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FOR IMMEDIATE RELEASE STEVE MARTIN_ ADRIAN PETERSON

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FOR IMMEDIATE RELEASE STEVE MARTIN_ ADRIAN PETERSON Powered By Docstoc
					                                   




FOR IMMEDIATE RELEASE

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press release

CONTACTS: Rosalie M. Hagel / Zlata Faerman                 Bonnie Sain
          M. Silver Associates Inc.                        Starkey Hearing Foundation
          954-765-3636                                     952-947-4678 (office)
          Rosalie@msilver-pr.com                            612-859-0019 (mobile)
          Zlata@msilver-pr.com                             Bonnie_Sain@starkey.com


    STEVE MARTIN, ADRIAN PETERSON, LARRY FITZGERALD JR, VERNE
 TROYER AND PHIL HELLMUTH JR JOIN A STAR-STUDDED TEXAS HOLD’EM
   EVENT FOR STARKEY HEARING FOUNDATION AND PROS FOR AFRICA

              Raise Your Hand for Africa Poker Tournament Raises Awareness for Upcoming
                 Better Hearing Mission to Africa for Hearing-Impaired Children in Need


LAS VEGAS (Feb. 19, 2011) – Africa’s hearing-impaired children were the hands down winners of the Raise
Your Hand for Africa Texas Hold’em Tournament, where stars from the gridiron, poker world, Hollywood and
music industry put their cards on the table on February 19, 2011 at the Golden Nugget in Las Vegas.

The event was attended by more than 350 participants and raised awareness for Starkey Hearing Foundation,
dedicated to providing hearing instruments to those in need; and PROS FOR AFRICA, a non-profit relief
organization providing basic needs to children of Africa, both support a combined African mission in March..

Walking the red carpet prior to the event and taking a seat at the tables, was presenter and Poker Legend Phil
Hellmuth Jr., along with event co-hosts Larry Fitzgerald Jr. (Arizona Cardinals) and Adrian Peterson
(Minnesota Vikings), and some of the world’s best known pros and celebrity poker players including actors
Steve Martin, Kevin Sorbo, Verne Troyer, Lou Ferrigno and Daniel Romer; music legend Sam Moore;
football stars, Visanthe Shiancoe (Minnesota Vikings), Vernon Davis (San Francisco 49ers), Vontae Davis
(Miami Dolphins), Gerald McCoy (Tampa Bay Buccaneers), Curtis Lofton (Atlanta Falcons), Mark Clayton
(St. Louis Rams) and Roy Williams (Cincinnati Bengals); and poker pros Suzie Lederer, Marcel Luske, Liz
Lieu and Michelle Lau.

Taking the event’s top prize, a 2011 CSM #2 Shelby Mustang, was poker novice Debbie Gostowski
(Effingham, Ill) with Family Care Hearing Center, a strong supporter of Starkey Hearing Foundation. Other
final table prizes included iPads and all expenses paid trips to Africa, South America and Mexico as part of
Starkey Hearing Foundation missions.

“The Starkey Hearing Foundation’s mission is to bring the gift of hearing to those in need,” said Bill Austin,
Chief Executive Officer of Starkey Laboratories and Founder of the Starkey Hearing Foundation. “Our goal is
to raise awareness to help the world’s hearing impaired, and we thank the football and entertainment
communities as well as our event partners for staging this great tournament in support our upcoming mission to
Africa.”

“Today’s Raise Your Hand for Africa tournament will help provide hope, help and love to the children of
Africa, and make our upcoming mission possible where myself and several other football players are planning
to visit Uganda and Rwanda to deliver basic life-saving needs to various communities.” said Adrian Peterson.

The Raise Your Hand for Africa event precedes PROS FOR AFRICA’s upcoming March mission where more
than 25 football stars will bring basic necessities to the people of Africa, and join the Starkey Hearing
Foundation on a special hearing mission. Under the direction of Bill Austin and a team of hearing experts, the
Starkey Hearing Foundation mission to Africa will include visits to Kenya, Uganda, Rwanda, and Burundi, with
the distribution of hearing aids and batteries, custom fittings, audio testing, and counseling on how to care for
the devices.

The nationally-syndicated poker show, Heartland Poker Tour, will produce a one-hour special episode
highlighting Raise Your Hand for Africa that includes HPT’s final table set, on-air commentators Fred Bevill
and Chris Hanson, and roving camera crews. This first-of-its-kind special airs nationwide the week of April 11.


About The Starkey Hearing Foundation
The Starkey Hearing Foundation is striving to change the social consciousness of hearing and hearing loss
prevention. Hearing loss affects one in 10 Americans, and 63 million children worldwide, yet many do not
have access to the hearing devices that can help correct that disability. Each year, the Foundation delivers more
than 100,000 hearing aids through hearing missions in countries stretching from the U.S. to Vietnam. Since
2000, the Foundation has supplied nearly 500,000 hearing aids to people in need and is striving to achieve its
goal of distributing over one million free hearing aids in this decade. In addition to giving the gift of hearing,
the Foundation partners with Best Buy and the GRAMMY Foundation to promote ‘safe hearing’ and hearing
loss prevention among teens and young people, through its national program, SoundMatters™ . For more
information on the Starkey Hearing Foundation, visit www.starkeyhearingfoundation.org.
                                                    ### 
 
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