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					SCHOOLOFDESIGN
George Brown – The Toronto City College

FACULTY OF BUSINESS AND CREATIVE ARTS

COURSE OUTLINE


COURSE NAME: AUDIO/VIDEO DESIGN I


EFFECTIVE DATE: SEPTEMBER 2007


PROFESSOR:                     DAN OUELLETTE
PHONE:                         NO PHONE
EMAIL:                         students@jughead.tv
OFFICE HOURS:                  TBD


COURSE CODE: GRAF 1129
CREDIT HOURS: 14 WEEKS X 3 HOURS = 42 HOURS
PREREQUISITES: DIGITAL APPLICATIONS III, DIGITAL INTEGRATION, INTRODUCTION TO MAJORS
COREQUISITES: NONE
PLAR ELIGIBLE: YES (a) NO ( )


NOTE TO STUDENTS: Academic Departments at George Brown College will NOT retain historical copies of Course Outlines. We urge
you to retain this Course Outline for your future reference.

EQUITY STATEMENT: George Brown College values the talents and contributions of its students, staff and community partners and
seeks to create a welcoming environment where equity, diversity and safety of all groups are fundamental. Language or activities which
are inconsistent with this philosophy violate the College policy on the Prevention of Discrimination and Harassment and will not be
tolerated. The commitment and cooperation of all students and staff are required to maintain this environment. Information and
assistance are available through your Director, Student Affairs, the Student Association or the Human Rights Advisor.

STUDENT RESPONSIBILITIES: Students should obtain a copy of the Student Handbook and refer to it for additional information
regarding the grading system, withdrawals, exemptions, class assignments, missed tests and exams, supplemental privileges, and
academic dishonesty. Students are required to apply themselves diligently to the course of study, and to prepare class and homework
assignments as given. Regular attendance is strongly advised. Past student performance shows a strong relationship between regular
attendance and success.

COURSE DESCRIPTION
Audio / Video Design 1 is an introductory study of the principles of video / audio design and production with special
emphasis on the Development, Pre-production and Production phases of the production process within an NTSC and
web delivery environment. The communication of ideas based upon a well conceived concept will represent a major
component of this course. This course will incorporate procedure, principles, and elements of design, conceptual thought,
technical application with related projects and assignments.


COURSE OUTCOMES
Upon full attendance and completion of all classes and assignments, students will demonstrate the ability to:

1. Demonstrate an understanding of the Developmental phase of the DV film making production process
Learning Objectives
   Investigate and apply the most appropriate and creative design solution through the application of conceptualization
    processes
   Justify design and development decisions using both aesthetic and technical rationales
   Integrate and synthesize film making production and conceptualization processes as an integrated approach to
    problem solving
   Communicate in verbal and / or written format the rationale for their concepts.
SCHOOLOFDESIGN
George Brown – The Toronto City College

Condition
Learning outcome will be demonstrated by:
   Developing a design brief based upon a well thought out concept, video treatment and content outline, conducting
    research, and through the development of a production schedule.

Criteria
Performance will be satisfactory when learner will:
    participate and present their concept to the class
    identify and distinguish between what is appropriate and what is not within film
    identify the importance of planning and scheduling
    identify and recognize the importance of research
    complete all assignments on time and in a professional manner

2. Demonstrate an understanding of the Preproduction and Production phases of the DV film making production process
and to complete all preliminary production planning for a DV spot targeting television or the web
Learning Objectives
   Apply the most appropriate design and development solution for broadcast and web media
   Recognize the key components and stages with Preproduction and Production
   Identify the importance of the Screenplay, Storyboard and Shotlist
   Communicate in verbal and / or written format the rationale for their concepts
   Collect, analyze, and organize relevant and necessary information from a variety of sources based upon previous
    research.

Condition
Learning outcome will be demonstrated by:
   writing a screenplay, developing a storyboard and shotlist based upon a well thought out concept.
   produce a short film.

Criteria
Performance will be satisfactory when learner will:
    identify the importance of the screenplay
    identify the importance of the storyboard
    identify the importance of the shotlist
    identify the importance of collecting and organizing media assets
    recognize and apply organizational strategies
    complete all assignments on time and in a professional manner.

3. Demonstrate competency in the use and understanding of computer hardware, software and camera equipment
Learning Objectives
   Identify the importance of configuring hardware properly for video and audio editing
   Use image processing and video / audio related software within the appropriate context
   Apply strategies and techniques for shooting good video
   Identify the importance of planning
   Provide constructive criticism within a team based learning environment.

Condition
Learning outcome will be demonstrated by:
   the student exhibiting competency in the use of computer hardware, camera equipment, preplanning, shooting video
    and related software proficiency

Criteria
Performance will be satisfactory when learner will:


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  identify the importance of being proficient in shooting video footage
  application and implementation of planning strategies
  identify and recognize the importance of preparing hardware and software prior to editing
complete all assignments on time and in a professional manner


Summary

       1.  Preplan and organize Film productions
       2.  Set up Final Cut Pro for various delivery methods
       3.  Develop documentation for Film making process
       4.  Gain a comprehensive understanding of video editing techniques
       5.  Capture Video using Final Cut Pro
       6.  Understand codecs and compression
       7.  Create several popular special effects techniques
       8.  Manipulate video footage
       9.  Create music soundtracks
       10. Shoot video using digital cameras or software generated animation
       11. Apply appropriate lighting to a scene
       12. Process and mix sound
       13. Outputting finished Video for broadcast, DVD & internet

GENERIC SKILLS
The college is committed to ensuring that students have the full range of knowledge and skills required for full
participation in all aspects of their lives including skills to enable them to be life-long learners. To ensure graduates
have this preparation, such generic skills as literacy and numeracy, computer, interpersonal, communications, and
critical thinking skills will be embedded in all courses. The table below indicates which generic skills will be taught,
practiced, and/or evaluated in this course.

    SKILL                                        T   P   E    SKILL                                   T     P   E

    Communicate clearly- spoken, written,            ●   ●    Evaluate information based on                     ●
    visual presentation                                       quantitative and/or qualitative data

    Reframe ideas and concepts to                             Create innovative strategies and/or               ●
    demonstrate understanding using                           products that meet identified needs
    narrative, numerical, symbolical forms

    Apply mathematical techniques                             Manage time and other resources to                ●
                                                              attain goals

    Use the computer to perform tasks                    ●    Take responsibility for own actions               ●

    Interact and work in teams to achieve                ●    Adapt to new situations and demands               ●
    goals

    Apply critical thinking in problem solving           ●    Assess own skills, knowledge and              ●
    and making decisions                                      experience

    Collect, analyze and organize                        ●
    information




DELIVERY METHODS
The instructional methods used in the delivery of this course are:


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George Brown – The Toronto City College

• Lecture
• Demonstration with audio and visual aids
• Hands on
• Homework

LIST OF TEXTBOOKS AND OTHER TEACHING AIDS
Visual Quickstart Guides for Final Cut Pro

IMPORTANT NOTES:
The course outline may be extended or contracted, or otherwise changed depending on the capability and constitution of
the class; however it will serve as a substantial guide for study and preparation

 EVALUATION SYSTEM

 INCLASS:               In class assignments                                                           40%

 MID-TERM TEST:                                                                                        20%

 FINAL PROJECTS:                                                                                       30%

 ATTENDANCE             Attendance / Participation                                                     10%

 TOTAL:                                                                                                100%



TESTING AND ASSIGNMENT POLICY
Assignments are to be submitted on time. Failure to meet deadline will result in the loss of project marks at the rate of
20% per day late. Students may NOT share or submit the same files for assignments or project work. Two students
submitting the same file with minor changes will result in zero for both parties sharing the file.

LECTURE NOTES AND LEARNING RESOURCES:
The professor’s lectures, notes and handouts will be posted online and/or on the school computer server for access to all
students from the classroom. There is no formal textbook assigned for this class.

PROFESSOR HANDOUTS:
All handouts for this course will be delivered as PDF Documents and Quicktime video tutorials available online &/or on
the school’s computer server.

LOST DATA:
Students must keep 2 copies (that’s right 2 copies) of their work backed up on Zip Disks, CDs or DVDs (depending what
studio we are in). Re-writable disks are highly recommended. Flash cards and ipods can be used as well. Failure to
back up work may not be used as an excuse for late or missing assignments. It is not unusual for valuable work to be
lost in industry by a client or a service bureau. Likewise the college IS Department sometimes “wipes” the lab hard drives
without warning. You must be backed up at all times on the assumption that “what can be lost or damaged will be lost or
damaged”.


 GRADING SYSTEM

 A+/A 86-100            B+    77-79             C+    67-69             D+   57-59            Below 50     F

 A-     80-85           B     73-76             C     63-66             D    50-56

                        B-    70-72             C-    60-62



EXCERPT FROM THE COLLEGE POLICY ON ACADEMIC DISHONESTY:
The minimal consequence for submitting a plagiarized, purchased, contracted, or in any manner inappropriately negotiated or
falsified assignment, test, essay, project, or any evaluated material will be a grade of zero on that material.



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TOPICAL OUTLINE:

 WEEK   CONTENT                                        OUTCOMES

   1    1) Intro to Video Film making process             identify curriculum and requirements for this course
        2) Intro to Final Cut Pro                         identify what is necessary for successful completion
        4) Preview instructors work and background         of this course
        5) Look at past student examples                  preview of DVD Samples by instructor
        6) Discuss Final Project                          developing objectives, define audiences

        Handout: Genealogy of Film Editing
   2    1) Setting up Final Cut Pro                       Understand presets and capture process
        2) How to capture and digitize video footage      Understanding of filmmaking documentation
        3) Creative and production processes and          Understand FCP timeline, Viewer,
        documentation                                      Canvas and Browser
                Brief                                    Understand audio mixing in FCP
                Treatment                                Understand title safe zone
                Screenplay
                Storyboard
                Shot list

        Handout: Screenplay Template

   3     Basic Editing techniques                         Editing on tracks
           Applying text to a movie                      Setting up cuts
           Reposition Text                               Managing content
           Cutting clips                                 Generate text on screen
           Slip Edit                                     Understand titling
           Adding Multiple Clips

        Exercise: 2 video tutorials

   4    Animating Clips and Special Effects               Understand popular masking techniques
               Wireframe Animation                       Basic animation comprehension
               Blue Screen Masking
               Photoshop Mask Tricks

        Exercise: Video tutorial
        Due: Video Brief
   5    Sync Sound & Mask Shape                           Quick and accurate technique for synchronizing
                                                           sound from 2 sources.
        Exercise: Video Tutorials                         Create a mask based on a custom graphic image
   6    Special Effects                                   Understanding popular and powerful Special FX
               Blur Area                                  techniques used by pros
               Garbage Matte

        Exercise: Video Tutorials
        Due: Video Treatment

   7    Midterm Exam                                   Midterm Exam

   8    Editing Music Videos                           Get empowered with Fast and accurate techniques
               Cutting to the Beat                    designed for music videos
               Slow Motion, Fast & Reverse Speeds
               Time Remapping ( variable Speeds)

        Exercise: Video Tutorials


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            Due: Screenplay

    9       Colour Correction and Manipulation                            Understand importance for matching scenes and
                   Match Hue on separate clips                           colours. Using the power tools in Final Cut Pro
                   Create/isolate colour object on b/w scene

            Exercise: Video Tutorials
            Due: Storyboard

   10       Setting up for inputting and outputting,                      • Understanding input relative to delivery systems
            Capture review & LiveType Intro                               • Understanding appropriate output settings for intended
                                                                          media
                                                                          • Basic grasp of LiveType™ titling software.


   11       Final Video Project Lab                                       Final Project Lab - One on One with professor
            Due: Shot List

   12       Final Video Project Lab                                       Final Project Lab - One on One with professor

   13       Final Video Project Lab                                       Final Project Lab - One on One with professor

   14       Final Video Project Due                                       Critique
                                                                          In class film festival



* Note: A course outline is designed to give a student an idea of the concept and daily implementation of a particular course. It is,
however, a living thing and sometimes changes to content need to be made to it in mid term for a variety of reasons. The teacher
reserves the right to do this without prior consultation.




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