25th International Trade Exhibition Food, beverages, agricultural
produce, canned foods, hospitality, hotel & supplies, food
processing machines
24th - 28th August'2011,
Sarit Expo, Nairobi, Kenya
FoodWorld-Kenya’2011
FoodWorld-Kenya’2011 is East Africa's Prominent International Food, Hotel & Kitchen Trade Exhibition. The exhibition is
organized by ARABIAN EXPOSITION, Dubai, UAE. The event is supported by The Kenya National Chamber of Commerce
& Industry, Jt. Kenya Arab Chamber of Commerce & Industry.
The event would attract, Importers, Traders & Distributors, Manufacturers, Exporters, Shopping malls, Departmental
stores, super markets, Hotels, restaurants, catering, govt. and military food supplies.
Products being exhibited
Food, Beverages, Dairy products, Furniture, Furnishing & Tableware, Agriculture, Horticulture, Agro-Chemicals,
Confectionery, Pulses, grains, spices, Kitchen ware and Cutlery etc Pesticides, Fertilizers and agriculture
pickles Frozen food, Wines, Alcoholic implements
and non alcoholic drinks.
Catering Equipment & Services Hotel items and Facilities, Food Processing and Packaging
Laundry equipment Machinery and equipments
Venue: Sarit Expo Centre, Nairobi, Kenya: is fully equipped with most modern exhibition facilities, Octonorm shell
scheme stands, carpeted, CCTV, security system, central a/c, situated in The Sarit Centre which is the first, biggest and
busiest shopping mall in whole of East and Central Africa. It is located in the affluent posh area of Nairobi city -
Westlands. It’s “City Within A City” concept of providing everything under one roof has since irrevocably changed retailing
patterns and spurred shopping mall development throughout East Africa.
Westlands is a dynamic commercial growth-centre situated in posh area of Nairobi where most of the Asians, Europeans,
Arabs, expatriates and diplomats reside, only three-km from the capital’s central business district. Nairobi’s population
exceeds 3 million people. At Sarit Expo Centre, a busy calendar of trade, cultural and community events and shopping
promotions around the year.
The visitor’s attendance on normal days is 8-10,000 per day and on Saturday-Sunday averages nearly 20,000 daily,
having doubled with the opening of the Uchumi Hyper-Market and additional shops and other facilities constructed
recently.
Visitor Profile
Manufacturers Importers Exporters Traders General public, consumers Purchasing Managers
Distributors of related Products Govt. departments Director
corporate offices Equipment & Machinery
Promotion of FocusAfrica’2011-Kenya
An aggressive advertising campaign will be carried out to maximize exposure and visitor attendance.
This will include
Newspaper Advertising Magazines & Trade Journals Radio Advertising
Outdoor Advertising Online Advertising Direct mail
Trade Press E-Marketing
Country Info
Physical Location Kenya is located in Eastern Africa, bordering the Indian Ocean, between
Tanzania and Somalia. It covers an area about twice the size of Nevada. Kenya has a tropical climate
along the coast, turning increasingly arid farther inland. Low plains rise into central highlands
bisected by the Great Rift Valley, with a fertile plateau in the west. Natural resources include gold,
limestone, soda ash, salt barites, fluorspar, garnets, wildlife, hydropower, and rubies.
Population
31,140,000 people; Kikuyu (22%); Luhya (14%); Luo (13%); Kalenjin (12%); Kamba (11%) Annual growth rate: 1.15%
Major languages are English; Kiswahili; Maasai Religions: Protestant (38%); Catholic (28%); indigenous beliefs (26%)
Communication and transportation
310,000 main telephone lines 400,000 Internet users (2002) 38,198 miles of highway 1,654 miles of railroad 231 airfields
357,000 motor vehicles
Economy
Currency: shillings- USD 1= 75 Ksh., Per capita GDP: $1,000 GDP: $ 31 billion GDP growth rate: 1% Inflation rate: 3.3%
Labor force: 75-80% agriculture
Organisers:
Corporate Headquarters East Africa Office :
P.O BOX: 39619, Dubai, UAE Exposerve Africa Ltd.,Kenya
Tel: + 971 4 2388667 Mr. Lawrence Nderitu Kuria, Area Manager,
Fax: + 971 4 2388669 Genius Executive Center, 15th Floor,
info@arabianexposition.com / View Park Towers, Utalii Lane,
info@arabexpo.ae P.O. Box 40665 - 00100 Nairobi, Kenya,
www.africanexpos.com / www.arabexpo.ae Tel: +254 20 2639888
Cell: +254 722 858611
Email: lawrence@afriasianexpos.com
www.africanexpos.com www.exposerve.org
www.afrotrade-me.com
India Office: Supported By
Goa Expositions, Goa, India
Miss Dimple D'Souza, Marketing Co-ordinator,
Mob: + 91 9604931900
Tel: +91 832 2901000 / 2901111
Fax: +91 832 6631977
Email: dimple@dmpromoters.com
dimple@goaexpositions.com Joint Kenya Arab Chamber of Commerce and Industry
dimple@africanexpos.com
www.africanexpos.com / www.arabianexposition.com