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20100707 CTA Strategic AIDC Issues

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Strategic AIDC Initiatives Project Team

Date: 08-July-2010



This is a Call-to-Action to recruit users from all industries and from everywhere in the world to bring their

expertise, commitment, and contribution to this new work area.

The information herein gives a general description of the new work area and the Project Team that is

being formed to accomplish the work. For information on how to join this work area, please refer below.





1. Objective/Scope of the Strategic AIDC Initiatives Project Team

Member Organisations and User Companies have identified strategic AIDC Development and

Deployment issues that need to be addressed by GS1. These issues typically impact tens to

hundreds of millions in industry investment therefore management direction based on business

case development is required prior to consideration of changes in GS1 standards. The initiative

will offer a deliberate plan to address strategic AIDC technology gaps and manage migration from

legacy to newer technologies. Without these strategies, divergences will continue to grow and

future GS1 System growth may be hampered.

This Project Team will provide strategic recommendations to the GS1 Management Board and

General Assembly on where business case, education, standards, or policy enhancements are

needed in order to support a 2020 plan for AIDC. It is the role of GS1 Management to make

decisions on the recommendations coming from this team. This Project Team cannot set official

GS1 Strategy; but will create recommendations that may become the official strategy only after

they have been approved by the Board Committee for Standards (BCS) and then presented to

the Management Board (MB) / General Assembly (GA) for final approval.

If strategic recommendations are accepted which have standards implications, GSMP Work

Requests based on the approved strategies will be submitted and will require Mission Specific

Working Groups within GSMP to resolve the standards level development. This team is not a

GSMP Standards Group, but a GS1 Strategy Team and cannot directly change/create GS1

Standards.

As needed, during the development of the deliverables for the project, there will be outreach to

other teams within GS1 such as: Industry Engagement Team, standing GSMP Standards

Groups, GS1 Healthcare User Group, GS1 Architecture Group, etc.

The specific issues have been prioritized by Focus Groups consisting of Member Organizations,

and leading End Users. In order to create a focused effort, we will organize into three focus

areas / sub-teams to address related topics:

1. AIDC 2020 Planning

a. Strategy: POS Technology Gap (Research): Need for more AIDC data at POS

not met today for all product categories based on printing and scanning / reading

technology

b. Strategy: AIDC 2020 Planning (Research): Need a common understanding

among MOs and industry to what AIDC data and data carriers are used for all

product categories and major applications. The effort will begin by describing the

current state of the standards in 2010 and how it will evolve based on agreed

GS1 strategies and standards by 2014. The effort will conclude by providing

strategic recommendations for 2020 that may or may not result in standards

action.





Page 1 of 5

2. GTIN-14 Business Cases

a. Business Case: GTIN-14 at POS (Sector Divergence): Need to resolve

community disagreement over whether or not the business case for GTIN-14 at

POS exists and if so, when to implement

b. Business Case: GTIN-14 Significance (Sector Divergence): GTIN-14

assignment practices may lead to inconsistent system approaches where

companies play in multiple sectors

3. AIDC Data Carrier Deployment

a. Strategy: GS1 DataBar (Deployment): Inconsistent global implementations

occurring with some MOs/countries implementing and others are not

implementing at all

b. Strategy: GS1 DataMatrix (Deployment): Some countries are not even

informed of the move to GS1 DataMatrix while others are already regulating it on

products scanned at retail pharmacy





2. Scope Constraints of the Strategic AIDC Initiatives Project Team

The scope of the Strategic AIDC Initiatives Project Team does include:

 Action Plans

 Business Cases

 Market and Technology Research

 Recommendations / Assessments on current / future state of AIDC Technology

 Work Requests for GS1 Standards and Policies

The scope of the Strategic AIDC Initiatives Project Team does not include:

 Creating / changing GS1 Standards

 Creating / changing GS1 Policy





3. Expertise Required

This is a call for business information and business information technology experts for the

Strategic AIDC Initiatives Project Team. Specifically, industry representatives who have

responsibility within their company for deciding on which type(s) of AIDC related systems are

required to meet their needs. Specific expertise is needed in each sub-team related specifically

to the topics being discussed. Where possible, the experts should represent trading partners from

both sides of the trading relationship, third parties, and solution providers to have proper

representation on the Project Team. The intent is to have balanced membership from the AIDC

user community; therefore, stakeholders from all parts of the supply chain in all sectors are

welcomed to participate.





4. Distribution for Call to Action

Please circulate this Call to Action packet by forwarding it to your email distribution lists. The

Strategic AIDC Initiatives Project Team is open to broad participation from any industry group,

company, or region.

It is also distributed via GS1 email announcement.







Page 2 of 5

5. Timeline:

A kick off/introductory conference call will fully brief all participants of objectives and WG

activities. The first call will be held on 9-August-2010 from 0800–0900 EST / 1400-1500 CET.

The overall duration of this group effort is expected to be approximately twenty-four (24) months.

But, the efforts of each sub-team are staggered and once the deliverables are met, the team will

close.

The deliverables for the overall project:

 February 2011:

 2010 & 2014 AIDC Planning Picture

 Strategy: POS Technology Gap (first draft to BCS)

 Strategy: GS1 DataBar (first draft to BCS)

 Strategy: GS1 DataMatrix (first draft to BCS)

 May 2011:

 2020 AIDC Plan

 Strategy: POS Technology Gap (final draft to MB/GA)

 Strategy: GS1 DataBar (final draft to MB/GA)

 Strategy: GS1 DataMatrix (final draft to MB/GA)

 February 2012:

 GTIN-14 at POS Business Case and Go / No Go Decision Picture (first draft

to BCS)

 GTIN-14 Significance Business Case and Go / No Go (first draft to BCS)

 May 2012:

 GTIN-14 at POS Business Case and Go / No Go Decision (final draft to MB/GA)

 GTIN-14 Significance Business Case and Go / No Go Decision (final draft to

MB/GA)





6. Participants:

Known Participants:

 Project Manager: Andrew Hearn, GS1

 Project Sponsor: Scott Gray, GS1

 Steering Group Co-Chair: To Be Determined

 Steering Group Co-Chair: To Be Determined

*Note: Sub teams will also have Co-Chairs where necessary.



GS1 Member Organisations (MO) Participants:

Name Company

Sue Schmid GS1 Australia

Eugen Sehorz GS1 Austria









Page 3 of 5

Name Company

Roberto Matsubiyahi GS1 Brazil

Mike Sadiwynk GS1 Canada

Xavier Barras GS1 France

Ilka Machemer GS1 Germany

Vivek Kumar GS1 India

Jim Bracken GS1 Ireland

Naoko Mori GS1 Japan

Pere Rosell GS1 Spain

Karolyn Harsanji GS1 Sweden

Daniel Muller GS1 Switzerland

Andrew Osborne GS1 UK

Ray Delnicki GS1 USA







End User Participants:







Name Company

Monica Kryzer 3M

Grant Hodgkins Alcon

Nathan Habeck Baxter

Volker Zeinar BBraun

Paula Giovannetti Best Buy

Frederique Fremont CHI Robert Ballanger Hospital

Tom Werthwine Johnson & Johnson

Doug Naal Kraft

Jackie Elkin Medtronics

Jens Kungl Metro

Vera Feuerstein Nestle

John Duker Procter & Gamble

Joe Spreitzer Target



Jean Sargent University of Southern California (USC) Health

Sciences

Ron Moser Wal-Mart









Page 4 of 5

Solution Provider Participants:

Name Company









Other Participants (Transportation, Logistics, Associations, Governmental etc.):

Name Company









7. Sessions

It is expected that a physical meeting will be needed of each of the sub teams to support their

output. The Project Team is responsible for scheduling meetings to accomplish their work.

Sessions are defined as face-to-face or physical meetings and teleconferences. All sessions

include the necessary Anti-Trust cautions as defined by GS1 legal counsel. The Anti-Trust

cautions is located on the GS1 website at: http://www.gs1.org/gsmp/support/gs1_antitrust.





8. Teleconferences

Strategic AIDC Initiatives Project Team teleconferences will, initially, occur once a month for

one and one half hours per teleconference. The kick-off (first) teleconference is scheduled for 9-

August-2010.

As the sub-teams are formed, there may be separate teleconference call schedules based upon

the needs of the team. This will be decided by the individual teams.





9. Agendas and Minutes

The Project Manager is responsible for preparing all agendas and minutes.



Agendas must include:

 Review of the agenda.

 Approval of previous meeting or call minutes.

 Discussion of all pending issues and action items.



Meeting minutes should record:

 The original agenda

 Members, participants, guests, and staff present

 Requests for notation

 Decisions, resolutions, and action items.





10. How to Join

You can join this Project Team by contacting Andrew Hearn via email: Andrew.Hearn@GS1.org





Page 5 of 5



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