Brewers Fayre: Company Profile and SWOT Analysis by ICDResearch

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									Brewers Fayre

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Brewers Fayre                                                                   Key Employees
                                                                                Name                     Job Title
Fast Facts
                                                                                                         Managing Director -
                                      Whitbread Court, Bedfordshire, LU5 5XE,   Patrick Dempsey          Whitbread Hotels &
Headquarters Address
                                      United Kingdom
                                                                                                         Restaurants
Telephone                             + 44 1582 424200

Fax                                   N/A
                                                                                Company Overview

Website                               http://www.brewersfayre.co.uk/            Brewers Fayre (BF) is a casual dining pub
                                                                                restaurant operator, which is based in the UK.
Ticker Symbol, Stock Exchange         N/A                                       Founded in 1980, BF is an operating subsidiary
                                                                                of Whitbread plc. The company principally
Number of Employees                   N/A
                                                                                provides British pub food. Its pub restaurants
                                                                                provide a range of products such as snacks,
Fiscal Year End                       December
                                                                                desserts, starters, appetizers, beef and ale pies,
                                                                                grills and steaks along with wide range of drinks
Revenue (in US$ million)              N/A
                                                                                and beverages such as beers, wines, spirits, hot
                                                                                drinks and soft drinks. In addition, it offers
                                                                                separate menu for kids comprising puds,
                                                                                starters, drinks, pastas, burger, chicken nuggets
                                                                                and beef or onion pie among others. Currently,
SWOT Analysis                                                                   BF operates 127 pub restaurants across key
                                                                                locations in the UK. The company is
Strengths                             Weaknesses                                headquartered in Dunstable, Bedfordshire, the
                                                                                UK.
Association with Parent Company       Poor Customer Feedback
                                                                                Key Competitors
Joint Site Model
                                                                                Individual Restaurant Company PLC (Ticker: IRC)
Opportunities                         Threats                                   The Restaurant Group Plc (Ticker: RTN)
Increase in Hotel Occupancy Rate in
                                      Increasing Prices of Raw Materials        Tragus Group Ltd.
the UK

Recovering UK Economy




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Brewers Fayre - SWOT Profile                                                                                         Page 1
Brewers Fayre

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 4
    1.1      Company Overview ................................................................................................................................................4
    1.2      Business Description ..............................................................................................................................................4
    1.3      Major Products and Services .................................................................................................................................5
2     Recent Developments ............................................................................................................................. 6
3     SWOT Analysis ........................................................................................................................................ 7
    3.1      SWOT Analysis - Overview ....................................................................................................................................7
    3.2      Strengths ................................................................................................................................................................7
    3.3      Weaknesses ...........................................................................................................................................................7
    3.4      Opportunities ..........................................................................................................................................................7
    3.5      Threats ...................................................................................................................................................................8
4     Brewers Fayre - History .......................................................................................................................... 9
5     Brewers Fayre - Key Employees......................................................................
								
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