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Sotomayor nominated to high court — first Hispanic

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					Vol 8 Num.6                                                                www.latinotimes.org                                          FREE • GRATIS — June 2009




Sotomayor nominated to high court — first Hispanic
     By Ben Feller and David Espo             upper-echelon                                                 would succeed         questioned whether she would base
     NAM — President Barack                   legal career: "I                                              retiring Justice      decisions on her personal feelings,
Obama chose federal appeals judge             strive never to                                               David Souter.         rather than constitutional principles.
Sonia Sotomayor to become the                 forget the real                                                    Senate           Given her background, any effort
nation's first Hispanic Supreme               world conse-                                                  Majority Leader       to filibuster her nomination could
Court justice on Tuesday, praising            quences of my                                                 Harry Reid, D-        carry political risks, since Hispanics
her as "an inspiring woman" with              decisions on                                                  Nev., issued a        are the fastest-growing segment of
both the intellect and compassion             individuals, busi-                                            statement say-        the population and an increasingly
to interpret the Constitution wisely.         nesses and gov-                                               ing he looked         important one politically.
     Obama said Sotomayor has                 ernment."                                                     forward "to                Sotomayor would be unlikely
more experience as a judge than                    Barring the                                              working with          to alter the ideological balance of
any current member of the high                unexpected,                                                   both Democrats        the court, since Souter generally
court had when nominated, adding              Senate confir-                                                and Republicans       sides with the liberals on key 5-4
she has earned the "respect of col-           mation seems                                                  on the Judiciary      rulings. But at 54, she is a genera-
leagues on the bench, the admira-             likely, given                                                 Committee to          tion younger that Souter, and lib-
tion of many lawyers who argue                the large                                                     confirm Judge         eral outside groups hope she will
cases in her court and the adora-             Democratic                                                    Sotomayor as          provide a counterpoint to some
tion of her clerks, who look to her           majority. If                                                  the first             of the sharply worded conserva-
as a mentor."                                 approved, she                                                 Hispanic and          tive rulings.
     Standing next to Obama at the            would join                                                    the third                  Introducing his choice, Obama
White House, Sotomayor recalled a             Justice Ruth Bader Ginsburg as the       woman to sit on the court."                said, "Along the way, she's faced
childhood spent in a housing proj-            second woman on the current                  Senate Republicans pledged to
ect in the Bronx as well as her               court, the third in history. She         give her a fair hearing, and some                         See Sotomayor, page 2



Las Audiencias para confirmar a Sotomayor ponen a prueba al Partido Republicano
     New America Media — Mientras             los últimos 100 años, Sotomayor          los principios fundamentales de justicia   tienen derecho a un trato humano
Sotomayor enfrenta durante las audien-        deberá de considerar otra estrategia.    y respeto a la ley. Considérese el caso    pero legalmente no tiene derecho a
cias de confirmación algo que ya se           Ella - y nosotros debemos de ver en      del Senador John Cornyn, R-Texas.          los privilegios especiales para los pri-
espera y esto es - un cuestionamiento         cambio esas audiencias nada menos        Cornyn apoyó la nominación del último      sioneros de Guerra bajo la Tercera
muy fuerte de parte de los miembros           que como un juicio para determinar si    latino en ser considerado para un alto     Convención de Ginebra de 1949 fue
republicanos en el Comité Judicial del        el Partido Republicano está listo para   puesto de la administración en el área     un argumento convincente para los
Senado, la juez Sonia Sotomayor, quien        recuperar el papel que ha perdido        de justicia - el mal afamado ex procu-     que apoyaban la nominación del juez
es el primer candidato a la Suprema           debido a equivocaciones políticas y      rador y republicano Alberto Gonzalez.      Alberto R. Gonzalez y de esa manera
Corte que presenta el Presidente              judiciales perpetradas en la época de    Aun después del papel de Gonzalez en       convertirse en el procurador general
Obama, debe de recordar una cosa: que         Bush. Esos errores entre otros           diseñar los ahora infames “memos de        número 80.
no es ella la que va a estar en juicio sino   incluyen peligrosos ataques políticos    la tortura” se ha vuelto aparente que           Aun cuando el procurador gener-
el Partido Republicano.                       sin control en contra de Latinos y el    Cornyn no levantó las “banderas rojas”     al Gonzalez, estuvo bajo el fuego por
     En lugar de permitirse ponerse en        “quemar” los puentes políticos así       y “muchas preguntas” que ahora dice        su papel en el despido de un grupo de
el centro de otro circo político, racista     como el “contrato electoral” que el      tener acerca de Montemayor.                sub-procuradores de los Estados
y sexista que desvíe la atención de sus       “Nuevo Partido Republicano” quería            Durante las audiencias acerca de      Unidos al final del año 2006, Cornyn
calificaciones que como candidata que         formar con los Latinos, uno de los       la nominación de Gonzalez, Cornyin,        y otros Republicanos del Comité
trae consigo; como son: más experien-         bloques del voto más importantes.        declara que el candidato sería vindica-    Judicial del Senado defendieron a
cia real en perseguir el crimen y expe-            Las audiencias de Sotomayor van a   do por la historia: “El consenso detrás    Gonzales como un “hombre honor-
riencia judicial como ningún otro can-        determinar si los miembros del Partido   de la decisión del presidente, que los
didato ha traído a la Suprema Corte en        Republicano están listos para renovar    terroristas de Al Qaeda moralmente                     See Republicano, page 11


SJC Grand Jury Releases Report on SUSD
                                              Additionally, the Grand Jury received    education. Where there was only            ied what we have been doing and
                                              three new complaints alleging            rhetoric, there is action. Where           said, ‘keep doing it.’ Now I hope we
                                              numerous issues. The Grand Jury          there was a passive acceptance of          can all move forward, together, with
                                              conducted a thorough investigation       academic failure, there is new think-      the best interests of the education of
                                              by interviewing Superintendent           ing, new activity and renewed hope         our children.”
                                              Anthony Amato, San Joaquin               for improvement.”                               For a complete copy of the
                                              County Superintendent Rick                    In addition to its recommenda-        Grand Jury Report, please visit the
                                              Wentworth, and one SUSD board            tion regarding the FCMAT report            SUSD website at
                                              member. Numerous documents               (above), the Grand Jury added one          www.stockton.k12.ca.us.
                                              were also examined.                      other comment: “The Board of                    Stockton Unified School District
                                                   The report was complimentary        Education and Superintendent               has been in existence since 1852. It
                                              of the current administration and        [should] continue to take an occasion-     is the largest school district in San
                                              efforts that have been taken to cor-     al calculated risk to improve student      Joaquin County which includes 42
                                              rect problems and improve the edu-       performance and outcome[s].”               Elementary Schools, 4 traditional
                                              cation of students. To quote from             Superintendent Amato was very         High Schools, 4 Specialty Schools, 1
SUSD Superintendent Anthony Amato             the follow up report, “Hiring a new      pleased with the report. “The              Alternative School, 1 Adult School
                                              Superintendent represents the single     release of the Grand Jury Report val-      and 1 Charter School. The total
     (Stockton, CA) The San Joaquin           largest change since the 2007/2008       idates a lot of good work that staff       enrollment is over 46,500 students.
County Grand Jury released a follow           Grand Jury Report was released.          has completed over the past year,”         SUSD also employs over 4000 people.
up report on the status of the dis-           SUSD is fortunate to have a              stated Amato. “An objective third          For more information contact the dis-
trict’s progress toward implementing          Superintendent with vision who is        party with a solemn duty to serve as       trict office at 209-933-7000 or
past Grand Jury recommendations.              committed to making a difference in      a watchdog for the public good stud-       www.stockton.k12.ca.us.
2                                                                      www.latinotimes.org                                                          June 2009


Sotomayor                                                                         Chief Justice John Roberts, who
                                                                                  likened the job of a judge to that
                                                                                                                           order who thinks her own personal
                                                                                                                           political agenda is more important
                                                         continued from cover     of a baseball umpire.                    that the law as written."
down barriers, overcome the odds         The city threw out results of a pro-          In his remarks, Obama made no           Abortion rights have been a
and lived out the American dream         motion exam because too few              mention of his earlier statement         flashpoint in several recent
that brought her parents here so         minorities scored high enough.           that he wanted a justice with empa-      Supreme Court confirmations,
long ago."                               Coincidentally, that case is now         thy, although his remark that com-       although Sotomayor has not writ-
     The president called on the         before the Supreme Court.                passion was needed came close.           ten any controversial rulings on
Senate to confirm Sotomayor before            That ruling has already drawn            Sotomayor grew up in New            the subject.
the court begins its new term in         criticism from conservatives, and is     York after her parents moved from            As a federal appeals court judge
October, and noted pointedly that        likely to play a role in her confirma-   Puerto Rico. She has dealt with dia-     in 2002, she ruled against an abor-
she has already won Senate approval      tion hearing.                            betes since age 8 and lost her father    tion rights group that had chal-
twice in her career. Seven of the             In one of her most memo-            at age 9, growing up under the care      lenged a government policy pro-
Senate's current Republicans voted       rable rulings as federal district        of her mother in humble surround-        hibiting foreign organizations
to confirm her for the appeals court     judge, in 1995, Sotomayor ruled          ings. As a girl, inspired by the Perry   receiving U.S. funds from perform-
in 1998.                                 with Major League Baseball play-         Mason television show, she knew          ing or supporting abortions.
     She was nominated a federal         ers over owners in a labor strike        she wanted to be a judge. She is             In her opinion, Sotomayor
judge by a Republican, President         that had led to the cancellation of      divorced with no children.               wrote that the government was free
George H.W. Bush, then elevated          the World Series.                             A graduate of Princeton             to favor the anti-abortion position
to the appeals court by a                     Obama referred to that in his       University and Yale Law School, a        over a pro-choice position when
Democrat, Bill Clinton. Senate           remarks, then joked he hoped her         former prosecutor and private            public funds were involved.
Republicans slow-walked her con-         support for the Yankees would not        attorney, Sotomayor became a fed-            Sotomayor has spoken about
firmation more than a decade ago,        unduly influence New Englanders          eral judge for the Southern District     her pride in her ethnic background
in part because she was viewed           to oppose her in the Senate.             of New York in 1992. She became          and has said that personal experi-
even then as a potential pick for             Among them is Sen. Patrick          an appeals judge in 1998 for the         ences "affect the facts that judges
the Supreme Court.                       Leahy of Vermont, the chairman of        2nd U.S. Circuit Court of Appeals,       choose to see."
     The White House announcement        the Senate Judiciary Committee,          which covers New York, Vermont               "I simply do not know exactly
ceremony was a picture of diversity,     who said, "The American people           and Connecticut.                         what the difference will be in my
the first black president, appointing    will want the Senate to carry out its         At her Senate confirmation          judging," she said in a speech in
the first Hispanic Supreme Court         constitutional duty with conscien-       hearing more than a decade ago,          2001. "But I accept there will be
justice, joined by Vice President Joe    tiousness and civility."                 she said, "I don't believe we should     some based on my gender and my
Biden, who is white.                          Sen. Jeff Sessions of Alabama,      bend the Constitution under any          Latina heritage."
     Sotomayor's nomination opens        the top Republican on the                circumstance. It says what it says.          From the moment Souter
a new phase in the drive to replace      Judiciary Committee, issued a            We should do honor to it."               announced his resignation, it was
Souter, as liberal and conservative      statement saying it will be up to             Obama's nomination is the           widely assumed Obama would
groups alike scour the record she        the Senate to determine "if Ms.          first by a Democratic president in       select a woman to replace him, and
has compiled in 17 years on the          Sotomayor understands that the           15 years.                                perhaps a Hispanic as well.
federal bench.                           proper role of a judge is to act as           One conservative group did not          Obama came to office at a time
     In one of her most notable deci-    a neutral umpire of the law, calling     wait for the formal announcement.        when several potential vacancies
sions, as an appellate judge she sided   balls and strikes fairly without         Wendy Long of the Judicial               loomed on the high court. Justice
last year with the city of New           regard to one's own personal pref-       Confirmation Network, issued a           John Paul Stevens at is 89, and
Haven, Conn., in a discrimination        erences or political views." That        statement calling Sotomayor a "lib-      Ginsburg recently underwent sur-
case brought by white firefighters.      harked back the confirmation of          eral judicial activist of the first      gery for pancreatic cancer.
June 2009                                                      www.latinotimes.org                                                                            3


                                                                          Publisher Note
                                                                                The last couple of weeks I have       and most of his ideas. I also ask that
                                                                          received info regarding our new             you support Tony Amato. He is doing
               Publisher & CEO                                            Superintendent Tony Amato (some             a great job.
                Andrew Ysiano                                             good, some bad). I find it refreshing            I am also a little concerned by the
                                                                          that an “out-of-towner” wants to be         behavior of the Trustees. As a busi-
                Vice President                                            here and sees the potential in “our”        ness owner, I find it interesting that 2
                Judy Quintana                                             SUSD students. I have met Tony on           members of the board are constantly
                   Co-Editor                 Andrew Ysiano • CEO          several occasions and must say I had        siding with the unions. Labor and
                                                                          my doubts that he could bring change        management very rarely see “eye to
                 Marco Moreno                                             to our long, suffering school district.     eye,” particularly in these tough eco-
                   Co-Editor                                              As a product of SUSD schools and            nomic times. No one likes the fact
                                                                          with my son looking forward to his          that budgets have been slashed, but
             Contributing Writers                                         freshman year at Chavez High this July,     the truth is the government isn't bail-
                Rhashad Pittman                                           I have seen the many positives that he      ing out the small business owner
                    Ben Feller                                            is trying to bring to SUSD. The             either. I think it is time that these two
                   David Espo                                             dropout rate is down (significantly), our   stop bickering with the other board
            Cristina Fernandez-Pereda                                     kids are taking the SAT, test scores are    members, siding with the unions and
                    Kirk Whisler                                                                                      work together to make SUSD the
                                                                          going up and our kids are graduating.
              Latino Journal E-News                                                                                   school district we can all be proud of.
                                                                          The SJC Grand Jury report that just
             National Cancer Institute
                                                                          came out supports the superintendent        Our kids and my son deserve it.
                       NAM

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                Angelina Lozano
                                           Marco Moreno• Co-Editor
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4                                                                          www.latinotimes.org                                                                June 2009



Family-owned Alpine Construction and Roofing is “Elite Contractor”
     By Rhashad Pittman                     ranked as one of                                                  brother Mario      tomizes driveways, sidewalks, patios
     STOCKTON — Men of the                  a few “elite con-                                                 Dominguez led      and pool areas of homes, as well as
Dominguez family have specialized in        tractors” in                                                      the way on pur-    conduct interior work, such as
working with their hands for decades.       California by one                                                 chasing and        installing customized tile floors and
The craft of construction work has          of the leading                                                    licensing the      granite countertops.
been passed down from one genera-           manufactures of                                                   company. Their          At the time the family purchased
tion to another like a family tradition.    roofing systems,                                                  father Isauro,     Alpine Roofing, both the brothers and
And it is evident today that all of that    Michigan-based                                                    a.k.a. “EZ,”       father were general contractors. So
hard work has paid off by the success       Duro-Last                                                         Dominguez, also    they decided to consolidate their busi-
of the family business.                     Roofing, Inc. The                                                 helps manage the   nesses into Alpine and expand its
     Alpine Construction and Roofing        designation                                                       business.          services to include general contract
is celebrating its 20th year in business.   makes Alpine,                                                          Alpine spe-   work as well, Manuel said.
After two decades of installing high        1728 E. Market St., the only minority-     cializes in installing Duro-Last               “We're third generation roofers and
quality roofing systems and customiz-       owned roofing company in California        Roofing systems, which are energy         carpenters,” Manuel said. “My dad
ing homes, the Latino-owned compa-          to receive such a ranking, said co-        efficient and made of specialized rub-    taught us about everything in carpentry.”
ny has established itself as one of the     owner Manuel Dominguez, Sr.                ber. The roofs typically reduce the            Over the years, the company has
top contractors in the state.                    The family-owned business was         heating and cooling costs of homes
     Based in Stockton, Alpine is           established in 1989 after Manuel's         by 50 percent. The company also cus-                         See Alpine, page 10



Negocio Familiar de Construcción y Techos Recibe Premio de Excelencia
      Por Rhashad Pittman                   está ubicada como una de las pocas         “EZ Domínguez” les ayuda a manejar        ofrecer servicios que incluyeran traba-
      STOCKTON — La familia                 compañías con la más alta clasificación    el negocio. Alpine se especializa en la   jo como contratistas generales.
Domínguez se ha especializado en tra-       entre los constructores dentro del esta-   instalación de sistemas “Duro-Last        Comenta Manuel “Somos la tercera
bajar con sus manos por décadas. El         do de California. Distinción que le dio    Roofing,” que ahorran energía y están     generación de techeros y carpinteros,”
oficio de la construcción ha pasado de      “Duro-Last Roofing” compañía fabri-        hechos de materiales especiales. Este     “Mi padre nos enseño todo sobre el
una generación a otra como parte de la      cante de materiales para techos local-     tipo de materiales reduce los costos      negocio de la carpintería.” A través de
tradición familiar. Es evidente que este    izada en el estado de Michigan. La dis-    del uso de la calefacción y el aire       los años la compañía ha desarrollado
esfuerzo les ha pagado con el éxito del     tinción hace que Alpine, con oficinas en   acondicionado hasta en un 50%. La         una reputación por la alta calidad de
negocio familiar. “Alpine Construccion      el 1728 E. Market St., sea la única com-   compañía también construye                sus trabajos a precios razonables. El
and Roofing” está celebrando su 20          pañía propiedad de una minoría en          cocheras, banquetas, patios y las áreas   trabajo de la compañía puede ser
aniversario en los negocios. Después de     recibir ese reconocimiento, comenta        alrededor de las albercas, también        visto en una de las escuelas primarias
dos décadas de instalar techos con          Manuel Domínguez, Sr., uno de los          hacen trabajo interior como la insta-     del distrito escolar unificado Lincoln,
materiales de la más alta calidad y         socios de la empresa.                      lación de pisos y granito en los          condominios en el área y hasta en
remodelando casas, la compañía - de              El negocio de propiedad familiar      mostradores de las cocinas.               negocios propiedad del millonario
propiedad latina, se ha establecido por     fue establecido en 1989, después de             Cuando compraron Alpine              local Alex Spanos, comenta Manuel.
si sola como uno de los mejores con-        que Mario Domínguez, hermano de            Roofing, los dos hermanos y su papa            El mes pasado recibieron un con-
tratista en el estado.                      Manuel, comprara la compañía. Su           eran contratistas. Así que decidieron
      Localizada en Stockton, Alpine        padre Isauro, también conocido como        consolidar su negocio en Alpine y                     See Construcción, page 10
June 2009                                                                www.latinotimes.org                                                                          5


San Francisco Auto Body Shop is Center of Labor of Love for Owner
    By Rhashad Pittman                     Chamber of                                                     painless as pos-     way with his brother and uncle, who
    STOCKTON — Frank                       Commerce 2008                                                  sible.” The          was a mechanic. He has always
Montelongo has built a successful          Businessman of                                                 shop's list of       enjoyed working on cars. But it was
business from scratch by doing what        the Year.                                                      services include     taking an auto body repair class in
he loves- restoring cars.                       “I feel very                                              unibody frame        high school that showed him his true
    For nearly 30 years Montelongo         fortunate,”                                                    repair, wheel        calling. “I just loved it,” Montelongo
has made damaged cars look pretty          Montelongo                                                     aligning, spot       recalled. “I just loved the fact that we
again and restored the faded beauty        said. “There's so                                              paint remover,       could take a wrecked piece of metal
of classics. It's an art form he fell in   many people                                                    color matching,      and make it look like nothing ever
love with as a teenager, and he is         doing things just                                              fiberglass repair    happened. It's very rewarding.”
grateful he has been able to make a        to make a living,                                              and complete              Not long after discovering his
nice living from it.                       and I'm living                                                 auto detailing.      passion on working on cars as a
    His shop, San Francisco Auto           out my dream.”                                                 The shop serves      teenager, he dreamed of owning his
Body & Frame Repair at 16 S. Wilson             Montelongo Lorenzo and Frank Montelongo                 a wide variety of      own auto body repair shop someday.
Way, has served automobiles in the         has a team of cer-                                           both foreign and            A few years after graduating high
Stockton area since 1981. Last year,       tified body and paint experts that spe- domestic vehicles.                          school, Montelongo married his high
he was rewarded for his hard work          cialize in foreign and domestic colli-       Growing up in San Francisco, the       school sweetheart Patricia, who owns
and dedication when his peers voted        sion repair. Their goal is to make the  53-year-old Montelongo used to work
him San Joaquin County Hispanic            “collision experience as smooth and     on cars late into the night in his drive-                       See Auto, page 10



San Francisco Auto Body Shop un sueño hecho realidad
     Por Rhashad Pittman                   pensado por su trabajo y dedicación       reparación de chasis, alineación,         que podía tomar una pieza de metal
     STOCKTON — Frank                      cuando los socios de la Cámara de         remoción de manchas, igualado de          desecha y hacerla lucir como nueva,
Montelongo construyó su negocio            Comercio Hispana del Condado de           colores, reparaciones de fibra de         como si nada hubiera pasado. Es muy
desde abajo haciendo lo que a él le        San Joaquín por medio de votación lo      vidrio y servicio completo de detalla-    satisfactorio.”
gusta hacer y eso es reparar               eligieron “El Negocio del Año 2008.”      do para su automóvil. Estos s servi-           Algunos años después de grad-
automóviles. Por cerca de 30 años,         Me siento muy afortunado, comenta         cios se ofrecen también para autos        uarse de la preparatoria, Montelongo
Montelongo ha hecho que los autos          Montelongo, “Hay mucha gente              nacionales y de importación.              se casó con Patricia, su novia de la
chocados luzcan como nuevos y ha           haciendo esto solo para vivir y yo             Cuando crecía en San Francisco,      preparatoria, quien es propietaria de
restaurado la belleza desvanecida de       estoy haciendo realidad mi sueño”         Montelongo ahora de 53 años de edad,      Coccon Beauty Salon en el 8900 N.
los autos clásicos. Es un arte que le           Montelongo cuenta con un             trabajaba por las noches ayudándole a     Thorton Rd., así la pareja compró
llamó la atención desde que era ado-       equipo de trabajo certificado para        su tío quien era mecánico y a su her-     casa en Stockton para establecerse.
lescente y a la fecha está muy agrade-     realizar las reparaciones de carrocería   mano reparando carros en la cochera       Un poco después él abrió su negocio
cido por hacer lo que le gusta y           y trabajos de pintura, son expertos       de la casa. Siempre había disfrutado      en un local de 2000 pies cuadrados
además poder vivir de su negocio.          que se especializan en la reparación de   trabajar en carros, pero fue hasta que    donde solo eran él y su esposa. El tra-
     Su taller, San Francisco Autobody     autos nacionales y de importación. Su     tomó una clase de laminado y pintura      bajaba en los autos y ella manejaba el
& Frame Repair localizado en el 16 S.      meta es hacer de los accidentes una       en la preparatoria cuando descubrió lo    negocio. En las mañanas repartía tar-
Wilson Way, ha estado dando servicio       experiencia lo más “suave y menos         que quería hacer en su vida. Comenta      jetas entre los vendedores de locales
a los automovilistas de Stockton           dolorosa posible.” La lista de los ser-   “Simplemente me gustaba,” recuerda
desde 1981. El año pasado fue recom-       vicios que ofrecen incluyen la            Montelongo. “Me gustaba el hecho de                           See Shop, page 10
6                                                                 www.latinotimes.org                                                             June 2009


The Burning Truth about SB 772
    Last year, a bill in California    bill, AB 772, aims                                    studied and most         it is important to be vigilant about
sought to ban a widely used flame      to remove flame                                       understood flame         public health and the environment,
retardant. This bill was defeated      retardants from                                       retardant available      we must never be reckless con-
due to overwhelming opposition         children's clothing,                                  commercially. In fact,   cerning something as vital as fire
from the medical, fire, business,      subjecting the most                                   it was the sole focus    safety. More studies must be done
and labor communities.                 vulnerable residents                                  of a 10-year-long        before any premature ban is enact-
Unfortunately, misguided legisla-      of California to an                                   Risk Assessment          ed. The issues raised by this legis-
tors have once again introduced a      undue amount of                                       conducted by the         lation have been closely watched
flame retardant ban in California      risk. Moreover, the                                   European Union, and      by national fire safety standards
despite vast opposition and new        minority communi-                                     has also been ana-       organizations, and after much dis-
research that contradicts the claims   ties of California                                    lyzed by such other      cussion and careful review, two
of this bill's proponents.             will be some of the                                   groups as the US         well respected organizations, the
    Fire-related injuries are some     most affected                                         EPA, the National        International Association of
of the most costly and emotional-      groups by this pro-                                   Academy of Sciences      Firefighters and the National
ly damaging injuries, and this bill    posed legislation as                                  and the Consumer         Association of State Fire
would not only put the people of       they are more susceptible to fire-    Product Safety Commission, all of        Marshalls, have accepted an offer
California at a greater risk of fire   related injuries due to higher den-   which have concluded that the            from the National Institute of
injury, but undoubtedly increase       sity living quarters and the aver-    product is safe for continued use.       Standards and Technology (NIST)
the number of fire-related injuries    age age of structures inhabited.      Most recently, a study sponsored         Building and Fire Research
and deaths around the U.S. This             Deca-bde is by far the most      by an industry affiliate concluded       Laboratory, “…to serve as an
                                                                             that Deca-bde poses no risk to           organizer and neutral host of a
                                                                             human health. And yet, there is          scientific workshop on this topic.”
                                                                             still speculation as to the long-             There must be balance in this
                                                                             term effects of this chemical on         argument between being good
                                                                             the environment and humans.              stewards of our environment while
                                                                                  While there may still be ques-      ensuring the fire safety of our
                                                                             tions regarding yet-to-be deter-         state. I hope that the legislators
                                                                             mined risks, there are things we do      reconsider this legislation in light
                                                                             know about this chemical. We             of the pending research and the
                                                                             know that it saves lives. We know        serious public safety ramifications.
                                                                             that its efficacy is unquestioned             Mark Martinez is the CEO of
                                                                             and that the crucial moments that        the San Joaquin County Hispanic
                                                                             it adds allow firefighters to extin-     Chamber of Commerce. He is also a
                                                                             guish a blaze and would-be victims       co-owner of Premier Security & Fire
                                                                             to escape with their lives and pos-      Incor porated which engineers, installs,
                                                                             sessions.                                and monitors commercial fire and secu-
                                                                                  As the CEO of an organiza-          rity systems. Mark served as the
                                                                             tion that represents the citizens of     Planning Commissioner At-Large for
                                                                             the city of Stockton and San             the city of Stockton from 2005-2009.
                                                                             Joaquin County, I must express my        In addition, he held the title of
                                                                             concern for this legislation. While      Chairman in 2008.
June 2009                                                                         www.latinotimes.org                                                                                      7


Women Immigrants Change America (and Themselves)
      NAM —By Cristina Fernandez-Pereda               Migration is a process to try and       tions. "When we ask them if they have             becoming an American more even diffi-
      During the presentation of the poll       keep the family together. Kelley said         been discriminated, they say no, but if           cult, especially in a recession.
results, Sergio Bendixen defined it as "look-   rarely do all the members of a family         we ask if they have been treated differ-                "This reminds us that immigration is
ing into the souls of millions of people in     leave at the same time. “I’ve never met a     ently at work, for example, then the              an economic issue. You cannot have 7 mil-
an attempt to understand what motivates         family who came intact." And that is their    response is different," Narasaki added.           lion workers in the shadows," Kelley said.
them and the challenges they face." The         “greatest point of shame: they had to                Language is the other big issue. A         Most times, naturalization process is delayed
poll has considered their demographics, rea-    leave their children behind,” said Kelley.    total of 64 percent of those polled said          because of the costs of applying for it.
sons to migrate and their will to overcome            Asked about their income during         they spoke "little or no English." “As a                Among other findings the poll
obstacles to keep their family together.        the first year of working in the United       nation, we don't have a policy of integra-        showed that their roles change within their
      The result shows that women immi-         States, 67 percent reported salaries          tion, but if immigrants are becoming              households. The overwhelming majority—
grants' main challenges are helping their       under the poverty line. "This is just         professionals and getting better jobs, it's       Latin American (81%), Chinese (71%),
children succeed and keeping their fami-        another sacrifice women make when             only because they are improving their             Vietnamese (68%), African (66%) and
lies together. The obstacles are formida-       they come to America," Bendixen said.         language capabilities," Kelley said.              Arabic (53%)—said they had become
ble. 79% of Latin Americans, 73% of                   Another hurdle is discrimination. 82%          Narasaki pointed out that it is not only   more assertive at home and in public after
Vietnamese, 70% of Korean and 63% of            of Latin American women said that dis-        difficult to learn a second language as an        coming to the United States.
Chinese acknowledged speaking little or         crimination is "a major problem." During      adult, but that most of these classes are               "We cannot assume that they are sub-
no English. They also confront anti-immi-       the panel discussion, moderator and           oversubscribed, with some two-year waiting        missive back in their countries. They come
grant discrimination, lack of health care       Executive Vice President of the National      lists. According to the study, 63% of Latin       from smaller towns where you are very
and low-paying employment.                      Organization for Women Olga Vives             American and 68% of Chinese women                 close to your family, they want to make
      Bendixen said that this is something      emphasized that the poll shows "it's not      have attended English-language classes.           sure everyone is okay. And when they get
that shakes the perception that immigra-        just a perception, there's real hostility."          But when immigrants cannot go              here, they also want to make sure they
tion is always about economics and dol-               Panelists agreed that both the kind     beyond basic language skills, it becomes          have a better living. Sometimes they face
lars. In fact, many of the women start out      of jobs Latinos have, the exposure they       an obstacle. According to the poll, 40%           domestic violence, but that also happens
in low-paying jobs even though they may         have at them and news media coverage          of immigrant women from Latin                     here in the United States," said Silvia
have held professional positions in their       of immigration are key to this issue of       America and significant percentages               Henriquez, Executive Director for the
home countries. In the United States they       discrimination and hostility.                 from other regions do not have health             National Latina Institute for Reproductive
might work as a hotel maid, waitress,                 For Kelley, media coverage frames       insurance. Most are unaware of public             Health.
house cleaner and textile worker.               immigrants as criminals and is driven by      health programs that could help their                   Kelley also concluded that one of the
      These results indicate that women may     “cable news networks on the right.” She       children receive medical assistance.              important things about the survey is that
be putting devotion to the well-being of        also emphasized the uptick in hate                   The aspirations of immigrant               immigrants share the same traditional val-
their families ahead of personal job status     groups during the last few years, having      women are remarkably similar as 90 per-           ues as the rest of Americans. “It’s not nec-
and pride in choosing to emigrate.              "immigrants in their eyeballs."               cent of Vietnamese, Arab, and Latin               essarily known,” said Kelley. She felt that
      "Immigrants change America and                  Though the poll results showed          American women all said they want to              the survey was very important for this very
America changes immigrants," said Angela        that discrimination rates is less of a        become U.S. citizens. However, there are          reason -- to help Americans understand
Kelley, Vice President for Immigration          problem for Asian immigrants than for         disparities in legal status among the ethnic      that immigrants share the same values and
Policy at the Center for American               Latinos, Karen Narasaki, President and        groups. Asians, for example, naturalize           commitment to building families.
Progress. "Their biggest challenge is how       Executive Director of the Asian               faster because immigration laws allow                   "Families are the safety net of
to make their children succeed. … And           American Justice Center said the results      them to bring in more relatives. Only 46          Americans in times of recession," said
this is why this poll is so important. What     "might have underestimated the issue,"        percent of Latino women polled are U.S.           Sandy Close, Executive Director of New
it shows is the common ground between           if women polled within this community         citizens. The increased cost to obtain citi-      America Media. "It's not just about jobs,
immigrants and the American society."           gave different responses to the ques-         zenship has made the prospect of                  houses or meals. It's about the family."
8   www.latinotimes.org   June 2009
June 2009   www.latinotimes.org   9
10   www.latinotimes.org                                                               June 2009



                            Alpine
                                                                          continued from page 4
                           developed a reputation for producing high quality work at a reason-
                           able price. Alpine's work can be seen at a local Lincoln Unified
                           School District elementary school, area condominiums and even
                           businesses owned by local billionaire Alex Spanos, Manuel said.
                                Last month they were awarded a contract to build a new roof
                           on the Klamath Ferry Boat currently docked on the Delta in down-
                           town Stockton. The boat serves as the headquarters of Duraflame,
                           Inc., the country's leading maker of fire logs.
                                “We have a good relationship with our clients,” Manuel said.
                           “We try to do our best all the time.”
                                Manuel said business has dipped substantially since the national
                           recession begun. They have seen a 40 percent drop in business over
                           the past few months. The brothers have been brainstorming ways to
                           expand its clientele to deal with the difficult economic times, he said,
                           including working with realtors on bank-owned homes.
                                “It's been a hard year,” Manuel said. “(But) I have faith we will
                           be okay. We've been doing it 20 years.”

                            Construcción
                                                                          continued from page 4
                           trato para instalar el techo del Klamath Ferry Boat anclado en el
                           Delta, en el centro de Stockton. El barco sirve como oficinas cen-
                           trales a “Duraflame, Inc.” el líder del país en la elaboración de leña
                           para chimeneas.
                                Manuel comenta “Tenemos una muy Buena relación con nue-
                           stros clientes” “Tratamos de hacer lo mejor posible todo el tiem-
                           po.” El negocio se ha bajado hasta en un 40% los últimos meses
                           desde que empezó la recesión en todo el país. Sin embargo los her-
                           manos han estado buscando ideas y formas de crecer para enfrentar
                           los tiempos económicos difíciles y esto incluye trabajar con agentes
                           de Real Estate y las casas propiedad de los bancos. “Ha sido un año
                           muy difícil,” comenta de nuevo. “Pero tengo fe en que todo va a
                           salir bien. Hemos estado saliendo adelante por veinte años.”

                            Auto
                                                                          continued from page 5
                           Cocoons Beauty Salon at 8900 N. Thornton Rd., and the couple
                           bought a home in Stockton. Shortly after, he opened his business
                           in a 2,000-square-foot facility with just him and his wife. He
                           restored the cars and she worked the books.
                                In the mornings, he would pass out business cards at local car
                           lots to gather clients for his shop. Eventually, the growth of his
                           clientele forced him to hire employees and after three years he
                           moved into his current facility, which is more than twice the size of
                           the previous site.
                                Over the years the father of four turned his love of restoring
                           cars into a highly successful company that has helped send all four
                           of his children to college.
                                Both his daughters, Jacqueline, 27, and Janee, 29, have earned a
                           master's degree from San Diego State University and UC Davis,
                           respectively. And his sons are currently attending college. Lorenzo,
                           23, is enrolled at California State University, Sacramento and
                           Francisco, 25, is at San Francisco State University. Lorenzo, whose
                           majoring in business, helps run the company when he's home from
                           school. One day he may take over the business, Montelongo said.
                                But it'll be while. Montelongo said he has no plans to retire
                           anytime soon.
                                “I've always loved working on cars,” he said. “It was my destiny.”

                           Shop
                                                                         continued from page 5
                           de autos para aclientarse. Eventualmente, el crecimiento de su clien-
                           tela lo forzó a contratar empleados y despues de tres años se movió
                           a su actual local que es más del doble de espacio que tenía el anteri-
                           or edificio.
                                Nos comenta “Había sido un sueño el ser propietario de mi
                           propio de negocio desde que era adolescente, después de descubrir
                           que era lo que quería hacer en la vida” Al paso de los años y ya con
                           cuatro hijos de familia, transformó su amor por la reparación de
                           autos en un negocio altamente exitoso que le ha ayudado a mandar
                           a sus hijos a la Universidad.
                                Sus dos hijas Jacqueline, 27 y Janee de 29 cuentan con Maestrías
                           de la Universidad en San Diego y UC Davis, respectivamente. Sus
                           hijos son estudiantes. Lorenzo 23 y Francisco de 25 años estudian
                           en la Universidad Estatal de California en Sacramento y en San
                           Francisco respectivamente. Lorenzo estudia administración de
                           empresas y ayuda con el negocio cuando está de vacaciones. Puede
                           ser que algún día él se haga cargo del negocio. Pero le falta todavía.
                           Ya que Montelongo comenta que por lo pronto no tiene planes
                           para retirarse. “Siempre me ha gustado trabajar en autos,” “Era my
                           destino” finaliza diciendo.
June 2009                                                                          www.latinotimes.org                                                                            11


Adult mosquito control in San Joaquin county R e p u b l i c a n o
      (STOCKTON, CA) San Joaquin                       • Wright & Elmwood Tract                                                                               continued from cover
County Mosquito & Vector Control District        (Delta-area west of Lincoln Village
(District) will be spraying for adult mosqui-    West & Brookside)                               able y decente” quien “se encontró en        grante que ha sido una constante de
toes in several areas of San Joaquin County.           • Portion of Lincoln Rd. area -           una mala situación”                          Session, le va a costar su partido en
For 2009, the second dead bird, an               Stockton North to Hammer Lane, South                 A pesar de que Gonzalez se con-         los años por venir. Tales preocupa-
American Crow, tested positive for West          to Benjamin Holt Dr., West to Alexandria        vertirá en el latino invisible del Partido   ciones de los líderes del Partido
Nile virus in zip code 95304. In addition,       Pl., East to Pershing Ave.                      Republicano o tomará una larga               Republicano, quienes están empezan-
recent surveillance data shows an increase in          • Portion of south east Manteca area      vacación durante la confirmación de          do a tomar conciencia del enorme
adult mosquito populations in some areas.        North to Louise Ave, South to Hwy 120,          Sotomayor, millones de latinos verán         potencial político de los latinos, pone
“We are approaching the time of year when        West to Main St., East to Hwy 99.               lo que para ellos es un evento históri-      en un gran dilema al Partido
West Nile virus begins to spread and mos-              • Portion of south rural Manteca area     co de la mayor e intima importancia          Republicano que tendrá que acercarse
quitoes become more abundant. The                North to Division Rd., South to Two             política. Muchos de estos latinos            a los electores latinos si quiere tener
District requests that all residents take nec-   Rivers Rd., East to Stanislaus River, West      estarán vigilando cualquier signo de         un futuro político. Sin importar lo que
essary precautions including removal of          to Two Rivers Rd.                               racismo y xenofobia que muchos lati-         se diga en las audiencias, los
standing water and the use of insect repel-            • Portion of south central Tracy          nos le atribuyen al Partido                  Republicanos van a estar en una gran
lants”, said Aaron Devencenzi, Public            area North to UPRR, South to Valpico            Republicano y votaron en forma abru-         desventaja cuando se llegue el tiempo
Information Officer with the District.           Rd., East to Tracy Blvd., West to               madora en contra de eso en la ultima         de la votación en un Senado controla-
      The District will continue to imple-       MacArthur Dr.                                   elección. Los electores latinos estarán      do por los Demócratas que van estar
ment the California Mosquito-Borne Virus               Spraying for adult mosquitoes is done     por ejemplo vigilando lo que los             cerca o muy cerca del voto mayoritario
Surveillance and Response Plan to protect        near sunset or sunrise with trucks and air-     miembros republicanos del Comité             de los 60 que se necesitan para confir-
the public health and welfare. Spray loca-       planes when mosquitoes are most active.         Judicial como Jeff Session digan antes       mar a Sotomayor.
tions and times will normally be available       The District will be using sprayers that        y durante las audiencias.                         Durante la confirmación va a ser
24 hours in advance. People can access           apply a very fine mist of material that kills        A principios de mayo, informes          el Partido Republicano y no
spray information and spray schedules by         adult mosquitoes on contact.                    de los medios de comunicación en             Sotomayor el que va estar en juicio
calling the District at (209) 982.4675 or              Control operations are contingent         español reportaron y relacionaron a          en este juego político judicial de alto
toll-free at 1.800.300.4675 during business      upon favorable weather conditions and if        Session - el republicano de mayor            nivel en la era posterior a Bush,
hours from 7:00 a.m. to 12:00 p.m. and           canceled, will typically be rescheduled to      rango en el comité - con grupos anti-        cuando el Partido Republicano dom-
12:30 p.m. to 3:30 p.m., Monday through          the following morning or evening.               inmigrantes. De acuerdo a “La Voz de         inaba. Los Latino estarán al pendi-
Friday or by visiting the District's website           To request District service, call         América” con sede en Washington, el          ente si los líderes del Partido
online at www.sjmosquito.org.                    209.982.4675, 1.800.300.4675 or visit the       senador por Alabama, ha aparecido en         Republicano van a usar las audiencias
      Due to adult mosquito populations          District website at www.sjmosquito.org          muchos eventos organizados por el            de Sotomayor para alejarse de Rush
and/or West Nile virus activity, the follow-           For more information about mosquito       Centro de Estudios de Inmigración            Limbaugh, Glenn Beck y otros a los
ing areas are scheduled for spraying:            control and WNV:                                (CIS), Numbers USA, así como tam-            que los latinos consideran ser
      Ground spraying for adult mosquito               • California West Nile virus informa-     bién en la Federación de la Reforma          extremistas anti-inmigrantes.
control using Evergreen 60-6 or Pyronyl          tion and to report dead birds and squirrels:    de Inmigración, que han sido señal-          Mientras todos nosotros deberemos
#525, is scheduled for the evening of            Call toll-free at 1-877-968-2473, or            adas por el Southern Poverty Law             de ver si los Republicanos están
Thursday June 4, 2009, between 7:30 pm           California Website:www.westnile.ca.gov          Center junto con otras organizaciones        preparados para usar la confirmación
- 12:00 am or the morning of Friday, June              • San Joaquin County Public               como “grupos de odio.”                       de Sotomayor en una forma para
5, 2009 between the hours of 3:30 am -           Health website:                                      Cualquier cosa en este evento lati-     comunicar su deseo de redimirse
7:00 am. (See attached maps for approxi-         http://www.sjcphs.org/emprep/                   no que se debe de seguir y que puede         por las grandes injusticias cometidas
mate locations)                                  WestNileVirus.htm                               repetirse la negativa retorica inmi-         en nuestro pasado reciente.




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12                                                                         www.latinotimes.org                                                                       June 2009



What is cancer?
     By NCI                                 blood-forming tissue such as the bone      sion. When this happens, cells do not               Some cancers do not form tumors.
     Defining Cancer                        marrow and causes large numbers of         die when they should and new cells             For example, leukemia is a cancer of
     Cancer is a term used for diseases     abnormal blood cells to be produced        form when the body does not need               the bone marrow and blood.
in which abnormal cells divide without      and enter the blood.                       them. The extra cells may form a mass               Cancer Statistics
control and are able to invade other              • Lymphoma and myeloma - can-        of tissue called a tumor.                           A new report from the nation's
tissues. Cancer cells can spread to         cers that begin in the cells of the             (Image from Understanding                 leading cancer organizations shows
other parts of the body through the         immune system.                             Cancer Series: Cancer.)                        that, for the first time since the report
blood and lymph systems.                          • Central nervous system cancers -        Not all tumors are cancerous;             was first issued in 1998, both inci-
     Cancer is not just one disease but     cancers that begin in the tissues of the   tumors can be benign or malignant.             dence and death rates for all cancers
many diseases. There are more than          brain and spinal cord.                          • Benign tumors aren't cancerous.         combined are decreasing for both
100 different types of cancer. Most               Origins of Cancer                    They can often be removed, and, in             men and women, driven largely by
cancers are named for the organ or                All cancers begin in cells, the      most cases, they do not come back.             declines in some of the most com-
type of cell in which they start - for      body's basic unit of life. To understand   Cells in benign tumors do not spread           mon types of cancer. (Read more
example, cancer that begins in the          cancer, it's helpful to know what hap-     to other parts of the body.                    about the Annual Report.)
colon is called colon cancer; cancer        pens when normal cells become can-              • Malignant tumors are cancerous.              Estimated new cases and deaths
that begins in basal cells of the skin is   cer cells.                                 Cells in these tumors can invade near-         from cancer in the United States in
called basal cell carcinoma.                      The body is made up of many          by tissues and spread to other parts of        2009:
     Cancer types can be grouped into       types of cells. These cells grow and       the body. The spread of cancer from                 • New cases: 1,479,350 (does not
broader categories. The main cate-          divide in a controlled way to produce      one part of the body to another is             include nonmelanoma skin cancers)
gories of cancer include:                   more cells as they are needed to keep      called metastasis.                                  • Deaths: 562,340
     • Carcinoma - cancer that begins       the body healthy. When cells become
in the skin or in tissues that line or
cover internal organs.
     • Sarcoma - cancer that begins in
                                            old or damaged, they die and are
                                            replaced with new cells.
                                                  However, sometimes this orderly
                                                                                       Hispanics and African-Americans
bone, cartilage, fat, muscle, blood
vessels, or other connective or sup-
                                            process goes wrong. The genetic mate-
                                            rial (DNA) of a cell can become dam-
                                            aged or changed, producing mutations
                                                                                       Struggle to Stay Middle Class
                                                                                           NAM — By Rob Kuznia                        71 percent.
portive tissue.
     • Leukemia - cancer that starts in     that affect normal cell growth and divi-       As the weight of a sputtering econo-             "These results show the precarious
                                                                                                   my drags down millions of          position of families who struggle to
                                                                                                   Americans, a new study finds       make it into the middle class amidst
                                                                                                   that middle-class Hispanic         policies that do not support broad eco-
                                                                                                   and African American fami-         nomic opportunities," said Jennifer
                                                                                                   lies are the hardest hit -- with   Wheary, one the report's co-authors and
                                                                                                   four in five such households       a Senior Fellow at Demos, in a state-
                                                                                                   struggling to stay in the mid-     ment. "Even before things started to
                                                                                                   dle class.                         slip, African-American and Latino mid-
                                                                                                         Called "The Downslide        dle-class families were already on weaker
                                                                                                   Before the Downturn," the          footing, a position that sets them up to
                                                                                                   study, released this week by       lose more ground than they can afford
                                                                                                   Demos and the Institute for        in the current economy."
                                                                                                   Assets and Social Policy at              Using government data, the study
                                                                                                   Brandeis University in             measures the financial security of the
                                                                                                   Massachusetts, measured the        middle class by rating household stabili-
                                                                                                   financial security of middle-      ty across five core economic factors:
                                                                                                   class families between 2000        assets, educational achievement, housing
                                                                                                   and 2006.                          costs, budget and healthcare. Families
                                                                                                         The conclusion: in the       were ranked as either "secure," "border-
                                                                                                   years leading up to the reces-     line" or "at risk."
                                                                                                   sion, the financial stability of         Among other findings:
                                                                                                   the middle class -- particularly         • In 2006, 88 percent of Hispanic
                                                                                                   among Hispanics and                and 94 percent of African-American
                                                                                                   African-Americans -- steadily      households lacked sufficient assets to
                                                                                                   worsened, with many families       weather a financial emergency, up from
                                                                                                   in danger of being knocked         82 percent and 89 percent in 2000,
                                                                                                   out of the middle class alto-      respectively.
                                                                                                   gether.                                  • The median value of financial
                                                                                                         The study concluded          assets held by Hispanics fell by 60 per-
                                                                                                   that in 2006, 88 percent of        cent in the six-year period, while those
                                                                                                   Hispanic middle-class              held by African Americans declined by
                                                                                                   households, and 84 percent         33 percent during the same time.
                                                                                                   of African-American ones,                • From 2000 to 2006, median hous-
                                                                                                   were not financially secure.       ing costs increased 7.5 percent for
                                                                                                         The survey also found        Hispanic households and 9 percent for
                                                                                                   that the financial stability of    African American households.
                                                                                                   these two cohorts had weak-              • The same period witnessed a sharp
                                                                                                   ened over time.                    increase in the number of families in
                                                                                                         For instance, in 2000,       which at least one member lacked health
                                                                                                   the percentage of families in      insurance -- from 26 percent to 39 per-
                                                                                                   these groups experiencing          cent for Hispanics, and from 18 percent
                                                                                                   financial instability was sig-     to 30 percent for African Americans.
                                                                                                   nificantly smaller: 77 percent           Tom Shapiro, Professor and
                                                                                                   for Hispanics and 74 per-          Director of the Institute on Assets and
                                                                                                   cent for African Americans.        Social Policy at Brandeis University, said
                                                                                                         Similarly, the study also    he is particularly alarmed by the statistic
                                                                                                   found that the financial           showing the decline in assets.
                                                                                                   health of the average mid-               "Most of these families had few
                                                                                                   dle-class family across the        assets to start with," he said. "With the
                                                                                                   United States also wilted.         value of these assets declining just as
                                                                                                         In 2006, 76 percent of       families need them most, they will not
                                                                                                   all middle-class families in       only find it difficult to weather uncertain
                                                                                                   the United States were eco-        times. They'll also experience setbacks
                                                                                                   nomically insecure, according      that will be felt by future generations. All
                                                                                                   to the study. In 2000, that        this points to a need for policies that sup-
                                                                                                   figure was markedly lower,         port asset building even in hard times."
June 2009                                                                      www.latinotimes.org                                                                               13



Print Is Dead? Hispanic Publications Defy Trend, Tell a Different Story
     NAM — Kirk Whisler                            Combined circulation (up over            language dailies reached a high point in     Tiempo Latino in Washington, D.C.,
     The year 2008 was one of ups            550,000)                                       the United States in 2005, with 42           and La Voz de Houston were started
and downs for Hispanic newspapers,                 Combined ad revenues (up 4               dailies with a combined 1.6 million cir-     and reached maturity as Hispanic-
magazines and other Latino publica-          percent).                                      culation. By the end of 2008, those          owned publications. When their origi-
tions throughout the United States.                Impressive growth statistics could       numbers had declined to 29 dailies with      nal owners sold out to local main-
Despite some rough spots, the $1.4           be found within major publication              a combined 1.1 million circulation.          stream-owned dailies, they’ve contin-
billion in revenue they generated last       groups such as El Especial in New York         Those numbers decreased even more in         ued to evolve using the best of their
year continues to signal a bright future     and Miami (up 16 percent), and El              2009. While major markets like Los           founders’ ideals with the strengths
for Hispanic print.                          Aviso (14 percent) and El Clasificado          Angeles, New York and Miami will             that a major daily can provide.
     At year’s end, there were 834           (18 percent) in Los Angeles.                   undoubtedly have a Spanish-language                Other publications have been
Hispanic newspapers, 556 Hispanic                  Each topped a quarter of a million       daily for many decades to come, some         started by mainstream newspapers
magazines and another 526 journals,          circulation and added new neighbor-            that were started in the past decade         with a wide variety of formulas that
annuals, yellow-page directories and         hoods to those they serve.                     were in markets probably too small to        range from well-thought-out to ones
newsletters keeping this nation’s ever-            Fama magazine, out of Miami, saw         support one.                                 that seem to have no formula at all.
growing Latino population, now               its circulation leap 39 percent to                  Employment: Employment at               Often, these publications have no
approaching 50 million, informed.            188,283. To support this growth it             Hispanic publications grew every year        spokesperson at the corporate level,
     Hispanic newspapers had a com-          increased ad revenues. Many other pub-         for decades. All of that ended in a big      so when budgets are being cut, these
bined circulation of 17.8 million, with      lications shined through the nation’s          way last year, with a decline from           publications shut down, even if they
an impressive 144 of them audited.           down economy.                                  17,354 employees in 2007 to 12,122           are profitable.
Hispanic magazines had a combined                  New Markets Served                       employed at the end of last year.                  Hispanic Print on the Internet
circulation of 31.6 million, with 34 of            Almost every month, Hispanic pub-        Over 2,300 positions were lost at                  Today 443 Hispanic newspapers
those audited.                               lications start up in new markets.             Hispanic dailies alone.                      and 311 Hispanic magazines have web
     That English-language dailies are             Today Hispanic newspapers serve               Yellow Pages: Another area that         sites, the majority of which are updated
representative of all newspapers is          all but four of the country’s 50 states        saw a major downturn was Spanish-lan-        at least weekly. Millions of people turn
false. While many of those main-             and almost 200 markets nationwide.             guage yellow pages, with the number          to these sites for news and entertain-
stream publications may have prob-           This provides far better coverage than         dropping from 149 in 2007 to 102 in          ment. Circulation audits can now
lems, they are not a reflection of the       any other media serving the Hispanic           2008. The biggest problem here was           include online readers.
majority of Hispanic publications.           community. On a weekly basis, at least         with two groups of yellow pages that               While few Hispanic publications
     The frequent media rap nowadays         57 percent of Latino households are            were either leveraged too much or had        have effectively tied their online and
that “print is dead” is as invalid in        using one or more Latino publications.         owners who were no longer supportive.        print efforts together, it will be a major
either language as the tired claim that            Ad Category Growth                            Aside from that, the field of locally   test for them over the next few years.
“Hispanics don’t read.” In Latino                  Health services, legal ads, vocational   owned yellow pages seems to be very                All figures in this article are for
Print Network’s annual summary               school and governmental ads are some           healthy and they should continue to          the United States and its common-
being distributed this week, here are        of the types of advertising that are           grow for years to come.                      wealth Puerto Rico. They also include
the high points:                             growing. Local ads as a whole are                   The Future                              12 newspapers along the U.S.-Mexico
     Hispanic-owned Weekly                   increasing in most markets; hyper-local             How will mainstream-owned               border that have circulation on both
Newspapers and Magazines                     ads are growing even faster for commu-         Hispanic weeklies evolve? For those          sides of the border.
     Measured by three key criteria, these   nity publications.                             owned by non-Hispanic media                        Kirk Whisler is founding president of
publications continued to grow:                    Areas of Concern                         groups, the verdict is still out. Many       Latino Print Network, based in Carlsbad,
     Number of publications (up 20)                Spanish Language Dailies: Spanish        like Mundo Hispánico in Atlanta, El          Calif. Email: Kirk@Whisler.com
14   www.latinotimes.org                                                         June 2009



                CVB Financial Corp.
                Ranks No. 10 Among Top
                25 Performers in 2008
                     Ontario, CA — May, 2009:          commitment to provide our share-
                CVB Financial Corp.                    holders with a superior return on
                (NASDAQ:CVBF), parent compa-           their investment and our cus-
                ny of Citizens Business Bank, was      tomers with the safety and sound-
                recently recognized as one of the      ness they deserve.”
                Top 25 Performing Banks in the              CVB Financial Corp. also
                nation. CVB Financial Corp. was        received the prestigious Super
                recognized by the American             Premier Performing Bank rating
                Banking Association (ABA) as a         from the Findley Reports for
                result of its outstanding return on    2008. This represents the 19th
                average equity (ROAE). CVB             consecutive year that the company
                Financial Corp. ranks #10 with a       earned this important peer recog-
                ROAE of 13.75%. This is up from        nition award.
                #18 in 2007.                                CVB Financial Corp. is the
                     The ABA study ranked the          holding company for Citizens
                performance of domestic publicly       Business Bank. The Bank has total
                held banks, thrifts, and holding       assets in excess of $6.4 billion and
                companies with assets over $3 bil-     is the largest financial institution
                lion as of December 31, 2008. A        headquartered in the Inland
                total of 145 financial institutions    Empire region of Southern
                qualified under the selection crite-   California. It serves 40 cities with
                ria. The ABA Banking Journal           43 Business Financial Centers and
                applauded CVB Financial Corp.          five Commercial Banking Centers
                for its strong earnings, despite       in the Inland Empire, Los Angeles
                operating in one of the hardest hit    County, Orange County and the
                markets in the country: southern       Central Valley areas of California.
                California's Inland Empire.            Shares of CVB Financial Corp.
                     “We are pleased to be recog-      common stock are listed on the
                nized among this elite group of        NASDAQ under the ticker symbol
                companies,” commented Chris            of CVBF. For more information,
                Myers, President and Chief             please visit our website at
                Executive Officer. “It validates our   www.cbbank.com.
June 2009                                                                   www.latinotimes.org                                                                              15


"Green" economy holds opportunities for Latinos
      Latino Journal E News — As             made by the Congress to grow manu-         ing not just financial engineering."          Chambers of Commerce California told
America continues its struggle to over-      facturing jobs and rebuild transporta-           Friedman stated that it was "time to    Latino business leaders in Washington
come the deep recession, it is also fac-     tion and information infrastructure in     stop borrowing and start building.            D.C. to get more environmentally friend-
ing a unique opportunity to embrace a        an environmentally sustainable manner.     America's No. 1 resource is not oil or        ly since stimulus funds have been desig-
set of interdependent challenges and         Thus the sudden interest in getting the    mortgages. Our No. 1 resource is our          nated for environmentally friendly busi-
create a global economy that makes           largest and fastest growing minority       people. Let's put people back to work —       nesses. He was referring to the $5 bil-
sense for the future. In losing almost       group in the U.S., Latinos, to learn       retrofitting and repowering America. You      lion for the greening of facilities was
20 percent of its manufacturing jobs to      about what "Green" means.                  can't base a national economy on credit       available, another $4 billion for green job
overseas countries since 2000, and with           Not all "green jobs" will require a   cards. But you can base it on solar panels,   training, and $3.6 billion in energy effi-
most American's demanding health-            PhD or engineering degree since many       wind turbines, smart biofuels and a mas-      ciency grants.
conscience manufacturing processes           actual "skilled labor" or "green-collar"   sive program to weatherize every build-            In addition, the California Utilities
that protect the earth and humans, the       jobs will be needed as labor force to      ing and home in America."                     Diversity Council will be conduct an
concept of going "Green" is stirring         help in new and environmentally friend-          Today, newly trained green-collar       "Energy Summit" later this month that
new interest. But what does going            ly manufacturing plants. There will also   workers are installing solar panels, retro-   will promote building and training oppor-
"Green" mean to Latinos?                     be a need for some green jobs in upper     fitting buildings to make them more           tunities for the new "Green" economy.
      By 2025, Latinos are projected to      management and even finance, but most      efficient, refining waste oil into                 "Green is the way of our business
be 18 percent of the nation's popula-        "green-collar" jobs should not only        biodiesel, erecting wind farms, repairing     and economic future," says Jose Perez,
tion, and will be facing a series of chal-   enhance the quality of the environment,    hybrid cars, building green rooftops,         Chairman of the CUDC. "Through our
lenges including healthcare, energy sup-     but also help cure the economy.            planting trees, constructing transit lines,   summit, people will hear and learn direct-
ply, trade, climate change and even taxes         "We don't just need a bailout. We     and so much more, throughout                  ly from the companies that are leading
to maintain many existing social servic-     need a buildup," wrote Thomas              America. And Latinos are getting right        the "green" movement nationally."
es. With the Nation's GDP dropping           Friedman in the New York Times this        in the middle of this new development.             For more on the CUDC Green
by about 15 percent per decade, some         past September. "We need to get back             This past March, Ken Macias,            Energy Summit, go to www.cudcsum-
very serious choices will need to be         to making stuff, based on real engineer-   Chairman of the California Hispanic           mit.com. www.latinojournal.biz


El Concilios’ Annual Gala Dinner
     El Concilio cordially invites you       leaders, and scholars to                                 policy and decision             have come to offer insight on timely
to join us at our Annual Gala Dinner         honor fellow communi-                                    makers who work to              issues within the nation’s largest
on Friday, June 19, 2009, at the             ty members and organi-                                   improve the lives of            minority community. We have invit-
Lexington Waterfront Plaza Hotel in          zations for their out-                                   Hispanic Americans.             ed the Mayor of Los Angeles
downtown Stockton from 5:30 p.m.             standing support of our                                       Since its founding in      Antonio Villaraigosa, to be our fea-
to 10:00 p.m., as we celebrate 41            mission to improve the                                   1968, during the civil          tured keynote speaker. His keynote
years of advancing our efforts to            quality of life for all res-                             rights movement by five         address serves as a strong testament
empower the Latino community.                idents of the Central                                    visionary leaders, El           to the vibrant growth and increasing-
The Annual Gala Dinner brings                Valley. The Annual Gala                                  Concilio has managed to         ly important role of the U.S. Latino
together more than 300 guests of             Dinner provides an                                       establish a distinguished       community.
elected and appointed officials,             opportunity for our                                      record of inviting                   For ticket information and purchase,
Latino community leaders, executives         guests and sponsors to                                   nationally known                please contact Annette Sanchez at
from major companies, philanthropic          make contact with top                                    keynote speakers who            (209) 644-2627.
16   www.latinotimes.org   June 2009

				
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