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Bronx Inc Summer 2007.qxd


  • pg 1
									Published by Courier-Life Publications • (718)615-2500                                                                                                                         Issue No. 5 • 2007

    Message From
     The Bronx
     A strong consumer
 base is key to our econom-
 ic growth. That’s one rea-
 son why this spring I
 launched the Bronx
 Mitchell-Lama Task Force
 (BXMLTF) which will
 teach middle income ten-      ADOLFO CARRION, JR.
 ants how to aggressively
 protect their homes.

    The Mitchell-Lama program is the most successful                                                                                                                      This year’s Bronx Ball
 housing program in the history of New York State,                                                                                                                        will be held at the
 and yet it has been disappearing over the past                                                                                                                           renovated Paradise
 decade. Landlords are opting out of the program and                                                                                                                      Theater (above) on the
 imposing dramatic rent increases, driving out long-                                                                                                                      Grand Concourse. Past
 time tenants. Thirty years ago, The Bronx had over                                                                                                                       inductees that will be
 56,000 units of Mitchell-Lama housing; now there                                                                                                                         attending include (top
 are under 35,000 left.                                                                                                                                                   left) Danny Aiello, (left
                                                                                                                                                                          middle) Rita Moreno,
    The BXMLTF will inform residents on critical                                                                                                                          (below left) Cathy
 issues, teach them how to work with landlords and                                                                                                                        Moriarty-Gentile and
 government agencies, give them tools to lobby for                                                                                                                        this year’s inductee,
 fair legislation and teach renters how to become
 home owners.
                                                                                                                                                                          (right) Doris Roberts

    We’re also hiring a Housing Services Coordinator
 that will work with tenants, elected officials and
 advocacy organizations to collaboratively address
 issues with Mitchell-Lama and other affordable hous-
 ing developments. BXMLTF will also work with other
 Mitchell-Lama movements in other boroughs and in
 statewide campaigns.

    How can the City achieve its goal of 165,000
                                                                Getting Ready To Have A Ball
 affordable housing units when we purge thousands
 of Mitchell-Lama units each year? Losing affordable
                                                                • The Bronx Ball takes place at the famous Paradise Theater
 housing is a citywide and statewide problem, and we
 must be proactive in our efforts to address it. The
                                                                • Borough alumni to be inducted to the Bronx Walk of Fame
 BXMLTF is a good start.                                                   very year some of the Bronx’s most enthusiastic            at the red carpet to take another bow before their hometown

    Adolfo Carrion, Jr.
    Bronx Borough President
                                                                E          cheerleaders get together for their own version of the
                                                                           People’s Choice awards: The Bronx Ball. The swanky
                                                                           affair, a fundraiser for the Bronx Tourism Council, is
                                                                 a welcome home party for the Bronx-born celebrities whose
                                                                                                                                      fans. Rita Moreno (1998), Danny Aiello (2002), Cathy
                                                                                                                                      Moriarty-Gentile (2002); Sonia Manzano (2004); Robert
                                                                                                                                      Klein (1997); and playwright John Patrick Shanley (2004)
                                                                                                                                      are some of the alumni headed back to the Bronx to celebrate.
                                                                 street signs are unveiled the following morning when they’re             The 2007 Walk of Fame inductees to be feted at the Bronx
                                                                 inducted to the Bronx Walk of Fame by Bronx Borough                  Ball are actress Doris Roberts; doo-wop pioneer Dion
                                                                                     President Adolfo Carrion, Jr. as part of the     DiMucci; Improv Comedy Club founder Budd Friedman; and
                                                                                     annual Bronx Week celebration.                   posthumously, R&B legend Luther Vandross. Zagat Survey
                 BOEDC                                  NON-PROFIT ORG.                 This year’s Bronx Ball is on Saturday, June   founder and publisher Tim Zagat will receive the 2007 Bronx
   198 East 161st Street, Suite 201                      U.S. POSTAGE                23rd at the renovated Paradise Theater on        Tourism Award.
       Bronx, New York 10451                                  PAID                   the Grand Concourse, a natural metaphor for          “There’s no other way to have this much fun and support
                                                            BRONX, N.Y.              the restored borough, whose economy and          the borough we all love,” says Bronx Tourism Council
                                                          Permit No. 01879
                                                                                     image are both at their highest levels in        Executive Director Doris Quinones of the gala, which will be
                                                                                     decades.                                         taped for broadcast by Bronxnet Television. Proceeds raised
                                                                                        Adding to this year’s buzz is the 10th        at the Bronx Ball go towards the borough’s cultural affairs
                                                                                     anniversary milestone for the Bronx Walk of      programming and tourism and public relations campaigns
                                                                                     Fame, a path along the Grand Concourse           which the Council, a subsidiary of BOEDC, spearheads.
                                                                                     starting at E. 161st Street by the Bronx             For ticket information and promotional opportunities at the
                                                                                     County Building. Many past inductees will be     Bronx Ball, call (718)590-3949 or email jflorindo@boedc.org
BOEDC’s Real Estate                                                                                                                         P R E S I D E N T, T H E B R O N X O V E R A L L
                                                                                                                                             E C O N O M I C D E V E L O P M E N T C O R P.

Division Helps Business
Find The Perfect Address
            hen the Turner Construction Company was look-         particular site, provide copies of site maps, and arrange site
            ing for temporary office space to occupy while        visits. And BOEDC will provide information related to local
            construction of Yankee Stadium is underway,           economic development initiatives, demographic data, and
            they contacted Rome Birkett, BOEDC’s Technical        city-sponsored auctions. Furthermore, BOEDC facilitates
Assistance & Real Estate Coordinator. In a matter of days,        real estate acquisitions and develops financial packaging to
Mr. Birkett had identified a space that met Turner’s needs.       make them possible.
   Whatever the size of your company, BOEDC will provide              One of the largest projects recently undertaken by
the same fast, efficient service to help you identify the right   BOEDC’s Real Estate Division was assisting the merchants at
place for your company to start or expand. Plus, there is         the Bronx Terminal Market relocate from that site in order to
no fee for this service; it’s provided free of charge by          make way for the new Gateway Center. BOEDC was instru-
BOEDC, the economic consultant to the Office of Bronx             mental in helping the 17 merchants who had been at the
Borough President Adolfo Carrion, Jr.                             Terminal Market find new locations within the borough.
   BOEDC’s extensive database gives you access to a listing          For personal assistance with your real estate needs,
of available properties (retail, commercial, industrial, and      please contact Rome Birkett at (718)537-5261,
office space). They also help you identify the owner of a         rbirkett@boedc.org.

                                                                                                                                            R A FA E L       A .     S A L A B E R R I O S

Bronx Retail Initiative Offers                                                                                                            Dear Businessperson:
                                                                                                                                                    ith the ability we all have to disseminate

Assistance To Borough Biz Groups                                                                                                          W         and retrieve information on any subject
                                                                                                                                                    with a few clicks of the mouse, information
                                                                                                                                          is flowing at an unprecedented pace. But knowing
                                                                                                                                          how to sort through the sea of data on the web and

        he Bronx Overall Economic Development                         • Business Improvement District (BID) Planning
        Corporation (BOEDC) and the South Bronx Overall               • Business and Technology Training                                  accessing what is timely, useful and accurate infor-
        Economic Development Corporation (SoBRO) have                 • Community Forums                                                  mation can be a challenge.
        teamed up to establish the Bronx Retail Initiative            • Membership Development                                                Now BOEDC is making it easier for Bronx entre-
(BRI) program to provide services to Local Development                • Revenue Generation and Diversification                            preneurs and residents to get valuable business
Corporations (LDC’s) and emerging retail merchant organi-             • Board Development                                                 information they can rely on and immediately begin
zations throughout the Bronx. The program is funded by                • GIS Mapping                                                       putting to use. Together with our Bronx Business
Avenue NYC, a program of the New York City Department                 • Data Analysis and IT                                              Solutions Center, we’re offering three separate
of Small Business Services.                                           • Financial Analysis.
                                                                                                                                          courses free of charge.
   BRI’s services will include:                                       In general, BOEDC will assist business groups located in
   • Economic Development Planning                                Community Boards 7 through 12, and SoBRO will handle                        Our financial literacy workshops, funded by
   • District Marketing                                           Community Boards 1 through 6. The two organizations will                HSBC, cover all aspects of money management and
   • Market Research                                              confer on boroughwide issues. If you are interested in uti-             give residents and small business owners basic,
   • Retail Development                                           lizing Avenue NYC services, please contact Rome Birkett,                powerful tools they can use to get their money
   • Commercial Real Estate Development                           BOEDC, at (718)537-5261, rbirkett@boedc.org or Charles                  working harder for them.
   • Streetscape and Storefront Improvements                      Jackson, SoBRO, at (718)292-3113, cjackson@sobro.org.                       A separate 14-hour course on the legal, financial
                                                                                                                                          and marketing challenges faced by small companies
                                                                                                                                          is extremely popular and empowers both new and

Job Opening At BOEDC                                                                                                                      established businesses to confidently chart their
                                                                                                                                              Lastly, through funding provided by the NYC

          he Bronx Overall Economic Development                   and closing business loans and commercial mortgages is
                                                                                                                                          Department of Small Business Services’ Avenue
          Corporation (BOEDC), a non-profit corporation           required. Must be detail oriented and able to work inde-
                                                                                                                                          NYC initiative, we’re training merchant associations
          servicing Bronx businesses, is looking for a bright,    pendently. Strong follow-up, verbal, analytical and PC skills
          motivated professional to fill a Credit Analyst posi-   are also required. Must be able to communicate effectively              and other business groups to more aggressively
tion. If you want to be part of the team that’s helping           with business clients, work closely with BOEDC staff, and               and strategically plan for the growth of our bor-
Bronx companies thrive, please send your resume accord-           coordinate with attorneys for both lenders and borrowers.               ough’s commercial districts.
ing to the instructions below. No phone calls, please.               Salary commensurate with experience; excellent benefits                  These free educational opportunities are
                                                                  package. Please provide a cover letter with salary history              described in this newsletter. I invite you to take
            Credit Analyst / Loan Processor/Closer                and a resume detailing computer software proficiency.                   advantage of this important resource BOEDC is
   Hands-on professional to conduct credit analysis; arrange      Submissions without this information will not be consid-                pleased to offer.
for loan packaging; and expedite collection of documenta-         ered. Submit by fax to: Denise Gonzalez, (718)537-5262;
tion for timely closings of various government-funded loan        by mail to BOEDC, 198 East 161 Street, Suite 201, Bronx,
programs. BA or BS degree in accounting or related field          New York, 10451: Attn: Denise Gonzalez; or by email to
and a minimum of 3 to 5 years experience in processing            dgonzalez@boedc.org.

Free Financial Literacy Workshops                                                                                                            Rafael A. Salaberrios

         he Bronx Overall Economic Development                    participants attending all three workshops.
         Corporation (BOEDC) is pleased to announce the              Funded by HSBC and utilizing its “Your Money Counts”
         availability of free Financial Literacy Workshops for    Program, the courses can also be tailored by BOEDC to
         Bronx business owners and residents. Through             meet your organization’s specific needs. For information on
the Bronx Business Solutions Center, BOEDC presents an            upcoming courses at the Bronx Business Solutions Center,
introductory course on Money Management, consisting of            please call (718)960-7988. To have the course customized
three workshops: Banking; Using Credit & Credit History;          and offered through your organization, please call Madeline
and Managing Your Money. A certificate will be given for          Marquez at (718)590-3980.
                                                                                                                                   The Official Publication For And About Bronx Business • BXBusiness 3
Eastchester & Zerega
Industrial Business                                                                                                                      PUBLISHER
                                                                                                                                         Clifford Luster

                                                                                                                                         Doris Quinones
                                                                                                                                                                                  Members of the Board:
                                                                                                                                                                                  Syed Ahsan -
                                                                                                                                                                                  Signature Bank
                                                                                                                                                                                  Andrew Bregenzer -
                                                                                                                                                                                  Commerce Bank
                                                                                                                                                                                  Fernando Brinn -

Zones Offer Special                                                                                                                      ASSISTANT EDITOR
                                                                                                                                         Janett Florindo

                                                                                                                                         ART DIRECTOR
                                                                                                                                         On Man Tse
                                                                                                                                                                                  Ability In Moion
                                                                                                                                                                                  Hon. Adolfo Carrion, Jr. -
                                                                                                                                                                                  Bronx Borough President
                                                                                                                                                                                  Joseph Coleman-
                                                                                                                                                                                  Rite Check
                                                                                                                                                                                  John Collazzi -

Assistance To Small Biz
                                                                                                                                         ADVERTISING SALES                        Bronx Times Reporter
                                                                                                                                         Nigel Browne                             Aloysius Colligan -
                                                                                                                                                                                  North Fork Bank
                                                                                                                                         IN ASSOCIATION WITH                      Daniel Garcia -
                                                                                                                                         The Bronx Overall Economic               Salsa Caterers
                                                                                                                                         Development Corp. (BOEDC)                Michael Gill -
                                                                                                                                         198 East 161st Street, Suite 201         GillWright Group

         he Eastchester and Zerega Industrial Business Zones           erties which were causing them to be fined. Other busi-           Bronx, New York 10451                    Christina Givelechian -
         are two of five IBZs in the Bronx (the others are at          nesses complained of abandoned cars blocking access to            TEL: 718.590.6252                        JP Morgan Chase
                                                                                                                                         FAX: 718.590.3499/5814                   Nancy Harding -
         Hunts Point, Port Morris and Bathgate). These Zones           their loading docks. Eastchester IBZ Coordinator George                                                    Nancy Harding Insurance
         are designated by the Mayor’s Office of Industrial            Llanos worked with the NYC Department of Sanitation and           Rafael A. Salaberrios, President         James Hartwick -
Manufacturing Businesses as a strategy to attract and retain           the 47th Precinct to investigate the matters and provide res-                                              Consolidated Edison Co.
                                                                                                                                         BOEDC BOARD OF DIRECTORS                 Dennis Healey -
good-paying industrial jobs in New York City by providing              olutions. Both agencies also helped the businesses better                                                  Wachovia Bank
swift, customized assistance with problems.                            understand the process for reporting future infractions so        Patrick McGrath –                        Elvis Herrera -
   The coordinators of the Eastchester and Zerega IBZs are             that they would cause less disruption to their operations.        JP Morgan Chase Bank                     Countrywide Home Loans
                                                                                                                                                                                  Raul Hidalgo -
based at the Bronx Overall Economic Development                           In addition to this sort of one-on-one assistance, the         Treasurer:                               Citibank
Corporation (BOEDC), the economic development consultant               Industrial Business Zones also offer generous benefits and        Deidre A. Scott –                        Josephine Infante -
                                                                                                                                                                                  Hunts Point EDC
to the Office of Bronx Borough President Adolfo Carrion, Jr.           incentives for corporate tenants. For information on the          Design Police
                                                                                                                                                                                  Charles Johnson -
   An example of the type of problems the IBZs help rectify            Eastchester IBZ, please call George Llanos at (718)590-6415       Secretary:                               Johnson Security
occurred at the end of 2006 in the Eastchester IBZ. A large            or email gllanos@boedc.org. For the Zerega IBZ, please            Maurice LaBonne –                        Ebony Kirkland -
                                                                                                                                         North Shore Long Island                  Ebony Marketing Research, Inc.
number of businesses complained about the illegal dumping              contact Bob Bieder at (718)590-7140 or email                                                               Michael Maloney -
                                                                                                                                         Health System
of tires, wood crates and auto parts discarded on their prop-          rbieder@boedc.org.                                                                                         Hudson Valley Bank
                                                                                                                                         Members of the Board:                    Alan Mintz -
                                                                                                                                         Shaun M. Bell -                          Monroe College
                                                                                                                                         Mount Hope Housing Company               Peter Mosbacher -
                                                                                                                                         Brian J. Byrne -                         The Bank of New York

Fordham Road BID Wins The
                                                                                                                                                                                  Robert E. Reiner -
                                                                                                                                         Fordham University
                                                                                                                                                                                  Liberty Pointe Bank
                                                                                                                                         John F. Calvelli -
                                                                                                                                                                                  David Rodriguez -
                                                                                                                                         The Bronx Zoo
                                                                                                                                                                                  Ponce de Leon Federal Savings Bank
                                                                                                                                         Rocco Damato -
                                                                                                                                                                                  Rafael A. Salaberrios -

2006 Forbes Enterprise Award
                                                                                                                                         A.L. Bazzini Company, Inc.
                                                                                                                                         John Del Valle -
                                                                                                                                                                                  Milton Santiago -
                                                                                                                                         North Fork Bank
                                                                                                                                                                                  Lehman College
                                                                                                                                         Dolores Fernandez -
                                                                                                                                         Hostos Community College
                                                                                                                                                                                  BOEDC STAFF

          he Fordham Road Business Improvement District                   The Fordham Road BID is a non-profit corporation under         Frederick D. Greene -                    Rafael A. Salaberrios, President
          (BID) is a proud winner of the 2006 Forbes                   contract with the City of New York to provide supplementary       Manhattan College,                       Dennis Barreto
                                                                                                                                         School of Business
          Enterprise Award. After a rigorous judging process           services to the community. The BID focuses on sanitation,         Paloma Hernandez-Izquierdo -
                                                                                                                                                                                  Georgette Barton
          by a panel of business experts which considered              beautification, promotion and overall advocacy of the Fordham                                              Omarro Benjamin
                                                                                                                                         Urban Health Plan                        Robert L. Bieder
thousands of entries, the Fordham Road BID was selected as             Road area – striving to make the district a more attractive and   Lorance Hockert, Esq. -                  Rome Birkett
                                                                                                                                         Hockert & Donnelley, LLC
a winner in the Non-Profit / Governmental Category and was             dynamic locale in which to shop, work and visit. The BID          Edwin Lopez -
                                                                                                                                                                                  Jamila Bryan
                                                                                                                                                                                  Robert Cory
recently displayed in an advertisement celebrating the winners         boundaries extend from Third to Jerome Avenues along East         Local 3, International Brotherhood       Angel Cruz
in the April 16, 2007 issue of Forbes Magazine.                        Fordham Road and also includes the commercial areas on            of Electrical Workers                    Lizzette Dorado
                                                                                                                                         Jose Perez -                             Christina Ficicchia
   The Forbes Enterprise Award recognizes outstanding small            select side streets. The district is comprised of approximate-    Mastermind Management, Ltd.              Janett Florindo
businesses for their visionary practices and achievements.             ly 80 buildings and almost 300 businesses ranging from            Richard J. Roberto -                     Denise Gonzalez
The winners represent what is best about business, demon-              nationwide chains to locally owned independent shops.             BPD Bank                                 Sharon Higgins
                                                                                                                                         Arthur P. Schwartzman -                  George Llanos
strating their accomplishments in key areas including product             For more information about this program or any of our          Freeman & Davis LLP                      Benjamin Mancell
or service innovation, customer service, community involve-            other services, please contact the Fordham Road BID office at     Cheryl Simmons-Oliver -                  Madeline Marquez
ment, marketing, and employee development and support.                 (718)562-2104 or visit www.fordhamroadbid.org.                    Congressman Jose Serrano’s Office        Jacquelyn Payne
                                                                                                                                         Virginia F. Wright -                     Doris Quinones
                                                                                                                                         Gill Wright Group                        Frank Randazzo
                                                                                                                                                                                  Kate Shackford
                                                                                                                                         BIC BOARD OF DIRECTORS                   Maritza Suarez

Mapping The Bronx
                                                                                                                                         Chairman:                                Migdalia Taveras
                                                                                                                                         Michael Gill –                           Ivette Torres
                                                                                                                                         Gill Wright Group
                                                                                                                                                                                  BRONX BUSINESS
                                                                                                                                         Vice Chairperson:                        SOLUTIONS CENTER STAFF

        ooking for the ideal community to start or relocate            resource in evaluating these.                                     Sandra Erickson -                        Steven Rodriguez, Manager
        your business within the Bronx? Interested in local                With an up-to-date database of currently available proper-    Erickson Realty                          Dionne Binns
        population demographics and trends? Using                      ties in the borough, a list can be generated which matches                                                 Dean M. Deida
                                                                                                                                         President of the Board:                  Denise Olivencia
        Geographic Information Systems (GIS) technology,               client specifications. Then maps are generated which dis-         Rafael A. Salaberrios –                  Nestor Reyes
the Bronx Overall Economic Development Corporation                     play the location of selected properties along with other per-    BOEDC                                    Marcello Rios
(BOEDC) now produces useful maps to help you make                      tinent local information, such as existing businesses types,
                                                                                                                                         Treasurer:                               SPECIAL THANKS TO
informed strategic decisions.                                          transportation, zoning, and population demographics.              Joseph Coleman -                         Adolfo Carrion, Jr. -
   Demographic data extracted from the U.S. Census                         Merchant associations can also map the types of busi-         RiteCheck                                Bronx Borough President
Bureau, such as population density, median household                   nesses located in their commercial corridor, along with other                                              Anne Fenton
                                                                                                                                         Secretary:                               Ronnie Sykes
income and housing tenure can be represented spatially,                amenities such as schools, churches, hospitals, etc.              Elvis Herrera -                          Mike Murphy
revealing patterns that may otherwise go unnoticed when                Neighborhood organizations can map demographics for               2297 Enterprise Corp.
                                                                                                                                                                                  BOROUGH PRESIDENT STAFF
viewing raw numbers. Perhaps more importantly, multiple                their districts, along with specifics such as school locations,                                            Agatha Catechis
variables can be mapped simultaneously so that possible                local transportation and major streets and highways.                                                       Sonia Malave
relationships between them can be analyzed; for instance,                  The possibilities for mapping information are essentially                                              Lucille Roldan
                                                                                                                                                                                  Patricia Pillot
mapping median household income with asthma hospitaliza-               limitless. If data has a spatial component that is available,
tion rates.                                                            BOEDC can map it.                                                                 Published by Courier Life Publications
   When searching for available real estate, businesses often              For further information or help in acquiring maps, please                    TEL: (718)615-2500 FAX: (718)615-3828
face a daunting number of variables such as square footage,            contact Ben Mancell at (718)590-7211 or                                             For information on your free subscription,
                                                                                                                                                           please send an email to info@boedc.org
cost, and land use, to name a few. BOEDC can be a valuable             bmancell@boedc.org.
4 BXBusiness • The Official Publication For And About Bronx Business

FedEx Discovers That Anheuser-Busch
                       Comes To The Bronx
The Bronx Delivers Too A                                                                                                                             nheuser-Busch is one of the most recent large
                                                                                                                                                     corporations to take a Bronx address.
                                                                                                                                                        Construction will soon be underway for a
                                                                                                                                                     new $40 million distribution center on a
New plant to open in 2008                                                                                                                 vacant lot near the Hunts Point Cooperative Market.
                                                                                                                                          The 166,000 square foot facility’s primary purpose will

        he groundbreaking ceremony for a new Federal                                                                                      be to receive and store product from breweries for sale
        Express distribution plant at the Harlem River                                                                                    to retail accounts. The project includes office space, a
        Yards was held in early 2007, with Borough                                                                                        large refrigerated warehouse storage facility, fleet main-
        President Adolfo Carrion, Jr. and Deputy Mayor                                                                                    tenance and a separate building to house their recycling
Dan Doctoroff among the dignitaries on hand to welcome                                                                                    operations. When it is completed in the Spring of 2009,
the new development.                                                 Avenue Bridge, is nicely suited for FedEx, providing easy            the site will replace Anheuser-Busch’s Long Island City
   The 98,400 square foot facility will replace FedEx’s              access to Manhattan, Queens and the entire Bronx.                    facility.
current site along Manhattan’s west side near 34th Street.           Within the site there is 24-hour security and minimal
John Georges, Regional Director of FedEx, expects the                pedestrian traffic, thus minimizing any congestion in the
plant to be in operation by Spring 2008.                             surrounding community.
   FedEx will bring some 300 employees with it, approxi-                The Bronx Business Solutions Center (BSC) will work
mately 40% of whom are from the Bronx.                               closely with FedEx to assist with troubleshooting, vendor
   The Harlem River Yards, situated near the Third                   procurement and recruitment services.

Staples In The HUB Hires 40 Bronx Residents
         s part of the Bronx At                                                                      The Business Solutions

A        Work Initiative created
         by Bronx Borough
         President Adolfo
Carrion, the Bronx Business
                                                                                                  Center (BSC) offers businesses
                                                                                                  pre-screened candidates who
                                                                                                  meet employers’ criteria; inter-
                                                                                                  view space; and assistance with             From its inviting entrance gate and landscaping to its
Solutions Center (BSC), a part-                                                                   hiring.                                 glass facade building entryway, Anheuser-Busch is aim-
nership of the Bronx Overall                                                                         Plans are underway for addi-         ing for an environmentally-friendly, aesthetically pleas-
Economic Development                                                                              tional fairs to fill positions at       ing building.
Corporation (BOEDC) and the                                                                       Staples stores opening                      The construction will include Leadership in Energy
Wildcat Service Corporation,                                                                      throughout the city.                    and Environmental Design (LEED) certified construction
hosted a hiring event in May for Staples’ new store located             The Bronx Business Solutions Center is located at 398 E.          in its lighting, window, refrigerating and building mate-
in the Third Avenue HUB section of the Bronx.                        149th St. (off Third Ave.) and provides small and large scale        rials to make the facility energy efficient. Anheuser-
   Each of the job seekers had the opportunity to be inter-          hiring services free of charge.                                      Busch has also committed to a partial build-out of the
viewed by a Staples hiring manger and were registered with              For more information on how we can assist your busi-              South Bronx Greenway where it abuts the site along the
the Workforce 1 (WF1) Career Center.                                 ness, please call (718)960-7988.                                     Bronx River.
                                                                                                                                              To involve Bronx contractors in this new project,

Free Business Workshops                                                                                                                   Anheuser-Busch hosted a Construction Vendor
                                                                                                                                          Workshop at which they highlighted potential bidding
         he Bronx Business Solutions Center (BSC), a partnership     information needed for starting a business including legal           opportunities for Bronx construction firms. They antici-

T        of the Bronx Overall Economic Development Corporation
         (BOEDC) and the Wildcat Service Corporation, provides
         technical, recruitment and troubleshooting assistance to
borough businesses. One of its most popular services is its
                                                                     structures, finding financing, developing a business plan
                                                                     and creating marketing strategies. Quickbooks For
                                                                     Entrepreneurs provides business owners with in-depth
                                                                     information on the use of the Quickbooks software as well
                                                                                                                                          pate finding several Bronx contractors for such work as
                                                                                                                                          electrical, mechanical, HVAC and landscaping. For infor-
                                                                                                                                          mation on contracting opportunities, please call the
                                                                                                                                          NYC Business Solution Center, Bronx Office, at
                                                                                                                                          (718)960-7988, or you can download the Buy Bronx
series of business classes which address common business chal-       as basic accounting principles, bookkeeping, managing
lenges for new and established businesses.                           business finances and generating reports. For information            vendor form at www.bronxatwork.com and fax it
   Plan For Success, a seven week, 14-hour course available          on upcoming classes, contact the Bronx Business Solutions            according to the instructions on the form.
in both Spanish and English, provides entrepreneurs with             Center at (718)960-7988.

   Rent The
   Your next corporate function or
   outing will be more fun from the
   minute your guests step aboard
   the beautiful Bronx Trolley.
   For information on reasonable
   rental rates, call Janett Florindo at the
   Bronx Tourism Council, (718)590-3518                              New route and schedule! Visit www.bronxtrolley.com

                                                                                                                                      The Official Publication For And About Bronx Business • BXBusiness 5

Beep Adolfo Carrion Joins
NYC & Company In Germany
To Promote Tourism
          ronx Borough President Adolfo Carrion and NYC &
          Company, New York City’s tourism, marketing and
          events organization, pitched New York City early
          this year at ITB, the leading trade fair for the global
tourism industry held annually in Berlin, Germany.
   The five-day event drew roughly 10,900 exhibitors from
180 countries and almost 163,000 total visitors, including
nearly 84,000 trade professionals. Borough President
Carrion, NYC & Company CEO George Fertitta, and Vice
President of Tourism Development Fred Dixon were all on
hand to represent the city and answer questions about the
future of New York City tourism.
   “It’s important that we showcase all the city has to offer,
from Manhattan and Brooklyn to the Bronx, Queens and
Staten Island,” said Carrion, who met with dozens of travel            Beep Adolfo Carrion Joins NYC & Company In Germany to
professionals and international travel writers during the trade        Promote Tourism at ITB, the annual leading trade fair for
show. “Visitors from around the globe will be blown away by            the global tourism industry
the “real” New York - it’s safe, it’s beautiful, and it’s booming.”
   “We are capitalizing on our strong economy, the value of
the dollar versus foreign currencies, historic lows in the
City’s crime rate, the vibrancy of our cultural attractions and
many other factors,” said Fertitta, who became head of NYC
& Company last year.
   “We’re very pleased that George Fertitta’s marketing plan
calls for promoting New York City more aggressively over-
seas,” says Bronx Tourism Council Executive Director Doris
Quinones. “By promoting New York as a five-borough town
we gain a unique advantage over other cities competing for
tourism dollars, and we provide tourists with a richer cultur-
al experience when they visit.”

                                                                                                                                   Bronx Week,
                                                                                                                                   June 16-24
                                                                                                                                             usinesspeople, artists, tourists, they all agree—
                                                                                                                                             The Bronx is hot! Come see for yourself at the
                                                                                                                                             Bronx Week celebration, a grand, ten-day series
                                                                                                                                             of events taking place June 16th to June 24th.
                                                                                                                                      Musical performances, business workshops, trolley
                                                                                                                                   tours, a kids’ carnival, senior soirees, they’re all part of the
                                                                                                                                   fun this year.
                                                                                                                                       Bronx Week is hosted by Bronx Borough President
                                                                                                                                   Adolfo Carrion, Jr. and produced by the Bronx Tourism
                                                                                                                                   Council. Most events are free and open to the public
                                                                                                                                   thanks to the generous support of our sponsors and part-
                                                                                                                                   ners: Health Plus, Montefiore Medical Center, the Bronx
                                                                                                                                   Overall Economic Development Corporation (BOEDC), HIP
                                                                                                                                   Health Plan of New York, The New York Daily News, Con
                                                                                                                                   Edison, Citibank, Verizon, JP Morgan Chase, Affinity
   THE BRONX IN THE PALM OF YOUR HAND                                                                                              Health Plan, Monroe College, Bronx Design Group, Salsa
                                                                                                                                   Caterers & Special Events, Metroplus, The Bronx Times
   The Bronx Week 2007 official calendar of events features on its cover "Greetings From The Bronx", a classically-                Reporter, News 12 The Bronx, Utopia Paradise Theater and
   styled original work illustrated by Bronx artist Joel Guerrero. The piece depicts many of the borough's most                    Bronxnet.
   famous landmarks. The artwork is available as a poster and a postcard. Visit www.BronxPosters.com or call                          If you’ve been meaning to discover, or rediscover, the
   (646)295-3487 for more info.                                                                                                    Bronx, this is the ideal time to do it. For a full calendar,
                                                                                                                                   visit www.bronxweekevents.com.
6 BXBusiness • The Official Publication For And About Bronx Business
IBZ Relocation                                               Bronx Arts Group
Tax Credits                                                  Launches Public School
Help A Bronx
                                                                       t the start of this school year,
                                                                       the DreamYard Project Inc.

Business Stay                                                          launched the DreamYard
                                                                       Preparatory School (DY Prep)
                                                             with a freshman class of 118 students.
          layton Stone, owner of Supreme Piping &            The school, located at 240 East 172nd

C         Welding, originally contacted the Bronx Overall
          Economic Development Corporation (BOEDC)
          to request real estate assistance. He was inter-
          ested in moving from his space in Eastchester
                                                             Street, will add a grade every year until it
                                                             is a 9th to 12th grade high school.
                                                                 The school features a rigorous college
                                                             preparatory curriculum that prepares its
                                                             students for success in college and
to a larger space in Hunts Point. Not only did Mr. Stone
                                                             meaningful careers. Simultaneously,
get the assistance he needed, he got some unexpected
                                                             students are immersed in the arts
good news from IBZ Coordinator George Llanos: by
                                                             through electives and after-school pro-
moving from one IBZ to another, he would be eligible for     grams. The arts are also integrated in
a $1,000 IBZ Relocation Tax Credit for each of his four      the core academic subjects. A full-time
employees.                                                   theater artist and a full-time visual artist
   In addition to the $4,000 savings, Mr. Stone learned      are on-site to collaborate with teachers
he could receive other free services and financial assis-    and teach classes.
tance from BOEDC with renovations planned at his new             DreamYard, one of the Bronx’s largest
facility.                                                    arts-education providers, is the school’s      From L-R: Niiyah Walker, Tiffany Malloy, Ryashia Cuiman, Stephenie Ortiz.
   Mr. Stone, a true entrepreneur who started his fabri-     lead partner, providing support like artis-
cation, steel and structural manufacturing business with     tic programming, curriculum, instruction and school man-           • Mentoring relationships between working professionals
his uncle from the backyard of his home in 1994, did so      agement.                                                             and older teens
because both “wanted to take charge of their futures.”           DreamYard currently works with 39 Bronx schools                • Sponsorship opportunities
   His advice to other fledgling businesses is straight-     reaching over 8,000 students and hundreds of teachers.             • Professional services
forward: “keep persisting and don’t give up”.                They’re interested in partnering with local businesses in a         This is a great way for your Bronx business to interact
   For information on IBZ Tax Credits and other incen-       variety of ways, including:                                      with motivated borough teens in a meaningful way. For
tives, please contact George Llanos, Eastchester IBZ,           • Career site visits to diverse businesses and organiza-      more information about DreamYard or DY Prep and to dis-
                                                                  tions for older teens                                       cuss partnership possibilities, please contact Jason Duchin
at (718)590-6415 or gllanos@boedc.org or Bob Bieder,
                                                                • Internship opportunities for older teens in a variety of    at DreamYard Project Inc., 872 Gerard Ave, Bronx NY
Zerega IBZ, at (718)590-7140 or rbieder@boedc.org.
                                                                  organizations and roles                                     10452, (718)588-8007 or jduchin@dreamyard.com.

Beep Encourages Bronx Businesses
To Help Increase Blood Donations
          ronx Borough President Adolfo Carrion, Jr. is            “I’ve found that Bronx businesses are good corporate     tional choices.

B         asking Bronx business people to roll up their
          sleeves and donate blood to help those in need.
          Carrion, who serves as Bronx Chair for the New
York Blood Center’s Volunteer Blood Donor Campaign, is
                                                              citizens, and they respond when we put out the call,”
                                                              said Bronx Borough President Adolfo Carrion, Jr.
                                                              “Keeping a safe and adequate blood supply is an impor-
                                                              tant responsibility for all of us, and I’m asking our busi-
                                                                                                                               In New York State eligible blood donors must be at
                                                                                                                            least age 16, weigh a minimum of 110 pounds and be in
                                                                                                                            generally good health. Anyone with questions about
                                                                                                                            their donor eligibility status should call the New York
helping the New York Blood Center achieve its goal of         ness community to host blood drives this year and join        Blood Center before assuming they’re ineligible.
making the Bronx blood supply self-sufficient.                me in addressing this need.” Blood drives held in the            The New York Blood Center is one of the nation’s
   Bronx hospitals need more than 60,000 units of blood       workplace give previous donors a chance to easily             largest non-profit, community-based blood centers and
and blood products each year. But currently only 13,000       donate again and encourage new donors to give the gift        has been providing transfusion products and services to
donations come from Bronx residents, leaving an annual        of life.                                                      the greater NY/NJ community since 1964.
gap of 47,000 pints. Only about 1 percent of the Bronx            The Borough President, a blood donor himself, has            Businesses interested in hosting a blood drive should
population donates blood, and Borough President               said that blood donations are an important component of       call the New York Blood Center at 1-800-933-BLOOD,
Carrion is asking Bronx businesses to help improve this       his Healthy Bronx Initiative which, among other things,       visit www.nybloodcenter.org, or call the Bronx Borough
statistic by hosting blood drives.                            encourages Bronxites to make wise lifestyle and nutri-        President’s Office at (718)590-3500.

                                                                                                                            The Official Publication For And About Bronx Business • BXBusiness 7

Downeast Seafood                                                                                                                           New York State Banking
                                                                                                                                           Superintendent To Speak At
                                                                                                                                           Bronx Bankers Breakfast
Moves To The Bronx                                                                                                                         T
                                                                                                                                                     he Business
                                                                                                                                                     Corporation of

         owneast Seafood demonstrates that yes, you really             full-time employees. The next stage of Downeast’s growth?                     New York
         can start a small business in your New York apart-            The Bronx, of course.                                                         (BIC), hosts
         ment and turn it into a successful company.                       Thanks to a $2.5 million loan obtained with the help of         the annual Bronx
           Edward Taylor established Downeast Seafood                  the Business Initiative Corporation of New York (BIC) and           Bankers Breakfast on
after spending time in the summer of 1989 working on a                 HSBC Bank, Downeast has purchased a building at 311                 Friday, June 15, 8:30
50-foot claming boat at Arcadia Park in Maine. When he                 Manida Street. “This new facility will enable Downeast              am at the Marina del
returned to New York, he borrowed $500 to purchase                     Seafood to expand its operations and increase our competi-          Ray catering hall. “The
clams from Beal’s Lobster Company, rented a truck, and                 tive edge,” says Ed. Their Bronx site also has plenty of            Banker’s Breakfast is
went door-to-door, selling clams to restaurants throughout             room to accommodate the company’s history of growth.                the largest industry
the city. Ed made a $200 profit that summer and                           “It will provide adequate space for storage, allowing us to      event in the Bronx and
Downeast was born.                                                     import larger bulks of seafood,” said Downeast Treasurer            brings together top
   In 1993, Edward rented the basement in his apartment                Tanya Maczko. That will translate into increased buying effi-       lending institutions,
building so the company could grow, and in 1996                        ciencies.                                                           real estate brokers and Richard Neiman, New York
Downeast set up shop on West 13th Street. Last year                       For information on what BIC can do for your company,             Bronx businesses to
Downeast had sales amounting to over $9 million, and 27                call Executive Director Madeline Marquez at (718)590-3980.                                    State Superintendent of
                                                                                                                                           network and strategize
                                                                                                                                           on continuing the         Banks, is the keynote
                                                                                                                                           investments that fuel     speaker at BIC’s Bronx

BIC Helps A Company                                                                                                                        our borough’s growth,” Bankers Breakfast.
                                                                                                                                           says BIC Executive
                                                                                                                                           Director Madeline Marquez.
                                                                                                                                              This year’s keynote speaker is Richard Neiman,

Stay In Brooklyn, Another                                                                                                                  recently appointed by Governor Spitzer as the NYS
                                                                                                                                           Banking Superintendent.
                                                                                                                                              Tickets to the Bronx Banker’s Breakfast are $50 in
                                                                                                                                           advance and $60 at the door. Sponsorship opportuni-

To Expand In SoHo                                                                                                                          ties are also available.
                                                                                                                                              For more information, please call (718)590-3980.

           or years the Bronx Initiative Corporation (BIC)

F          helped dozens of Bronx businesses relocate to,
           stay, or expand in the Bronx by facilitating their
           access to federal SBA loan funds, known as 504
   Now, with SBA’s approval of statewide lending authority
for all its lending entities, BIC has taken on a greater role.
Renamed the Business Initiative Corporation of New York
(and retaining its BIC acronym), the organization keeps the
Bronx economy as its primary focus while making a contri-
bution to keep manufacturers and other small businesses
thriving in New York City.
   One example is Aleta Industries, a manufacturer of com-
mercial and residential air conditioning and ventilation sys-
tems. Established in 1995 in the Williamsburg section of
Brooklyn, it eventually expanded to a 15,000 square foot
space in Greenpoint.
   As Aleta started to outgrow the second space, manage-
ment considered relocating to New Jersey. With over $3
million in annual sales, Aleta employed over 30 people. To
the rescue came the Business Initiative Corporation of New
York, GE Capital, and the NYC IDA, who put together a finan-
cial package that made it possible for Aleta to purchase a

                                                                       The Aleta team, once considering a move to New Jersey, is happy at home in Brooklyn thanks to a loan package from BIC.
                                                                       building at 269 Freeman Street in Brooklyn.                         With the help of BIC and Terrace Capital, the chefs were
                                                                          “The new location will provide Aleta more space for stor-     able to announce the relocation of 3rd Plate, the business
                                                                       age and warehousing of raw materials” says co-owner              they started together in 2005, to a larger commercial kitchen
                                                                       Zinovy Malinov. “It will also allow the company to acquire       at 104 Charlton Street in SoHo.
                                                                       raw materials in volume and take advantage of available dis-        “The success of 3rd Plate has been a dream come true
                                                                       counts.”                                                         for us, and we are excited to continue expanding our busi-
                                                                          Further uptown in SoHo, chefs Ian and Din Grant were          ness in our new, larger SoHo space,” Ian Grant says. “We
                                                                       looking to expand their successful catering business, 3rd        couldn’t have done this without the assistance of BIC and
                                                                       Plate Gourmet Catering. The chefs had met at Manhattan’s         Terrace Capital, especially Madeline Marquez, who made this
                                                                       Institute of Culinary Education and worked at New York           dream of purchasing the space a reality.”
Ian Grant, Chef and Co-owner of 3rd Plate Gourmet                      restaurants like Le Bernardin and Sapa before starting their        To find out how BIC can help your company, call
Catering in SoHo, credits BIC for helping the company grow.            own business.                                                    (718)590-3980 for more information.
8 BXBusiness • The Official Publication For And About Bronx Business

 Rendering of the new Gateway Center looking east.

A Powerful New Economic
Development Project To A                                                                   fter decades of neglect, the blighted Bronx Terminal
                                                                                           Market will be redeveloped into a new retail center,
                                                                                           park and esplanade on the Harlem River to be

Debut In The Bronx
                                                                                           known as the Gateway Center.
                                                                                     This project, being developed by The Related Company,
                                                                                  represents an exciting, long-awaited revitalization of the
                                                                                  West Haven neighborhood of the Bronx and converts a
                                                                                  large, underutilized site into prime retail space that will draw
                                                                                  shoppers from throughout the region. Additionally, the
                                                                                  Gateway Center will restore public access to the Harlem
                                                                                  River waterfront, a planning priority for Borough President
                                                                                  Adolfo Carrion, Jr.
                                                                                     “Good economic development happens when the com-
                                                                                  munity is a recognized, involved stakeholder in the
                                                                                  process,” says Carrion, who was instrumental in ensuring
                                                                                  that the development process was driven by community
                                                                                     The $500 million project is one of the largest private
                                                                                  investments ever made in the Bronx and is expected to be a
                                                                                  magnet for shoppers and for other businesses.
                                                                                     Retailers at the Gateway Center, which is already 60%
                                                                                  leased, include Home Depot, Applebee’s Restaurant, BJ’s
                                                                                  Wholesale Club, Target, Marshalls, Staples, Best Buy and
                                                                                  Bed, Bath & Beyond. It’s expected to be completed in 2009.

Artist's rendering of the new Gateway Center on Exterior Street.                  Construction underway for the Gateway Center.
                                                                                                                           Gateway Center • GW1

Gateway’s Fast Track Unit Is A Resource
For Local Businesses And Residents Alike

In early spring of 2007 Borough President Adolfo Carrion (left) toured the future site of the Gateway Center at the Bronx Terminal Market and met with the Executive Director of the
Fast Track Unit, Angel Cruz, Esq.

             hile development of the Gateway Project is under-   tifications; experience; financial standing; etc. The Fast Track                       Services to Job Seekers
             way at the Bronx Terminal Market, local business-   Unit also aids developers in dividing bid packages into smaller       Once the construction portion of the project is completed,
             es and residents have a special advocate in the     units so that smaller firms can bid and perform the work.          the Gateway Fast Track Unit will focus on a First Source
             Gateway Fast Track Unit, an entity established to       Additionally, the BSC and the Fast Track Unit help qualified   Referral System which will match job openings at the
be a liaison between the community and the project.              local firms apply for minority-owned and women-owned cer-          Center’s retail tenants with a pre-screened pool of local
                                                                 tification under programs offered by various agencies (e.g.,
                                                                                                                                    applicants who match those specifications.
                     Services to Contractors                     NYC Dept. of Business Services; NYS Dept. of Business
   The first role of the Gateway Fast Track Unit is to ensure    Services; NYS Dept. of Economic Development; Port                     The Bronx Business Solutions Center is a partnership of
maximum involvement by Bronx-based contractors in con-           Authority of NY&NJ; Dormitory Authority of NYS; and the NY         BOEDC and Wild Cat Corp. and brings the services of the
struction of the Gateway Project. Working in conjunction         & NJ Purchasing Council) and it provides technical assis-          NYC Department of Small Business Services to the doorstep
with the Bronx Business Solutions Center (BSC), the Unit         tance to local contractors, including bidding and contracting      of borough companies.
provides numerous services to interested firms.                  procedures; record keeping; understanding underwriting cri-           The Gateway Fast Track Unit is headed by Executive
   It maintains a registry of Bronx-based businesses contain-    teria; insurance; and other project management skills, all         Director Angel Cruz, Esq. Its office is located at 557 River
ing the type of data developers need quick access to: informa-   designed to increase the ability of small Bronx firms to capi-     Avenue at 149th Street. For more information, visit
tion about minority-owned and women-owned local firms; cer-      talize on the Gateway project.                                     www.bronxgateway.com.
GW2 • Gateway Center

FOR THE BRONX                                                                                                                  Area Contractor
                                                                                                                               Lands Multi-Million
                                                                                                                               Dollar Contract
                                                                                                                               At The Bronx
                                                                                                                               Terminal Market

                                                                                                                               Felix Associates owner Anselmo Saiz (left) and Angel
                                                                                                                               Cruz, Esq., Executive Director of the Gateway Fast
Project HIRE teachers and students join (front row, left to right): Carol White, Special Assistant For Community And Public    Track Unit.
Relations of Bronx Community College; Carolyn G. Williams, President of Bronx Community College, New York City
Councilman and Majority Leader Joel Rivera, and other dignitaries as a $175,000 check for training Bronx residents is
                                                                                                                                          major benefit of the development of the
presented to the Project HIRE.

                                                                                                                               A          Gateway Center at the Bronx Terminal Market
                                                                                                                                          is the opportunity to engage Bronx contractors
                                                                                                                                          in lucrative contracts. One of these success

Project HIRE Selected                                                                                                          stories is Felix Associates, a South Bronx-based con-
                                                                                                                               struction company recently awarded a multi-million dol-
                                                                                                                               lar contract on the project.
                                                                                                                                   “This contract is one of our largest private ventures

To Provide Training In
                                                                                                                               ever,” says Anselmo Saiz, the company’s owner. ”And
                                                                                                                               because the Bronx Terminal Market is so close to our
                                                                                                                               facility, many of the challenges inherent with con-
                                                                                                                               struction projects of this magnitude can be resolved
                                                                                                                               within minutes.”

Construction Trades                                                                                                                Anselmo Saiz, a Cuban-American immigrant,
                                                                                                                               founded Felix Associates when the contractor he
                                                                                                                               worked for claimed bankruptcy. Facing the possibili-
                                                                                                                               ty of unemployment, Saiz instead became an entre-

          onsistent with the terms of the Gateway Center’s        Pedro Santamaria, a current Project Hire student. “The
          Community Benefits Agreement, pre-apprentice-           teachers here are great and very good at what they do. It    preneur, and with borrowed equipment and money,
          ship training in the building trades will be provided   has been a very good experience for me”.                     he began his own firm.
          to Bronx residents. On May 4, 2007, a $175,000             Students are given free job placement assistance after        He started with 85 employees in 2003, and the
check was presented to Project HIRE at Bronx Community            their training. Some are referred to union apprenticeships   company now employs 300 people and has achieved
College, the organization selected to provide training.           and other training programs.                                 50% - 60% annual growth. Mr. Saiz credits the Bronx
   Project H.I.R.E offers an intensive 20-week course in             The course is open to low-income Bronx residents, both    transformation and building boom for his company’s
building trades and property maintenance. Students build a        men and women, between the ages of 18 and 60. The next       impressive growth and looks forward to continuing to
duplex apartment and, in the process of building it, they         series of classes begins in July, 2007. Classes meet         be part of the redevelopment of the Bronx. “This is
learn plumbing, carpentry, electrical wiring, boiler opera-       Monday through Friday from 8 am to 3 pm. For informa-        where we will stay,” he says.
tions, painting, tiling and sheet rock installation plus job      tion call (718)289 5589 or apply in person Monday                Bronx-based construction companies interested in
search skills. When the next cycle of classes begins, stu-        through Thursday from noon to 3:30 pm at Project             bidding on any portion of the Gateway Center should
dents tear down the apartment (thus learning demolition           Hire/Bronx Community College, Gould Residence Hall,          contact Business Developer Omarro Benjamin at
skills) and then start work building a new apartment.             181st St. and University Avenue, Room 211, Bronx, NY.        (718)993-3282 or visit www.BronxGateway.com.
   “Project HIRE is a great career learning program,” says        10453.
                                                                                                                                                                    Gateway Center • GW3
          Message from
         Angel Cruz, Esq.
       Executive Director,
                                                                 Trees Grow At Gateway
                                                                       n addition to the economic
     Gateway Fast Track Unit                                           benefits that the Gateway
                                                                       Center represents for the South
       As a life-long resident of the Bronx, it is a
                                                                       Bronx, the project is required
    real honor to serve on this very exciting project            to meet various environmental
    which will yield economic benefits to the South              thresholds. One of these is tree
    Bronx for years to come.                                     plantings on local streets between
                                                                 the Harlem River and the Grand
       The prime role of the Gateway Fast Track                  Concourse, from 149th to 153rd
    Unit is to ensure compliance with a Community                Street.
    Benefits Agreement developed as part of this                    To achieve this goal, the Gateway
                                                                 Fast Track Unit is embarking on an
    milestone project, and to encourage the local
                                                                 innovative program that mobilizes
    community to take part in the rebuilding of                  volunteer residents to protect and
    their neighborhood by tapping the procurement                improve the community’s environ-
    and employment opportunities that the Gateway                ment.
                                                                    Through a partnership with Trees
    Center represents.                                           NY, the Gateway Fast Track Unit will
       The Bronx Terminal Market Community                       recruit residents to take part in a
    Benefits Agreement is historic in nature                     Citizen Pruner Course where they
                                                                 will learn how to care for and main-
    because it is the first ever executed in the
                                                                 tain their neighborhood’s new trees.
    Bronx. It was negotiated over several months                    Bronx residents within the
    and was primarily the work of a Task Force                   Gateway project zone will receive a
    Coalition comprised of representatives appoint-              scholarship to cover 100% of the
                                                                 course cost. Additionally, Trees NY
    ed by Bronx Borough President Adolfo Carrion,                will provide Citizen Pruner groups
    Jr. and the Bronx delegation of the New York                 with tree and tree pit care literature,
    City Council. I want to thank the dedicated                  instructions for proper maintenance,
                                                                 and basic tools as needed.
    individuals who serve on the Task Force and
                                                                    Trees NY will conduct four work-
    give of their time and energy to steer this effort           shops in the area: two in the sum-
    and who provide their valuable insight to the                mer of 2007; one in the fall of 2007,
    Gateway Fast Track Unit.                                     and a final workshop in the Spring
       If you have any questions or need more infor-                Since the start of the project in
    mation about the Gateway Center at Bronx                     April of 2007, 76 trees have been
    Terminal Market please visit our website at                  planted.
                                                                    For more information, please
    www.bronxgateway.com or visit our office at 557
                                                                 contact the Gateway Fast Track Unit
    River Avenue, Bronx, N.Y. 10451 (718)993-3282.               at (718)993-3282 or visit
                                                                                                           New trees planted on Gerard Avenue between 150th & 151st Streets.

                            Shaun Belle
                                                                   Retail Career Training For Gateway Jobs
                       Mount Hope Housing                                        hen construction of the 1.1 million square feet     service/sales training and staffing needs of NYC business-
                            Lenny Caro                                           of shopping space at the Gateway Center has         es, has agreed to host specialized classes at Hostos
                   Bronx Chamber of Commerce
                             Dee Ezell                                           been completed and retailers have begun             Community College for local Bronx residents.
                       Community Board 4                                         operations, approximately 2,400 new, full-             The curriculum developed by the NYCSSTP utilizes
                        Dolores Fernandez                          time retail jobs will have been created in the South Bronx.       industry-driven standards to train workers in the skills
                    Hostos Community College
                        Yolanda Gonzalez                              Who will benefit from these jobs? Thanks to a major            identified by businesses as most needed by the successful
                          Nos Quedamos                             employment initiative by the Gateway Fast Track Unit,             customer service professional. All courses have been
                           Ted Jefferson                           many of those positions will be held by specially-trained         developed with the National Retail Federation and are cus-
               Black United Leadership of the Bronx
                          Susan Mendoza                            local residents.                                                  tomized to fit the needs of the individual businesses.
                     Bronx Independent Living                         Early next year, The Fast Track Unit and the Bronx                Working with the nearby Bronx Workforce One Career
                         Jeanette Puryear
                    Mid-Bronx Seniors/VOICES
                                                                   Business Solutions Center, in association with the New            Center, each participant will go through an assessment
                           Lillian Smith                           York City Sales and Service Training Partnership(NYC-             process to determine what training is required. Candidates
            Concourse Village Stock Holders Association            SSTP), the National Retail Federation (NRF), and Hostos           that pass the training will be fast tracked into interviews
                                                                   Community College, will team up to help local residents           with retailers at the Gateway Center.
                               Earl Brown                          prepare in advance for new career opportunities coming to            Classes are slated to begin in early 2008. For more
        Office of Bronx Borough President Adolfo Carrion, Jr.      their neighborhood when the stores open in September of           information, contact the Gateway Fast Track Unit at
                             Jim Fairbanks                         2009.                                                             (718)993-3282 or visit www.bronxgateway.com for
                Office of Council Member Helen Foster
                            Vanessa Gibson                            NYCSSTP, a consortium created to meet the customer             announcements.
              Office of Assembly Member Aurelia Greene
                              Joann Otero
         Office of Council Member Maria del Carmen Arroyo
                         Cheryl Simmons Oliver
                 Office of Congressman Jose Serrano              Pest Control During Gateway Construction
                    TECHNICAL ADVISORS:                                  o address the increase in rodents that typically            the east, 149th to the south and the Harlem River to the west.
                          Rafael Salaberrios                             accompanies large scale excavation projects, the               There is no cost for these cans; The Related Company, the
    The Bronx Overall Economic Development Corporation (BOEDC)
                            Paula Caplan
                                                                         Gateway Fast Track Unit is ensuring that rodent-            project developer, is making them available to the affected
         Office of Bronx Borough President Adolfo Carrion, Jr.           resistant, steel trash cans with lids are provided to all   community free of charge. If you live or own a business in
                           Wilhelm Ronda                         residential buildings and businesses located in the area bor-       the area described above and have not received your cans yet,
         Office of Bronx Borough President Adolfo Carrion, Jr.
                                                                 dered by 153rd Street to the north, the Grand Concourse to          please call the Gateway Fast Track Unit at (718)993-3282.
GW4 • Gateway Center
The Official Publication For And About Bronx Business • BXBusiness 9

New Director Of Bronx      An EZ Bridge
                           To Financial
Empowerment Zone And       Health For
Counsel To BOEDC Appointed Non-Profits
         OEDC is pleased to announce that Frank C.
         Randazzo, formerly a partner in the law firm of
                                                                                                                                             OEDC has a new financial resource for non-
         Pino & Associates LLP and a Bronx Assistant
         District Attorney, has been named the new Director
of the Bronx portion of the New York City Empowerment
Zone and Legal Counsel to BOEDC.
   Frank will oversee the delivery of services and benefits
                                                                                                                                     B       profit organizations located in the
                                                                                                                                             Empowerment Zone (EZ): the EZ Non-Profit
                                                                                                                                             Loan Fund. This fund provides short-term,
                                                                                                                                     no-interest bridge loans to non-profits that are
                                                                                                                                     experiencing cash flow problems due to a delay in
available to entities relocating to or operating within the
                                                                                                                                     receiving funding from government or foundation
Bronx Empowerment Zone, a federally designated area
where economic development is being spurred through
                                                                                                                                        EZ non-profit organizations can apply for up to
benefits like low-cost loans, grants, and tax incentives to
                                                                                                                                     $100,000 in bridge funding, as long as the antici-
commercial, cultural and other entities looking to grow and
                                                                                                                                     pated funding can be verified with the funding
prosper in the area. He will also provide legal counsel on
                                                                                                                                     source. Financed through the New York City
loans and contracts and other issues involving the
                                                                                                                                     Empowerment Zone, this fund is designed to allow
Empowerment Zone, BOEDC and its affiliates.
                                                                                                                                     non-profits to continue providing services to the
   “The South Bronx in general, and the Empowerment
                                                                                                                                     community while waiting for approved funding to
Zone area in particular, are among the most exciting places
                                                                                                                                     come through, a process which can sometimes
in the city to be doing business right now,” said Randazzo,
                                                                                                                                     involve several months.
whose private practice clients included several major inter-
                                                                                                                                        While bridge loans are available through other
national equipment and vehicle manufacturers. “And I’m
                                                                                                                                     sources, they all charge interest. This is the only
very much looking forward to being part of the great
                                                                                                                                     no-interest bridge loan fund in the area and consti-
BOEDC team helping businesses and non-profits partici-                  Frank Randazzo, Director of the Bronx Empowerment Zone.      tutes another benefit of being located in the Bronx
pate in the tremendous success story that is this vibrant
                                                                                                                                     Empowerment Zone. For an application and further
community.”                                                             ter for borough-wide businesses, the Bronx Business
                                                                                                                                     information, please contact Kate Shackford at
   As part of BOEDC’s continued effort to foster develop-               Solutions Center, will continue to work on Empowerment
                                                                                                                                     (718)590-3498 or kshackford@boedc.org.
ment in the Empowerment Zone, Steven Rodriguez, who                     Zone administration by serving as its Chief Business
also acts as the Director of BOEDC’s one-stop service cen-              Development Officer.

   ACCION NY -                                                                                                                    American Diabetes
   Success                                                                                                                        To Host
   Story                                                                                                                          Feria De Salud
                                                                                                                                  (Health Fair)
           fter getting her start in the business by working
           for a banana distribution company, entrepreneur
                                                                                                                                           he American Diabetes Association (ADA) invites

           Joann Soto used hard work, creativity, and busi-
           ness savvy to build up her business network,                                                                                    Bronx companies to participate in its 3rd Annual
   and began her own import and distribution business.                                                                                     Feria de Salud (Health Fair) on Saturday, September
   Ms. Soto established J.S. Imports in 2002, becoming                                                                                     15, 2007 from 11:00 a.m. to 4:00 p.m. at St. Mary’s
   one of only a handful of women to break into New York's                                                                        Recreation Center and Park in the South Bronx.
   predominantly male importing industry.                                                                                             The ADA will kick off Hispanic Heritage Month with this
      When Ms. Soto applied for a loan at her local Citibank                                                                      bilingual event, which provides corporate participants with
   branch to grow her new business, her banker, Wendy                                                                             an opportunity to reach a key target audience of Bronx resi-
   Garcia, used a similar approach to ensure that she                                                                             dents and Latinos from throughout New York City.
   obtained the needed financing. At the time, Ms. Soto                                                                               Diabetes is a serious illness that disproportionately
   lacked the credit history needed to qualify for a Citibank                                                                     affects Latinos; one in eight Latinos has diabetes in compar-
   loan, and Garcia had to think creatively about other                                                                           ison to one in twenty non-Latino whites. Diabetes is an
   financing options. She referred Ms. Soto to ACCION,                                                                            incurable disease and an urgent health problem in the
   where she qualified for her first business loan. At                                                                            Latino community. Therefore, it is important to educate the
   ACCION, Ms. Soto took advantage of free credit                                                                                 community about the seriousness of diabetes and the
   resources provided by the Training, Resource, and                                                                              importance of proper management.
   Advising Center, improving her credit along with her                                                                               The festivities will include live music, dancing, games,
   business. Eight months later, she returned to Citibank to                                                                      nutritional information, cooking demonstrations, speakers
   inquire about additional financing, and qualified for a                                                                        on topics related to diabetes and a variety of product and
   business line of credit! "Believe me, I wouldn't have                Joann Soto, owner of J.S. Imports, built a highly suc-    service booths. Participants will be offered opportunities to
   been able to do it without ACCION," says Ms. Soto.                   cessful business with the support of ACCION New York.     win prizes and giveaways.
                                                                                                                                      For more information, please call Henry Cruz at
                                                                                                                                  (212)725-4925 x-3408 or email hcruz@diabetes.org.
10 BXBusiness • The Official Publication For And About Bronx Business

A Newsletter On Environmental Trends And Opportunities For Businesses

A Free, Clean-Energy                                                                                                                 Available
Shuttle Service Is                                                                                                                   To Encourage
                                                                                                                                     Green Roofs &
Coming To Hunts Point                                                                                                                Solar Panels
      n August of 2007, a clean-energy shuttle service will      reliable technology that does not add to the already high           In The Bronx
I     start making the rounds in Hunts Point,
         providing long-awaited public transportation
      options to workers and residents in portions of the
peninsula (please see map for route).
                                                                 emissions contributing to the poor air quality in the neigh-
                                                                    These vehicles, designed by Azure Dynamics, were made
                                                                 possible in part by the New York Power Authority (NYPA),
   The three Clean Air Transportation (CAT) shuttle vans are
20-passenger hybrid electric vehicles, the first of their kind
in this class of vehicle.
                                                                 New York State Energy Research and Development
                                                                 Authority (NYSERDA) and Clean Air Communities (CAC).
                                                                 Additional funding was provided by the Bronx
                                                                                                                                     Zone (EZ)
    With Hunts Point containing some of the highest child        Empowerment Zone and BOEDC’s Bronx Initiative for                             he Bronx Initiative for Energy and the
asthma rates in the country, the CAT shuttles will act as a      Energy and the Environment (BIEE).

                                                                                                                                     T         Environment (BIEE), a program of the Bronx
                                                                                                                                               Overall Economic Development Corporation
                                                                                                                                               (BOEDC), has established the Empowerment
                                                                                                                                      Zone (EZ) Environmental Fund to help finance green
                                                                                                                                      technologies in the EZ.
                                                                                                                                          The fund provides grants of up to $100,000 to
                                                                                                                                      cover the incremental costs of the installation of
                                                                                                                                      either a green roof or solar panels and is available to
                                                                                                                                      businesses located in the EZ that receive an EZ loan.
                                                                                                                                          The South Bronx Overall Economic Development
                                                                                                                                      Corporation (SoBRO) is the first to receive a
                                                                                                                                      $100,000 grant for the installation of two green
                                                                                                                                      roofs on its new housing development at 130 Willis
                                                                                                                                      Avenue. “To BOEDC’s credit, their green roof fund-
                                                                                                                                      ing has not only provided SoBRO with a better
                                                                                                                                      understanding of the benefits of this technology, but
                                                                                                                                      it has also inspired us to use this innovative
                                                                                                                                      approach in all our future projects,” says Neil
                                                                                                                                      Pariser, Senior Vice President at SoBRO.
                                                                                                                                          The grant requires a match from another funding
                                                                                                                                      source. In the case of green roofs this would be
                                                                                                                                      covered by the normal cost of installing a conven-
                                                                                                                                      tional roof, with the balance for the green roof instal-
                                                                                                                                      lation being covered by BIEE. For solar panel instal-
                                                                                                                                      lations, the New York State Energy Research and
                                                                                                                                      Development Authority (NYSERDA) will cover the
                                                                                                                                      match through the NY Energy $mart grant program.
                                                                                                                                      In addition, it is required that one job be created for
                                                                                                                                      an EZ resident for every $50,000 granted.
                                                                                                                                          Through this funding, BIEE expects to demon-
                                                                                                                                      strate to businesses the energy savings and environ-
                                                                                                                                      mental benefits of green roofs and solar panels and
                                                                                                                                      encourage their use in the EZ and beyond.
                                                                                                                                          For additional information please contact Kate
                                                                                                                                      Shackford at (718)590-3498 or kshackford

                                                                                                                                The Official Publication For And About Bronx Business • BXBusiness 11

                      GOING GREEN
                         A Q & A Session With One
                          Of NYC’s Leading Green
                          Manufacturing Experts
        ast autumn Bronx Borough President Adolfo

L       Carrion, Jr. released to the Bronx Borough Board a
        concept paper titled “It’s Not Easy Being Green:
        How to Achieve Pro-Growth and Pro-Environment
Policies by Encouraging the Production of Green
Construction Materials by the NYC Manufacturing
Industry.” The Borough Board also heard a panel on
green manufacturing. Stefanie Feldman, Director of
Sustainable Business at the Industrial and Technology
Assistance Corporation (ITAC) was one of the panelists.
Here are highlights of the question and answer session
with her.

What is ITAC?
   ITAC is a 20-year-old economic development organization
that provides hands-on, in-depth business services to New
York City manufacturers and technology firms to help keep
them productive and competitive in NYC. We are committed
to this mission because we believe that these sectors pro-
vide quality jobs for New Yorkers.

How did ITAC get into the business
of business sustainability?
   ITAC started looking at the green building trend two years
ago because green building standards encourage local pro-
curement, potentially giving NYC manufacturers a competi-
tive advantage based on their geographic location. We
found that “Going Green” isn’t just good environmental poli-
cy for NYC manufacturers, it’s good for business.
   Together with the New York Industrial Retention Network
(NYIRN) we conducted a survey of the architectural and
design community in NYC and found that:
   • Green building represents a fundamental change in how
buildings are being designed and built, and it’s not just a
passing fad. Most architects equate green design with good
   • There is a misconception among architects and design-
ers that there is no manufacturing left in NYC. Few of them
were familiar with our largest manufacturers of building                What services is ITAC offering                                 Any final thoughts?
products.                                                               companies interested in the                                       As we look at developing a green manufacturing sector
   We released two reports: a policy report with recommen-                                                                             in NYC, it is important to remember that becoming
dations to support green buildings and a green manufactur-              new green marketplace?                                         "green" isn't like turning on a light switch or something
ing economy; and a Q&A brochure for manufacturers intro-                   We’re providing personalized assistance such as:            that can happen overnight. It is a journey of continuous
ducing them to the green building market. Both reports are                 Our Made in NYC website which links the architecture        improvement—there is no such thing as "sustainable
available on our website at                                             and design community with manufacturers: www.madein-           enough".
www.itac.org/itac_publications.aspx.                                    nyc.org/BuildingGreenpage.cfm                                     Change is never easy, especially if a firm feels like they
                                                                           One-on-one coaching to help manufacturers understand        are doing it alone or without support. Developing as
What was the local manufacturing                                        how the green building market can help them grow their         many tools and resources as possible to help companies
                                                                        business and to help them develop strategies for their green   achieve this goal is not only important to help the firms
industry’s response to the reports?                                     products.                                                      stay competitive and stay in NYC, but also to improve the
    The survey results indicated that all companies were                   Helping companies access existing Research &                communities in which we live and work.
interested in being "green", especially since they saw it as a          Development resources throughout the State, including fed-        I encourage any firm that is interested in learning more
growing market segment and because by being greener,                    erally-funded programs that encourage R&D investment.          about the benefits of going green to contact me directly
they could reduce their operating costs. However, few felt                 Helping companies "green" their operations through waste    at (212)442-2990 or sfeldman@itac.org. Firms can visit
that they had resources available to them to make this tran-            and water assessments, application of lean enterprise tech-    ITAC’s website at www.itac.org for more information on
sition on their own.                                                    niques and our efficient relocation program, MoveSmart.        how our programs can benefit their firms’ bottom line.

12 BXBusiness • The Official Publication For And About Bronx Business
     The Most Island and Neighborhood News Under the Sun!

                              1 YEARS OF

                                                    1 YEARS
                                                   OF GROWTH!
                                                New York’s Liveliest Newspaper
                                              Covering The Caribbean and African
                                                    American Communities
                                           • News from the Caribbean Islands
                                           • Features on the vibrant cultural scene, including
                                             reggae, calypso, soca & hip hop music, theatre,
                                             dance and other art forms
                                           • Covering the communities of East Tremont,
                                             Williamsbridge, Morris Park, Baychester, Harlem,
                                             Mt. Vernon, Wakefield, Flatbush, Crown Heights,
                                             Bed-Stuy, Canarsie, Cambria Heights, Jamaica, S.
                                             Ozone Park, St. Albans, Springfield Gardens, Hollis,
                                             Queens Village, Far Rockaway, and on Long Island
                                             - Elmont, Hempstead, W. Hempstead and Uniondale
Since 1990, Caribbean Life has:
• Increased readership from 50,000 to over quarter of a million readers each week
• Expanded from Brooklyn to Queens, Long Island, Manhattan, the Bronx and
  Westchester County
Now look for us every Wednesday at your favorite retail locations along the
major boulevards.
So, If You Mean Business ... Advertise in

Corporate Headquarters: 1733 Sheepshead Bay Road, Brooklyn, NY 11235 • (718) 615-2500 • Fax (718)-615-3830
                                                                       The Official Publication For And About Bronx Business • BXBusiness 13

City Island Realtor                                                                                                                             Green
“Goes Green”
         teven Franciosa, CPA and co-owner of F & R Realty              made this investment possible,” says Mr. Franciosa.
S        in City Island, became intrigued when he learned
         that innovative technologies could both save him
         money and improve the environment.
   Assisted by the expertise of the Gaia Institute on City
                                                                           The green roof, to be installed on the lower roof of his
                                                                        building, will insulate it, cutting down on the costs of air
                                                                        conditioning in the summer and heating in the winter. The
                                                                        roof will also absorb 50-70% of stormwater during heavy
                                                                                                                                                At Bronx
Island, Mr. Franciosa decided to install three environmental            rains and will at least double the life of the roof. The PVs
technologies: a green roof; photovoltaics (PVs), also known
as solar panels; and a Rainwater Capture System.
   A zero-interest $100,000 loan from the Bronx Initiative
                                                                        will offset electrical costs and will be partially funded
                                                                        through a grant from the New York State Energy Research
                                                                        and Development Authority (NYSERDA). The Rainwater
for Energy & the Environment’s (BIEE) Environmental                     Capture System will catch the water coming off the upper
Revolving Loan Fund helped make the transition to green                 roof and slowly release the water into the underground
technologies possible.                                                  water system.
   “I want to invest in these technologies not only because                For information on how green technologies can save your
                                                                                                                                                          he Demonstration Green Roof on the Bronx

they help the environment, but also because they will save              business money, contact Kate Shackford at (718)590-3498
me a lot of money in the long run. The no-interest loan                 or kshackford@boedc.org.                                                          County Building at East 161st Street &
                                                                                                                                                          Grand Concourse was installed last autumn
                                                                                                                                                          and is in full bloom this spring. The 10,000
                                                                                                                                                square foot roof is one of 15 green roofs funded

Energy Survey Reimbursement                                                                                                                     through the Bronx Initiative for Energy and the
                                                                                                                                                Environment (BIEE), a program of the Bronx Overall
                                                                                                                                                Economic Development Corporation (BOEDC), the

Program Extended                                                                                                                                economic development consultant to the Office of
                                                                                                                                                Bronx Borough President Adolfo Carrion, Jr.
                                                                                                                                                    “I am extremely excited that my office was able to
         he Bronx Initiative for Energy and the Environment                If the business implements any of the energy savings recom-          provide this green roof as a gift to New York City.

T        (BIEE), a program of the Bronx Overall Economic
         Development Corporation (BOEDC), has extended
         its Energy Survey Reimbursement Program to allow
more small businesses the chance to take advantage of sig-
                                                                        mendations outlined in the survey, the fee will additionally be reim-
                                                                        bursed by the New York State Energy Research Development
                                                                        Authority (NYSERDA). The business will also be eligible to receive
                                                                        a zero interest loan from BIEE to implement the recommendations.
                                                                                                                                                The new roof will reduce air pollution and save ener-
                                                                                                                                                gy. This will certainly make the rest of the city
                                                                                                                                                “green” with envy, and I hope that this project will
                                                                                                                                                inspire other buildings to follow our lead,” said
nificant savings.                                                          For further information on the Energy Survey                         Carrion.
    Businesses with electricity costs of under $75,000 per              Reimbursement Program or on the zero interest                               This is the first time that this technology has been
year can receive an energy survey for $100-$400 and                     Environmental Revolving Loan Fund, please contact Kate                  used on a building managed by the New York City
BOEDC will reimburse the survey fee in full.                            Shackford at (718) 590-3498 or kshackford@boedc.org.                    Department of Citywide Administrative Services
                                                                                                                                                (DCAS), which manages 53 public buildings in the
                                                                                                                                                    “We are proud to have supported the addition of

Green Building                                                                                                                                  this innovative feature atop one of the Bronx’s most
                                                                                                                                                distinctive public buildings,” said DCAS
                                                                                                                                                Commissioner Martha K. Hirst. “This green roof will
                                                                                                                                                benefit our tenants and the City by showing how

Boom In The Bronx
                                                                                                                                                such projects can reduce energy costs while protect-
                                                                                                                                                ing the environment.”
                                                                                                                                                    A green roof (or eco-roof) serves many purposes.
                                                                                                                                                Green roofs help alleviate New York’s stormwater
         he new Bronx Library Center, the Fordham Bedford               Environmental Construction Outfitters of New York), wood                retention problem. New York City’s combined sewer

T        Housing Corporation’s Green Rehabilitation
         Program, buildings within the Melrose Commons,
         Taino Plaza, the new Bronx Hall of Justice, the
soon-to-be-built Mt. Hope Community Center, the new
                                                                        suppliers like F.W. Honerkamp Co. and cork floor manufac-
                                                                        turer Globus Cork can outfit entire green buildings.
                                                                           Several financial opportunities are available to developers
                                                                        of green buildings. The Enterprise Foundation’s Green
                                                                                                                                                system cannot handle heavy rains; when there is
                                                                                                                                                over one tenth of an inch of rain, raw sewage is
                                                                                                                                                released into our waterways. But green roofs retain
                                                                                                                                                70-90% of stormwater, gradually draining the excess
                                                                                                                                                into the drainage system.
Martin Luther King Apartments (the nation’s first “Energy               Communities Initiative is providing over $250 million for the
Star” rated apartment building), Related’s Gateway Center,              development of affordable and low-income green housing in                   Green roofs also filter the air and lower air tem-
and the new Anheuser Bush distribution facility are exam-               New York City. Tax credits are available through New York               perature. A conventional black roof can reach 170
ples of current and upcoming buildings in the Bronx which               State’s Green Building Tax Credit (GBTC). Both owners and               degrees on a hot summer day; a green roof will
feature green technologies.                                             tenants of buildings can take advantage of the credit if they           remain at 80-90 degrees. A Canadian study esti-
   Green buildings can be new or rehabilitated. They are                meet energy, indoor air quality, materials, commissioning,              mates that covering 6% of an urban area will result
constructed with the goal of using building materials and               water conservation, appliance and size criteria. There are              in lowering of air temperature by 5-10 degrees.
processes that have minimal environmental impact and are                additional credits for adding fuel cells, solar panels and air-             A green roof also provides economic benefits. It
healthier for the people who occupy the space.                          conditioning equipment that uses green refrigerants.                    will last at least twice as long as a conventional roof.
   If you think building green costs more, think again. A                  Additionally, the recent law, Intro 324A, mandates all               The green roof also insulates a building, providing
report issued in 2004, which compared several certified                 municipal building projects which receive more than $10                 up to 30% energy savings (in air conditioning and
green buildings (also known as LEED: Leadership in Energy               million of city funds be built to green building standards.             heating) for the floor underneath the roof and 10-
and Environmental Design) against non-certified buildings,                 Essentially, the green building trend is growing, and the            15% for the overall building.
found that there was no statistical difference in the con-              Bronx is a leader in this important trend.                                  The roof was designed by Green Roof Service,
struction costs.                                                           On June 22nd the Bronx Initiative for Energy & The                   LLC, and installed by Tecta America’s J.P. Patti and
   Green buildings offer numerous advantages to building                Environment, a program of BOEDC, will host a free Bronx                 Magco, Inc. divisions, who are located in nearby
owners, developers and tenants. Reduced utility costs,                  Green Roofs Tour. Through its Greening the Bronx Grants                 Saddle Brook, NJ, and Jessup, MD, respectively.
improved indoor air quality, water conservation and durabili-           Program, BIEE has committed funding for fifteen green                   Magco, Inc., will continue to monitor the green roof
ty are some of the savings and benefits green buildings                 roofs in the borough, the largest number of any of other                to maintain a healthy system, and Green Roof
yield.                                                                  borough in NYC. Seven of these roofs have been installed                Service will conduct a two-year scientific monitoring
   What’s more, some of the area’s leading environmental                and will be visited on the tour.                                        of the roof to measure stormwater retention and
suppliers are right here in the Bronx. General suppliers of                For more information or to make your reservation for the             temperature.
green building materials such as Green Depot (formerly                  tour, call (718)590-3498.
14 BXBusiness • The Official Publication For And About Bronx Business

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