Marissa B. Sapega
marissa.sapega@temple.edu | 123 North Providence Road | Wallingford | PA 19086 |484.574.5082
FOX SCHOOL OF BUSINESS, TEMPLE UNIVERSITY, Philadelphia, PA
Master of Business Administration, Marketing, Expected Graduation May 2013
– Recipient of the Temple University Dean’s Tuition Scholarship for Academic Achievement (worth 25% of tuition), 2011 – 2013
– Winner of August 2011 MBA Case Competition
– Vice President of Marketing for Fox Net Impact
– Director of Marketing Solutions for the MBA Student Association
– Member of Students for Responsible Business
UNIVERSITY OF PENNSYLVANIA, Philadelphia, PA
Bachelor of Fine Arts, Graphic Design, Awarded August 2004, GPA 3.32
– Recipient of the University of Pennsylvania Kelly Senior Research Grant, 2004
– Member of the Penn Alumni Events Committee
EXPERIENCE
FOUR/SIXTEEN DESIGN, Wallingford, PA | www.foursixteendesign.com May 2008 – Present
Owner
Operate a sole proprietorship graphic and web design business where revenue has increased by 300% (to $12,000) in the first
three years
Develop highly refined visual design assets such as logos, business cards, a bi-monthly publication, and email campaigns for a
wide range of clients including University of Pennsylvania Presbyterian Hospital, Millennium Surgical Center and Helios
Interventional Pain Specialists
Craft persuasive marketing content to promote upcoming events that result in increased customer store visits
DEFINED CLARITY INTERACTIVE AGENCY, Philadelphia, PA February 2010 – July 2011
Digital Content Associate
Collaborated with eight employees in boutique advertising agency to develop creative and useful design solutions to strengthen
company brands for clients that included Liberty Place, BSI Home Brokerage, Coyne Chemical and Tower Investment
Hand-coded websites and utilized the open source content management system CMS Made Simple to develop sites that
generated sales leads, promoted brand credibility and drove higher revenue
Ensured intuitiveness for all websites by creating information architecture to increase search rankings based on user experience
Developed well-planned promotional marketing copy for company pitches, website and blog to promote our brand value
ZIVTECH, Philadelphia, PA November 2008 – March 2009
Project Manager/Copywriter
Coordinated online publicity for small web development and training firm that utilized open source content management
systems to build websites
Assisted with writing proposals, and organized and oversaw quality assurance of final materials to ensure concepts were
properly developed and all components were present and correctly ordered
LIFESTYLE MAGAZINE, Norristown, PA May 2006 – March 2008
Senior Designer/Production Manager
Designed print advertisements to increase client revenue as part of a fast-paced, two person art department for upscale, direct-
mail magazine with a circulation of 120,000 to households with a median income of $220,000
Communicated with over 50 clients on a continual basis to ensure all design specifications and modifications were achieved
Hired and managed two college graduate interns to improve their design skills and competencies
PROFESSIONAL AFFILIATIONS AND ACTIVITIES
Studied Web Design and Development at The Art Institute, 2009 – 2010 • Member, American Marketing Association
Volunteer, The Lemon Society (fundraiser group for Alex’s Lemonade Stand)
ADDITIONAL EXPERIENCE AND SKILLS
MBNA (Now Bank of America), Contract Production Assistant May 2005 – October 2005
Philadelphia STYLE Magazine, Design Intern January 2005 – April 2005
Adobe Photoshop, Dreamweaver, InDesign, Illustrator
CSS2, XHTML, familiar with Javascript and jQuery, CMS Made Simple (content management system)
Microsoft Office