Heckman Financial & Insurance Services, Inc.
111 N Market St. Ste. 825, San Jose, CA 95113
408.297.9800
www.WealthCreator.com
02-04-2011
This Brochure provides information about the qualifications and business practices of
HECKMAN FIANANCIAL & INSURANCE SERVICES, INC. If you have any questions about
the contents of this Brochure, please contact us at 408.297.9800 or info@wealthcreator.com.
The information in this Brochure has not been approved or verified by the United States
Securities and Exchange Commission or by any state securities authority.
HECKMAN FIANANCIAL & INSURANCE SERVICES, INC. is a registered investment
adviser. Registration of an Investment Adviser does not imply any level of skill or training. The
oral and written communications of an Adviser provide you with information about which you
determine to hire or retain an Adviser.
Additional information about HECKMAN FIANANCIAL & INSURANCE SERVICES, INC.
also is available on the SEC’s website at www.adviserinfo.sec.gov.
Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Item 2 – Material Changes
On July 28, 2010, the United State Securities and Exchange Commission published
“Amendments to Form ADV” which amends the disclosure document that we provide to clients
as required by SEC Rules. This Brochure dated 02-01-2011 is a new document prepared
according to the SEC’s new requirements and rules. As such, this Document is materially
different in structure and requires certain new information that our previous brochure did not
require.
In the future, this Item will discuss only specific material changes that are made to the Brochure
and provide clients with a summary of such changes. We will also reference the date of our last
annual update of our brochure.
In the past we have offered or delivered information about our qualifications and business
practices to clients on at least an annual basis. Pursuant to new SEC Rules, we will ensure that
you receive a summary of any materials changes to this and subsequent Brochures within 120
days of the close of our business’ fiscal year. We may further provide other ongoing disclosure
information about material changes as necessary.
We will further provide you with a new Brochure as necessary based on changes or new
information, at any time, without charge.
Currently, our Brochure may be requested by contacting Jennine Pippin, VP Client Relations at
408.297.9800 or info@wealthcreator.com. Our Brochure is also available on our web site
www.WealthCreator.com , also free of charge.
Additional information about HECKMAN FIANANCIAL & INSURANCE SERVICES, INC. is
also available via the SEC’s web site www.adviserinfo.sec.gov. The SEC’s web site also
provides information about any persons affiliated with HECKMAN FIANANCIAL &
INSURANCE SERVICES, INC. who are registered, or are required to be registered, as
investment adviser representatives of HECKMAN FIANANCIAL & INSURANCE SERVICES,
INC.
Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Item 3 -Table of Contents
Item 1 – Cover Page .......................................................................Error! Bookmark not defined.
Item 2 – Material Changes .............................................................................................................. ii
Item 3 -Table of Contents .............................................................................................................. iii
Item 4 – Advisory Business ............................................................................................................ 1
Item 5 – Fees and Compensation .................................................................................................... 2
Item 6 – Performance-Based Fees and Side-By-Side Management ............................................... 2
Item 7 – Types of Clients ................................................................................................................ 3
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss ........................................ 3
Item 9 – Disciplinary Information .................................................................................................. 3
Item 10 – Other Financial Industry Activities and Affiliations ...................................................... 3
tem 11 – Code of Ethics .................................................................................................................. 4
Item 12 – Brokerage Practices ....................................................................................................... 5
Item 13 – Review of Accounts ....................................................................................................... 5
Item 14 – Client Referrals and Other Compensation ...................................................................... 5
Item 15 – Custody ........................................................................................................................... 6
Item 16 – Investment Discretion ..................................................................................................... 6
Item 17 – Voting Client Securities.................................................................................................. 6
Item 18 – Financial Information ..................................................................................................... 6
Item 19 – Requirements for State-Registered Advisers .................................................................. 7
Brochure Supplement Part 2 B- Background of Eric Heckman & Roger Gainer…………………………. 7
Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Item 4 – Advisory Business
HFIS, Inc. is a California corporation wholly owned by one shareholder, Eric Heckman. HFIS,
Inc. started in 1994 as a sole-proprietor insurance agency and in 1998 became a Registered
Investment Advisory business. In 2005 it was incorporated.
HFIS, Inc. will provide the following services:
1. Investment Advisory Service on a discretionary basis for a percentage management fee
2. Provide consulting to clients on an hourly basis
3. Provide a financial plan to clients on a Retainer or fixed fee basis
4. Commission only planning
HFIS philosophy is that you can’t beat the market long term. Asset allocation, rebalancing,
insurance products to lower risk and stock market alternatives investments are all required to
make a well-rounded financial plan. Investment advisory clients will receive portfolio review,
risk tolerance assessment, investment policy statement and other methods to determine
appropriate investment mix. The investment policy statement would include any investments
that the client would want to exclude in their plan. This process includes independent research
and allocation software. The advisor will then recommend a portfolio or a third-party manager.
The portfolio allocation may be adjusted to fit the client’s specific circumstances. The other
assets and existing investments are included in this planning and a plan to re-allocate the assets is
developed. The client can also implement with another party the strategies of the financial plan.
Adviser will have exclusive authority to manage the investment of the account. Adviser, as
agent and attorney-in-fact with respect to the accounts, when it deems appropriate, without prior
consultation with Client, may: buy, sell, exchange, convert and otherwise trade in any U.S. or
foreign stocks, bonds, options, mutual funds, ETFs, REITS and other securities and place orders
for the execution of such securities transactions with or through broker-dealers. In addition,
Adviser will have the authority to take any action necessary to open and maintain the accounts
and to complete and pay for transactions in the account. Adviser shall provide the Client with
ongoing investment portfolio management.
For hourly clients, HFIS, Inc. will provide advisory services, which will include gathering and
reviewing information and making recommendations from such. The review will include, but not
be limited to the following: buy/sell agreements, executive benefits, client tax returns, salary
continuation plans, business continuation planning, and insurance policies.
For Retainer clients, HFIS, Inc. will prepare a comprehensive financial plan that includes
investment, insurance, college funding, business, and retirement planning. After the initial free
consultation, a determination will be made as to the complexity of the client’s situation.
For commission clients, HFIS, Inc. will provide an evaluation of current life, health, and
disability insurance, mutual funds, investment and annuity accounts. If they wish to change their
allocation or change their coverage, they may do so without a fee and purchase those products
through Heckman Financial & Insurance Services, Inc.
As of 12-31-10, Assets under management that HFIS with & without discretion is $4,300,000.
Most assets are managed under by a third party money management firm. Does not include
insurance products or commission based investments.
1 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Item 5 – Fees and Compensation
Adviser shall be paid for its Investment Advisory services at an agreed & negotiable upon rate to
be no more than the maximum annual rate as follows:
Assets Under Management Annualized Fee
Up to $1,000,000 1.00% with a minimum of $600/yr
$1 million - $2.5 million 0.75%
$2.5 million and up 0.60%
For hourly clients, they will be billed on a monthly basis after services has been rendered with an
initial 2 hour minimum to be paid up front. The fee will range from $150-$350 per hour
depending upon the services required to be performed.
For Retainer clients, the fee for a comprehensive financial plan will range from $500-$15,000.
These clients will be billed on a fixed fee basis with half due at the signing of the agreement and
the remaining half due at plan presentation. Renewal fees are negotiated on an annual basis and
the plan can be terminated before they are due.
All fees are subject to negotiation. The specific manner in which fees are charged by HFIS, Inc.
is established in a client’s written agreement with HFIS, Inc. HFIS, Inc. will generally bill its
fees on a quarterly basis. Clients may elect to be billed in advance or arrears each calendar
quarter. Clients may also elect to be billed directly for fees or to authorize HFIS, Inc. to directly
debit fees from client accounts. Management fees shall [or shall not] be prorated for each capital
contribution and withdrawal made during the applicable calendar quarter (with the exception of
de minimis contributions and withdrawals). Accounts initiated or terminated during a calendar
quarter will be charged a prorated fee. Upon termination of any account, any prepaid, unearned
fees will be promptly refunded, and any earned, unpaid fees will be due and payable.
HFIS, Inc.’s fees are exclusive of brokerage commissions, transaction fees, and other related
costs and expenses which shall be incurred by the client. Clients may incur certain charges
imposed by custodians, brokers, third party investment and other third parties such as fees
charged by managers, custodial fees, deferred sales charges, odd-lot differentials, transfer taxes,
wire transfer and electronic fund fees, and other fees and taxes on brokerage accounts and
securities transactions. Mutual funds and exchange traded funds also charge internal
management fees, which are disclosed in a fund’s prospectus. Such charges, fees and
commissions are exclusive of and in addition to HFIS, Inc.’s fee, and HFIS, Inc. shall not receive
any portion of these commissions, fees, and costs.
Item 12 further describes the factors that HFIS, Inc. considers in selecting or recommending
broker-dealers for client transactions and determining the reasonableness of their compensation
(e.g., commissions).
Item 6 – Performance-Based Fees and Side-By-Side Management
HFIS, Inc. does not charge any performance-based fees (fees based on a share of capital gains on
or capital appreciation of the assets of a client).
2 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Item 7 – Types of Clients
HFIS, Inc. provides portfolio management services to individuals, high net worth individuals,
corporate pension and profit-sharing plans, Taft-Hartley plans, charitable institutions,
foundations, endowments, municipalities, registered mutual funds, private investment funds,
trust programs, and other U.S. and international institutions.
Our specialty is helping clients that are conservative to moderate in their expectations and are
close to or in retirement. While not strictly enforced, our minimum asset amount to manage is
$100,000. Typical clients have at least $250,000 and have household annual incomes of over
$200,000.
Item 8 – Methods of Analysis, Investment Strategies and Risk of Loss
Investing in securities involves risk of loss that clients should be prepared to bear. We utilize a
behavioral based risk tolerance to determine an appropriate risk level for the client. We have
developed this with the help of our investment committee from Loring Ward Financial. Often,
we substitute guaranteed income insurance products in place of bonds to provide a personal
pension for the client. We have no set strategy for everyone but more of a philosophy that not
everything should be at risk, not all of your money should be in the stock market and that you
cannot beat the market over time. We utilize low trading costs, smart passive index funds and
alternative investments to develop the overall investment plan.
Item 9 – Disciplinary Information
Registered investment advisers are required to disclose all material facts regarding any legal or
disciplinary events that would be material to your evaluation of HFIS, Inc. or the integrity of
HFIS, Inc.’s management. HFIS, Inc. has no information applicable to this Item. Eric Heckman
is also a member of National Ethic Bureau that provides clients a third party background check.
Item 10 – Other Financial Industry Activities and Affiliations
Eric Heckman is a Registered Representative of The O.N. Equity Sales Co. Any financial
planning, consultation or advice furnished by HFIS, Inc. and any fee or charge made for such
service is not in any way connected with The O.N. Equity Sales Co or any other company. A
client may choose any broker-dealer to execute his/her securities transactions. If Eric Heckman is
selected to assist the client in any of their securities transactions, he will utilize The O.N. Equity
Sales Co., as the broker-dealer for commission based accounts. He will usually receive
commissions in connection with such transactions. If a client chooses to use any other broker-
dealer, Mr. Heckman may not participate or assist, in any manner, in any purchase, sale, or other
transaction effected through that broker-dealer due to FINRA rule 3040.
HFIS, Inc., Mr. Heckman & Mr. Gainer are affiliated with several insurance and financial
services companies as independent agents. In their capacity as insurance agents, they may sell
various types of life, health, property & casualty, disability and long term care insurance and
annuities to clients and receive commissions. Mr. Gainer also owns & operates Gainer Financial
& Insurance Services, a full service insurance agency in Mill Valley, CA. Advisory clients will
be informed that they are under no obligation to purchase these products through HFIS, Inc., Mr.
Heckman & Mr. Gainer, and/or the companies they represent.
3 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Item 11 – Code of Ethics
HFIS, Inc. has adopted a Code of Ethics for all supervised persons of the firm describing its high
standard of business conduct, and fiduciary duty to its clients. The Code of Ethics includes
provisions relating to the confidentiality of client information, a prohibition on insider trading, a
prohibition of rumor mongering, restrictions on the acceptance of significant gifts and the
reporting of certain gifts and business entertainment items, and personal securities trading
procedures, among other things. All supervised persons at HFIS, Inc. must acknowledge the
terms of the Code of Ethics annually, or as amended.
HFIS, Inc. anticipates that, in appropriate circumstances, consistent with clients’ investment
objectives, it will cause accounts over which HFIS, Inc. has management authority to effect, and
will recommend to investment advisory clients or prospective clients, the purchase or sale of
securities in which HFIS, Inc., its affiliates and/or clients, directly or indirectly, have a position
of interest. HFIS, Inc.’s employees and persons associated with HFIS, Inc. are required to follow
HFIS, Inc.’s Code of Ethics. Subject to satisfying this policy and applicable laws, officers,
directors and employees of HFIS, Inc. and its affiliates may trade for their own accounts in
securities which are recommended to and/or purchased for HFIS, Inc.’s clients. The Code of
Ethics is designed to assure that the personal securities transactions, activities and interests of the
employees of HFIS, Inc. will not interfere with (i) making decisions in the best interest of
advisory clients and (ii) implementing such decisions while, at the same time, allowing
employees to invest for their own accounts. Under the Code certain classes of securities have
been designated as exempt transactions, based upon a determination that these would materially
not interfere with the best interest of HFIS, Inc.’s clients. In addition, the Code requires pre-
clearance of many transactions, and restricts trading in close proximity to client trading activity.
Nonetheless, because the Code of Ethics in some circumstances would permit employees to
invest in the same securities as clients, there is a possibility that employees might benefit from
market activity by a client in a security held by an employee. Employee trading is continually
monitored under the Code of Ethics, and to reasonably prevent conflicts of interest between
HFIS, Inc. and its clients.
Certain affiliated accounts may trade in the same securities with client accounts on an aggregated
basis when consistent with HFIS, Inc.'s obligation of best execution. In such circumstances, the
affiliated and client accounts will share commission costs equally and receive securities at a total
average price. HFIS, Inc. will retain records of the trade order (specifying each participating
account) and its allocation, which will be completed prior to the entry of the aggregated order.
Completed orders will be allocated as specified in the initial trade order. Partially filled orders
will be allocated on a pro rata basis. Any exceptions will be explained on the Order. HFIS, Inc.’s
clients or prospective clients may request a copy of the firm's Code of Ethics by contacting
Jennine Pippin.
It is HFIS, Inc.’s policy that the firm will not affect any principal or agency cross securities
transactions for client accounts. HFIS, Inc. will also not cross trades between client accounts.
Principal transactions are generally defined as transactions where an adviser, acting as principal
for its own account or the account of an affiliated broker-dealer, buys from or sells any security
to any advisory client. A principal transaction may also be deemed to have occurred if a security
is crossed between an affiliated hedge fund and another client account. An agency cross
4 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
transaction is defined as a transaction where a person acts as an investment adviser in relation to
a transaction in which the investment adviser, or any person controlled by or under common
control with the investment adviser, acts as broker for both the advisory client and for another
person on the other side of the transaction. Agency cross transactions may arise where an
adviser is dually registered as a broker-dealer or has an affiliated broker-dealer.
Item 12 – Brokerage Practices
A client may choose any broker-dealer to execute his/her securities transactions. If Eric
Heckman is selected to assist the client in any of their securities transactions, he will utilize The
O.N. Equity Sales Co., as the broker-dealer. He will usually receive commissions in connection
with such transactions unless it is an advisory account. If a client chooses to use any other
broker-dealer, the Mr. Heckman may not participate or assist, in any manner, in any purchase,
sale, or other transaction effected through that broker-dealer due to FINRA rule 3040. If it is a
fee based advisory account, Fidelity and Charles Schwab are typically used since the third party
money management firm can use those custodians. Other custodians/brokerage firms may or
may not be able to implement the strategies discussed. If they can, the client can use those firms.
We currently have not soft dollar arrangements. Soft dollar benefits are not limited to those
clients who may have generated a particular benefit although certain soft dollar allocations are
connected to particular clients or groups of clients. HFIS, Inc. advisers will disclose any holding
their family has if they are making a recommendation on the same security.
Item 13 – Review of Accounts
Reviews-Each Client with more than $100,000 is reviewed annually, triggered by the
anniversary of the date they became a client or another agreed upon date. Reviews can be
requested at any time and the review only is at no charge. Other advice would be charged at a
negotiated rate if an hourly client or is included in the cost for a retainer client.
Reviewers- Eric Heckman, CFP®, ChFC, CLU and Roger Gainer, ChFC are the only reviewers
for all accounts. Clients receive quarterly statements from the investment companies. In addition
to that, for a fee, another portfolio analysis can be purchased if not an investment advisory fee
based client. Financial plans are usually reviewed annually and under the terms of the original
agreement. Insurance products often only issue an annual statement.
Item 14 – Client Referrals and Other Compensation
HFIS, Inc. retains certain firms (such as LWI Financial Inc.) to provide investment and asset
class analysis, implementation of investment and billing services, and for the production of
account statements and reports. Such services are paid directly through advisor fees billed to the
client or indirectly paid by HFIS, Inc. Certain of such firms also sponsor “due diligence” and
educational seminars for investment advisers. These educational sessions provide HFIS, Inc.
with access to information and ideas regarding account management, advanced investment
planning, technological changes and account acquisition methods and strategies from the sponsor
or other participants at such events. Attendance expenses associated with such due diligence and
5 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
training seminars may be paid, either in whole or in part, by the sponsoring firm(s). Some may
also award items of appreciation.
HFIS, Inc. may recommend, where appropriate, that client invest in shares of the SA Funds –
Investment Trust (the “SA Funds”), a family of nine asset class mutual funds advised, managed
and administrated by LWIF. Fees are not charged directly upon investments in the SA Funds.
LWIF receives certain fees and expenses directly from the SA Funds for its services as disclosed
in that Fund’s prospectus.
HFIS does not compensate anyone for referrals nor is it compensated for them. However, we do
have client appreciation events thanking clients for their referrals. Foods at the events are
provided at no cost to them.
Item 15 – Custody
Clients should receive at least quarterly statements from the broker dealer, bank or other
qualified custodian that holds and maintains client’s investment assets. However, some
insurance products only issue annual statements. HFIS, Inc. urges you to carefully review such
statements and compare such official custodial records to the account statements that we may
provide to you. Our statements may vary from custodial statements based on accounting
procedures, reporting dates, or valuation methodologies of certain securities.
Item 16 – Investment Discretion
HFIS, Inc. usually receives discretionary authority from the client at the outset of an advisory
relationship to select the identity and amount of securities to be bought of sold. In all cases,
however, such discretion is to be exercised in a manner consistent with the stated investment
objectives for the particular client account.
When selecting securities and determining amounts, HFIS, Inc. observes the investment policies,
limitations and restrictions of the clients for which it advises. For registered investment
companies, HFIS, Inc.’s authority to trade securities may also be limited by certain federal
securities and tax laws that require diversification of investments and favor the holding of
investments once made. Investment guidelines and restrictions must be provided to HFIS, Inc. in
writing.
Item 17 – Voting Client Securities
As a matter of firm policy and practice, HFIS, Inc. does not have any authority to and does not
vote proxies on behalf of advisory clients. Clients retain the responsibility for receiving and
voting proxies for any and all securities maintained in client portfolios. HFIS, Inc. may provide
advice to clients regarding the clients’ voting of proxies.
Item 18 – Financial Information
Registered investment advisers are required in this Item to provide you with certain financial
information or disclosures about HFIS, Inc.’s financial condition. HFIS, Inc. has no financial
6 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
commitment that impairs its ability to meet contractual and fiduciary commitments to clients,
and has not been the subject of a bankruptcy proceeding.
Item 19 – Requirements for State-Registered Advisers
Investment Adviser background & Section Part 2 B
Eric Heckman, CFP , CLU, ChFC
This Brochure Supplement provides information about Eric Heckman that supplements
the Heckman Financial & Ins. Services, Inc. Brochure. Additional information about Eric
Heckman is available on the SEC’s website at www.adviserinfo.sec.gov.
Educational Background and Business Experience
Eric Heckman was born in 1970. He earned a B.S.C in Finance from Santa Clara University in
March 1992. After 3 years in the banking industry, Eric Heckman began his career in the
financial services industry in 1992. In March 2000, he passed the Certified Financial Planner
test and became a CFP practitioner. The CFP® certification is a voluntary certification; no
federal or state law or regulation requires financial planners to hold CFP® certification. To attain
the right to use the CFP® marks, an individual must satisfactorily fulfill the following
requirements:
Education – Complete an advanced college-level course of study addressing the financial
planning subject areas that CFP Board’s studies have determined as necessary for the
competent and professional delivery of financial planning services, and attain a
Bachelor’s Degree from a regionally accredited United States college.
Examination – Pass the comprehensive CFP® Certification Examination. The
examination, administered in 10 hours over a two-day period, includes case studies and
client scenarios designed to test one’s ability to correctly diagnose financial planning
issues and apply one’s knowledge of financial planning to real world circumstances;
Experience – Complete at least three years of full-time financial planning-related
experience; and
Ethics – Agree to be bound by CFP Board’s Standards of Professional Conduct, a set of
documents outlining the ethical and practice standards for CFP® professionals.
Individuals who become certified must complete the following ongoing education and ethics
requirements in order to maintain the right to continue to use the CFP® marks:
Continuing Education – Complete 30 hours of continuing education hours every two
years, including two hours on the Code of Ethics and other parts of the Standards of
Professional Conduct, to maintain competence and keep up with developments in the
financial planning field; and
Ethics – Renew an agreement to be bound by the Standards of Professional Conduct. The
Standards prominently require that CFP® professionals provide financial planning
services at a fiduciary standard of care. This means CFP® professionals must provide
financial planning services in the best interests of their clients.
CFP® professionals who fail to comply with the above standards and requirements may be
subject to CFP Board’s enforcement process, which could result in suspension or permanent
revocation of their CFP® certification.
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In February 2001, Mr. Heckman was conferred with the ChFC - Chartered Financial
Consultant issued by The American College
Prerequisites/Experience Required: 3 years of full-time business experience within the five years
preceding the awarding of the designation
Educational Requirements: 6 core and 2 elective courses
Examination Type: Final proctored exam for each course
Continuing Education/Experience Requirements: 30 CE credits every 2 years
In May 2004, he earned the CLU or Certified Life Underwriter designation from the American
College. It has the same requirements as above except it was 2 additional classes after attaining
the ChFC designation. He has 3 sons and is active in Rotary, Boy Scouts, Cub Scouts and often
coach’s soccer. He has been married to Anna since 1992 and lives in a 1937 Cape Cod style
house in Downtown San Jose.
Disciplinary Information
Registered investment advisers are required to disclose all material facts regarding any legal or
disciplinary events that would be material to your evaluation of each supervised person
providing investment advice. No information is applicable to this Item.
Other Business Activities
Mr. Heckman represents various insurance companies, third party money management firms and
is a registered representative for The O.N. Equity Sales Co. He will receive commissions from
insurance and some securities sales as a Registered Representative unless the account is fee-
based in which he receives no commissions for trail commissions. The client can implement the
plan with another firm if a client wishes to do that. Mr. Heckman also trains other financial
advisors, attorney’s, CPA’s, Realtors, & mortgage brokers in conducting educational workshops
to teach employees and the general public about financial, legal, tax & real estate matters. He
trains them to work with the Financial Knowledge Institute, a non-profit organization.
Additional Compensation
Some companies may provide training which could include food & travel costs to an adviser at
no or little charge. Some may also award items of appreciation.
Supervision
Eric Heckman is in charge of all supervision of advisers at the firm.
Requirements for State-Registered Advisers
No information is applicable to this Item.
8 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800
Roger Gainer, ChFC
100 Shoreline Hwy # 211-B Mill Valley, CA 94941
415.331.9030 roger@gainerfinancial.com
This Brochure Supplement provides information about Roger Gainer that supplements
the Heckman Financial & Ins. Services, Inc. Brochure. Additional information about
Roger Gainer is available on the SEC’s website at www.adviserinfo.sec.gov.
Educational Background and Business Experience
Roger L. Gainer, born in 1952, is a licensed insurance agent for life and health insurance and
holds the Chartered Financial Consultant (ChFC) designation from the American College.
He has over 20 years in his current financial and insurance services practice, helping clients gain
greater control over their financial lives. He attended the University of Tel Aviv and Southern
Illinois University where he followed a design curriculum.
ChFC - Chartered Financial Consultant issued by The American College
Prerequisites/Experience Required: 3 years of full-time business experience within the five years
preceding the awarding of the designation
Educational Requirements: 6 core and 2 elective courses
Examination Type: Final proctored exam for each course
Continuing Education/Experience Requirements: 30 CE credits every 2 years
He is currently President of the Marin County chapter of NAIFA (National Association
of Insurance and Financial Advisors). He is married to Davi Gainer and has two children.
He is a volunteer representative for the Circle of Neighbors which is an organization that helps
students in all phases of the college application process, including financial aid. His role is to
perform interview screening of students to make sure they will benefit from their services and
resources.
Disciplinary Information
Registered investment advisers are required to disclose all material facts regarding any legal or
disciplinary events that would be material to your evaluation of each supervised person
providing investment advice. No information is applicable to this Item.
Other Business Activities
Mr. Gainer is President of Gainer Financial and Insurance Services, Inc. which represents
various insurance companies & third party money management firms. Gainer Financial and
Insurance Services, Inc. will receive commissions from insurance sales as well as the sale of
other financial products. The client can implement the plan with another firm if a client wishes to
do that.
Additional Compensation
Some companies may provide training which could include food & travel costs to an adviser at
no or little charge. Some may also award items of appreciation.
Supervision
Eric Heckman supervises Roger Gainer by reviewing client contracts, client financial plans &
recommendations. Eric Heckman, President of HFIS, Inc. 408.297.9800
Requirements for State-Registered Advisers
No information is applicable to this Item.
9 Heckman Financial & Insurance Services, Inc. www.WealthCreator.com 408.297.9800