SOC 2011 Edition
McGraw-Hill conducted extensive market research with students from
across the nation to gain insight into their studying and buying behavior.
Students told us they wanted more portable texts with innovative visual
appeal and content that is designed according to the way they learn. We
also surveyed instructors, and they told us they wanted a way to engage
their students without compromising on high quality content. SOC,
updated annually, offers instructors scholarly content and unmatched
currency in a succinct magazine format that engages students. New to the
2011 edition is the inclusion of an adaptive learning system and
interactivities to help students master key concepts. SOC consistently
encourages students to foster their sociological imagination to see the
world through a different lens.
Since launching the first textbook rental site in 2006, BookRenter has never
wavered from our mission to make education more affordable for students of
every kind of educational institution. Every day, we focus on delivering students
the best prices, the most flexible options, and the best service on earth. And
because we are deeply committed to fostering campus community and local
businesses, we give our technology away for free to independent college stores
so they can better serve their students. Finally, for every order on BookRenter
we'll make a donation to First Book to put new books in the hands of children in
need.
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