Visit my online portfolio at
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stephzparker@gmail.com
steph parker (267) 702-4621
Public Relations & Social Media Coordinator at Zamolution - Lafayette Hill, PA
May 2011 to Present
Circulate press releases, broadcast messages with social media & launch digital PR campaigns
Build and maintain Wordpress websites & develop unique digital content
Analyze Google keyword search data & build high-value backlinks to meet clients’ SEO goals
Contributing Writer at Equus Digital Publishing - Alexandria, VA
January 2011 to August 2011
Wrote articles for company’s upcoming iPhone app, Conversationalist Guide
Recognized as a “Featured Author” for high-quality contributions
Marketing Intern at Cipher Prime Studios - Philadelphia, PA
February 2011 to May 2011
Maintained social media presence & grew engaged follower base by 200+
experience Designed template for company press kits in Adobe CS5 & populated with content
Coordinated promotional strategies for Pulse: Volume One & sought digital media coverage
Philadelphia Promotions Team at Nakturnal - Pittsburgh, PA
July 2010 to February 2011
Helped secure Kellee Maize as top Google result for “female rapper”
Expanded online presence with viral marketing campaigns
Collaborated with Branding Brand to target new audiences
Philadelphia Promotions Coordinator Intern at Nakturnal - Pittsburgh, PA
February 2010 to May 2010
Analyzed information from Google Analytics on 1,000+ music blogs
Used guerrilla marketing techniques to launch an online grassroots campaign
Grew & expanded fanbase by targeting YouTube viewers & digital music communities
Drexel University 2011 - Philadelphia, PA
education B.A. Corporate & Public Relations, Cum Laude
Social media & online marketing IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Wordpress & basic HTML IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Copywriting (content development) IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
skills Search engine optimization (SEO) IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Adobe Photoshop & Illustrator IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Brand awareness & management IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Digital PR campaigns IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII
Dean’s Scholarship; 2010 - 2011
honors & awards Dean’s List; Fall, Winter & Spring 2010 - 2011
Philadelphia Public Relations Association , 2011 to present
organizations Philadelphia Interactive Marketing Association, 2011 to present