Undergraduate Program Summary of Assessment of Learning Plan
ASSESSMENT OF LEARNING PLAN
UNDERGRADUATE PROGRAM
AUGUST 2007
Mission-Driven Goals & Objectives Assessment Status of Assessment Outcomes
Learning Outcomes Methodology
Knowledge of Business Goal & Objectives ETS Major MFT administered in The College’s institutional
Students shall acquire a Students will have strong working Field Test BUS 474 (Senior mean on the MFT as of
common body of knowledge of fundamental concepts in Capstone Course) Spring 2007 is 90%.
knowledge and accounting, finance, management, Alumni, every semester since
vocabulary of business. marketing, information technology, employer, summer 2005. Responses to Spring 2006
As articulated in course strategy and law. placement Alumni Survey (n=103)
syllabi, students shall surveys AoL Committee will show CoB alumni more
gain knowledge of the The College’s institutional mean on the analyze MFT results in satisfied than alumni of
theory and practices used Major Field Test will regularly fall in the detail in fall 2007. Select 6 institutions: (mean
in management of top quartile. scores on scale of 1-
organizations, operations, Alumni Survey 7/Select 6 mean):
and human resources; completed in Spring Business degree provided
accounting; corporate 2006 knowledge and skills to
finance; marketing; succeed: 5.77/5.39
information systems and Employer survey to be Effectiveness of skills
technology; and law. As done training: 5.40/5.21
they specialize further in Effectiveness of
their respective option(s), developing abilities:
students shall 5.32/5.17
demonstrate their ability
to integrate this
knowledge in solving
business problems.
ASSESSMENT OF LEARNING PLAN
UNDERGRADUATE PROGRAM
AUGUST 2007
Mission-Driven Goals & Objectives Assessment Status of Assessment Outcomes
Learning Outcomes Methodology
Critical Thinking Goal California CCTST has been Mean score on CCTST is
Critical thinking is the Students will be able to engage in critical Critical administered in BUS typically 70-75% correct.
process of purposeful, thinking to solve business problems. Thinking Skills 474 (Senior Capstone
self-regulatory Objectives Test Course) each semester 2006 Senior Survey
judgment.* Critical A. Students will be able to: since Spring 2006. (n=12), scale of 1-5:
thinking is defined as the 1. Analyze disparate and conflicting Course- Professors emphasize
ability to structure and information from a variety of sources. embedded Rubric for course higher order thinking
synthesize ambiguous (Analysis) measure in BUS embedded measure has skills: 4.17
information, to sort 2. Evaluate, clarify and classify 474. been developed and Major courses helped
relevant from irrelevant information to determine its relevance to tested; will be applied respect and value
information, to apply solving an issue or problem. in BUS 474 in fall different points of view:
technical knowledge to (Evaluation). 2007 semester 4.08
new problem settings, to 3. Provide solutions to problems and Major courses helped
analyze and summarize testable predictions regarding specific critically analyze
information and to situations by using general principles. arguments: 4.25
interpret the results of (Deduction) . Major courses helped
analysis. Critical 4. Infer general principles by examining think logically and
thinking makes use of the specific examples (Induction) deductively: 4.38
higher cognitive 5. Make a recommendation on the basis of Major courses helped
objectives: application, circumstantial evidence and prior think creatively: 4.04
analysis, synthesis, and conclusions rather than on the basis of
evaluation. direct observation. (Inference).
*The American B. Students will regularly average a score
Philosophical Association. of 75% correct on the CCTST.
(1990) Critical Thinking: A
Statement Of Expert C. Students on average will achieve a score
Consensus For Purposes Of
of at least “satisfactory” on the course
Educational Assessment
And Instruction, ("the embedded measure.
Delphi Report"). ERIC
Doc. No. ED 315-423, pp.
80.
ASSESSMENT OF LEARNING PLAN
UNDERGRADUATE PROGRAM
AUGUST 2007
Mission-Driven Goals & Objectives Assessment Status of Assessment Outcomes
Learning Outcomes Methodology
Effective Written Goal WorkKeys Test WorkKeys Test of 80-83% of business
Communication Students will be able to communicate of Business Business Writing has students in Bus 201 are
Effective written effectively and professionally in writing. Writing been administered in scoring at Level 3 or
communication BUS 201 since Fall higher.
demonstrates Objectives Course 2005. A score of at
professionalism and the 1. Students will: embedded least Level 3 is 2006 Senior Survey
use of standard business a. Organize and develop ideas effectively; measure in BUS required for formal (n=12), scale of 1-5:
English. Such writing is b. Adopt an appropriate tone; 474 admission to the Major courses helped
direct, courteous, c. Employ correct grammar, sentence College for all write clearly: 3.79
grammatically correct, structure and mechanics; students. Major courses helped
and not overly casual. A d. Use appropriate vocabulary; and write persuasive
student’s writing must e. Correctly cite sources for facts, Rubric for course arguments: 4.04
demonstrate appropriate quotations and ideas. embedded measure has
sentence structure, been developed and Bracken Business
mechanics, grammar, 2. Students on average will achieve a score tested; will be applied Communications Clinic
word usage, tone and of at least “satisfactory” on the course in BUS 474 in fall created to provide
word choice, organization embedded measure 2007 semester coaching to students on
and focus, and written communication
development of ideas. 3. In order to be formally admitted to the
College, students must achieve a score of
at least 3 on the WorkKeys Test of
Business Writing
ASSESSMENT OF LEARNING PLAN
UNDERGRADUATE PROGRAM
AUGUST 2007
Mission-Driven Goals & Objectives Assessment Status of Assessment Outcomes
Learning Outcomes Methodology
Effective Oral Goal Course Course embedded 2006 Senior Survey
Communication Students will be able to communicate embedded measure (rubric) in (n=12), scale of 1-5:
Effective oral effectively and professionally in oral measure development. Major courses helped
communication requires presentations. speak confidently in public
facility with standard oral AoL Committee settings: 4.50
presentational forms Objectives to determine
including impromptu, 1. Students will: additional Bracken Business
extemporaneous, a. Organize and develop ideas effectively; methodologies Communications Clinic
informational, and b. Employ technology effectively in created to provide
persuasive speaking. support of the message. coaching to students on
c. Speak extemporaneously with minimal oral presentations
hesitations and fillers;
d. Adopt an appropriate tone;
e. Use appropriate vocabulary;
f. Employ correct grammar and sentence
structure; and
g. Use appropriately the time allotted for
the presentation.
2. Students on average will achieve a score
of at least “satisfactory” on the course
embedded measure
ASSESSMENT OF LEARNING PLAN
UNDERGRADUATE PROGRAM
AUGUST 2007
Mission-Driven Goals & Objectives Assessment Status of Assessment Outcomes
Learning Outcomes Methodology
Ethical Decision- Goal Subset of MFT MFT administered in Institutional mean score in
Making & Social Students will appreciate the ethical and scores on legal BUS 474 each 90% on law and social
Responsibility social responsibility dimensions of business and social semester. environment subset of
Rational and ethical decision-making. environment questions need to check
decision-making deals questions Rubric for course most recent results
with issues of human Objectives embedded measure has
conduct and the rules that Students will be able to: Course- been developed and
should govern human 1. Recognize the ethical and societal embedded tested; will be applied
action. It is characterized implications of proposed actions; measure in BUS in BUS 474 in fall
by respect for others, an 2. Effectively employ decision-making 474. 2007 semester
awareness of justice, and tools to evaluate the ethical and societal
sensitivity to the effects of a variety of options; and
universal application of 3. Make a sound decision in accordance
rules of conduct. with the analysis and evaluation of
Rational and ethical options.
decision-making focuses
explicitly on two critical
questions: What is right
or wrong? and What is
good or bad? A graduate
of the COB will be
competent in rational and
ethical decision-making
when s/he is able to
assess critically her/his
actions and the actions of
others with respect to
these two questions.
ASSESSMENT OF LEARNING PLAN
UNDERGRADUATE PROGRAM
AUGUST 2007
Mission-Driven Goals & Objectives Assessment Status of Assessment Outcomes
Learning Outcomes Methodology
Life-Long Learning Goal CCTST for Critical thinking skills Mean score on CCTST is
Following the work of Students shall acquire the skills and critical thinking are assessed through typically 70-75% correct.
Knowles (1990), the knowledge necessary to take a lifelong skills (see the CCTST and course
COB defines lifelong, initiative, with or without the help of above) embedded measures as 2006 Senior Survey
self-directed learning as others, to diagnose their own learning described above. (n=12), scale of 1-5:
the process by which needs, formulate their own learning goals, Other Major courses helped
"individuals take a choose and implement appropriate learning methodologies learn independently:
lifelong initiative, with or strategies, and evaluate their own learning for team skills, 4.25
without the help of outcomes. (Knowles 1990) learning styles, Major courses
others, to diagnose their research skills broadened intellectual
own learning needs, Objectives to be interests: 4.00
formulating their own Students shall be able to: determined MSU provided
learning goals, 1. Demonstrate effective team skills opportunities to
identifying human and 2. Identify their own learning needs and collaborate in teams:
material resources for preferred learning styles 4.70
their own learning, 3. Demonstrate the ability effectively to
choosing and research information in furtherance of
implementing appropriate their own learning
learning strategies, and 4. Demonstrate effective critical thinking
evaluating their own skills
learning outcomes."