Li & Fung Institute of Supply Chain Management & Logistics by gT2dH4

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									              Center for Supply Chain Management and Logistics
         Li & Fung Institute of Supply Chain Management & Logistics
                        The Chinese University of Hong Kong

                                          Executive Training

               Value Creation through Supply Chain Management
                              27 & 28 April 2007

OVERVIEW


Are your supply chain strategies and practices in alignment with your competitive
strategies? How should you choose your partners, manage the relationships and
integrate supply chain processes so that you can deliver better values to your
customers? How can you achieve competitive advantages and win orders in the
market place though strategic supply chain management?


How can you apply total quality management (TQM) and business Process
Re-engineering (BPR) to improve both intra and inter-organizational processes to
enhance supply chain Integration? How can you integrate the SCM, TQM and BPR
to achieve operational efficiency and competitiveness?


Do you often find your inventory does not turn as fast as your competitors? Do
you often have stock-outs or markdowns? How should you manage your
inventory to achieve lower cost and improve customer service level?

If you are interested in getting the answers, please join this two days executive
training. This two day program is designed to stimulate critical thinking about key
strategic and operational choices to be made by companies to achieve competitive
advantages in the market place. Participants will learn how to design and improve
their supply chains to create better value for their customers.


WHO SHOULD ATTEND
1.   Executives involved in strategic and operational decision making in the areas of supply chain
     and logistics management, production/operations, distribution, sales and marketing;
2.   Stakeholders throughout the supply chain who want to take a step back and rethink their
     company’s strategic and operational choices related to the design, operations and
     improvement of their supply chain;
3.   Executives and professionals in functional areas such as purchasing, human resources,
     design and development, customer service, e-commerce, and administration, who want to
     integrate their functional knowledge with logistics/SCM functions;
4.   Executives in the logistics services industries who want to deepen their knowledge in
     logistics/supply chain management so that they can design more value-added services for
     their customers.


DATES, TIME, VENUE
27 & 28 April, 2007, Friday and Saturday
9am – 5pm, Shaw College, CUHK


CONTENTS
                                     27 April 2007, Friday
          Strategic Supply Chain Management for Competitive Advantage
Global competition and changing competitive priorities
   What are some of the key order qualifiers in your industry?
   What are some of the key order winners in your industry?
   How have the order winners and order qualifiers changed over the years?
How to formulate competitive strategies to gain competitive edge?
How to select supply chain strategy to support your competitive strategies?
How do supply chain strategies influence the choice of supply chain practices?
What is supply chain integration and what are the different types of integrations?
What are the key factors that influence supply chain integrations?
    Power, Trust, Relationship Commitment
Relationship between Power, Relationship Commitment, SCI and supply chain
performance
Discussion of cases:
。    Creation of Value through Supply Chain Integration, Luen Thai Holdings Limited
。    Li & Fung – The Global Value Chain Configurator
。    ASTEC Power


                          28 April 2007 Morning, Saturday
How to implement Supply Chain Management through Total Quality Management and
Business Process Reengineering?
How to achieve business process improvement and innovation through TQM, 6-Sigma
and Business Process Reengineering?
Discussion of cases:
。    American Commercial Barge Line (ACBL)
。    IBM Turnaround


                             28 April 2007 Afternoon, Saturday
Why we need inventory?
How to manage inventory right?
How do inventory decisions influence supply chain performance?
Discussion of cases:
。    Matching Dell
。    Zara: Fast Fashion

Panel Discussion: Professor TS Lee, Jeff Yeung and Xiande Zhao


METHODOLOGY
This short course will use the Participant-Centered Learning and the Case Method (PCLCM) as
advocated by the Harvard Business School. We will devote most of the time to case discussions.
Through these case discussions, we develop participants’ ability to analyze problems or
opportunities, recommend solutions to the problems in the case and communicate their ideas to
other people.   Participants are strongly encouraged to participate in class discussions by bringing
in problems they are facing, sharing their ideas, opinions, working and personal experiences. We
also require all participants to read the cases and material before they come to the class so that we
can have effective discussions.


LANGUAGE MEDIUM
English
                         PRESENTERS
                         Dr. Xiande Zhao is currently a Professor of Operations
                         Management and Director of Center of Supply Chain
                         Management and Logistics, Li & Fung Institute of Supply Chain
                         Management at the Chinese University of Hong Kong. He
                         received his Ph.D. in Business Administration with a major in
                         Operations Management from the University of Utah in the
                         USA.
Dr. Zhao’s teaching and research interests are in the areas of Supply Chain Management
and Service Operations Management. He has published over fifty articles in refereed
journals. He has also provided training and consulting services for several organizations
including Japan Airline, China Telecom, China Mobile, Ninjom, GlaxxoSmithKline, Hong
Kong International, Towngas, Kerry Properties, China Unicom and Beijing Commercial
Bank. Dr. Zhao is currently the President of the International Association for Information
and Management Sciences, Vice President of Asia Pacific Institute of Decision Sciences.
He is also Associate Editors for Decision Sciences Journal, Internal Journal of Business
and System Research and Editorial Board members several international journals.
                         Prof. Tien Sheng (T.S.) Lee is the Dean of the Faculty at
                         Chinese University of Hong Kong, and he is also the Professor
                        in the Department of Decision Sciences and Managerial
                        Economics. Prof. Lee received his PhD in Business
                        Administration majoring in Production and Operations
                        Management from the University of Missouri-Columbia (UMC),
                        his MBA from UMC, his MS in Management Science and his BS
                        in Electronic Engineering from Taiwan Chiao-Tung University.
His research interests include production and inventory management, material
requirements planning, master production scheduling, and quality management. He is a
prolific writer and has published in many international academic journals. He was
appointed Chairman of the Decision Sciences and Managerial Economics Department in
1998. Prior to joining CUHK, he was Chairman of the Management Department at the
University of Utah for two years. Before his academic career, he worked for the State of
Missouri's Public Service Commission as Load Forecasting Manager and for Texas
Instruments (Taiwan) as a Product Process Engineer.
He was President of the Asia-Pacific Chapter of the Decision Sciences Institute between
1998 and 1999, and had served as the Vice-President (representing the Asia-Pacific
Region) of DSI. Since 1989, he has been actively engaged in academic exchange with
scholars on the Mainland. .


                          Dr. Yeung, Jeff Hoi-yan is a Professional Consultant at the
                          Chinese University of Hong Kong. He is also the director of
                          Supply Chain Management Research Center and the Director
                          of Master of Sciences in Information and Technology
                          Management. He mainly teaches Supply Chain Management,
                          Operations Management and E-commerce courses.


                       Dr. Yeung got his BSc in Mechanical Engineering from National
Cheng Kung University in Taiwan, MSc in Industrial Engineering from University of
Houston, Central Campus, and PhD in Manufacturing Engineering from Queensland
University of Technology. Before setting off to Queensland, Australia in 1994 to pursue a
doctoral degree, he served several large corporations including Motorola, East Asiatic
Company Hong Kong Ltd., and Astec. Upon returning to Hong Kong in 1997, he started
working for a Hong Kong public listed electronics manufacturing company as a General
Manager. Prior to joining the Chinese University of Hong Kong, Dr. Yeung was a Business
Consultant for J.D. Edwards Hong Kong Limited, a leading supply chain management
software provider.
AWARD OF CERTIFICATE OF ATTENDANCE
Certificate of attendance will be awarded to participants who have attended the entire programme.


FEE
Regular: HKD6800
Member of the Institute of Purchasing & Supply of Hong Kong/ CUHK alumni: HKD4600 (Inclusive
of tea/coffee breaks and lunches)



VENUE
Board Room, LG2, Wen Lan Tang, Shaw College, CUHK
Lunch at Shaw College Staff Common Room, CUHK


Enrolment Form (PLEASE FILL IN BLOCK LETTERS)
1. Supporting Organization ____________and Member No.__________Alumni No. __________________

2. ( □Dr./□Mr./□Mrs./□Ms./□ Miss) Surname_____________Other Names______________________
Mobile No.__________________E-mail _____________________________________________________

3. Organization _______________________________Position____________________________________
Mailing address ________________________________________Nature of Business _________________
Tel No. (Day) _________________(Night)__________________ Fax No.___________________________

4. Education Level: □Master or above/ □Bachelor / Professional Memberships _____________________
Year of working experience in course-related field _____________________________________________

5. Payment Method
Enclosed is my cheque No. _____________from Bank ______________of HK$______________________
The cheque has to be crossed and made payable to the “The Chinese University of Hong Kong”.
Please send the cheque for the appropriate fee with this completed form to:
Center for Supply Chain Management & Logistics, Room 304, Academic Building II,
Eastern Campus, The Chinese University of Hong Kong, Shatin, N.T.
At the back of the cheque, please write down the seminar name and the applicant’s full name.

6. Where did you FIRST learn about this programme? □E News/ □Direct Mail by Post/ □Website/
□Exhibition/ □Newspaper adv./ □Friends/ □Brochures
Sponsorship: □Company-sponsored/ □Self sponsored
I understand that all handout materials obtained in class are strictly for my own educational purpose.


Signature       _______________________________            Date      ________________________________
For enquiry, please contact Ein Chan at Tel. # 3163 4491 or
by emailing to einchan@baf.msmail.cuhk.edu.hk
For reservation, please fax the completed form to Fax.# 3163 4492
                         供應鏈及物流管理中心

                        利豐供應鏈及物流管理學院

                           香港中文大學

                            行政人員培訓

                    如何通過供應鏈管理創造價值
                           27&28/4/2007
你的供應鏈策略能否配合你的競爭策略?你應該怎樣選擇及管理與合作夥伴的關係,,並整合整個供應鏈流
程,使您可以為您的客戶提供更有價值的服務?你如何能通過戰略性供應鏈管理取得競爭優勢,並在市場上贏
得訂單?
你如何能運用全面質量管理( TQM )和業務流程重新設計(企業流程再造) ,以改善內部及跨組織流程,
強化供應鏈的整合?你如何能整合供應鏈管理,全面質量管理和業務流程再造,達致具有效率和競爭力的業
務?
你有否經常認為你的庫存周轉不如競爭對手靈活快捷?你是否面對缺貨及須減價促銷的問題?那你應如何管
理您的庫存,以降低成本,提升服務水平?


如果你想得到上述問題的答案,請參加是次為期兩天的管理人員培訓計劃。本課程旨在激發有關關鍵策略和營
運決策的批判思考,使公司在市場中更具競爭優勢。參加者將學會如何設計和改善公司的供應鏈,為他們的客
戶創造更高價值。


誰應該前來﹖
1. 需要為供應鏈與物流部,生產或營運部、分配部、銷售或市場部門作戰略性及營運決策的
   部門主管。
                     ,
2. 任何持份者想要重新思考其公司關於設計 運作和供應鏈的戰略性和實戰執行上的選擇。
3. 期望將供應鏈與物流管理及其職務整合的專業人員,包括採購部、人力資源部、設計及發展部、
   客戶服務部、電子商務部及行政管理部。
4. 希望透過加深供應鏈及物流方面的認識,為客戶設計更多增值服務的管理人員。


時間與日期
27&28 /4 / 2007   上午 9 時 – 下午 5 時


地點

香港中文大學,逸夫書院,文瀾堂,董事會議室,地下 202 室
課程內容

協助取得競爭優勢的策略性供應鏈管理 (2007 年 4 月 27 日)
全球性競爭及競爭力優先次序的改變
  在你的行業中,誰合資格取得關鍵訂單?
  在你的行業中,誰能獲得關鍵訂單?
  訂單獲得者和訂單合資格者多年來出現怎樣的變化?
應如何制定競爭策略,以獲得競爭優勢?
應如何選擇供應鏈策略,以支持競爭策略?
供應鏈的策略如何影響供應鏈實際執行的決定﹖
供應鏈整合是甚麼﹖有哪幾種類型的整合﹖
影響供應鏈整合的主要因素是甚麼﹖
權力、信任、關係投入,供應鏈整合及供應鏈表現的關係
個案討論
聯泰股份有限公司 - 通過供應鏈整合創造價值
利豐集團 - 全球價值鏈配置
ASTEC Power

2007 年 4 月 28 日 早上
如何通過總質量管理(TQM)和企業流程再造執行供應鏈管理?
如何通過總質量管理、六標準差(6-Sigma)和企業流程再造達致企業流程改進?
個案討論
美國商業的內海航遠線 (ACBL)
IBM - 轉機

2007 年 4 月 28 日 下午
我們為什麼需要妥善管理庫存?
怎样妥善管理庫存?
存貨決策如何影響供應鏈表現?
個案討論
戴爾 – 配對
Zara – 極速時裝王國
參與討論的教授包括李天生教授 , 楊海仁教授, 趙先德教授

課程方式及語言
課程將以英語進行。本課程是根據哈佛大學一直沿用的「以參與者為中心,及個案研習為主的學習方式」
(PCLCM)而設計,大部份時間將集中於個案研習。透過討論個案,及對個案提出建議的過程,參加者將能增
進一己的分析問題及解難能力。課程強烈建議參加者將工作上實際遇到的難題帶到課堂,與其他同學分享各自
的經驗與想法。為促進討論,參加者必須在課堂前,先閱讀指定讀物及個案資料。
導師
                     Xiande Zhao 趙先德 教授是香港中文大學營運管理學系教授、供應鏈
                     中心及物流中心和利豐供應鏈管理協會主任。他在美國猶他州大學獲得
                     博士學位,主修營運管理學。趙教授曾發表超過五十份有關供應鏈及服
                     務營運管理方面的學術論文。


                     趙教授的主要教學與研習興趣是供應鏈及服務營運管理,他曾為日本航
                     空、中國電信、中國移動、Ninjom、葛蘭素史克、中華電力、嘉里建設、
                     中國聯通、北京商業銀行等機構提供員工訓練及輔導服務。趙教授同時
是決策科學雜誌、營運管理雜誌、工商系統研究國際雜誌的副會長,及多份國際學術期刊的編輯委
成員之一。


                     Tien Sheng (T.S.) Lee 李天生教授是香港中文大學決策學和管
                     理經濟學教授及系主任。他在密蘇里州大學獲得工商管理學博士,主
                     修生產及營運管理,也在同所大學取得工商管理學碩士。他在台灣交通
                     大學獲得電子工程學和管理科學碩士。


                     他的研究範疇包括生產及存貨管理,物資需求計劃及整體生產安排
                     和質量管理。他是一個多產學者,在很多國際學術刊物都曾發表
           文章。他在 1998 年被任命為決策學和管理經濟學系主任。他到中
文大學任教前,曾在猶他州大學擔任管理學系主任兩年。在他開始進行學術研究之前,他在
密蘇里州的公共服務委員會擔任負荷預測經理及於德州儀器(台灣)擔任生產過程工程師。另外,他曾
於 98 至 99 年擔任亞洲太平洋部的決策科學協會主席。


                    Yeung, Jeff Hoi-yan 楊海仁博士是香港中文大學的專業顧問,供應
                    鏈管理研究中心和信息與技術管理學理學碩士課程的主管。他主要教授
                    供應鏈管理,營運管理及電子商務課程。


                    楊博士在國立台灣成功大學獲得機械工程學士學位,並在休斯敦大學中
                    心校園獲得工業工程碩士學位,及在昆士蘭科技大學獲得製造工程學博
                    士。之後,他曾任職摩托羅拉,East Asiatic 公司和 Astec 在內的幾家
                    大公司,及後在 1994 年到澳大利亞昆士蘭大學攻讀博士學位。1997
年返回香港後,他在香港上市電子產品製造有限公司擔任總經理。任教香港中文大學前,楊教授
曾為一個著名的供應鏈管理軟件公司 - J.D. Edwards Hong Kong Limited 擔當企業顧問。

出席者證書頒發
所有出席整個課程的參加者將獲頒發證書。


費用 (包括下午茶及午餐所須費用)
報名: HKD6800, (香港物資採購與供銷學會會員及中文大學會員): HKD4600
報名截止日期: 2007 年 12 月 6 日
                                     行政人員培訓


                             如何通過供應鏈管理創造價值


                                   27&28/4/2007

                         申請表格 (請以大寫字母填寫)
名稱:                                         □先生/□女士./□ 小姐

組織:                                         職位:

企業性質:                                       工作年數:

郵箱地址:                                       電郵地址:

聯絡號碼:                                       傳真號碼.:

教育程度: □研究生或以上         □本科生 □中學              香港中文大學編號. (若有)

是否合辦機構成員? □ 是        □ 否      若是,你的會員號碼是: _______________________

  付款方式:

  支票請劃線,抬頭請寫:

                                   「香港中文大學」

  請將填妥相關費用的支票連同表格寄往:(留位後的一星期內)

                          新界,沙田,香港中文大學,東區校園,

                         教研樓 2 座,供應鏈管理及物流中心 304 室

  支票背面請填寫課程名稱及申請人全名

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  贊助:□公司贊助 □自資

  我知道所有課堂獲得的資料只限個人學習用途。

  簽署      _______________________________    日期      ________________________________
  如有垂詢,請電 3163 4493 或電郵 dec07training@baf.msmail.cuhk.edu.hk 聯絡 Mr. Stephen Ng
  如需留位,請填妥表格並傳真至 3163 4492

								
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