RETAILING- SCHOOL STORE
2nd SEMESTER: 2010
INSTRUCTOR: Mrs. Ledesma
CLASS PERIOD: 3A
PREP PERIOD: 1A & 1B
PHONE #: (385) 646-5455 ext. 6969
Retailing is a program that will prepare the student to operate businesses that sell, rent, or
lease goods and services. This course will provide insight into the theory behind buying,
storing, pricing, advertising, display, selling, financing, and other activities necessary for
successful business operations. Students taking marketing classes should have the
opportunity to participate in the DECA organization (student marketing leadership
The course standards and performance objectives are available here:
1. Students will understand basic marketing and retail merchandising concepts.
2. Students will understand the marketing mix and strategies used in marketing
3. Students will understand how to develop a business plan and prepare for
personnel needs in a retail store.
4. Students will have an understanding of the mechanics of operating a retail store.
5. Students will understand basic accounting practices and procedures used in
retailing. Students will understand the importance of promotion in a retail
6. Students will identify the role of managers and employees in a retail store and the
skills needed to be successful.
The course will cover the following topics:
1. Research Your Market
2. Develop a Plan
3. Make It Operational
4. Run the Store
5. Account for Profits
6. Promote Your Business
7. Secure Your Store
8. Have a Customer Focus
9. Be an Effective Manager
10. Achieve Personal Success
Text and Required Supplies
Text: Lectures based on School Store Operations by Thomson/South-Western/DECA
Inc. and Marketing Essentials by Farese, Kimbrell, and Woloszyk. A text book will not
be required for this class.
Required Supplies: Students in marketing classes are asked to pay a $5 lab fee, payable
to Taylorsville High, to defray the cost of paper, software, cartridges, and other supplied
materials. Students are also expected to bring a writing utensil and paper EVERY DAY.
Students are also required to have a folder to keep their assignments. Students and
parents must also sign an Internet user agreement form.
Grading Percentage Distribution
93-100 A 84-86 B 74-76 C 64-66 D
90-93 A- 80-83 B- 70-73 C- 60-63 D-
87-89 B+ 77-79 C+ 67-69 D+ 0-59 F
Grade Check Procedures
To review your student’s progress, grade, or attendance, parents can access the Granite
School District website: www.graniteschools.org. Click on Parents, then Student Grade
Progress, enter the student ID # and PIN.
1. School Store Work 25%
2. Assignments 25%
3. Tests 25%
4. Participation 25%
SCHOOL STORE WORK
Students are required to show competent retailing skills within the school store. If a
student fails to show up 3 times when scheduled to work, they will automatically fail the
course. If you cannot show up to your assigned time to work you must find a
An assignment will be assigned almost every class period. Each assignment will be
graded. Assignment due dates will be given to you for each assignment. Assignments will
usually be due at the beginning of class periods on the due dates (unless specifically
stated otherwise). Unless you are absent on the day an assignment is due, it will not be
accepted later than at the beginning of the class period when it is due. If you are absent
from class when a drawing is due, it will be accepted late—but only if submitted
immediately upon your return and only if an acceptable excuse is presented. If you cannot
attend class when an assignment is due and cannot provide an acceptable excuse, you
should send your drawing to class with a friend, family member, or other person. An
“acceptable” excuse for an absence must be excused by the attendance office. Due dates
will not be changed because of earlier absences.
There will be 10 tests in this course, one for every chapter. Tests will cover the topic
material discussed in each chapter. If you are absent from class on the day of the test, you
must take it immediately upon your return providing you have an excused absence.
A state competency test will be given at the end of the semester covering all material
studied in this course and will count as part of your grade. This test cannot be made up at
a later date so attendance is vital.
Class Expectations and Requirements
1. In this business class, students behave in a businesslike manner—proper English
(no swearing), low voices, on task.
2. On time, every day.
3. After a warning, illicit use of the Internet will be reported to parents and school
administration for appropriate discipline.
4. Unauthorized electronic devices (such as Game Equipment, IPODS, and cell
phones) used in the classroom will be confiscated.
5. Class time is expected to be spent in class work. Class time is not free time.
Work at home will be required in addition to work during class time (work at
home should not substitute for work during the class period).
Parent/Teacher contact. Parents should feel free to ask about their student’s progress.
They are encouraged to come to class and observe at any time.
0-3 Excused Absences: I will determine citizenship grade of 0-4 based upon the student’s
behavior in class.
The following behavior will cause a 1 point decrease each time the behavior occurs in the
student’s citizenship grade:
Offending myself or others
4 Excused Absences: Student will receive a 0.
1 Unexcused Absence: The student will receive a citizenship grade no higher than a 1.
2 or more Unexcused Absences: Student will receive a 0.
4th Tardy: The student will receive a citizenship grade no higher than a 1.
5th Tardy: Student will receive a 0.
Hall passes may be used during non-instructional time. It is the student’s responsibility
to use the facilities before school, after school, between classes, and during lunch.
If you have an excused absence you may turn in late work up to one week following the
absence. It is the student’s responsibility to ask what is missed!
An Honest Grade for Honest Work
Copying other’s work is not the path to success. Students who attempt to deceive will be
promptly reported to their parents and will receive a zero on the assignment with no
make-up assignment available to them.
DATE LESSON TOPIC/ACTIVITY
19-Jan Syllabus Introduction to the course
21 Marketing 1.1 Basic Marketing Terms
25 1.2 Forms of Economic Utility
27 2.1 Marketing Concept/Marketing Mix
2-Feb Standard 1 Test
4 Retailing 1.1
23 Standard 2 & 3 Test
9 Standard 4 Test
21 Standard 5 Test
5 Standard 6 Test
25 Standard 7 Test
27 State Standard Test
We have read the information and we understand the policies for this class.
(Parent/guardian signature) (Date)
Parent’s e-mail address
(Student signature) (Date)
Return to teacher by ____________________________.