The Long Tail of Apps Is…Really Long
Cliff Reeves
General Manager Emerging Business Team
Microsoft
cliffr@microsoft.com
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Why Startups?
Developers, developers, developers, …
Economic Growth
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Funding Uptick in 2010
Source: Quid
Innovation
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eCommerce 2.0
US eCommerce 2000 2009 2014
Sales $8.7B $155.2B $248.7B
Source: Forrester
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Smart Grid: 2010 investments (M$)
Source: Quid
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Cloud Computing: 41 investments in 2010 ($234M)
Source: Quid
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BizSpark Enables Startups
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SOFTWARE | SUPPORT | VISIBILITY
2010 RACKSPACE SAAS SUMMIT • OCTOBER 7, 2010 • SAN ANTONIO, TEXAS
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BizSpark + Rackspace = SaaS Enablement
Global Coverage
>600 startup
engagements
2010 RACKSPACE SAAS SUMMIT • OCTOBER 7, 2010 • SAN ANTONIO, TEXAS
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Funding
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Rackspace + BizSpark Startups
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2010 RACKSPACE SAAS SUMMIT • OCTOBER 7, 2010 • SAN ANTONIO, TEXAS
• Europe’s best loved B2B start-up
• Partnerships with HP, LinkedIn,
Ning, XING, InterCall and Orange
• Rapid expansion into the US and
significant footprint across global
SMEs
• Customers include: Disney, P&G,
HTC, PWC, Fujitsu and Kia
• 60% penetration in the UK
Central and Local government
• USP: cross-business
collaboration; inside and outside
the firewall
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www.bizspark.com
bizspark@microsoft.com
2010 RACKSPACE SAAS SUMMIT • OCTOBER 7, 2010 • SAN ANTONIO, TEXAS