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					                                                                                       College of Communications and Information Studies                     139
College of Communications and Information Studies



                                                           “While thinking about my time here at the College of Communications and
  J. David Johnson, Ph.D., is Dean of the College of
Communications and Information Studies.                    Information Studies, the first thing that came to mind was opportunity. This college
                                                           allows you to learn and grow as a student while also providing numerous
   The College of Communications and Infor-                opportunities to become involved in school organizations. As a freshman, I became
mation Studies consists of the Department of               in involved in a Greek organization and saw the many opportunities Greek life
Communication, the School of Journalism                    could offer. The next three years I wanted to make a difference in my college and
and Telecommunications, and the School of                  began taking leadership roles in the Public Relations Student Society of America
Library and Information Science. The Depart-               and serving as a College of Communications ambassador. While holding these
ment of Communication educates its students                leadership roles I met so many inspiring and dedicated professors who didn’t want
in interpersonal, small group, mass, health                to just teach students, but also make a difference in students’ lives. These professors
and organizational communication, and com-                 push students to work towards excellence and strive for the extraordinary. I have
munication theory and research. Graduates
                                                           also met young freshman and sophomore students, who tell me how excited they are
pursue a variety of career paths in areas such
                                                           about being at the University of Kentucky and how they want to get involved in
as corporate communication, health commu-
                                                           college activities. This motivates me to continue to strive for excellence in my future
nication, personnel, education, media, and
government. The journalism area within the                 career path and to continue to positively represent the University of Kentucky.”
School of Journalism and Telecommunica-                                                                      – Sarah H. Jones
tions educates its students for professional                                                                   Integrated Strategic
careers in the media as writers, editors, and
                                                                                                                 Communications
broadcasters. The integrated strategic com-
                                                                                                               2001-2005
munication area within the School prepares
students for careers as professionals in the
allied areas of advertising, public relations,
and direct response communication. The tele-           communications. Students may not double-          with the college in order for a student to be
communications area within the School of               major within the School of Journalism and         considered for admission as a premajor or
Journalism and Telecommunications educates             Telecommunications. University requirements       major. However, admission as a premajor
its students in telecommunications technol-            for a double major stipulate that each major be   does not guarantee admission as a major in
ogy, management, programming, research,                in a separate department (see Academic Re-        one of the degree programs in the College of
audio-video production, and the societal con-          quirements section of this Bulletin). No stu-     Communications and Information Studies. In
sequences of electronic media. The School of           dent may take more than 40 hours within the       general, admission as a major depends upon
Library and Information Science provides               School to complete a degree.                      the qualifications and preparation of the ap-
students with the basic knowledge and skills                                                             plicant, as well as the availability of resources
                                                       Scholarships and Financial Aid                    for maintaining quality instruction. Addition-
required to function effectively in beginning
professional positions in various types of li-            The College of Communications and Infor-       ally, depending on the timing of admission
braries and information-providing agencies.            mation Studies has several opportunities for      into the major program, students may not
                                                       students to obtain scholarship funding. The       have access to major classes until subsequent
Accreditation                                          college awards four scholarships to incoming      semesters.
   Majors in the School of Journalism and              freshmen and two scholarships each to rising         Upper-division admission into a degree
Telecommunications have national accredi-              juniors and seniors each academic year. The       program is necessary in order to be granted a
tation from the Accrediting Council on Edu-            School of Journalism and Telecommunica-           baccalaureate degree from the College of Com-
cation in Journalism and Mass Communica-               tions awards nearly $16,000 in aid from vari-     munications and Information Studies.
tions (ACEJMC).                                        ous scholarship funds annually. The Depart-
                                                                                                         Transfer Students
                                                       ment of Communication also has funding
Undergraduate Programs in                                                                                   The School of Journalism and Telecommu-
                                                       available for students. Generally, the deadline
Communications and Information                                                                           nications is accredited by the Accrediting
                                                       for scholarship applications is early in the
Studies                                                                                                  Council on Education in Journalism and Mass
                                                       spring semester to award funding for the
   The University of Kentucky grants the fol-          following academic year. For specific infor-      Communication (ACEJMC). Under ACEJMC
lowing degrees in the College of Communica-            mation on scholarships, contact the depart-       guidelines, no more than 12 hours of journal-
tions and Information Studies:                         ment office, or the Office of Student Services    ism and mass communications courses from a
  • Bachelor of Arts                                   in 105 Grehan Building.                           student’s previous institution(s) may be
  • Bachelor of Science                                                                                  counted toward a degree in journalism, inte-
                                                                ADMISSION POLICY                         grated strategic communication or telecom-
   Students pursuing either the Bachelor of                                                              munications at the University of Kentucky.
                                                          Admission to the University is sufficient
Arts or the Bachelor of Science select from
                                                       for admission to the College of Communica-           Admission to Degree Programs
these majors: communication, integrated stra-
                                                       tions and Information Studies as a premajor         In order to be admitted to any of the four
tegic communication, journalism, and tele-
                                                       for students who have completed less than 45      undergraduate majors (communication, inte-
communications. Students may also select a
                                                       semester hours. An application must be filed      grated strategic communication, journalism,
minor in communication and a minor in tele-
140   College of Communications and Information Studies

      and telecommunications) offered by the Col-                         Students enrolled in other UK colleges on          Other requirements include University
      lege of Communications and Information                           campus may apply for admission during the          Studies, premajor requirements, field of con-
      Studies, an applicant must fulfill the follow-                   first week of fall and spring semesters, or        centration (24-27 hours of major work and
      ing requirements:                                                prior to the priority registration period. The     15-18 hours of cognate courses earned out-
          1. Enrollment in the University of Ken-                      appropriate deadlines are listed in the Univer-    side the college as defined by the units), and
             tucky (Students are considered for ac-                    sity calendar as approved times to change          a minimum of six hours of free electives.
             ceptance by the college only after ac-                    majors.
                                                                          Each applicant bears the responsibility to                  Bachelor of Arts
             ceptance by the University.);                                                                                         Degree Requirements
                                                                       see that the application contains all the re-
          2. Completion of 45 semester hours of                                                                             Students who pursue the B.A. within the
                                                                       quested materials.
             course work;                                                                                                 College of Communications and Information
                                                                          Automatic acceptance: Assuming all else
          3. Minimum of 2.6 cumulative grade-                                                                             Studies must fulfill the following require-
                                                                       is in order, applicants with a 2.6 or above
             point average;                                                                                               ments.
                                                                       undergraduate grade-point average will be
          4. Completion of premajor requirements                       accepted. Once accepted, each student will be          University Studies: Students must complete all areas of
             of the program to which application is                                                                       the University Studies Program. (See University Studies
                                                                       assigned a major advisor by the appropriate        Program section in this Bulletin for a detailed explanation
             made. Students must attain a mini-                        department office.                                 of requirements.)
             mum grade-point average of 3.0 on
                                                                          Admission based upon departmental re-
             all premajor courses*;                                                                                               College B.A. Requirements
                                                                       view: Students who do not meet one or more
          5. Completion of the University Studies                      of the requirements for admission, but who         1. Language. Complete one of the following sequences:
             Program requirements I (Math), II (For-                   feel that this is due to extenuating personal,
             eign Language), III (Inference), IV                                                                          Option A: Successful completion of the fourth college
                                                                       academic, professional, or intellectual cir-       semester of one foreign language. (Note: This may be
             (Written Communication) and VII (So-                      cumstances, must describe these circumstances      accomplished by scoring at this level on a placement test for
             cial Sciences), plus six more hours                       in detail in a separate letter of appeal. These    previous work in the foreign language.)
             from VI (Natural Sciences) and/or VIII                    circumstances will be considered by the Ad-        Option B: Complete the University Studies Requirements
             (Humanities);                                             missions Committee of the appropriate pro-         in a foreign language and a set of two courses dealing with
          6. Submission of an application form.                        gram. The applicant will be informed in writ-      the nature and structure of language, language behavior, or
         *For the journalism premajor requirements, the student’s      ing of the committee’s decision, which also        comparative languages. This set shall be comprised of one
      grade in JOU 204 counts double in figuring the premajor grade-                                                      course from Group I below, and one course from Group II.
      point average.
                                                                       will be forwarded to the college’s Office of
                                                                                                                          (Courses counted as meeting this option may not be counted
                                                                       Undergraduate Studies.                             in the major or field of concentration.)
         Students meeting these requirements will
      be designated as majors or as students with                      Enrollment in Upper Division Courses               Group I: LIN/ENG 211.
      upper-division standing in the program to                          Enrollment in College of Communications          Group II: ENG 210, ENG/LIN 212, ENG/LIN 310, LIN
      which admission is granted. Any student not                      and Information Studies courses numbered           317, LIN 318, ANT/LIN 319, ENG/LIN 512, ANT/ENG/
      meeting one or more of these requirements                        300-599 will be limited in order of priority to:   LIN 515, ANT/ENG/LIN 516, LIN 517.
      may be granted premajor status.                                                                                     2. Statistics. Complete one course in statistics (e.g., STA
                                                                          1. majors and minors in College of Com-
         In the admission considerations, when per-                                                                       200, 291, 370)
                                                                             munications and Information Studies
      sonal, academic, professional, or intellectual                                                                      Major Requirements
                                                                             degree programs;
      circumstances tend to discount lower aca-                                                                           Students must complete the departmental requirements for
      demic scores, admission may be granted if                           2. non-College of Communications and            one of the four majors (communication, integrated strategic
      there is other persuasive evidence of both the                         Information Studies students who are         communication, journalism, and telecommunications).
      capability and motivation to undertake suc-                            registered for specific programs re-             Subtotal: College B.A. Hours .................... 15
      cessfully a program in the College of Commu-                           quiring College of Communications
      nications and Information Studies.                                     and Information Studies courses;                       Bachelor of Science
         Annually, the College of Communications                                                                                   Degree Requirements
                                                                          3. other students or categories of stu-
      and Information Studies faculty will review                            dents with the express permission of           Students who pursue the B.S. within the
      the minimum standards required for admis-                              the department offering the course (de-      College of Communications and Information
      sion to the college. Any change in require-                            partments may choose to declare cer-         Studies must fulfill the following require-
      ments will be implemented at the beginning of                          tain courses as open enrollment              ments:
      the academic year (fall semester) and will be                          courses).
                                                                                                                              University Studies: Students must complete all areas of
      in effect for the entire academic year. If the                                                                      the University Studies Program. (See University Studies
                                                                                                                          Program section in this Bulletin for a detailed explanation
      standards are to be changed, the Dean of the                      GRADUATION REQUIREMENTS                           of requirements.)
      College of Communications and Information
      Studies will submit the proposed change by                          To earn either the Bachelor of Arts or the
                                                                                                                                  College B.S. Requirements
      February 1 to the University Senate Council                      Bachelor of Science degree in the College of
                                                                                                                          1. Mathematics, statistics and computer science: Com-
      for approval, with prior circulation to the                      Communications and Information Studies,
                                                                                                                          plete nine credits in mathematics and/or computer sciences
      University deans and directors.                                  each student must (1) complete 120 hours of        beyond the University Studies requirement. At least three
                                                                       course work (excluding courses lower than          hours must be in statistics.
                 Admissions Process                                    the 100 level, courses with an R designation,
                                                                                                                          2. Science Courses. Complete a minimum of 60 hours of
         Applications from students outside the                        physical education service courses, and/or
                                                                                                                          science courses, with not more than 12 hours within the
      University of Kentucky seeking admission to                      EXP 396 credits) with a grade-point average        College of Communications and Information Studies. These
      the College of Communications and Informa-                       of at least 2.0 and (2) complete at least 42       courses must be approved by an advisor in the College of
      tion Studies, whether for lower-division or                      hours in upper division courses (300 or above).    Communications and Information Studies and may be from
      upper-division status, must be received by the                   No more than 60 hours may be taken within          the areas of mathematics, statistics, computer science,
      University of Kentucky Admissions Office                         the college.                                       physical sciences, biological sciences, social and behav-
                                                                                                                          ioral sciences, as well as from appropriate professional
      no later than April 1 (for summer sessions),
                                                                                                                          fields.
      August 1 (for fall semester) and December 1
                                                                                                                              Subtotal: College B.S. Hours .................... 69
      (for spring semester).
                                                                                                           College of Communications and Information Studies                                                       141
Academic Advising                                      University Studies Requirements                                 Hours                         Health Communication
                                                       See “University Studies Program” on pages 71-75 for
   Premajor (freshman and sophomore) ad-                                                                                             Recommended COM Electives
                                                       the complete University Studies requirements. The
vising in the College of Communications and            courses listed below are (a) recommended by the college, or
                                                                                                                                     COM 281 Communication in Small Groups
Information Studies is under the jurisdiction                                                                                         or
                                                       (b) required courses that also fulfill University Studies
of the Office of Student Services, 105 Grehan                                                                                        COM 249 Mass Media and Mass Culture .................... 3
                                                       areas. Students should work closely with their advisor to
Building. Premajor advisors are Cathy Hunt,            complete the University Studies Program requirements.                         COM 325 Introduction to
Director of Student Services, and Mimi Ha-                                                                                            Organizational Communication .................................. 3
                                                       Courses marked with an asterisk (*) may also be used to
                                                                                                                                     COM 452 Studies in Interpersonal Communication ..... 3
ley, Associate Director of Student Services.           satisfy University Studies requirements.
Either can be reached at (859) 257-4839.                                                                                             COM 525 Organizational Communication
                                                       Inference – Logic
   During advance registration periods, the                                                                                           or
                                                       Meet USP requirement. A statistics course is required in the
                                                                                                                                     COM 449 Social Processes and Effects of
college will advise premajors through indi-            premajor.
                                                                                                                                      Mass Communication ................................................ 3
vidual advising sessions with college and              Social Sciences
                                                                                                                                     COM 482 Studies in Persuasion ................................... 3
department staff. Between advance registra-            Meet USP requirement. COM 101 is required in the prema-
                                                                                                                                     COM 571 Health Communication ................................ 3
tion periods, including registration at the be-        jor.
                                                                                                                                     COM 399 Internship in Communication ....................... 3
ginning of each term, one faculty or staff             Premajor Requirements                                           Hours
                                                                                                                                     Cognate Area
member from each academic unit will be                 *COM 101 Introduction to Communications ................ 3
                                                                                                                                     Courses in sociology, psychology, behavioral science, phi-
available to advise premajors.                         *COM 181 Basic Public Speaking or                                             losophy, journalism and telecommunications, marketing
   When students are admitted to the                   COM 287 Persuasive Speaking .................................... 3            and management are often chosen for this cognate.
upper-division of the college, they are as-            COM 252 Introduction to Interpersonal
signed a faculty advisor from their major               Communication .......................................................... 3             Interpersonal Communication
program.                                               JOU 204 Writing for the Mass Media or                                         Recommended COM Electives
                                                       ENG 203 Business Writing or                                                   COM 281 Communication in Small Groups .................                 3
                                                       ENG 205 Intermediate Writing ..................................... 3          COM 350 Language and Communication .....................                3
         B.S. or B.A. with a major in                                                                                                COM 452 Studies in Interpersonal Communication .....                    3
           COMMUNICATION                               *Any 3-credit course in statistics, such as
                                                                                                                                     COM 462 Intercultural Communication .......................             3
                                                        STA 200 or STA 291 ................................................. 3
   The major in communication provides stu-                                                                                          COM 482 Studies in Persuasion ...................................       3
                                                            Subtotal: Premajor Hours ......................... 15                    COM 581 Studies in Small Group Communication ......                     3
dents with the knowledge and skills necessary
                                                                                                                                     COM 399 Internship in Communication .......................             3
to design, manage, and evaluate communica-             Major Requirements
tion processes involving individuals, groups,          Required                                                                      Cognate Area
and the public. Graduates develop strong oral,         COM 351 Introduction to Communication Theory ....... 3                        Courses in sociology, psychology, family studies, journal-
                                                       COM 365 Introduction to Communication                                         ism and telecommunications are often chosen for this cog-
written, and interpersonal communication
                                                        Research Methods ..................................................... 3     nate.
skills as well as an advanced ability to analyze
                                                       COM Electives                                                                                  Mass Communication
and critique messages, behaviors, and media.
                                                       Six credits from the following:
   Majors typically plan their upper-division          COM 249 Mass Media and Mass Culture .................... 3                    Recommended COM Electives
course work around four identified career              COM 281 Communication in Small Groups ................. 3                     COM 249 Mass Media and Mass Culture ....................                3
paths: corporate communication, health com-            COM 325 Introduction to                                                       COM 449 Social Processes and Effects of
munication, interpersonal relationships, and            Organizational Communication .................................. 3             Mass Communication ................................................    3
                                                                                                                                     COM 453 Mass Communication and Social Issues ......                     3
mass communication. Students also can tailor           Fifteen additional credits of COM courses at the 300-level
                                                                                                                                     COM 482 Studies in Persuasion ...................................       3
their own unique program of study to meet              or above, of which at least nine credits must be at the 400-
                                                                                                                                     COM 399 Internship in Communication .......................             3
specific needs. Careful planning with the              and/or 500-level.
                                                                                                                                     Cognate Area
student’s advisor is necessary.                        Cognate (15 hours)                                                            Courses in sociology, political science, journalism and
   Communication majors are encouraged to              Students must complete fifteen hours in courses related to a                  telecommunications, marketing and management are often
participate in educational activities beyond           Career Path (exclusive of COM courses) at the 300-level or                    chosen for this cognate.
regular course offerings. The department has           above, as approved by student’s academic advisor.
an excellent internship program which offers                Subtotal: Major Hours ............................... 42                             Minor in Communication
the opportunity for work with employers in                                                                                               Any student wishing to minor in communication must
                                                            TOTAL HOURS: .................... minimum of 120
corporate, government, and public service                                                                                            meet college selective admission requirements (45 credits
                                                                                                                                     completed, 30 credits in USP courses, COM 101 and have
agencies. In addition, students may elect to do        Suggested Career Paths
                                                                                                                                     a 2.6 cumulative grade-point average). The student must file
independent study work with individual fac-                         Corporate Communication                                          an application for the minor in the Department of Commu-
ulty on special topics or projects. All majors         Recommended COM Electives                                                     nication Office and have approval from the department chair
are encouraged to participate in a variety of          COM 281 Communication in Small Groups ................. 3                     for COM courses selected to complete the minor.
student organizations providing extracurricu-          COM 325 Introduction to                                                       1. COM 101 Introduction to Communications ............ 3
lar activities designed to enhance the aca-             Organizational Communication .................................. 3            2. Three courses (nine hours) from the following courses,
demic experience and career opportunities.             COM 452 Studies in Interpersonal Communication or                                beyond course work for USP Oral Communication
For students who qualify, the department spon-         COM 449 Social Processes and Effects of                                          Skills Requirement:
sors an Honors Society.                                 Mass Communication ................................................ 3        COM 249 Mass Media and Mass Culture .................... 3
                                                       COM 525 Organizational Communication ...................                 3    COM 252 Introduction to Interpersonal
Degree Requirements                                    COM 482 Studies in Persuasion ...................................        3     Communication .......................................................... 3
                                                       COM 581 Studies in Small Group Communication ......                      3    COM 281 Communication in Small Groups ................. 3
  Each student completes the following:
                                                       COM 399 Internship in Communication .......................              3    COM 287 Persuasive Speaking .................................... 3
College Requirements                                                                                                                 COM 325 Introduction to
                                                       Cognate Area
                                                                                                                                      Organizational Communication .................................. 3
See “College B.A. Requirements” or “College B.S. Re-   Courses in sociology, marketing, management, journalism
                                                                                                                                     COM 350 Language and Communication ..................... 3
quirements” on page 140.                               and telecommunications are often chosen for this cognate.
                                                                                                                                     3. Three courses (nine hours) from COM courses at the
                                                                                                                                     400-level or above.
142   College of Communications and Information Studies

                                                                                Premajor Requirements                                              Hours          Note: Of a student’s total course work for a bachelor’s
                  B.S. or B.A. with a major in
                                                                                *PSY 100 Introduction to Psychology .......................... 4                  degree, 80 of the 120 hours required for graduation must be
             INTEGRATED STRATEGIC                                               ISC 161 Introduction to Integrated                                                in courses other than professional media-based communi-
                COMMUNICATION                                                    Strategic Communication ........................................... 3            cations. Accreditation standards require that (of these 80
                                                                                                                                                                  hours) at least 65 semester hours be in basic liberal arts and
         The Integrated Strategic Communication                                 ISC 261 Strategic Planning and Writing ....................... 3
                                                                                                                                                                  sciences.
      major offers students professional prepara-                               or
      tion for careers in the allied areas of advertis-                         JOU 204 Writing for the Mass Media .......................... 3
                                                                                                                                                                             B.S. or B.A. with a major in
      ing, public relations, and direct response com-                           *Any 3-credit course in statistics, such as
      munication. Through course work, students                                  STA 200 or STA 291 ................................................. 3                             JOURNALISM
      develop conceptual command of these allied                                     Subtotal: Premajor Hours ......................... 13                           The journalism major prepares students for
      areas and also build expertise in one area                                                                                                                  leadership roles in rapidly changing media by
                                                                                Major Requirements
      through the PATH option they select. The                                                                                                                    requiring a strong core of journalism courses
                                                                                ISC 311 Ethics and The Strategic Communicator ......... 1
      major stresses a strategic approach to commu-                             ISC 321 Research Methods for the Integrated                                       within the rich context of a liberal arts educa-
      nication initiatives and is designed to build                              Strategic Communication Professional ...................... 3                    tion. Courses are designed to foster analytical
      analytical and critical thinking skills as well                           plus, complete one of the following two-course PATHS:                             and critical thinking skills and to teach stu-
      as writing and presentation skills.                                                                                                                         dents to communicate effectively with a mass
                                                                                Creative Path
         ISC graduates enjoy highly diverse career                                                                                                                audience.
                                                                                ISC 331 Advertising Creative Strategy
      destinations. Agencies specializing in adver-                                                                                                                  Founded in 1914, the journalism program
                                                                                  and Execution I .......................................................... 3
      tising, public relations, and direct response                             ISC 431 Advertising Creative Strategy
                                                                                                                                                                  has full national accreditation by the Accred-
      along with the media and communication                                      and Execution II ......................................................... 3    iting Council on Education in Journalism and
      technology industries, corporations, nonprofit                                                                                                              Mass Communications. Alumni include Pu-
                                                                                Public Relations Path
      organizations, and regulatory/consumer pro-                                                                                                                 litzer Prize winners, Nieman fellows and na-
                                                                                ISC 341 Strategic Public Relations ............................... 3
      tection agencies need employees who have                                  ISC 441 Case Studies in Public Relations .................... 3
                                                                                                                                                                  tionally known journalists.
      the skills developed by the ISC graduate.                                                                                                                      Journalism majors learn about media law,
                                                                                ISC Account Management Path                                                       ethics and history, and about the media’s role
         ISC students are encouraged to expand
                                                                                ISC 351 Integrated Strategic Communication                                        in an increasingly diverse society. The pro-
      their course work with activities unique to the
                                                                                  Management: The Case Approach ............................. 3
      major. Grehan Associates is a student-run                                                                                                                   gram emphasizes hands-on learning. Students
                                                                                ISC 451 Integrated Strategic Media Management ......... 3
      full-service communications agency where                                                                                                                    select either a print or electronic emphasis in
                                                                                Direct Response Path                                                              their professional skills courses. Majors choos-
      students meet clients’ advertising, public re-
                                                                                ISC 361 Direct Response Targeting: Media and                                      ing a print emphasis have the opportunity to
      lations, and direct response needs. The Ameri-
                                                                                  Database Management ............................................... 3
      can Advertising Federation and Public Rela-                                                                                                                 write for a daily newspaper. Students who
                                                                                ISC 461 Direct Response Message Strategies .............. 3
      tions Student Society of America chapters                                                                                                                   select the electronic track gain on-air experi-
      offer both leadership and networking oppor-                               Capstone Requirement                                                              ence at the university radio station and report,
      tunities. A dynamic, professionally-oriented                              ISC 491 Integrated Strategic Communication                                        anchor, videotape and produce a newscast
                                                                                  Campaigns ................................................................. 3   aired on a local cable channel.
      internship program insures that students gain
      hands-on experience with communications,                                  Major Electives                                                                      Graduates are prepared for jobs as reporters
      government, or nonprofit agencies or with                                 Twelve hours of 300+ level undergraduate courses offered                          and editors for print, broadcast and online
      corporations or the media. Students are also                              in the School of Journalism and Telecommunications. ISC                           media, and for positions as assignment edi-
                                                                                majors are expected to work with their academic advisor to                        tors, producers, managing editors, publishers
      encouraged to work with The Kentuckian, the
                                                                                build a program of electives that supports and extends the
      Kernel, WRFL and WUKY.                                                                                                                                      and new media entrepreneurs. Courses are
                                                                                courses in the Major PATH. The ISC faculty recommends
                                                                                that one course be a for-credit internship in a work environ-
                                                                                                                                                                  also offered for students interested in special-
      Degree Requirements                                                                                                                                         ized careers such as sports reporting, business
                                                                                ment which relates directly to the Major PATH.
        Each student completes the following:                                                                                                                     writing, arts criticism or graphic design.
                                                                                Field of Concentration                                                               All majors are encouraged to supplement
      College Requirements
                                                                                MKT 300 Marketing Management ............................... 3
      See “College B.A. Requirements” or “College B.S. Re-                                                                                                        their course work with media experience at
      quirements” on page 140.                                                  A 300+ level course in the Department of Philosophy                               the Kentucky Kernel, the independent daily
                                                                                dealing with social or professional ethics, such as PHI 330.
      University Studies Requirements                             Hours                                                                                           student newspaper; the Kentuckian, the stu-
      See “University Studies Program” on pages 71-75 for                       Plus, 15 additional credit hours of upper division courses                        dent yearbook; WUKY, the university’s pub-
      the complete University Studies requirements. The                         outside the School of Journalism and Telecommunications.                          lic radio station, or WRFL, the student-run
      courses listed below are (a) recommended by the college, or               In consultation with his or her advisor, each student should                      radio station. In addition, students are ex-
      (b) required courses that also fulfill University Studies                 design a field of concentration which helps develop an area
                                                                                                                                                                  pected to take advantage of the school’s in-
      areas. Students should work closely with their advisor to                 of in-depth, specialized knowledge. This specialized knowl-
                                                                                edge should complement each student’s career goals fully.                         ternship and job placement programs.
      complete the University Studies Program requirements.
                                                                                The ISC major’s academic advisor will help identify current                       Degree Requirements
      Courses marked with an asterisk (*) may also be used to                   and emerging career areas. For each of these career areas,
      satisfy University Studies requirements.                                  a select group of courses will be recommended for their                             Each student completes the following:
      Inference – Logic                                                         value in furthering career interests.                                             College Requirements
      PHI 120 Introductory Logic .......................................... 3   Many of these courses are from the disciplines of psychol-                        See “College B.A. Requirements” or “College B.S. Re-
      STA 200 Statistics: A Force in Human Judgment ......... 3                 ogy, sociology, English, and philosophy. Selected market-                         quirements” on page 140.
          Recommended sequence. A statistics course is required in              ing courses are also recommended. Students should be
      the premajor.                                                                                                                                               University Studies Requirements                     Hours
                                                                                aware that entrance into these courses is highly competitive
      Social Sciences                                                                                                                                             See “University Studies Program” on pages 71-75 for
                                                                                and may preclude being able to include a specific marketing
      PSY 100 Introduction to Psychology ............................ 4                                                                                           the complete University Studies requirements. The
                                                                                course in the field of concentration designed.
      plus any other course listed in University Studies                                                                                                          courses listed below are (a) recommended by the college, or
                                                                                     Subtotal: Major Hours ............................... 46                     (b) required courses that also fulfill University Studies
        Program Social Sciences area .................................... 3
          PSY 100 is required in the premajor.                                       TOTAL HOURS: .................... minimum of 120                             areas. Students should work closely with their advisor to
                                                                                                                                                                  complete the University Studies Program requirements.
                                                                                                                                                                  Courses marked with an asterisk (*) may also be used to
                                                                                                                                                                  satisfy University Studies requirements.
                                                                                                                                       College of Communications and Information Studies                                                       143
Social Sciences                                                                     Conceptual courses address the historical,                                   TEL 420 Electronic Media Criticism ............................           3
PS 101 American Government                                                       economic, political, social, organizational,                                    TEL 453 Mass Communication and Social Issues ........                     3
 or                                                                                                                                                              TEL 482 Electronic Media Sales Management .............                   3
                                                                                 and/or technological dimensions of telecom-
PS 235 World Politics ................................................... 3                                                                                      TEL 504 Media Organizations ......................................        3
                                                                                 munications systems and the interrelations
plus any other course listed in University Studies                                                                                                               TEL 510 Media Economics ..........................................        3
                                                                                 among these factors. These courses may cen-                                     TEL 520 Social Effects of the Mass Media ..................               3
  Program Social Sciences area .................................... 3
    A political science course is required in the premajor.
                                                                                 ter on mass communication issues, interactive                                   TEL 525 Theory of Multimedia ....................................         3
                                                                                 communication issues, or both.                                                  TEL 530 Proseminar in Telecommunications ...............                  3
Premajor Requirements                                             Hours             Application courses cover the traditional                                    TEL 555 Cyberspace and Communication ...................                  3
JOU 101 Introduction to Journalism ............................. 3               telecommunications areas of audio and video                                     TEL 590 Advanced Telecommunications
JOU 204 Writing for the Mass Media .......................... 3                                                                                                   Topical Seminar (Subtitle required) ...........................          3
                                                                                 production and the more recent developments
*Any political science course ........................................ 3
                                                                                 in multimedia and Web page design and pro-                                      Application Courses
     Subtotal: Premajor Hours ........................... 9                                                                                                      TEL 312 Video Production I ........................................       3
                                                                                 duction.
Core Major Requirements                                                             All telecommunications majors will take                                      TEL 322 Multimedia I ..................................................   3
                                                                                                                                                                 TEL 412 Video Production II .......................................       3
JOU 531 Media Law and Ethics ................................... 3               advantage of the experiential learning oppor-
                                                                                                                                                                 TEL 432 Audio Production ...........................................      3
plus three hours from conceptual courses such as the                             tunity provided by a formal internship. The                                     TEL 442 On-Air Performance ......................................         3
following:                                                                       School of Journalism and Telecommunica-
                                                                                                                                                                 Cognate Area: All majors must fulfill the field of concen-
JOU 455 Mass Media and Diversity                                                 tions has an excellent internship program
                                                                                                                                                                 tration or cognate area requirement by taking a minimum of
  (Subtitle required) ...................................................... 3   which offers the opportunity to work with a
JOU 532 Ethics of Journalism and                                                                                                                                 15 hours outside the major at or above the 300 level in
                                                                                 wide variety of employers, including compa-                                     courses related to their telecommunications interest.
  Mass Communication ................................................ 3
                                                                                 nies oriented to the provision of voice, data,                                       Subtotal: Major Hours ............................... 42
JOU 535 History of Journalism .................................... 3
                                                                                 and/or video products and services. In addi-
                                                                                                                                                                      TOTAL HOURS: .................... minimum of 120
                               Options                                           tion, students may pursue special interests in
One of the following options:                                                    telecommunications through independent                                          Note: Of a student’s total course work for a bachelor’s
                                                                                 study with any of the telecommunications                                        degree, 80 of the 120 hours required for graduation must be
Print
                                                                                 professors.                                                                     in courses other than professional media-based communi-
JOU 301 News Reporting ............................................. 3
                                                                                                                                                                 cations. Accreditation standards require that (of these 80
JOU 303 News Editing ................................................. 3
JOU 410 Publications Production ................................. 3              Degree Requirements                                                             hours) at least 65 semester hours be in basic liberal arts and
                                                                                                                                                                 sciences.
Broadcast
                                                                                   Each student completes the following:
JOU 302 Radio and TV News Reporting ..................... 3                      College Requirements                                                                   Minor in Telecommunications
JOU 304 Broadcast News Decision Making ................ 3                        See “College B.A. Requirements” or “College B.S. Re-
JOU 404 Advanced TV News: JAT News ................... 3                         quirements” on page 140.                                                           Any student wishing to minor in telecom-
                                                                                                                                                                 munications should file an application with
Major Electives                                                                  University Studies Requirements                                  Hours          the School of Journalism and Telecommuni-
Nine hours of upper division electives in JOU, ISC or TEL,                       See “University Studies Program” on pages 71-75 for
                                                                                                                                                                 cations after meeting the following require-
including three hours from reporting/writing courses ap-                         the complete University Studies requirements. The
proved by student’s advisor.                                                     courses listed below are (a) recommended by the college, or                     ments:
                                                                                 (b) required courses that also fulfill University Studies                               Complete either TEL 101 or TEL 201
Portfolio required for graduation.
                                                                                 areas. Students should work closely with their advisor to                               Complete 45 hours of university course work with a
                                                                                 complete the University Studies Program requirements.                                   cumulative grade-point average of 2.6
Field of Concentration
Breadth will be ensured in students’ programs by at least 18                     Courses marked with an asterisk (*) may also be used to
                                                                                 satisfy University Studies requirements.
                                                                                                                                                                    Students cannot register for upper-level
credit hours of upper division courses taken outside the
SchoolofJournalismandTelecommunications.Thesecourses                                                                                                             telecommunications courses until they have
                                                                                 Inference – Logic
typically are chosen from areas such as economics, philoso-                                                                                                      met the above requirements and have been
                                                                                 PHI 120 Introductory Logic .......................................... 3
phy, history, languages, literature, political science, psychol-
                                                                                 STA 200 Statistics: A Force in Human Judgment ......... 3
                                                                                                                                                                 accepted into the telecommunications minor
ogy, sociology, or the sciences. These 18 hours should                                                                                                           program. After a student has been accepted as
                                                                                     Recommended sequence. A statistics course is required in
involve concentrated study in one field. This does not mean                      the premajor.                                                                   a minor, he or she will be assigned a faculty
that all such courses must be in a single department, but they
should be united under a topic heading such as “international                    Premajor Requirements                                            Hours          advisor.
relations,” “American government,” or “political behavior.”                      TEL 101 Telecommunications I:                                                      The minor in telecommunications requires a minimum of
     Subtotal: Major Hours ............................... 42                     Mass Communication Systems ..................................             3    21 hours to include the following:
                                                                                 TEL 201 Telecommunications II:
     TOTAL HOURS: .................... minimum of 120                                                                                                            1. TEL 101 Telecommunications I:
                                                                                  Interactive Communication Systems ..........................              3
                                                                                                                                                                     Mass Communication Systems ............................ 3
Note: Of a student’s total course work for a bachelor’s                          CS 101 Introduction to Computing I .............................           3
                                                                                                                                                                    TEL 201 Telecommunications II:
degree, 80 of the 120 hours required for graduation must be                      *Any 3-credit course in statistics, such as
                                                                                                                                                                     Interactive Communication Systems .................... 3
in courses other than journalism or mass communications.                          STA 200 or STA 291 .................................................      3
                                                                                                                                                                    CS 101 Introduction to Computing I ...................... 3
(Accreditation standards require at least 65 semester hours                           Subtotal: Premajor Hours ......................... 12
in basic liberal arts and sciences.)                                                                                                                             2. Complete one of the following courses:
                                                                                 Major Requirements                                                                 TEL 300 Telecommunications Research Methods . 3
                                                                                 TEL 300 Telecommunications Research Methods ........ 3                             TEL 310 Telecommunications Policy
        B.S. or B.A. with a major in                                             TEL 310 Telecommunications Policy and Regulation .. 3                               and Regulation ..................................................... 3
         TELECOMMUNICATIONS                                                      JAT 399 Internship (Subtitle required) ......................... 3
                                                                                                                                                                 3. Nine additional hours of elective course work (with a
   The Telecommunications major offers stu-                                      plus 18 hours, with a minimum of nine hours in conceptual                          minimum of 3 hours in conceptual course work).
dents a liberal arts program covering a range                                    courses, from the following:
                                                                                                                                                                 Only one enrollment in JAT 399, Internship (Subtitle re-
of issues related to electronic mass communi-                                    Conceptual Courses (minimum of nine hours)                                      quired), will be permitted.
cation and electronic personal communica-                                        TEL 319 World Media Systems ................................... 3
                                                                                                                                                                 Students may take only six hours from the following courses:
                                                                                 TEL 320 Telecommunications Program Analysis ......... 3
tion. In addition, students interested in mes-                                                                                                                   TEL 312, 412, 432, 442; JAT 399.
                                                                                 TEL 355 Communication and Information
sage production or telecommunications man-                                        Systems in Organizations ........................................... 3
                                                                                                                                                                     Note: Students should recognize that most upper-division tele-
                                                                                                                                                                 communications courses have specific prerequisite courses that must
agement can opt to integrate selected profes-                                    TEL 390 Telecommunications Topical Seminar                                      be taken and plan their programs accordingly.
sional or skills-based courses into their pro-                                    (Subtitle required) ...................................................... 3
gram of study.                                                                   JAT 395 Independent Study ...................................... 1-3
144   College of Communications and Information Studies

                     M.S. in                             Accreditation                                         Application must be made both to the School
                                                           The master’s program in library and infor-       of Library and Information Science and The
                LIBRARY SCIENCE
                                                         mation science is accredited by the American       Graduate School. Forms for both the school
         The School of Library and Information                                                              and The Graduate School may be obtained
                                                         Library Association.
      Science began in 1933 as the Department of                                                            from the Assistant Director, School of Library
      Library Science within the College of Arts         Graduate Program in Library and                    and Information Science, as well as from:
      and Sciences. Sixty years later, in 1993, the      Information Science                                www.uky.edu/CommInfoStudies/SLIS;
      College of Library and Information Science            The University of Kentucky grants the fol-      and: www.rgs.uky.edu/gs/. The School of
      merged with the College of Communications          lowing degrees in the School of Library and        Library and Information Science form should
      to form the College of Communications and          Information Science:                               be returned directly to the school. The Gradu-
      Information Studies. The new college con-                                                             ate School application and two copies of all
                                                           • Master of Science in Library Science
      sists of a School of Library and Information                                                          official transcripts must be returned to The
                                                           • Master of Arts
      Science, a School of Journalism and Tele-                                                             Graduate School no later than 30 days prior to
      communications, and a Department of Com-                                                              the opening of the term in which the student
                                                            ADMISSION REQUIREMENTS
      munication. The school offers one of 58                                                               wishes to enroll. Early application is, how-
      master’s programs in library and information           AND PROCEDURES FOR
                                                                                                            ever, encouraged to allow for any delays.
      science in the United States and Canada that             GRADUATE STUDY                               Students may enter the program in the sum-
      are accredited by the American Library Asso-         The School of Library and Information            mer, fall, or spring.
      ciation.                                           Science offers graduate degrees only. For             Previous students must apply for readmis-
         The School of Library and Information           complete information on the M.A. and the           sion if they were not enrolled during the
      Science provides students with the basic           M.S.L.S. degree programs and admissions            semester prior to that for which admittance is
      knowledge and skills required to function          procedures, consult The Graduate School            sought.
      effectively in beginning professional posi-        Bulletin and the School of Library and Infor-
      tions in various types of libraries and informa-   mation Science Bulletin. The former can be         Financial Aid
      tion-providing agencies. It contributes to the     found at www.rgs.uky.edu/gs/ and the latter           Financial aid and scholarship information
      advancement of both the theory and practice        can be found at www.uky.edu/                       specific to library and information science is
      of librarianship through systematic and con-       CommInfoStudies/SLIS.                              limited to graduate students and is too de-
      tinuing research and publication and provides                                                         tailed and changes too often to warrant inclu-
      continuing public service to individuals, li-      Admission                                          sion in this Bulletin. Information is available
      braries, professional organizations and re-           The admissions philosophy of the school is      in The Graduate School Bulletin, which can
      lated institutions to the end of promoting         to admit students who are capable of satisfac-     be found at the school’s Web site.
      effective and efficient information services.      tory academic performance and who show
         The School of Library and Information           promise of being able to function as compe-        Advising
      Science maintains flexibility and openness to      tent and effective librarians and information         Upon admission to the master’s program,
      change through the participation of faculty,       managers. A basic requirement for admission        students are assigned a faculty advisor. Advi-
      students, and administration in the decision-      is an undergraduate degree in any discipline       sor assignments are based, when possible, on
      making process. The student body of about          (from an accredited institution) with a grade-     student interest and preference.
      260 has its own organization, LISSO, the           point average of at least 2.75 on a 4.00 scale.
      Library and Information Science Student Or-        In addition the applicant should present Gradu-    University of Kentucky
      ganization, which represents students in school    ate Record Examination scores, (a) on the          Undergraduates
      deliberations. Students sit on committees and      General Test taken before October 1, 2002, of         The School of Library and Information
      share significantly in the development of the      450 or higher on the verbal section and of 400     Science does not offer any formal program of
      school. The student organization participates      or higher on the quantitative section or on the    study on the undergraduate level. Students
      in orientation programs, publishes a newslet-      analytical section; (b) on the General Test        who are registered as undergraduates (juniors
      ter, and sponsors social activities throughout     taken on or after October 1, 2002, of 450 or       or seniors) at the University of Kentucky may
      the year. The diversity of the students, in        higher on the verbal section and of 400 or         take courses at the 500 level as a general
      terms of geography and interests and back-         higher on the quantitative section or 4.0 on       minor or as meeting the requirements for
      grounds, helps to create an atmosphere in          the analytical writing section.                    certification in Kentucky as a school librar-
      which change and improvement in the pro-              While these admission standards are im-         ian.
      gram can take place.                               portant, the school does try to remain flexible
         The libraries of the University, W.T. Young,    to account for individual developmental dif-             GRADUATE PROGRAMS
      M.I. King and the branch libraries, constitute     ferences and strengths.                               The College of Communications and Infor-
      the major “laboratory” facility for library and       There are no specific library science pre-      mation Studies offers the following graduate
      information science students. They are supple-     requisites for admission into the School of        degrees: (1) Master of Arts in Communica-
      mented by other libraries in the area including    Library and Information Science. Students          tion, (2) Ph.D. in Communication, (3) Master
      those at the Lexington Theological Seminary,       are urged not to take a minor in library science   of Science in Library Science, and (4) Master
      the Veterans Administration Medical Center,        as undergraduates but to concentrate on other      of Arts (Library Science). Additional infor-
      the Lexington Public Library, several nearby       subject area majors and minors and obtain a        mation may be obtained from the Associate
      public libraries and the State Department for      broad liberal arts background. Electives in        Dean for Graduate Studies for the College of
      Libraries and Archives in Frankfort.               computer science are often very helpful.           Communications and Information Studies and
                                                                                                            from The Graduate School Bulletin.

				
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