfolio           Limited scale of operations
                                                                                company carries out its business operations in
                                                                                Spain along with various countries in Europe,
Strong brand portfolio                                                          Africa, North America, Central America, South
                                                                                America, Caribbean, Asia and Oceania.
Opportunities                           Threats                                 Porcelanosa is headquartered in Castellon,
                                                                                Spain.
Growth in demand for global wood
                                        Significant skills shortage in Europe
products
Positive outlook for global construction                                        Key Competitors
                                         Stringent regulations
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