eBook Outline Proposal
Sponsored by Teradata
Topic: Migrating from an Oracle Database
Suggested Title: Supercharge Your Analytical Layer
Migrating to a new database is a tipping point for some enterprises.
Are Growing Workloads and Analytic Pressures Too Much for Your Current
If your current platform can’t handle the demands of today’s dynamic business
environment, it might be time to find and move to a new one.
Table of Contents:
Customer Success Stories
In the News
Hilary to write 500-750 words
Articles (Choose 2 or 3 from Information Management, one from Teradata)
Keys to a Successful Data Migration
To be successful a data migration plan must account for data interdependencies and follow an
iterative process that includes analyzing a data subset, developing migration programs and
testing the output before actual migration begins.
20 Questions to Ask When Choosing a DW/BI Vendor
Data Warehouse Traffic Control
In order to maximize investment in a data warehouse, organizations need to use a mix of
workload balancing, monitoring and alerting to control the workloads and to ensure acceptable
Really Big Data
Teradata’s Migration Program Eases Transition from Oracle
This Teradata Magazine article from Mark Shainman, program manager of Teradata’s
competitive programs highlights how smoothly companies can make the transition to the new
platform using the Oracle-to-Teradata migration program.
Teradata Professional Services has developed tools, resources and training that have helped
nearly 200 companies migrate quickly and easily.
For businesses, the benefits include being able to:
Integrate your data into a centralized location, giving you a single view of your business
Reduce maintenance costs and simplify systems by reducing 50% or more of your lines
Reduce maintenance and simplify your architecture by eliminating 70% or more of your
Cut overall load times in half
Increase query concurrency by eight times or more
Increase ad hoc query performance by 10 times or more
>> Read the complete article.
Customer Success Stories
Realizing Immediate Value: Teradata Migration Success Stories
Many organizations understand the value of data warehousing but have built their data
warehouse on Oracle’s online transaction processing platform.
Oracle customers realize the limits of this platform for decision support and are considering
moving to the Teradata database to improve business intelligence and realize the value of data
Read about three companies who have achieved performance improvements and additional
business benefits that justify the cost of migration.
>> Read real-world implementation profiles from Wesco, IHG and Western Digital.
Network Solutions Saw the Possibilities
Network Solutions took a complex platform and created a data warehousing system that helps
them improve customer relationships and increase revenue by integrating customer service
intelligence data with marketing and finance data so that the storefront and call center can be
used to proactively increase wallet share.
>>Listen to the podcast.
The “Wow” Moment
Learn how several Teradata customers from all over the world have worked with multiple
>> Watch the video. http://www.youtube.com/user/teradata#p/u/30/C4HeNAm5RxM
In the News
Gartner Magic Quadrant for Data Warehouse Database Management Systems
The data warehouse DBMS market in 2010-2011 is transformation, as vendors work to support
the business intelligence and analytic workload requirements of users. Gartner’s Magic Quadrant
compares 16 vendors, including Teradata. These vendors lead in data warehousing by
consistently demonstrating customer satisfaction and strong support, as well as longevity in the
data warehouse DBMS market, with strong hardware alliances.
>> Read the report now.
The Case for Database Migrations
Migrating applications to a new database can be expensive and daunting, especially if significant
changes are required within the applications themselves. Still, the benefits of converting to a new
database can outweigh the costs, but only if the process is managed very carefully.
>>Listen to webcast on best practices for determining feasibility of a conversion and
executing the transition.
The Big Move: Migrating Data to New Platforms, Databases
Moving is never fun, especially when dealing with database migrations. This panel discusses the
process of migrating data to new databases and applications.
>>Listen to this DM Radio episode. http://www.information-management.com/dmradio/-
Oracle Essbase, XOLAP, and Teradata
Here’s where you can gain a complete overview of Oracle Essbase, XOLAP and Oracle Essbase
Studio, and how they integrate with Teradata. This paper describes how to define a ROLAP
solution and provides some results from tests performed with Oracle Essbase and XOLAP on
Teradata. BI administrators, system integrators and database administrators that have a basic
understanding of the features of the Teradata database will gain the most from this paper.
>> Download white paper.
Oracle to Teradata Solution Migration
Build business advantage into your data warehouse – and ensure success. This brochure outlines
how the Oracle to Teradata Solution Migration Service integrates Teradata Database into your
existing Oracle operational environment and allows you to reap the benefits of analyzing
centralized, integrated detailed data from the source system based on Oracle or other database
>> Download brochure.
Teradata Accelerate for Application Rehost
Looking to migrate your Oracle data mart to a more powerful analytical platform?
Teradata’s Accelerate for Application Rehost package offers a data warehouse solution
that is purpose built for decision support and superior performance.
>> Download data sheet.
Teradata Solution Training for the Oracle Professional
There is an education and training curriculum for your organization, speciﬁcally
designed for new Teradata solution users with Oracle experience.
>> Learn more about the range of Teradata Solution Training for the Oracle Professional
Teradata Solution Technical Overview
Teradata offers a powerful, complete solution that combines parallel database technology and
scalable hardware with experienced data warehousing consultants, the best tools and
applications. Teradata’s solution can help you to make smarter, faster decisions, provide
measurable data warehousing ROI, perform massively parallel processing and gain a competitive
>> Learn how Teradata provides business value.
Demos of Software for Evaluation and Development
Here’s your opportunity to work with the Teradata Database as a fully configured VMware
appliance platform, on Amazon’s AWS platform or Windows 32-bit workstations and laptops for
development, testing and learning.
>> Try Teradata Express Software.
Teradata Purpose-Built Platform Family
Teradata provides a complete family of purpose built platforms that address a full spectrum of
needs – from entry to enterprise level – all designed to work with the proven power of the
Teradata High Performance Database engine. Get a firsthand look at detailed specifications and
suggestions for utilizing each to meet growing analytical systems requirements.
>> Demo the Teradata High Performance Database.
Make the Switch
It’s Time to Move Up to Teradata
Imagine faster business insight and more power learned from migrating more than 200 customers
from Oracle to Teradata. Your data warehouse shouldn’t limit your business but advance it.
Mark Shainman, program manager, explains how Teradata makes it easy to switch.
>>See how Teradata can help with your migration.
About Us: Teradata
(To be provided by Teradata)