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					MEDIA PACK / page 1 / updated September 2008
PAGE / 1                           PAGE / 2                           PAGE / 3
All about Wig.                     The facts of Wig.                  Rates and Technical stuff for Wig.




Wig is, if critics are to be believed, destined to be one of the top 10 most beautiful magazines in the world.
Wig is an independently published magazine from England filled with things from all over the world.
Cut any copy of Wig in half and it will have fashion all the way through: We just can't help it. It's what sticks
the pages together.
Fashion on its own isn't really enough. Our contributors include international photographers, writers, illustrators,
and a whole range of creative people who respond to the Wig thinktank's suggested 'theme' for each edition.


And the next issue is unofficially entitled (the theme of Wig is conveyed in the contents rather than a title)
Fine and Dandy or The Rake’s Progress encompassing notions of Englishness, Albion, Empire, Britannia.
Debauchery. Eccentricity. Dandyism. Yer Nobs. Guttersnipes. Intemperance and excess. Decadence. Decay...
plus all things English (historical and modern): from Daddies Sauce to Dorian Gray, This Is England to
All about Wig.




Amy Winehouse. And some damn fine clothing by the finest British designers.


Special people in Wig? Familiar faces in Wig include Dita Von Teese, Saffron Burrows, Tara Summers,
Matthew Rhys, Tommy Flanagan, Sonya Walger, Emma Forrest, and Jack Huston.
Cultural and political comment, reviews, lovely photographs, whimsey, inventiveness and the downright curious,
Some words about the magazine




end up on our doormat.
We glue it all together and call it Wig.




                                                                                                                       MEDIA PACK / updated September 2008




To discuss advertising in Wig                  Wig Magazine Registered Office:        TEL: +44 (0)1423 500 175
please contact:                                23 Victoria Avenue                     FAX: +44 (0)1423 524 906
Carla Peretz                                   Harrogate                              things@wigmagazine.co.uk
07791 039649                                   North Yorkshire
calanit.peretz@blueyonder.co.uk                HG1 5RD




www.wigmagazine.co.uk
                                               United Kingdom




Copies of Wig can be bought on line from Magazine Cafe www.magazinecafe.co.uk
Talk about ads                                 Wig HQ
MEDIA PACK / page 2




Target audience:    female and males aged 18-45
Pagination:         256 in Issue 5
Frequency:          biannual
Circulation:        20,000
Readership:         100,000 (5+ readers per copy)
Cover price:        £10
Distribution:       via COMAG


(Distributors of Another, Wound, Quest, Lula, Androgyny, Issue One, Exit, Amelia,
Tank, Noise and Vogue. So they really know what they're doing.)
The facts of Wig.




Currently, demand for Wig 5 outstrips supply.


An unprecedented 80% sales of Wig 4 was achieved with no marketing support.


Available in: 35 countries (apparently we're very popular in Japan).
Who reads Wig?




UK stockists include Selfridges, Tate Modern, Borders, RD Franks, Borders and Magma.




To discuss advertising in Wig                Wig Magazine Registered Office:    TEL: +44 (0)1423 500 175
please contact:                              23 Victoria Avenue                 FAX: +44 (0)1423 524 906
Carla Peretz                                 Harrogate                          things@wigmagazine.co.uk
07791 039649                                 North Yorkshire
calanit.peretz@blueyonder.co.uk              HG1 5RD




www.wigmagazine.co.uk
                                             United Kingdom




Copies of Wig can be bought on line from Magazine Cafe www.magazinecafe.co.uk
Talk about ads                               Wig HQ
MEDIA PACK / page 3




Single page:                          £4,500           280mm tall x 270mm wide
First DPS:                            £9,000           280mm tall x 540mm wide
Additional DPS:                       £8,000           280mm tall x 540mm wide
Back cover:                           £10,000          280mm tall x 270mm wide
Inside front cover single page:       £6,000           280mm tall x 270mm wide
Inside front cover DPS:               £9,000           280mm tall x 540mm wide
Inside back cover single page:        £5,000           280mm tall x 270mm wide
Inside back cover DPS:                £8,500           280mm tall x 540mm wide
Advertorial rate per page:            £6,000           280mm tall x 270mm wide


Various advertising packages, gatefolds, packaging options and supplements are available.
Rates and technical stuff for Wig.




The Wig team would be delighted to work with you to design, develop, and produce campaigns.
I’d like to advertise in Wig please




Single page size:                                                    Ads on disc to be sent to:
280mm tall x 270mm wide (plus 3mm bleed all round)                   Wig Magazine
Double page size (DPS):                                              23 Victoria avenue
280mm tall x 540mm wide (plus 3mm bleed all round)                   Harrogate
Image resolution minimum of 300 dpi at final image size.             North Yorkshire
Type area is 10mm from each page edge, and 20mm from the             HG1 5RD
centre bound edge (safe area where text sits within, to avoid        Ads sent electronically contact:
loss when magazine is trimmed to size)                               things@wigmagazine.co.uk      +44 (0)1423 500 175
Images to be supplied on MAC formatted CD or DVD
If colour accurate proofs are not supplied with digital files,
colour accuracy cannot be guaranteed on press.
All images to be supplied CMYK please.
Technical stuff for Wig.                                             Send ads




To discuss advertising in Wig                   Wig Magazine Registered Office:      TEL: +44 (0)1423 500 175
please contact:                                 23 Victoria Avenue                   FAX: +44 (0)1423 524 906
Carla Peretz                                    Harrogate                            things@wigmagazine.co.uk
07791 039649                                    North Yorkshire
calanit.peretz@blueyonder.co.uk                 HG1 5RD




www.wigmagazine.co.uk
                                                United Kingdom




Copies of Wig can be bought on line from Magazine Cafe www.magazinecafe.co.uk
Talk about ads                                  Wig HQ

				
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