Facebook com (PowerPoint)

							       Diversity University
Facing off: Students and Facebook.com
             Maureen Doyle
              Kristen Funk
             Jaime Madden
             Melissa Murlless
                      What is Facebook.com?
•Facebook.com is an interactive, image-laden directory
allowing students to share lifestyles and attitudes.
•Allows students to network within their institution, as well as
outside the campus.
•Students can join groups with similar interests, share pictures
and list events.
•Students are able to get reconnected with old friends and meet
new people.
                                     Facebook.com Statistics
                                           and Facts
  •Facebook.com supports 2000 colleges, from 2- year community colleges
  to 4- year institutions.
  •Facebook.com supports 3.85 million members, which is 85% of the above
  population.
  •60% of students log in daily, 85% log in at least once a week and 93%
  log in a least once a month.
  •250 million hits everyday, ranking 9th overall in Internet traffic.
  •The average college student spends 17 minutes per day using
  Facebook.com.
Stats retrieved from www. las.iastate.edu/newnews/bugejafacebook.html and www.techcruch.com and
Chronicle of Higher Education.
                              Why do students build a
                               Facebook.com profile?
•Identity experimentation
•Social networking and community building
•Ability to express themselves normally through blogs, pictures and
personal information
•Peer pressure or word of mouth
•Dating and relationships
•Finding more information on classmates
•Curiosity about an internet community
                               Issues: What do students
                                    need to know?
Legal
•Copyright laws
   •Students will be held responsible for uploading materials from a 3 rd
   party without permission.
•Terms and Agreements
   •Students need to be aware of current terms that they are being held
   responsible for, which may change without notice at any time.
   •It is a student’s responsibility to review updated terms.
   •Facebook.com has the right to terminate membership without notice.
   •Facebook.com is not liable for what students post on their profiles.
                              Issues: What do students
                                   need to know?
Legal
•Hate Speech
   •Hate speech is defined as that which may be psychologically
   damaging to a person.
   •Students will be held responsible for verbal or written statements and
   perceived actions about someone that are hateful and threatening.
   •Students should be aware of an institution’s policy on freedom of
   speech because they will be held liable by the institution, not
   Facebook.com.
                              Issues: What do students
                                   need to know?
Legal
•Harassment/Crimes
   •Any type of harassment is prohibited by Facebook.com and students
   will be held responsible by the institution as well as the local
   authorities.
        •Example: A group was created based on the idea of wanting to
        “sleep” with a particular professor and students involved were
        required to go through the student judicial system.
                               Issues: What do students
                                    need to know?
Legal
•Harassment/Crimes
   •Students should be aware that if they put incriminating photos
   and/or information about themselves or other individuals on their
   profile, they will be held liable by the authorities.
        •Example: Students posted pictures of others who had rushed the
        football field and caused a great deal of damage. The local police
        logged on to Facebook.com and were able to make arrests based
        on the information.
                                Issues: What do students
                                     need to know?
Legal
•Students will be held accountable to the institution’s student code of
conduct, both on-campus and off-campus, because the student is
ultimately affiliated with the university.
Facebook.com’s “terms of use” policy tells participants that they may not
post “any content that we deem to be harmful, threatening, abusive,
harassing, vulgar, obscene, hateful, or racially, ethnically or otherwise
objectionable.”-Brock Read in the Chronicle of Higher Education
                                Issues: What do students
                                     need to know?
Privacy
•Students should be aware of the privacy settings available to them when
setting up and managing their profile.
•Students need to know how to contact Facebook.com given legal issues,
concerns or questions that may arise while being a member of the website.
•Students should be sensible when including personal information on their
profile, as privacy cannot be guaranteed.
•Identity theft is an on-going issue when using the Internet.
                                Issues: What do students
                                     need to know?
Personal
•Students should be aware of the ability of future employers to peruse
Facebook.com profiles. Companies are using this to find out about the
character of their potential employee, as well as peruse for information
about race, gender and sexuality, which are prohibited in hiring decisions.
•Parents may have access as well and are able to view friends, roommates
and events that may be on student’s profile.
•When posting class schedules, students should be aware that anyone has
access to their whereabouts, unless correct privacy settings are intact.
•Students cannot “take-back” the photos, journals, etc. that they
incorporate into their profiles. It becomes a permanent record!
                           Implications for Student
                                    Affairs
•Universities should include orientation sessions regarding Facebook.com
to educate students about what is okay and what is not okay to include on
a profile.
•Residence hall staff should be included in reminding students about
possible ramifications of the careless use of Facebook.com.
•Student affairs professionals should be aware of what their student
workers are posting on their profiles at work.
    •Supervisor needs to ensure it is in line with departmental ethics.
•Facebook.com should be utilized by student affairs professionals to build
community and enhance social networking. In other words, “if you can’t
beat them, join them.”
                                            Facebook.com
                                         Orientation Activity
Title:     “Information Free-for-All”
Idea:      To get students to understand how information on their profiles can be used and
           that not everything may be as it seems.
Instructions:
           Form a circle with your group of students. Each student is to secretly write
           three facts about themselves on a piece of paper, crumble it up and throw it into the
           middle of the circle. When students begin to write things down, pick out
           five students and instruct them to secretly write believable lies, instead of
           personal facts. Afterwards, each student goes into the middle of the circle and
           picks out one of the crumbled pieces of paper. One by one, students are to read
           the given information to everyone in the circle. The group is then to guess
           who the information belongs to. Once all students have gone, the facilitator will
           ask if any of the students lied about themselves. Students who were picked will
           then raise their hands. The facilitator will end by making the point that all
           information on Facebook.com may not be factual and that care should be taken,
           both when creating and reading profiles.
                                   Necessity of
                              Facebook.com Tutorial
•Students should become educated consumers of Facebook.com:
   •Need to be aware of permanency of information included in profiles.
   •Be aware of the privacy settings.
   •Need to know that they will be held accountable to the institutions
   standards and the law.
   •Need to be aware that potential employers, faculty members,
   residence hall directors and parents may be looking at their profiles to
   find out about their character.
   •Need to be aware of the misuse of Facebook.com by other students (i.e.
   stalking and harassment).
                               Motivating Factors
•Content included in the tutorial is information that students do not
typically know when they sign up for a Facebook.com profile.
•Since students are held accountable for knowing this information, this
program is a good opportunity to help educate them.
•If students are not educated on what is allowed by Facebook.com, they risk
being held liable by the institution and local law enforcement, as well as
compromising their personal privacy and integrity.
•Both the orientation presentation and tutorial are proactive measures the
institution can take regarding on-line safety.
•In educating our students we may be able to minimize the potential
liability at an institutional level.
                           Tutorial Content Outline
•Section One
   •General Information about Facebook.com
   •Three (3) questions regarding the general information section.
•Section Two
   •Legal/Privacy Information
   •Eight (8) questions regarding the legal/privacy section.
•Section Three
   •Personal Use and Ramifications
   •Four (4) questions regarding personal use and ramification section.
Facebook.com Tutorial
               Facebook.com Tutorial
Welcome Students!
          This tutorial will inform you about Facebook.com and networking on the
Internet. Diversity University is responsible for any illegal activities that take
place on Facebook.com; therefore our students must be educated on what is
allowed by Facebook.com. The tutorial contains a general information section, a
legal/privacy section and a personal use and ramification section. This will serve
to give you the knowledge you need to use Facebook.com in a legal and ethical
manner.
          In order to gain access to Diversity University’s network, you are
required to complete the tutorial and get an 80% or better. If you receive an 80%
or better you will be given a temporary password at the conclusion of the
tutorial. You will be able to gain access to the network using your login and the
temporary password. After logging in, you will be prompted to change your
password to a permanent one of your choice.
         Please read all the sections before answering the questions, as you will
not be allowed to take this tutorial twice in one day. If you have any further
questions about Facebook.com or the information contained within, please
contact either Facebook.com or the Student Life office on campus. Good Luck!
              Facebook.com Tutorial
General Information and Questions

         Facebook.com is an interactive, image-laden directory allowing
students to share lifestyles and attitudes. It allows for students to
network within their university, as well as outside the campus. Students
can join groups with similar interests, share pictures and list events.
Students are also able to get reconnected with old friends and meet new
people. It is important to note that individuals such as university faculty,
staff and alumni are able to create Facebook.com profiles.
         Students build profiles for various reasons, including identity
experimentation; social networking and building community; the ability to
express themselves normally through blogs, pictures and personal
information; peer pressure or word of mouth; dating and relationships;
finding more information on classmates; and curiosity about an internet
community.
         Students must be enrolled in the university and have a university
issued e-mail address. Students between the ages of 13 and 18 are
encouraged to have parental permission to establish a Facebook.com
profile.
              Facebook.com Tutorial
General Information Questions
1. Eligible members of Facebook.com are:
    •   Students only
    •   Students and alumni
    •   Students, faculty, staff and alumni


2. Students can only network with:
    •   Students in their own university
    •   Students attending schools that are supported by Facebook.com
    •   Any college student in the United States
                Facebook.com Tutorial
3. Students under the age of 18 must obtain parental permission to create a
   Facebook.com profile?
    •   True
    •   False


Legal and Privacy Issues and Questions

        Students should be aware of copyright laws and know that they will
   be held responsible for uploading materials from a 3rd party without
   permission.
        Facebook.com terms and agreements should be understood before
   registering for a profile. Terms and agreements are subject to change
   and students should be up to date on current terms that they are being
   held responsible for. Facebook.com has the right to terminate any
   membership without notice and will not be held liable for what students
   post on profiles.
            Facebook.com Tutorial
     Hate speech is defined as that which psychologically injures a person.
Students will be held responsible for verbal or written statements and
perceived actions about someone that are hateful and threatening.
Students should be aware of an institution’s policy on freedom of speech
because they will be held liable by the institution and the law, not by
Facebook.com.
     Any type of harassment is prohibited by Facebook.com. Students will
be held responsible by the institution as well as the local authorities. An
example deals with a “friend” group created based on the idea of wanting
to “sleep” with a particular professor; all students involved were required
to go through the student judicial process.
     Students should be aware that if they put incriminating photos and/or
information about themselves or other individuals, they will be held liable
by the authorities. An example deals with students that posted pictures of
others who had rushed the football field and caused a great deal of
damage. The local police logged on to Facebook.com and were able to
make arrests based on the information.
     Students will be held accountable to the institution’s student code of
conduct, both on-campus and off-campus, because this student is
ultimately affiliated with the university.
                Facebook.com Tutorial
         Students should be aware of the privacy settings available to them
when setting up and managing their profile. Students need to know how to
contact Facebook.com given legal issues, concerns or questions that may
arise while being a member of the website. Examples of types of contacts
for Facebook.com include: Advertising, Business Development, Help, Press
Inquiries and Privacy. Students should be sensible when including personal
information on their profile, as privacy cannot be guaranteed. Identity theft
is an on-going issue when using the Internet.


Legal Issues and Privacy Questions
4. It is legal to upload material from a third party without permission?
    •   True
    •   False
                Facebook.com Tutorial

5. Which of the following statements is false?
    •   It is the students’ responsibility to review updated terms of usage
    •   Facebook.com has the right to terminate membership without notice
    •   Facebook.com is liable for what students post on their profile


6. Students cannot post something that is psychologically damaging to
   another person?
    •   True
    •   False
               Facebook.com Tutorial
7. If students participate in any type of harassment, they will be held
   accountable by:
    •   Local law enforcement
    •   Facebook.com
    •   The university and the local law enforcement

8. When participating in illegal behavior, all of the following are true,
   except:

    •   Students are not held accountable at all

    •   Students can be held accountable by local authorities

    •   Students can be held accountable by their institution
               Facebook.com Tutorial
9. Privacy settings are not an option on Facebook.com?
   •   True
   •   False


10. Total privacy can be guaranteed by Facebook.com for:
   •   The duration of membership
   •   The first year of membership
   •   Total privacy cannot be guaranteed
               Facebook.com Tutorial
11. All of the following are types of contact for Facebook.com, except:
    •   Business development

    •   Chat

    •   Press Inquiries

Personal Use and Ramifications Section and Questions

         Students should be aware of the ability of future employers to
   peruse Facebook.com profiles. Companies are using Facebook.com to
   find out about the character of their potential employees, as well as
   search for information about race, gender and sexuality, which are
   questions that are not allowed to be asked during an interview. Parents
   may have access as well allowing them to view friends, roommates and
   events that may be on a student’s profile. When posting class
   schedules, students should be aware that anyone has access to their
   whereabouts, unless correct privacy settings are intact. Students
   cannot “take-back” the photos, journals, etc. which they incorporate
   into their profiles. It becomes permanent record on the Internet!
                Facebook.com Tutorial
12. It is legal for people outside the university to view student profiles?
    •   True
    • False

13. Class schedules can only be viewed by:
    •   My friends only
    •   Students at the same institution
    •   Depends on my privacy settings

14. After removing a photo from my Facebook.com profile, it is no longer
   available for viewing on the Internet?
    •   True
    •   False
                Facebook.com Tutorial
15. Race, gender, sexual orientation, all of which are included on a
   student’s Facebook.com profile, are not allowed as inquiries in a job
   interview?
    •   True
    •   False


   Student must answer 12 of 15 questions correctly in order to receive a
   “B” grade on the on-line tutorial.




                  Congratulations, you received an 80%.
                    Your temporary password is: qt987!
                             Assessment of Programs
•Annual on-line survey will be administered at the beginning of every Spring
semester.
    •Some of the questions from the tutorial will be included in the yearly
    survey.
    •Additionally, we will ask open-ended questions to allow students the
    opportunity to suggest changes to the programs.
    •One question will be a “yes” or “no” question that will address whether or
    not students use Facebook.com more cautiously after being educated
    through our programs. It will include an additional box for comments.
    •Students will not be able to regain access to the network until survey is
    completed.
                                  Feasibility of Programs
•Assessment results will be disseminated to a Facebook.com Review Committee, as well as
the following departments on campus:
    •Student Life
    •Residence Life
    •Academic Affairs
    •Enrollment Management/Student Affairs
    •New Student Programs
    •Higher level administrators as deemed necessary
•A committee committed to reviewing the Facebook.com educational programs will
utilize survey results and updates made by Facebook.com to reevaluate and if need be,
restructure the tutorial and orientation programs.
•Any updates to the programs will be implemented for the upcoming orientation.
                                       Faculty and Staff
                                           Concerns
•Increased standard of care if institution begins monitoring student’s profiles on
Facebook.com.
•Take into consideration potential ethical violations regarding Facebook.com,
especially in student judicial or disciplinary situations.
•If faculty and staff have a Facebook.com profile, they must monitor their on-line
interactions with other members
•How to utilize Facebook.com in order to create productive and engaging on-line
communities as supplements for classroom participation.
•Keep up to date on liabilities that they may be facing regarding the use of
Facebook.com, especially if utilized for institutional purposes.
•Use of staff computers to access Facebook.com during work hours.
                                  What We Learned
•As future student affairs professionals, the issues arising from mediums like
Facebook.com and MySpace.com are ones which we will be facing in the near future.
•On-line networking and social communities are not going anywhere; we have
learned that they are important and potentially beneficial supplements to working in
an institution of higher education.
•We have a responsibility to keep educating not only our students, but ourselves and
our peers, on the use and liabilities of these mediums.
•Training programs in Residence Life and New Student Programs will need to be
implemented in order to educate staff (i.e. Resident Assistants and Orientation
Leaders) on handling issues surrounding these mediums.
•Both time management and organization are important when taking on specialized
projects, such as a professional development case study.
                                                   References
Arrington, M. (2005). Retrieved Feb. 13, 2006, from Facebook Users Sure are Passionate Web
           site: http://www.techcrunch.com/tag/Facebook/.
Bugeja, M. J. (2006, January 27).Facing the facebook. The Chronicle of Higher Education, pp. C.

Facebook, (2005). Retrieved February 2, 2006, from Privacy Policy Web site:
          http://www.facebook.com/policy.php.

Iowa State University, (2006). Retrieved February 9, 2006, from Greenlee School's Michael
           Bugeja explores impact of technology on education in new article Web site:
           http://www.las.istate.edu/newnews/bugejafacebook.shtml

News, Views and Careers for All Higher Education, (2005). Retrieved February 9, 2006, from
         Cleaning Up Their Online Acts Web site:
         http://www.insidehighered.com/news/2005/10/03/online.

Read, B. (2006, January 20).Think before you share. The Chronicle of Higher Education, pp.
           A38.