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Creativity

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12/1/2011
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Creativity





Mgt 4310

Do you agree?



Tasks that are intrinsically motivating

enhance creativity



Extrinsic motivation diminishes

creativity

To be creative people need

Creativity relevant skills

to see the things in a unique way, to

produce unusual responses



Domain relevant skills

to be able to do the task well



Task motivation

the persistence to keep at the task

Issues

Is the extrinsic reward interpreted as

controlling?





Does it diminish feelings of competence

and free will?

Engagement contingent rewards and

Completion-contingent rewards and

Performance contingent rewards

Performance contingent rewards can be viewed as

less controlling

Issues

If the interpersonal style of administering

performance-contingent rewards is

relatively pressuring, the rewards tend to

be experienced as more controlling,

thereby leading to more diminishment of

intrinsic motivation



When the interpersonal style is relatively

noncontrolling, the rewards tend to be

experienced as more informational, thereby

leading to less diminishment or possible

enhancement of intrinsic motivation.

Conclusions

Rewards made contingent upon doing,

completing, or excelling at an interesting activity

undermine intrinsic motivation for that activity



Positive feedback showed enhancement, and only

unexpected and task-noncontingent rewards

showed no effects

Positive feedback enhanced both free-choice behavior

and self-reported interest

Age had an effect

Tangible rewards tended to be more detrimental for children

than college students, and verbal rewards tended to be less

enhancing for children than college students.

Do Organizations want Creativity?

What if we:

Didn’t search for the skills the organization

needs but looked for people on the

periphery?



Didn’t socialize new members but

encouraged disobedience and active

opposition?



Didn’t strive for efficiency but opted for

many competing designs at one time?

Integrating ideas –

create possible final exam questions

Examine the separate ideas, theories,

constructs within weeks and across

weeks.



Develop questions that integrate

different ideas and that will bring

these different ideas together.

One idea might inform another

One idea might be linked to the other



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