Malcolm Poynton's Social Presentation at SapientNitro iEX 2011 by sapientnitro

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SapientNitro’s first annual Idea Engineer Exchange (iEX) will be an illuminating and immersive exploration in DigitalEarth. We uncover how DigitalEarth has driven basic behavioral change. How companies are using it to reinforce their brand promise, create richer experiences and forge deeper relationships with their customers.

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Donut Marketing
Contemporary Websites Pull Content from Social Media Portals
Using their APIs
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Facebook Leads Sharing




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The World of Social Media




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User Timelines




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Social Media Visitor Growth
eCommerce Takes Share from
Traditional; Mobile Should
Get to There Faster: Social
Commerce?




                              © COPYRIGHT 2011 SAPIENT CORPORATION | CONFIDENTIAL   6
Thank you.
For all videos of presentations, keynotes and panel discussions please visit SapientNitro’s youtube channel:
http://www.youtube.com/user/SapientNitro




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