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The Benefits of Membership







Customized Analysis of Member Benefits For:







Colorado





June 2011







Prepared by:



Credit Union National Association

Economics and Statistics Department

Colorado

The Benefits of Membership

Credit unions generally provide financial benefits to members through lower loan rates, high

saving rates, and fewer fees than banking institutions.



The Credit Union National Association (CUNA) estimates that Colorado credit unions provided

$84,891,789 in direct financial benefits to the state’s 1,441,510 members during the twelve

months ending June 2011.

(1).

These benefits are equivalent to $59 per member or $112 per member household



Estimated total benefits of credit union membership are calculated by accounting for

differences in credit union and bank pricing. Specifically, average credit union savings account

yields, loan interest rates and fees are compared to average bank savings account yields, loan

interest rates and fees. The interest rate differences are then applied to respective average

credit union loan and savings balances. Fee differences are weighted and applied to credit

union non-interest income to obtain the total estimated benefits arising from fees.



The per-member and per-household benefits delivered by Colorado credit unions are

substantial. But, these benefits are averages. Mathematically, that means the total benefits

provided are divided across all members (or all member households) - even those who

conduct very little financial business with Colorado credit unions.



Consider this:



Financing a $25,000 new automobile for 60 months at a Colorado credit union will save

members an average $150 per year in interest expense compared to what they would

pay at a banking institution in the state.



Further, loyal members - those who use the credit union extensively - often receive total

financial benefits that are much greater than the average.



Colorado credit unions excel in providing member benefits on many loan and saving products.

In particular, Colorado credit unions offer lower average loan rates on the following accounts:

new car loans, used car loans, personal unsecured loans, first mortgage-adjustable

rate, home equity loans, credit cards loans.



Colorado credit unions also pay members higher average dividends on the following

accounts: share draft checking, money market accounts, certificate accounts, IRAs.









Source: Datatrac, NCUA, and CUNA.

(1)Assumes 1.9 credit union members per household.

Recent Comparative Interest Rates for Loan Products

Credit Unions vs. Banking Institutions

16.00







14.00 13.68

13.00

12.46



12.00 11.25

10.56



10.00

8.98

Rates









8.00





5.76

6.00 5.52

5.17

4.84 4.74

4.43 4.44 4.58

4.24 4.10

3.97

4.00 3.65







2.00







0.00

60-month new 48-month used Unsecured loan 5-year 15-year fixed 30-year fixed Home equity / Credit card - Credit card -

car (A paper) car (A paper) (A paper) adjustable rate rate 1st rate 1st 2nd mtg, 80% classic gold

1st mortgage, 0 mortgage, 0 pts mortgage, 0 pts LTV 0 pts

pts

Credit Unions Banking Institutions

Recent Comparative Interest Rates for Savings Products

Credit Unions vs. Banking Institutions



0.62

Retirement (IRA) accounts

0.55









0.81

1 Year certificate $10,000 balance

0.72

Type of Savings Product









0.43

Money market accounts

0.38









0.15

Share draft checking, $5,000 balance

0.13









0.14

Regular savings, $1,000 balance

0.23







0.00 0.10 0.20 0.30 0.40 0.50 0.60 0.70 0.80 0.90

Rates





Banking Institutions Credit Unions

Selected June 2011 Fees

Credit Unions vs Banking Institutions

$2,500.00



$2,280.00 $2,309.00









$2,000.00









$1,500.00









$1,000.00









$500.00









$25.00 $30.00 $20.00 $35.00

$0.00

Share draft checking, NSF fee Credit cards, late fee Mortgages, closing costs



Credit Unions Banking Institutions

Colorado

Credit Union and Banking Instituion

Mid-Year 2011 Average Interest Rates and Fees

Average Rate at Average Rate Rate Difference

Loan Products Credit Unions (%) at Banks (%) vs. Banks (%)

60-month new car (A paper) 4.43 5.52 -1.10

48-month used car (A paper) 4.44 5.76 -1.32

Unsecured loan (A paper) 10.56 11.25 -0.68

5-year adjustable rate 1st mortgage, 0 pts 3.65 3.97 -0.32

15-year fixed rate 1st mortgage, 0 pts 4.24 4.10 0.14

30-year fixed rate 1st mortgage, 0 pts 4.84 4.74 0.11

Home equity / 2nd mtg, 80% LTV 0 pts 4.58 5.17 -0.60

Credit card - classic 12.46 13.68 -1.22

Credit card - gold 8.98 13.00 -4.02



Savings Products

Regular savings, $1,000 balance 0.14 0.23 -0.09

Share draft checking, $5,000 balance 0.15 0.13 0.02

Money market accounts 0.43 0.38 0.06

1 Year certificate $10,000 balance 0.81 0.72 0.09

Retirement (IRA) accounts 0.62 0.55 0.07



Fee Income

Share draft checking, NSF fee $25.00 $30.00 -$5.00

Credit cards, late fee $20.00 $35.00 -$15.00

Mortgages, closing costs $2,280.00 $2,309.00 -$29.00



Source: Datatrac

Estimated Total Loan Rate Benefit

Credit Unions vs Banking Institutions

$35,000,000

$32,064,399





$30,000,000









$25,000,000









$20,000,000









$15,000,000



$10,901,780

$9,584,168

$10,000,000

$7,751,558





$5,000,000

$2,550,872

$1,608,299



$0

New car loans Used car loans Personal 5-year adjustable 15-year fixed rate 30-year fixed rate

-$1,122,411 Home equity / Credit cards

unsecured loans rate 1st mortgage 1st mortgage -$1,899,671

1st mortgage 2nd mortgage

loans

-$5,000,000

Types of Loan Products

Estimated Total Savings Dividend Benefit

Credit Unions vs. Banking Institutions

$4,000,000





$2,992,226

$3,000,000





$2,006,876

$2,000,000







$1,000,000 $776,734



$303,386



$0

Regular shares Share draft checking Money market accounts Certificate accounts Retirement (IRA) accounts





-$1,000,000







-$2,000,000







-$3,000,000 -$2,724,787









-$4,000,000



Type of Savings Product

Estimated Colorado Credit Unions Financial Benefits

Mid-Year 2011



Rate Total

Avg. Balance Difference Financial Benefit

at vs. Colorado to Your

Loans Credit Unions (1) Banks (%) (2) Members

New car loans 995,596,361 -1.10 $10,901,780

Used car loans 2,429,121,119 -1.32 $32,064,399

Personal unsecured loans 234,788,148 -0.68 $1,608,299

5-year adjustable rate 1st mortgage 809,800,680 -0.32 $2,550,872

15-year fixed rate 1st mortgage 831,415,377 0.14 -$1,122,411

30-year fixed rate 1st mortgage 1,809,210,504 0.11 -$1,899,671

Home equity / 2nd mortgage loans 1,610,784,490 -0.60 $9,584,168

Credit cards 403,726,989 -1.22 $7,751,558

Interest rebates in period $0

Total CU member benefits arising from lower interest rates on loan products: $61,438,994



Savings

Regular shares 3,027,540,670 -0.09 -$2,724,787

Share draft checking 1,516,928,315 0.02 $303,386

Money market accounts 3,648,865,428 0.06 $2,006,876

Certificate accounts 3,520,265,373 0.09 $2,992,226

Retirement (IRA) accounts 1,109,619,592 0.07 $776,734

Bonus dividends in period $0

Total CU member benefit arising from higher interest rates on saving products: $3,354,434



Fee Income

Total CU member benefit arising from fewer/lower fees: $20,098,360





Total CU member benefit arising from interest rates on loan and savings products and lower fees: $84,891,789



Total CU member benefit / member: $59

Total CU member benefit / member household: $112





Source: Datatrac, NCUA, and CUNA

(1) Average balance as of June 2011 and June 2010, according to the NCUA call report.; (2) Source for rates and fees: Datatrac;

Colorado

Performance Profile



Demographic Information June 11 June 10

Number of branches 310 317

Total assets ($ mil) 15,113 14,880

Total loans ($ mil) 9,201 9,651

Total surplus funds ($ mil) 5,385 4,738

Total savings ($ mil) 13,046 12,879

Total members (thousands) 1,431 1,452

Growth Rates (Trailing 12 months) *

Total assets 1.6 % 0.9 %

Total loans -4.7 % -6.6 %

Total surplus funds 13.6 % 20.4 %

Total savings 1.3 % 2.6 %

Total members -1.5 % -1.0 %

Earnings - Basis Pts. *

Yield on total assets 407 454

Dividend/interest cost of assets 74 104

Fee & other income 112 131

Operating expense 323 314

Loss Provisions 27 98

Net Income (ROA) after stabilization exp 95 45

Capital adequancy

Net worth / assets 10.9 10.1

Asset quality *

Delinquencies / loans 1.0 1.3

Net chargeoffs / average loans 0.8 1.3

Total borrower-bankruptcies 7,588 7,980

Bankruptcies per 1000 members 5.3 5.5

Asset/Liability Management

Loans / savings 70.5 74.9

Loans / assets 60.9 64.9

Long-term assets / assets 34.8 30.8

Core deposits/shares & borrowings 36.5 33.4

Productivity

Members/potentional members 12.5 13.8

Borrowers/members 57.1 58.0

Members/FTE 373 376

Average shares/members ($) 9,117 8,869

Average loan balances ($) 11,261 11,453

Salary & Benefits/FTE 60,719 58,787



* Earnings, net chargeoffs, and bankruptcies are year-to-date numbers annualized. Due to significant seasonal variation, balance sheet growth

rates are for the trailing 12 months.



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