Sustainable Tourism - DOC

							     Sustainable Tourism Award




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
                                      Sustainable Tourism Award

Who can enter?

All sectors of the tourism industry are eligible to enter. Entrants must demonstrate proven
commitment to sustainable best practice.

Any accommodation providers wishing to enter must hold a valid quality assessment rating from
VisitBritain or the AA.


Contact Details

 Contact Name:
 Business Name:
 Address:

 Telephone number:
 Email:
 Website address:
 PR contact (if different):


Business Details

 Please state what type of tourism business you run (if accommodation please state rating)


 Please state any awards you hold, relating to the sustainability of your business


 Please state any periods when your property is closed each year



 Please state how long you have been operating as a business


 Please state how many staff you employ (full and part time)

Please give a brief history of your business (max 100 words)




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
Section 1: Rationale

Please give details for the reasoning behind the measures you have taken to operate in an
environmentally and socially responsible manner. Please attach a copy of the policy that guides this
approach, if you have one.
                                                                                       (max 200 words)




                                            Guidance notes

In your answer think about the following:

      Why do you believe environmental & social responsibility is important?
      How does it relate to the economic profitability of your business?
      Why do you want to win this award?




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
Section 2: Commitment to Excellence
Please describe the initiatives and activities you have implemented in the following 6 areas. Include
brief details of any monitoring you carry out and evidence of progress/ change
                                                                                        (max 300 words)
Energy




Water




Waste Reduction




Encouraging Wildlife




Promoting Sustainable Transport Options to Visitors & Staff




Supporting Local Economy / Local Community




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
Section 3: Marketing & Communication
Please describe how you communicate to others the actions that you have taken and what actions they
can take to make a difference.
                                                                                    (max 200 words)




                                            Guidance notes

In your answer think about the following:

      How you promote any awards/ your approach/ your actions
      Your marketing plan & materials
      The pre-arrival information that you provide to customers (online and sent)
      The communications to your customers while they are at your business
      Examples of how you share your experience with and encourage other businesses to adopt a
       sustainable approach
      How you use customer testimonials and feedback




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
Section 4: Accessibility
Please describe how you have ensured your business is accessible to all of your customers.

                                                                                          (max 200 words)




                                            Guidance notes

In your answer think about the following:

      Your Access statement
      Changes you have implemented in your business
      Accessibility training events (e.g. Welcome All)
      Facilities/services for all types of customers including families, elderly, less mobile etc
      How you promote the accessibility of your business




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
Section 5: Staff Training and Development
Please describe your staff training and development activities, in particular, how your staff are
encouraged, engaged and trained to support your sustainable policy.
                                                                                          (max 200 words)




                                            Guidance notes

In your answer think about the following:

       Your training plan
       Staff inductions and appraisals
       Types of training you/your staff have attended
       Training specific to sustainability and supporting your sustainable activities
       How training has improved your customer experience?
       How you keep staff skills up to date on developments, menus, technology, etc
       Don’t forget that proprietors and managers are staff too!




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism
 Please note that it is a requirement of entry that entrants agree to refund the cost of a mystery visit should
 the entry be successful in being short listed and should a mystery visit be arranged. A mystery visit may
 comprise an overnight stay, including relevant meals, for up to 2 guests. The visit will result in a full report
 being given to the entrant. Receipt of your entry is taken as agreement to this requirement.




Please return your entry BY EMAIL to kathryn.davis@destinationbristol.co.uk

Supplementary folders, if sent, should be concise, no more than 1 inch thick and posted to

Destination Bristol | 53 Queen Square | Bristol | BS1 4LH

Please note that supplementary folders are voluntary and NOT essential.

All entrants will be advised of their accumulative judges’ scores and how these compare with maximum
scores in the category.

Future communications will be from Kathryn Davis at the address above. Please add this address to
your address book, to avoid communications being treated as Spam/Junk; if you do not add this
address and are awaiting news please ensure you check your Spam/Junk folders to see if news is being
filtered into this folder.




SCORING MATRIX – For Judges’ use only
Section                 Score                               Out of
Ratings & awards                                            20
1                                                           20
2                                                           40
3                                                           20
4                                                           20
5                                                           20
TOTAL                                                       140




Bristol Tourism and Hospitality Awards 2011 – Sustainable Tourism