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Retailing in France 2008

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Retailing in France 2008

Description:    Introduction

                French retailing is entering a new phase. Due to recent debates about purchasing power, the
                liberalisation of the regulatory background has become a distinct possibility, presenting new
                opportunities for retailers. Compared to other countries in the EU such as the UK, Germany and
                Spain, the long term outlook for retailing in France looks relatively healthy.

                Scope

                This report provides accurate insights into key trends, future developments and discusses the
                strategies of the main operators in the market.Proprietary data on market value, specialists sales
                and growth. 2002-2007 data for six different retail sectors and overall value data for
                France.Detailed sector analysis for grocery, DIY, electricals, furniture, clothing (including
                department stores) and out-of-town retailing is provided.Market shares for leading retailings in
                each sector and insightfuil analysis into their operating strategies.

                Highlights

                Hypermarkets in France are struggling. Despite the country being the birthplace of the
                hypermarche, the format has hit the growth buffers. This is attributable to a combination of three
                key factors, the regulatory background, discounter growth and a lack of focus.

                As locational strategy is highly restricted due to the Loi Raffarin, food and non food players test
                untried solutions. Hand in hand with new locational strategies comes new format development.
                Store brand simplification is another key theme and internet services get an overhaul.

                French grocers’ power over the supply chain has been curtailed as a result of the Galland law. As a
                result of limited price competition we are likely to see further strong growth of private label lines in
                retailers’ ranges, further service provision development, new advertising opportunities and a focus
                on innovative niche ranges and non-food.

                Reasons to Purchase

                Understand strategic issues in the market, retailers responses and our recommendations on how
                retailers must cope with the changing market. Learn about major French players including among
                others: Carrefour, Auchan, E.Leclerc, Casino, ITM, PPR, Conforama, Darty, Leroy Merlin,
                Kingfisher.Discover how the market and retailers future initiatives will develop. Find growth
                opportunities in specific sectors and identify the key threats.



Contents:       CHAPTER 1 EXECUTIVE SUMMARY 6
                Key Findings 6
                Main Conclusions 8
                CHAPTER 2 FRANCE - ECONOMIC OVERVIEW 13
                Key Findings 13
                Main Messages 14
                GDP 16
                Inflation 18
                Interest Rates 20
                Employment 22
                Population Growth by Country: France vs EU25 24
                CHAPTER 3 FRENCH RETAIL MARKET 25
                French Retail Market Size 25
                CHAPTER 4 FOOD & GROCERY 27
                Market Summary 27
Recent Developments & Trends 35
Shares of Grocery Retailers in France 41
Outlook for Grocery Retailing in France 42
CHAPTER 5 CLOTHING & FOOTWEAR 46
Recent Developments & Trends 48
Shares of Clothing Retailers in France 51
Department Stores 54
Recent Developments & Trends 57
Outlook for Clothing Retailing in France 58
CHAPTER 6 DIY 61
Recent Developments & Trends 64
Shares of DIY Retailers in France 65
Outlook for DIY Retailing in France 69
CHAPTER 7 ELECTRICALS 72
Recent Developments & Trends 75
Shares of Electricals Retailers in France 77
Outlook for Electricals Retailing in France 80
CHAPTER 8 FURNITURE 83
Market sizes in France 83
Recent Developments & Trends 85
Market Shares of Leading Furniture Retailers in France 88
Outlook for Furniture Retailing in France 91
CHAPTER 9 OUT-OF-TOWN RETAILING IN FRANCE 93
Country Analysis 93
Retail Warehouse Space 94
Legislation and Planning Issues 95
Retail Warehouse Parks 96
Outlook 97
CHAPTER 10 STRATEGIC ISSUES 99
Legislation 99
Loi Raffarin 100
Loi Galland 100
Loi Dutreil 102
Arrested Development of the Hypermarket 103
Opportunities 109
Green Retailing 110
The arrival of organic supermarkets 110
Ethical initiatives 111
Legislative Changes 113
Liberalisation - what has happened so far? 113
Liberalisation - what is going to happen? 114
Loi Raffarin 114
Loi Galland 115
Employment 116
Internet 117
Private Label development 121
Outlook 124
CHAPTER 11 GLOSSARY 126
Definitions 126
Abbreviations 127
List of Tables
Table 1: French retail market sizes 2000-2007e 25
Table 2: France grocery retail snapshot 2002-07 27
Table 3: France % share of value sales by format 2002-07 28
Table 4: France % change in value sales by format 2002-07 28
Table 5: France grocery market share 2007e 41
Table 6: French clothing expenditure & specialist sales 2002-2007e 46
Table 7: French clothing specialists 2002-2007e 46
Table 8: France clothing specialists market shares 2007e 51
Table 9: France DIY expenditure & specialist sales 2002-2007e 61
Table 10: France DIY specialists 2002-2007e 61
Table 11: France DIY market shares 2007e 65
Table 12: France electricals expenditure & specialist sales 2002-2007e 72
            Table 13: France electricals specialists 2002-2007e 72
            Table 14: France electricals market shares 2007e 77
            Table 15: France furniture expenditure & specialist sales 2002-2007 83
            Table 16: France furniture specialists 2002-2007e 83
            Table 17: France furniture market shares 2007e 88
            Table 18: France OOT sales 2002-2007e 93
            Table 19: France OOT selling space 2002-2007 94
            Table 20: Leading retail warehouse parks by space 2007 96
            List of Figures
            Figure 1: France GDP 1999-2009 16
            Figure 2: France GDP forecast 2007, 2008e & 2009e 17
            Figure 3: France vs EU HICP inflation 2002-2007 18
            Figure 4: ECB interest rates 2001-07 20
            Figure 5: Total unemployment France vs EU15, 27 2002-2007 22
            Figure 6: Forecast population growth (%) France vs EU25 - 2015 on 2005 24
            Figure 7: Auchan, Soisy, 2008 31
            Figure 8: E.Leclerc, Soisy, 2008 32
            Figure 9: Monoprix, Soisy, 2008 33
            Figure 10: Champion, Boulogne sur Mer, 2008 34
            Figure 11: 1,2,3 and M&S Mode, Calais, 2008 47
            Figure 12: Pimkie, Etam, Mim, Boulogne-sur-Mer, 2008 50
            Figure 13: Etam, Boulogne-sur-Mer, 2008 53
            Figure 14: Galeries Lafayette and Printemps flagship department stores, Paris 2007 54
            Figure 15: BHV Homme and Madelios, male department stores, Paris 57
            Figure 16: Castorama, Soisy, 2008 63
            Figure 17: Bricorama, Soisy, 2008 64
            Figure 18: Leroy Merlin, Calais, 2008 67
            Figure 19: Kingfishers French operations: Castorama and Brico Dépôt 68
            Figure 20: Leading electricals specialists in France 74
            Figure 21: Saturn, Eragny, 2008 75
            Figure 22: Darty, Calais, 2008 78
            Figure 23: Conforama, Calais, 2008 79
            Figure 24: Casa, Boulogne-sur-Mer, 2008 85
            Figure 25: Conforama, Calais, 2008 89
            Figure 26: IKEA, Franconville Paris, 2008 90
            Figure 27: France Strategic Issues 2008 99
            Figure 28: Carrefour and Casino hypermarket sales densities 2000-2007 103
            Figure 29: Carrefour and Casino hypermarket selling space 2000-2007 104
            Figure 30: Carrefour and Casino hypermarket sales per store 2000-2007 104
            Figure 31: Auchan, Calais, 2008 107
            Figure 32: Carrefour, Calais, 2008 108
            Figure 33: Opportunities for French retailers 2008/9 109
            Figure 34: Naturéo, 2008 110
            Figure 35: Leading e-tailers in France 118
            Figure 36: Carrefour, Calais, 2008 121
            Figure 37: France retail sales forecast 2002-2012 124



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