2012 U.S. Hobby, Toy & Game Stores Industry-Industry & Market Report by BarnesReports

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     ARNES
Hobby, Toy & Game Stores
Industry (NAICS 45112)


          n Market Reports

          n Industry Trends

          n Demographic Data




  2012 Industry & Market series
                    © C. Barnes & Co.
                        Hobby, Toy & Game Stores
                             (NAICS 45112)


                                     TABLE OF CONTENTS
         Users' Guide
         Industry Definition and Related Industries
         Industry Establishments, Sales & Employment Trends
         Industry Ratios
         Establishments, Firms & Payroll
         Sub-Industries - 2011 Estimated Industry Sales ($Millions)
         Sub-Industries - 2011 Estimated Number of Establishments
         Sub-Industries - 2011 Estimated Number of Employees
         5-Year Trend - Estimated Industry Sales ($Millions)
         5-Year Trend - Estimated Number of Establishments
         5-Year Trend - Estimated Number of Employees
         2012 U.S. States - Estimated Number of Establishments
         2012 U.S. States - Estimated Industry Sales ($Millions)
         2012 U.S. States - Estimated Number of Employees
         2013 U.S. States - Estimated Number of Establishments
         2013 U.S. States - Estimated Industry Sales ($Millions)
         2013 U.S. States - Estimated Number of Employees
         2012 U.S. Metropolitan Areas - Estimated Number of Establishments
         2012 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
         2012 U.S. Metropolitan Areas - Estimated Number of Employees
         2013 U.S. Metropolitan Areas - Estimated Number of Establishments
         2013 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
         2013 U.S. Metropolitan Areas - Estimated Number of Employees
         Definitions and Terms




2012 Barnes Reports: U.S. Hobby, Toy Game Stores                             1
                                 Hobby, Toy & Game Stores
                                      (NAICS 45112)
                                   2012 U.S. Industry & Market Outlook
The 2012 U.S. Industry & Market Outlook report is the leading
annual publication that describes over 120 major U.S. industries
and 500+ minor industries. Published each year in October,
the Outlook report provides the most current and accurate
estimates of the size of the largest manufacturing, retail,
wholesale and services industries in the United States.

With over 240 pages, the National edition of
the 2012 U.S. Industry & Market Outlook features:

 • 2012 establishments, employment and sales
 • 2013 forecast establishments, employment and sales
 • 5-year trend establishments and sales totals
 • Industry financial ratios such as sales per employees,
   sales per establishment and employees per establishment
 • 2011 establishments, employment and sales totals
   for 500+ minor industries
 • Industry definitions and descriptions

The Outlook report is available for purchase in either
PDF format, spreadsheet (Excel) format or print edition.

To order these publications, please use this link:
http://www.barnesreports.com/bestsellers.html



                                 NEW! 2012 U.S. Jobs & Wages Outlook
                                              Published each year in January, this publication provides a cost-effective,
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                                              major industries and 800+ job titles that you need for your business plans,
                                              research reports, and industry profiling. Included in each report are:
                                              • 2012 current and 2013 forecast number of industry establishments,
                                              number of industry employees, and annual industry sales
                                              • 5-year trends on establishments, employees and sales
                                              • Up to 50 job titles for each industry
                                              • 2011 Employment counts by job title nationally and by U.S. state
                                              • 2012 average wage and salary and 10th, 25th, 75th and 90th
                                                percentiles (by job title),
                                              • 50 U.S. States data on employment, average wage and salary (by job title)

                                              To order this publication, please use this link:
                                              http://www.barnesreports.com/bestsellers.html




     2012 Barnes Reports: U.S. Hobby, Toy Game Stores                                                               2
                        Hobby, Toy & Game Stores
                             (NAICS 45112)
                             2012 America's Neighborhoods

                                            2012 America's Neighborhoods: Zip Codes- Volume 1 & 2
                                            editions feature population demographics and consumer spending
                                            estimates for the 30,000+ U.S. zip codes.

                                            Population demographics are broken down by gender, race, age,
                                            occupation, educational attainment, and family income.
                                            Total population for 2017 forecast is also included.

                                                     Consumer spending is broken down by food and
                                                     beverages, restaurants, housing, energy, household
                                                     supplies and furnishings, personal services,
                                                     entertainment, apparel, cars and transportation,
                                                     healthcare, insurance, and education.


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                                                     Population demographics is broken down by gender,
                                                     race, age, occupation, educational attainment, and
                                                     family income. Total population for 2017 forecast is
                                                     also included.

                                                     Consumer spending is broken down by food and
                                                     beverages, restaurants, housing, energy, household
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                                                     entertainment, apparel, cars and transportation,
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2012 Barnes Reports: U.S. Hobby, Toy Game Stores                                                          3
                                 Hobby, Toy & Game Stores
                                      (NAICS 45112)
                                                     USERS' GUIDE
The Barnes Reports are the leading publications on U.S. industries and estimates and forecasts
on sales and employment demographics. As a way of making the most of this information, we have
included a few suggestions and tips to aid you in processing and using this information.

Managers, planners, and market researchers use this information for a variety of activities:
     Sizing markets and segments – You can estimate the size of the regional markets you sell in
              and your company’s market penetration into that market. You can do the same with the market
              segments in which you participate.
     Sales territory potential – You can estimate your market penetration and also the market potential
              in any regional area or market segment.
     Sales forecasting – With the estimates on the size of the industry, market researchers supporting
              a sales force can then estimate and forecast the future size of the industry.
     Advertising strategies – You can use this information for forecasting and estimating sales potential
              and target advertising campaigns.
     Competitive analysis – You will use the information to locate your possible competitors (if it is
              not already known), to estimate their size, growth and strengths and weaknesses and to see what
              market segments in which they participate.

We recognize that many managers today are asked to provide detailed analysis of their markets,
sales territories, distribution channels, and product placements. We have organized these reports in a
logical format making your market analysis and research tasks easy to accomplish.




Copyright © 2011 By C. Barnes & Co.
Printed in USA

All rights reserved. This publication may not be reproduced, stored in any information or retrieval system
or transmitted in whole or in part, in any form or by any means - electronic, mechanical, photocopying,
recording or otherwise - without the express written permission of C. Barnes & Co.

Note: Every effort has been made to verify and ensure the accuracy of the information within this
publication. However, if any errors exist in this publication C. Barnes & Co. disclaims any liability for
any loss or damage to any party as a result of the information or errors in this publication.




     2012 Barnes Reports: U.S. Hobby, Toy Game Stores                                                         4
                           Hobby, Toy & Game Stores
                                (NAICS 45112)
Industry Definition and Related Industries

NAICS 45112: Hobby, Toy & Game Stores
This industry comprises establishments primarily engaged in retailing
new toys, games, and hobby and craft supplies (except needlecraft).



Related Industries
          Department Stores
          Pharmacies & Drug Stores
          Grocery Stores & Supermarkets
          Warehouse Clubs & Supercenters

U.S. Census Categories
NAICS 45112 – Hobby, Toy & Game Stores is 100% comparable to:
SIC 5945 – Hobby, toy, & game stores


Sub-Industries
Hobby, toy, and game shops
Hobby and craft supplies
Arts and crafts supplies
Ceramics supplies
Hobbies, nec
Models, toy and hobby
Toys and games
Children's toys and games, except dolls
Dolls and accessories
Games (chess, backgammon, and other durable games)
Kite stores




   2012 Barnes Reports: U.S. Hobby, Toy Game Stores                   5
                                        Hobby, Toy & Game Stores
                                             (NAICS 45112)

Industry Establishments, Sales & Employment Trends

                                                          Year                                 Percent Chg. Year-to-Year
                                  2009        2010        2011        2012        2013        09-10 10-11 11-12 12-13
Establishments                       8,692       8,703       8,514        8,412       8,325       0.1%        -2.2%       -1.2%      -1.0%
Sales ($Millions)                   15,309      15,557      15,213      15,173       15,128       1.6%        -2.2%       -0.3%      -0.3%
Employment                         137,516     137,731     134,921     133,190     131,725        0.2%        -2.0%       -1.3%      -1.1%




Industry Ratios

                                                          Year                                 Percent Chg. Year-to-Year
(Industry Averages) 2009 2010                             2011        2012        2013        09-10 10-11 11-12 12-13
Sales ($M)/Estab.       1.76    1.79                           1.79        1.80        1.82       1.5%         0.0%        0.9%      0.7%
Sales ($)/Emp.       111,326 112,949                       112,751     113,921     114,843        1.5%        -0.2%        1.0%      0.8%
Emps. per Estab.        15.8    15.8                           15.8        15.8        15.8       0.0%         0.1%       -0.1%      -0.1%




Establishments, Firms & Payroll

                                   Employee Size of Firm or Establishment
           2011                   1-4         5-9         10-19       20-99 100-499 500+                        Total
                                 Emps.       Emps.        Emps.       Emps. Emps. Emps.
Firms                                3,130       1,090         548          244          30          16                   5,058
Establishments                       3,670       1,403        1,268       1,897          13           0                   8,518
Payroll ($Millions)                     81           82          87          95          54       1,019                   1,417

* Firms (total company) are represented by employee size of firm.
  Establishments (individual locations) are represented by employee size of establishments.
  "Total establishments" do not include "unknown employees" so will not match "total establishments" in other parts of the report.




      2012 Barnes Reports: U.S. Hobby, Toy Game Stores                                                                                     6
                          Hobby, Toy & Game Stores
                               (NAICS 45112)

Sub-Industries – 2011 Estimated Industry Sales ($Millions)

                                                           Total
                    Sub-Industries                         Sales
           Hobby, toy, and game shops                         $5,347.3
           Hobby and craft supplies                              $99.0
           Arts and crafts supplies                           $1,186.2
           Ceramics supplies                                     $44.3
           Hobbies, nec                                          $83.1
           Models, toy and hobby                                 $55.1
           Toys and games                                       $346.6
           Children's toys and games, except                  $5,417.3
           dolls and accessories
           Dolls                                                   $38.0
           Games (chess, backgammon, and                           $25.5
           other durable games)
           Kite stores                                              $7.1



Sub-Industries – 2011 Estimated Number of Establishments

                                                           Total
                    Sub-Industries                     Establishments
           Hobby, toy, and game shops                              1,816
           Hobby and craft supplies                                1,384
           Arts and crafts supplies                                1,787
           Ceramics supplies                                         379
           Hobbies, nec                                              681
           Models, toy and hobby                                     350
           Toys and games                                          1,128
           Children's toys and games, except                         223
           Dolls and accessories                                     305
           Games (chess, backgammon, and                             155
           Kite stores                                                43




  2012 Barnes Reports: U.S. Hobby, Toy Game Stores                       7
                          Hobby, Toy & Game Stores
                               (NAICS 45112)

Sub-Industries – 2011 Estimated Number of Employees

                                                          Total
                    Sub-Industries                     Employment
           Hobby, toy, and game shops                        44,685
           Hobby and craft supplies                           6,624
           Arts and crafts supplies 
								
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