2009 “GREAT STRIDES”
CYSTIC FIBROSIS FOUNDATION
SPONSORSHIP INFORMATION
Saturday April 18th, Gilroy Gardens, Gilroy
Saturday April 25th, Shoreline Park, Mountain View
Saturday May 16th, Santana Row, San Jose
What Is GREAT STRIDES?
Since its inception in 1989, GREAT STRIDES has been the Cystic Fibrosis
Foundation‟s largest fund-raising event. Participants of all ages are encouraged to
collect donations to help support life-saving CF research and care.
It is a fun, family event—and will provide your company with a great team-building
opportunity. With the healthy 10 Kilometer (6.2 miles) walk component, Kids’
Corner activities, food, and festivities, your employees and their families will look
forward to GREAT STRIDES year after year.
But, more importantly, your partnership with the CF Foundation will make your
company visible to a highly loyal and dedicated group of consumers. CF
families recognize and appreciate those companies who invest in cures and the
future of their children.
What Other Companies Are Saying. . .
“We are committed to staying with the Cystic Fibrosis Foundation until a cure is found.”
David Cush
American Airlines
"Participating in GREAT STRIDES was a fun way to help a great cause. The highlight of the
walk was meeting the families and individuals with cystic fibrosis (CF) who made us feel
appreciated for getting involved and raising money for CF research. Airgas was proud to be
a part of this exciting event."
Kelly Justice
Airgas Puritan Medical
“Participating in GREAT STRIDES has been fabulous for us at Hilton Hotels Corporation.
GREAT STRIDES has become an annual teambuilding activity for many departments from
our office. Everyone feels great supporting the fight to find a cure for CF—and it helps
improve team member morale! We're „doing the right thing because it's the right thing to
do‟ and having fun to boot!”
Jim Hartigan
Hilton Hotels Corporation
“Solvay Pharmaceuticals has proudly supported the Cystic Fibrosis Foundation's GREAT
STRIDES walk for more than seventeen years. We are proud to partner with the CF
Foundation on this, and many other important initiatives, because of our organizations‟
shared commitments to helping persons with cystic fibrosis lead healthier lives.”
Laurence Downey, M.D.
Solvay Pharmaceuticals, Inc.
Partner With A Results-Driven
Organization…
Since 1955, the mission of the Cystic Fibrosis Foundation is to assure the development
of the means to cure and control cystic fibrosis (CF) and to improve the quality of life for
those with the disease. The CF Foundation tirelessly pursues its mission by supporting
scientific research, which is dedicated to the discovery and development of new
therapies. At the same time, it funds and accredits a network of specialized treatment
centers that provide state-of the-art care for people with CF. By applying the same
principles that a “for-profit company” follows—efficiency, innovation and a results-
driven approach—the CF Foundation is making a profound difference in the lives of
those with CF.
The CF Foundation Is Efficient.
The CF Foundation has been recognized by publications such as SmartMoney as one of the
most efficient organizations of its kind. Nearly 90 cents of every dollar of revenue raised
is available for investment in vital CF programs to support research, care and education .
The CF Foundation Is Innovative.
The CF Foundation has adopted an innovative business approach to drug
discovery and development that is emulated by other nonprofits. This approach
has been widely recognized by organizations including National Institutes of
Health and publications such as Forbes and
USA Today.
The CF Foundation Is Results- What Is Cystic Fibrosis?
Driven.
When the CF Foundation began, few children
CF is a life-threatening
lived to attend elementary school. Thanks to the genetic disease that affects
research and care supported by the CF the lungs and digestive
Foundation, the median age of survival for a systems of tens of
person with CF is now 37 years. thousands of young people.
One in 31 Americans (more
The CF Foundation Needs than 10 million people) is
Your Help! an unknowing, symptom
Although the outlook for a child born with CF less “carrier” of the
defective CF gene.
today has improved tremendously over the
years, it is not good enough. Your Each time two carriers
conceive, there is a 25
involvement and financial support are critical
percent chance that they
to our success. Working together, we can will have a child with CF.
add tomorrows every day to the lives of all
people with CF. To become involved, please
call 1-800-FIGHTCF and ask to be connected
to your local chapter.
2009 “GREAT STRIDES”
CYSTIC FIBROSIS FOUNDATION WALKS
Saturday April 18th, Gilroy Gardens, Gilroy
Saturday April 25th, Shoreline Park, Mountain View
Saturday May 16th, Santana Row, San Jose
PRESENTING SPONSOR $10,000
This sponsorship level is offered to multiple non-competing companies. As a presenting sponsor of
the South Bay Branch Great Strides, Your Company will receive the following sponsorship benefits:
Your company name and logo will be featured as a GREAT STRIDES Presenting
Sponsor on the chapter‟s Web page for one year with an opportunity to hyperlink to
company‟s Web site.
Your company logo will be featured prominently on the following promotional
materials:
Brochures and posters distributed throughout the city walk site;
Team leader correspondence and materials;
Chapter GREAT STRIDES newsletter, Footnotes;
All walker maps.
Company logo will appear on all walker T-shirts (logo and form due January 30, 2009)
A feature article about your company‟s participation will appear in the Footnotes
newsletter, which is sent to all walkers.
Opportunity to display a company-provided banner at the Main Stage Area.
Opportunity for your company team to receive a VIP staging area day of the event.
Opportunity for your company to provide product sampling and/or promotional
materials to all walkers on the day of the event.
Opportunity for your corporate spokesperson to speak at event ceremonies.
Opportunity for your company to use the GREAT STRIDES logo on external and
internal communications and for cross marketing.
Company name/logo included in media campaign, which may include print, radio
and/or television and inclusion in all news releases as Presenting Sponsor
Public recognition at event
PREMIER SPONSOR $5,000
This sponsorship level is offered to multiple non-competing companies. As a Premier Sponsor of
the South Bay Branch Great Strides, Your Company will receive the following sponsorship benefits:
Your company name and logo will be featured as a GREAT STRIDES Premier Sponsor
on the chapter‟s Web page for one year with an opportunity to hyperlink to company‟s
Web site.
Your company logo will be featured on the following promotional materials:
Brochures and posters distributed throughout the city walk site
Team leader correspondence and materials
Chapter GREAT STRIDES newsletter, Footnotes
All walker maps
A feature article about your company‟s participation will appear in the Footnotes
newsletter, which is sent to all walkers.
A company-provided banner may be displayed near the Main Stage Area.
Opportunity for product sampling and/or promotional materials distribution the day of
the event.
Opportunity for your company to use the GREAT STRIDES logo on external and
internal communications and cross marketing.
Public recognition at the event
SITE/HOST SPONSOR $3,500
This sponsorship level is offered to one company per walk site. As a Site/Host Sponsor at one walk
location, Your Company will receive the following sponsorship benefits.
Your company will be promoted as the “Site/Host Sponsor” in all walker
correspondence and at the walk site.
Your company logo will be listed on the following promotional materials:
Listed as “Host” of the walk site in event brochures.
Team leader correspondence and materials;
GREAT STRIDES chapter newsletter, Footnotes; and
All walker maps for the walk site.
Your company will “host” the Walker Hospitality area.
A company-provided banner may be displayed in the Walker Hospitality area.
Table to provide product samples and conduct demonstrations along route and
start/finish area
Opportunity for your company to use the GREAT STRIDES logo on external and
internal communications and cross marketing.
Public recognition at event
OTHER OPPORTUNITIES $1,000
These sponsorships offer your company or organization tailor-made visibility at specific walk sites
and opportunities to target the demographics that patronize your business.
Kids’ Corner Sponsor/Craft Corner Sponsor -
Sponsor will put together an area that has crafts, coloring opportunities,
give-aways, and/or goodie bags for children.
A company-provided banner may be displayed in this area.
Your company logo will appear on all GREAT STRIDES chapter Footnotes and on
walker maps.
Beverage Sponsor -
Promote the tasting of a new or a favorite beverage.
Sponsor will put together an area to serve beverages to walkers.
A company-provided banner may be displayed in this area.
Your company logo will appear on all GREAT STRIDES chapter Footnotes and on
walker maps.
Food Sponsor -
This is a great opportunity to promote a new food or current item you would like
your community to try.
Sponsor will put together an area to offer food samples to walkers.
A company-provided banner may be displayed in this area.
Your company logo will appear on all GREAT STRIDES chapter Footnotes and on
walker maps.
Entertainment Sponsor -
This is a great opportunity for community visibility as you introduce the
entertainment at a specific walk site (All entertainment is subject to the approval of
the Cystic Fibrosis Foundation.)
A company-provided banner may be displayed in this area.
Your company logo will appear on all GREAT STRIDES chapter
Footnotes and on walker maps.
OTHER OPPORTUNITES $500
These sponsorships offer your company or organization tailor-made visibility at specific walk sites
and opportunities to target the demographics that patronize your business.
Directional Arrow Sponsor -
This is a great opportunity for a company who is looking to increase its name
recognition in the community.
Company logo printed on all directional arrows, which will be placed along the route
of the walk site.
Offers exposure to participants, municipal employees, and unlimited passers-by.
Your company logo will appear on all GREAT STRIDES chapter Footnotes and on
walker maps.
Start/Finish Sponsor -
Here‟s a chance to “shake hands” with the community. Company may promote its
business with decorations, give-a-ways, etc.
A sponsor-provided banner may be displayed across the Start/Finish Line.
Your company logo will appear on all GREAT STRIDES chapter Footnotes and on
walker maps.
Halfway Sponsor -
Your company will be promoted as a “Halfway Sponsor,” and will receive exposure
at the midpoint of the walk route where participants stop to rest and have
refreshments.
A sponsor-provided banner may be displayed at the halfway point.
Your company will have the opportunity to promote your products or services with
banners, giveaways, and decorations, etc. Here‟s a chance to “shake hands” with
the community.
Your company logo will appear on all GREAT STRIDES chapter Footnotes and on
walker maps.
Friend of the Foundation: $1,000
This meaningful sponsorship offers your company or organization an opportunity to show your
employees and patrons who your sponsorship and team fund-raising are helping — battling cystic
fibrosis — by giving them a picture of the families they are helping!
The Friend of the Foundation sponsorship allows your company to “sponsor” a CF child/family.
A large picture and interesting information about the child/family will be displayed on a poster at a
prominent location of the walk site staging area. This poster will recognize your company as a
Friend of the Foundation. Following the walk, the child and their family will present your
company with a personal thank you and a special certificate for your company to display.
2009 GREAT STRIDES WALKS
Saturday, April 18, 2009 Saturday, April 25, 2009 Saturday, May 16, 2009
Gilroy Gardens Shoreline Park Park Valencia
Gilroy Mountain View Santana Row, San Jose
Check-in: 8:00am Check-in: 9:00am Check-in: 9:30am
Walk: 9:00am Walk: 10:00am Walk: 10:30am
COMMITTMENT FORM
SPONSORSHIP Site Choice
____ Presenting Sponsor $10,000
____ Primer Sponsor $5,000 ___________
____ Site/Host Sponsor $3,500
____ Kids Corner Sponsor $1,000
____ Beverage Sponsor $1,000
____ Food Sponsor $1,000
____ Entertainment Sponsor $1,000
Directional Arrow Sponsor $500
Start/Finish Sponsor $500
____ Halfway Sponsor $500
____ Friend of the Foundation $1,000
____I wish to display a company banner at this event
____Enclosed is my check made payable to the Cystic Fibrosis Foundation.
TEAM LEADER - We plan on organizing a team to walk for CF at Great Strides and wish
to receive a Team Leader Kit and a supply of walker brochures.
Company: _____________________________________Date: ________________
Company Representative: _____________________________________________
Representative Signature: _____________________________________________
Mailing Address: _____________________________________________________
Phone #: _____________________ Fax #: ____________________
E-mail: ______________________
DONATION (Monetary or Product Contributions)
We are unable to participate this year as a team or at a sponsorship level, but would
like to make the following donation to the Great Strides effort…
____ I wish to provide a goodie bag item/coupon
____ I wish to provide a prize/gift certificate
Description:
Please return to: Cystic Fibrosis Foundation-South Bay Branch
3150 Almaden Expressway, Suite 110
San José, CA 95118
** Payments for sponsorships must be received by April 1, 2009**
Phone # (408) 723-3525 Fax # (408) 723-3515 E-mail: southbay-ca@cff.org