The truth of the matter is that you will be required to make some unsolicited messages in order to use Twitter to get some important leads. However, the difference between doing it right and doing it wrong lies in how you send those messages. Once you’ve searched for keywords related to your business, you will probably come across promising business leads. It is recommended to use a simple “@” tag and a soft sell; that is, let them know that you found them on Twitter and refrain from a full-blown business pitch until you establish some kind of rapport. Remember, most people don’t Tweet to receive sales pitches; they use Twitter to belong to a community, and to get their own ideas across. In order to make money using Twitter, it is important that you learn to listen to what others have to share on this social media platform.