Affiliative Leadership by rcoop245


									What Is Affiliative Leadership, & When Do You Use It?
The Affiliate leadership style is highly effective at building team moral, building trust, and creating harmony
between people. Affiliate leadership should not be used exclusively as your only leadership style. In this
post I will address the components of affiliative leadership, the best cases in which to use it, and when it can
go wrong. I will also provide a little case study involving a former Yankee manager that used the Affiliative
leadership style along with another leadership style to help win the World Series in 1999. The key to
effective leadership is being able to know and understand when and where to use certain leadership styles.
It is also very important to know the leadership style that fits you the most.

What Is Affiliative Leadership?
Affiliative leadership focuses on the emotions of those they lead. Goals and tactics fall secondary to a
person who is using an Affiliative leadership style. By actively seeking out people’s emotions and feelings,
the leader can quickly develop a loyal following because they are placing more emphasis on what actually
makes the person tick, along with any personal or professional struggles they may be going through. By
doing this, it also creates harmony within the team and an ongoing circle of trust and loyalty builds. These
leaders also prefer slow times so they can take the time to build the “emotional capital” of their team.

A Case Study For Affiliative Leadership
Joe Torre the former New York Yankee manager exemplified Affiliative leadership while he was managing
the Yankees. In 1999 when they won the World Series, Torre found players such as Paul O’Neil who just
prior to the game learned of his father’s death and embraced him. He also targeted players who had
emotionally been through hardship throughout the season and he kept telling them that they were “warriors”
for playing while dealing with emotional hardship. He steered his team’s emotions through the ups and
downs of the season as well as the high pressure playoffs. He let his feelings be heard and felt to his team.
He included them in his struggle dealing with prostate cancer, and he fought for key players that were
valuable to the team for resigning. Because of his Affiliative leadership, he developed strong loyalty with
his team and organization and boosted harmony to its maximum.

When Do You Use Affiliative Leadership?
Some can argue that you should use it all of the time at some level (I agree with this). However, research
shows that you should use it primarily when you are trying to boost team synergy, increase the morale,
improve communication, and rebuild broken trust. If you come into a situation with broken trust for
example, directing people to achieve goals and tasks will not have the same impact if you would of used
Affiliative leadership. The reason is rather simple, their trust has been broken, and reconnecting with them
emotionally about the broken trust, how it made them feel, and what they would like to see in the new leader
would be the best option to help recreate harmony.

When Should Affiliative Leadership Not Be Used?
When deadlines are tight and you need to set the pace for completion, taking time to primarily focus on
feeling may back fire. Know the situation and surroundings to determine if applying Affiliative leadership
is appropriate. If you are putting out fires, or if you are emotionally drained, it would be a good idea to not
use it until you are back on solid footing.

Why Not Use Affiliative Leadership By Itself?
You just read how Joe Torre used Affiliative leadership to win the World Series with the New York
Yankees. But, he did not solely use it as his only leadership style. He coupled Affiliative leadership with
Visionary leadership. In short, Visionary leadership steers people toward one goal, creates a positive and
thriving climate, requires accountability, and focuses on the bright spots. If Joe Torre only used Affiliative
leadership, eventually he would be walked over. He needed to use another leadership style in order to
reprimand players when they were at fault, and hold accountability high. All of these styles are a potent
combination for loyalty building, achieving a goal, and holding people accountable.

The more tools you have to lead others, the more successful you will be. Affiliative leadership is one tool
you should use when morale and trust is low.

Affiliative Leadership

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