Dubai Women’s College HD 2 E – Business Management
Net G Reflection
The first net g we have done in E-com 250 is E commerce Security. This net g
contain four sections the first one is about Security Firewalls, the second one is
information encryption, third one is Authentication and Authorization and the forth
one is Ecommerce Payments security.
In first section we learned about assessing your ecommerce security firewalls and
their implementation within an e commerce environment. This unit helped me to
protect a network of the internet. Also, I know more about the personal firewall
and a dynamitic firewall. Moreover I learned the types of firewall.
In the second unit, now I know the information of Encryption. Also I examined
different encryption techniques and encryption services. Moreover, now I know
encryption techniques with their definition. Also, now I know who provide the key
encryption in PGP. In addition I learned the features of SSL.
The third unit, I learned about the role of personal and certificate based
authentication in e commerce. Also, I learned about different types of
authentication techniques available. Moreover, I learned what the benefits are of
SSO techniques. Also, now I know the steps involved in obtaining a server
certificate.
In the fourth unit which is Ecommerce Payments security I learned about
electronic cash, smart cards, credit and debit cards, Secure Electronic Transaction
and internet keyed payment protocols. Moreover, I learned some more interesting
information which is the features of electronic cash, the main role of credit and
debit card, the used of smart card and the functions of (IKP).
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Maryam Ahmed – h00052991 03-Dec-2011
Sec: 02
Dubai Women’s College HD 2 E – Business Management
The second net g we have done is about Building an E- commerce Business
Case. There are four sections in this net g the first one is Building online
Revenues, the second one is Sales and Services, the third one is Online Customer
Relationships and the fourth one The Virtual Value Chain.
In first section I leaned all the online business with their descriptions for example
now I know the definition of Virtual communities, Value chain service provider,
Value chain integrator, information brokers, collaboration platforms, E mail, E
shop etc ….
Also, now I know the features of an online business plan and the features are E
commerce value propositions and business description, E commerce business
objectives and goals and Executive summary. Moreover now I know the formula
assists in forming a business case for an effective B2B transaction model which is
Electronic Commerce ROA= (Revenues – Expenses)/ Assets.
In additions I learned more about the marking mix and the two marking mix that
are used to create an online marking mix and they are product and process.
Moreover, now I know the scenario of a successful online business sales campaign
and that is the business that uses real time analysis of online buying profiles to
generate targeted customer specific campaigns. In the second section which about
the Sales and Services I learned many things to. For example, I learned the
customer service features which are invoicing information, Fulfillment, customer
account processing and order confirmation, and moreover I know the explanation
of each one.
The third section is about Online Customer Relationships. This section is explained
the techniques of online relationship marketing and the techniques are coupons,
membership discounts and online redemption. Also, it’s talks about the most
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Maryam Ahmed – h00052991 03-Dec-2011
Sec: 02
Dubai Women’s College HD 2 E – Business Management
important factor to consider when building an online brand and the factor is to
develop customer awareness and trust of your brand. The fourth section is talking
about The Virtual Value Chain. This section is showing the five value adding steps
needed to integrate a value matrix. Also, I leaned the advantages of global
competitive expected an enterprise to gain from its e- commerce activities.
E commerce Security
3
Maryam Ahmed – h00052991 03-Dec-2011
Sec: 02
Dubai Women’s College HD 2 E – Business Management
Building an E- Commerce a Business Case
4
Maryam Ahmed – h00052991 03-Dec-2011
Sec: 02