Facebook Slowly Taking Over the World, Now at 250 Million Users by Brian Solis by briansolis

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Mark Zuckerberg proudly announced on the Facebook blog this week that the popular social network continues its global dominance jumping from 200 million to 250 million users. To commemorate the milestone, Facebook created a map that visualizes connections and adoption worldwide.

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									Facebook Slowly Taking Over the World, Now at 250 Million Users
By Brian Solis, blogger at PR 2.0 and principal of FutureWorks PR, Co-Author Putting the Public Back in Public Relations and Now Is Gone

Mark Zuckerberg proudly announced on the Facebook blog this week that the popular social network continues its global dominance jumping from 200 million to 250 million users. To commemorate the milestone, Facebook created a map that visualizes connections and adoption worldwide. Zuckerberg credited you and me and the social graphs we weave with its phenomenal growth, ―Each person who joins makes Facebook better by adding a presence to the site that friends and family can connect with and feel closer to. For us, growing to 250 million users isn’t just an impressive number; it is a mark of how many personal connections all of you have made, and how far we at Facebook have to go to extend the power of connection to the billions of people around the world.‖ 250 million users is a remarkable landmark, yet it’s only a small slice of the global market. There’s much room for growth and innovation. Zuckerberg continued, ―So today as we celebrate our 250 millionth user, we are also continuing to develop Facebook to serve as many people in the world in the most effective way possible. This means reaching out to everyone across the world and making products that serve all of you, wherever you are—whether through Facebook Connect, new mobile products and the other things that we are building. We’re grateful to have all of you with us, and we look forward to helping connect the next quarter billion people on Facebook.‖

(cc) Brian Solis, www.briansolis.com - Twitter, @briansolis

Facebook faces formidable competition in the countries where home-based incumbents maintain a dominant user base. China’s QQ instant messaging network boasts an estimated 300 million users while Russia’s Facebook clone Vkontakte hosts 38 million users.

In other countries, local players maintain a home field advantage (source): - Germany = Studiverzeichnis - Holland = Hyves.nl - Perou (and other South American countries) and Mexico = Hi5 (Hi5 also leads in Romania and Portugal) - Argentina = Sonico (Facebook is leading however) - India, Estonia and Brazil = Orkut - Lithuania = One.lt - Ukraine and Russia = Vkontakte, - Georgia, Uzbekistan and Armenia = OdnoKlassniki - Hungary = Iwiw - China = QQ, Xiaonei and Kaixin01 - Japan = Mixi - The Philippines = Friendster - South Korea = Cyworld - Taiwan = Wretch

Vincenzo Cosenza recently mapped the top social networks in each country, which also visualizes Facebook’s rise to become the presiding global social network…

(cc) Brian Solis, www.briansolis.com - Twitter, @briansolis

Top Three Social Networking Sites by Country (Full list to be published in my next book): - Australia: Facebook, MySpace, Twitter - Canada: Facebook, MySpace, Flickr - China: QQ, Xiaonei, 51 - France: Facebook, Skyrock, MySpace, - Germany: Facebook, StudiVZ, MySpace - India: Facebook, Orkut, Hi5 (Twitter is a close fourth) - Italy: Facebook, Netlog, Badoo - Russia: VKontakte, Odnoklassniki, Mail.ru – My World - Spain: Facebook, Tuenti, Fotolog - United Kingdom: Facebook, Bebo, MySpace - United States: Facebook, MySpace, Twitter With Social Media comes great responsibility…

(cc) Brian Solis, www.briansolis.com - Twitter, @briansolis

Brian Solis is globally recognized for his views and insights on the convergence of PR, Traditional Media and Social Media. He actively contributes his thoughts and experiences through speaking appearances, books, articles and essays as a way of helping the marketing industry understand and embrace the new dynamics fueling new communications, marketing, and content creation. Solis is Principal of FutureWorks, an award-winning PR agency in Silicon Valley. Solis blogs at PR2.0, bub.blicio.us, TechCrunch, and BrandWeek. Solis is co-founder of the Social Media Club and is a founding member of the Media 2.0 Workgroup. Solis has been actively writing about new PR since the mid 90s to discuss how the Web was redefining the communications industry – he coined PR 2.0 along the way. Solis is considered an expert in traditional PR, media relations, and Social Media. He has dedicated his free time to helping PR professionals adapt to the new fusion of PR, Web marketing, and community relations. PR 2.0 has earned a position of authority in the Technorati blog directory and currently resides in the top 1.5% of indexed blogs. BrianSolis.com is also ranked among the most influential blogs in the Ad Age Power 150 listing of leading marketing bloggers. Working with Geoff Livingston, Solis was co-author of ―Now is Gone,‖ a new book that helps businesses learn how to engage in Social Media. He has also written several ebooks on the subjects of Social Media, New PR, and Blogger Relations. His next book, co-authored with Deirdre Breakenridge, ―Putting the Public back in Public Relations,‖ is now available from FT press. Connect with Solis on: Twitter, FriendFeed, LinkedIn, Tumblr, Plaxo, Plurk, Identi.ca, BackType, Social Median, or Facebook --Subscribe to the PR 2.0 RSS Feed

(cc) Brian Solis, www.briansolis.com - Twitter, @briansolis


								
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