5 Money Saving Tips

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					Search Engine Optimization Services Program
            5 Money Saving Tips




    http://www.socialbookmarking-101.com


  Ken Fry    Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
            5 Money Saving Tips

  Index


  1. Introduction

  2. Google Is Your Friend

  3. Keywords and Domains

  4. Link Building and Search Engine Optimization

  5. Get Quotes

  6. Summary




  Ken Fry    Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips


Introduction

How to choose a Search Engine Optimization Services Program.

I have been doing SEO for 12 years. No I am not looking for clients.
The reason I wrote this report is because of the amount of garbage
and quote "SEO Gurus" I currently see on the internet make me sick.

If you want to rank high in google there are several ways to do it. I
prefer a hands on approach. I guess I should since that is what I do
for a living. However if you are looking to hire an in house SEO person
or outsource your website search engine optimization out please take
a few minutes to read this report, it can save you a ton of money and
headaches.

The following is a check list that your future Search Engine
Optimization Services Program or employee should be willing to
answer. If they do you can then check their answers to find out just
how good they really are.




Ken Fry        Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips

Google Is Your Friend



  1. Google is Your Best Friend
  After you have been approached or have approached by a Search
  Engine Optimization Services Program ask them for their keywords
  and domain name.

  If they give you there keywords: For example "targeted marketing"
  google targeted marketing. You will see the results that look like
  this.




You can see there are 63 million results returned (I'm # 5) Not bad. If
they are not on the first page for their keywords this is a red flag.

Ken Fry        Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips

Now Google "Targeted Marketing" with the quotation marks.




Now there are only 457,000 websites truly targeted for this phrase.
(I'm #3 not bad) This is a much more accurate way to see how
competitive the keywords the Search Engine Optimization Services
Program are using.

If the Search Engine Optimization Services Program does not have
keywords, hesitate or explain they don't have a website do not stop
there. They may have done work for other people and not put as much
time into their site. Verify the same process for keywords, domain
name and get the contact information for the customer.

You may also want to verify if a domain is truly owned by the Search
Engine Optimization Services Program or the client by going to:
http://www.whois.net/ and comparing info on the contact page with
the contact info you have been given.

If the Search Engine Optimization Services Program has no keywords
to give you RUN FAST.




Ken Fry        Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips

Keywords and Domains
   2. Keywords and domain name: If the keywords and the domain
      name the Search Engine Optimization Services Program gives
      you are the same it tells you 2 things.
   A. They are smart enough to know this is an easy way to get
      rankings with minimal work.
   B. Now can they duplicate these results with out having an exact
      match domain name to the keywords?




Here is a good example. The keywords are "USB Power Adapter"




You can see there are over 22 million results. #3 is one of my clients.
This page ranks well mainly because the domain name is
usbpoweradpter.net

This works well for google but it will not always work with a brand new
domain name.

Ken Fry        Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips


Link Building and Search Engine Optimization
  3. The next factor to look for is what is called backlinks. Go to:
     http://tools.marketleap.com/publinkpop/




  Enter the domain name of the Search Engine Optimization Services
  Program you are investigating. They should have at minimum 100
  backlinks.

  A Search Engine Optimization Services Program with a huge
  amount of backlinks can be good: However those links are for their
  site not yours. They may optimize your site and then sell you a
  backlink program.

  You will need backlinks to be successful. Find out the solution your
  applicant has and the cost to implement it. Ideally you want to
  find a Search Engine Optimization Services Program that is
  not putting all of their strength on domain name, backlinks,
  or weak keywords.




Ken Fry       Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips

  Keywords

  4. Weak Keywords:
  It is not hard to figure out that when your prospective Search
  Engine Optimization Services Program keyword is "green and yellow
  golf balls for rainy days" you need to look elsewhere. I could write
  an entire book on keywords. I will keep this very short and sweet.

  Google the prospective Search Engine Optimization Services
  Program keywords. Now look at the right hand column. These are
  pay per click advertisements for websites. You can go to the bottom
  of these results and click on:




  Click Here: You will see how many people are paying to advertise
  for the keywords you searched for.




Ken Fry       Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips




  The more the better if the Search Engine Optimization Services
  Program is on the first page.

  Now check your keywords. If there are a lot of pay per click
  advertisements the tougher it can be to get on the first page of
  google.




Ken Fry       Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips

  Get Quotes
  5. Get Quotes
  If a Search Engine Optimization Services Program gives you a quote
  with out asking for your domain name and keywords don't waste
  your time reading the quote.

  The Search Engine Optimization Services Program should do an
  analysis of your site and make that available to you for your review.
  The quote should cover what is known as On Page Optimization and
  Off Page optimization.

  A Search Engine Optimization Services Program that rely on
  focusing on changing Google algorithms and other variables that
  are hard to understand can be using this as a smoke screen to
  overcharge you.

  On page optimization that is done for your site should not need to
  be changed often. This will consist of working on:

     •   Meta tags
     •   Sitemaps
     •   On Page Keyword Placement and Density

  Off page optimization is based on backlinks. Here is what you want
  to look for:

     •   Are the backlinks place on site the Search Engine
         Optimization Services Program Owns
         (This is not good – you can be held hostage)
     •   Will the backlinks be placed on relevant websites
         (Websites that are on the same topic or similar topic)
         Are Backlinks on High Page Rank Site




Ken Fry       Published By Global Flex Marketing Inc
Search Engine Optimization Services Program
           5 Money Saving Tips
  Summary

  Use these 5 tips and you can be assured that you are hiring a SEO
  Service that has a proven methodology to help get your site on the
  front page of Google Make sure that when you are told you will be
  on the front page of google they are talking about your site.....not a
  link to your site on the front page of google.

  SEO is not a complete science or art. It is not Rocket Science. If
  you know how to make any changes to your site you can do your
  own SEO fairly easy. I am not accepting clients but I do provide a
  blog that you go to and get FREE advice on SEO fundamentals.

  To utilize this FREE on Page SEO information on your site go to:
  http://www.naturalseo101.com

  For a low cost off page link building solution go to:
  http://www.socialbookmarking-101.com




  To Your Success,




Ken Fry       Published By Global Flex Marketing Inc