Mashable 0708

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Shared by: Adam Ostrow
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Sourcing: Please source all data to Nielsen Online. For more information about our sourcing guidelines, go to www.netratings.com Source: Nielsen Online US, Home and Work Month of July 2008



This is a custom list compiled by the Nielsen Online PR team with the help of our media analysts. While this list is not meant to Top 20 Social Network Sites, June 2008 Jul-08 Jul-07 YOY Growth Unique Time per Unique Time per Audience Person Audience Person Unique Time per (000) (hh:mm:ss) (000) (hh:mm:ss) Audience Person Site Myspace.com 59,192 2:22:52 61,259 2:51:05 -3% -16% Facebook 34,362 1:29:39 19,505 1:06:50 76% 34% Classmates Online 18,484 0:10:00 12,661 0:10:35 46% -6% LinkedIn 10,052 0:13:28 3,960 0:06:35 154% 105% Reunion.com 8,367 0:04:28 4,070 0:04:48 106% -7% Windows Live Spaces 8,281 0:07:51 8,863 0:07:42 -7% 2% Club Penguin 5,074 0:48:06 4,024 0:34:35 26% 39% AOL Hometown 4,502 0:04:01 7,298 0:02:10 -38% 85% Imeem 3,915 0:08:01 2,104 0:12:21 86% -35% Flixster 3,356 0:04:24 2,580 0:07:01 30% -37% Tagged.com 3,247 0:35:18 1,238 0:16:14 162% 117% MyYearbook 2,913 1:26:18 1,644 0:08:20 77% 936% AOL Community 2,855 0:29:35 3,715 0:32:30 -23% -9% hi5 2,408 0:24:47 1,768 0:21:15 36% 17% Ning 2,407 0:18:24 660 0:19:01 265% -3% Last.fm 2,391 0:03:58 1,266 0:02:02 89% 95% Bebo 2,086 0:25:41 1,831 0:50:46 14% -49% Buzznet.com 2,014 0:03:01 3,321 0:01:42 -39% 77% Meetup.com 1,982 0:12:56 1,751 0:14:38 13% -12% Yahoo! 360° 1,968 0:07:59 1,984 0:21:20 -1% -63% * Blue data indicates these estimates are calculated on small sample sizes and are subject to increased statistical variability as a result.



hile this list is not meant to be exhaustive, it should give you a good idea of the significant players in each space. We periodically review the l



h space. We periodically review the list and add new sites, so the results may change accordingly.




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