Square Updates IOS and Android Payments
App For Merchants With Loyalty Features
Square Updates IOS and Android chant contact info, coupons, order and purchase
Payments App For Merchants With Loyalty history and more.
On the consumer side, Square has invested heavily in
CloudTag: Square , Mobile , Payments , App , Dell loyalty. Via the Card Case app, once Square’s techno-
inspiron 1720 battery , Hp probook 4310s battery , logy detects you are near a merchant enabled store,
Dell d630 battery the Merchant’s Square app will open a tab for the
customer and show that customer’s account, name
and photo as nearby. When the customer purchases
an item, they say their name, and the cashier can
After hitting $11 mil- verify the photo matches the customer and press
lion in mobile pay- the transact button and the charge will go through.
ments volume per The customer will get a push notification with the
day, Square is an- amount of the charge as well.
news—an update to Now, Square enables merchants to define a ‘regular’
the startup’s flagship (for example, 10 visits over the past month) and
iOS and Android they can opt-in to make this a default setting that
payments apps. As will automatically reward the frequent customer.
you may know, Whenever a ‘regular customer’ comes into an es-
Square Card Reader tablishment, the merchant will see ‘regular’ on the
and companion app transforms any iPad, iPhone screen and a discount will be provided within the
or Android phone into a full point of sale system. payments system.
One of the major additions to version 2.2 of the app
relates to customer loyalty. Now merchants can
reward their regular customers with a new in-app
loyalty feature that allows merchants to recognize
their most frequent customers when they enter their
store. The new feature also allows merchants to offer
repeat customers discounts, which the customer
will see reflected in their Square Card Case.
As we’ve written in the past Square Card Case is a
mobile app that consumers fill with ‘cards’ of all
the merchants they visit and buy from who accept
Square. These mobile cards include locations, mer-
Square Updates IOS and Android Payments App For Merchants With Loyalty
Square 2.2 also features also allows merchants
to create custom tipping options on the signature
screen. Tags: App, Dell d630 battery, Dell inspiron 1720 bat-
tery, Hp probook 4310s battery, Mobile, Payments,
The latest version of Square now wirelessly with Square
cash drawers and a receipt printer. The cash drawer
will pop open when the merchant taps ‘tender’, and
receipts can be printed with the merchant’s address
and transaction itemization.(Previously Square only
only offered text and email receipts).
Square also says the newest version includes an im-
proved search and sales history, so that merchants
can better track sales history, resend receipts, and
provide refunds all from their point of sale system.
Square has been on a roll of late, processing over $2
billion in payments annually and signing up 800,000
merchants to use its technology. This year, the com-
pany also signed retail deals with Apple, Best Buy,
RadioShack, Target and most recently, Wal-Mart
retail stores. And Square recently welcomed new
investor Richard Branson, on the heels of the com-
pany’s recent $100 million funding round led by led
by Kleiner Perkins Caufield and Byers.
Obviously, this update is just the beginning for
Square. You can expect that the company will soon
add a number of other merchant features, but cer-
tainly loyalty, wireless sync with cash registers and
more is a good start.
One thing we probably won’t see from Square in the
near future is NFC. As co-founder Jack Dorsey said
this week, the technology lacks a communication
layer. “NFC only gives the merchant the identity [of
the consumer] after the transaction,” he explained
at the Techonomy Conference this week.