Stories from ordinary people achieving extraordinary things

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Stories from ordinary people achieving extraordinary things Powered By Docstoc
					Stories from ordinary people achieving extraordinary things

The digital network revolution and the reality of 

globalisation are creating a far deeper integration 

of technology, business and society than the world 

has ever seen. 

This brings with it new possibilities and new 

responsibilities. As corporations we need to step up 

to help solve national issues and support important 

community groups. As individuals, we need to re-evaluate 

how we can contribute. 

For IBM in Australia, this means: 

• Tackling skills shortages with education programs. 

• Lending our expertise to support local communities. 

• Embedding sustainability into our industries with energy 

 efficient IT.

It also means caring for our own employees and helping 

them achieve their best both professionally and personally.
Ultimately, it is people who make organisations live up 

to their own standards. As the stories in this booklet 

show, IBM is fortunate enough to employ some extremely 

caring, courageous and community-minded individuals. 

They represent thousands of IBMers who last year
poured their time, skills and energies into making a
difference to the world. 

                                                        Glen Boreham

                                                        General Manager

                                                        IBM Australia and New Zealand

Leah Montgomery: 

Sparking interest in science

Australia is currently enjoying a resources

‘boom’, however, it’s unlikely that this will 

deliver the sustainable economic growth we 

need to maintain our quality of life – 

but science will. 

We need to create a science ‘boom’ that will 

ensure a pipeline of talent for decades to 

come. This is why IBM is bringing TryScience 

to Australian schools, to spark the interest of 

future generations. 

The Western English Language School 

(WELS) in Braybrook, Victoria, which teaches 

English and cultural understanding to refugee 

and migrant children from over 50 different 

countries, is using the TryScience program.

Run by IBM volunteers, the program involves 

students in innovative science experiments 

from IBM’s TryScience website 

( For many it’s their first
experience of practical science and the 

lessons have created wonder and excitement.

In addition to the volunteers, WELS has 

taken advantage of IBM’s Community Grants 

program, receiving six laptops to support 

its technology programs.

Patrick Lee: 

Designing a green data centre

Sustainability Victoria had a vision – 

they wanted to create a model, 

energy-efficient office. 

“When we spoke to IBM, they got the idea 

straight away,” explains Sustainability Victoria

CEO, Geoff Mabbett.

The team questioned using a single server 

for each application, whether servers need 

to run full bore 24 hours a day, and the 

practice of keeping the server room at 

20 degrees Celsius.

The result: data centre energy use, 

accounting for over half the total office 

power bill, fell by over 60%.

Sustainability Victoria’s new office now 

has a five-star Australian Business 

Greenhouse rating and a six-star data 

centre energy rating. 

Meanwhile, IBM continues to invest 

US$1 billion every year to develop green 

technologies that will allow companies to 

increase computing power, without 

expanding their carbon footprint.

Sangeetha Jaganathan: 

Putting art centre stage

In 2007, Queensland Ballet General Manager, 

Judith Anderson, was in a Catch 22 situation. 

She knew they weren’t using IT effectively, but 

“couldn’t afford an IT specialist.” 

Enter stage left, Senior IT Consultant – 

Sangeetha Jaganathan – a volunteer from IBM’s
On Demand Community (ODC). 

The ODC channels IBM’s volunteers into 

disadvantaged communities. Over four years, 

3,000 IBMers have donated 207,000 hours of 

volunteer service. It also matches employees’ 

schedules, locations and skills with 

appropriate community projects. 

Sangeetha, for example, is an expert in 

applications development but had never 

audited an IT system. With ODC’s technology 

planning tools she had the confidence to help. 

The audit revealed some major issues, with 

staff IT training a priority. Again, the ODC 

came to the rescue with a $1,600 grant for 

IT training. 

Today, Queensland Ballet is making IT work 

behind the scenes and creating magic for

the people of Queensland.

Melanie Youngson: 

Building IT skills for the future

Despite advances in gender equality, women 

only make up a fifth of Australia’s IT 

professionals. With a shortage of talent and 

a declining workforce, it’s a situation that 

can’t continue.

IBM’s EX.I.T.E. (Exploring Interests in 

Technology and Engineering) camps are 

inspiring high school girls to make a 

difference through science and technology.

In 2000, Melanie Youngson was a typical 

smart year 10 young woman, but she’d never 

considered a career in IT. EX.I.T.E. changed 

all that. It gave Melanie a feel for the career 

opportunities available and the confidence to 

think she might be a success. 

Two years later, Melanie saw an IT course 

that included an internship at IBM. She 

jumped at the chance to enter the profession 

and is now working with IBM as an Associate 

IT Specialist.

Melanie now volunteers her time in EX.I.T.E. 

camps – encouraging the next generation of

smart young women to support Australia’s 

IT future.

Peter Farrell: 

Supporting our courageous colleagues

At 60, Peter Farrell has a wonderful wife, a 

fulfilling job at IBM and friendly, supportive 

colleagues. He is also a quadriplegic.

Peter was involved in a car accident in 2005 

that broke his neck, and yet, 18 months after 

his accident, Peter was back working about 

40 hours a week.

Of course his work environment needed a few

modifications. IBM built him a dedicated work

console including a mouth-operated mouse.

This, together with voice recognition software,

gives Peter full use of his laptop.

IBM paid Peter’s salary in full for the 11 months 

whilst he was in intensive care and then funded 

a graduated return to work program, managed

closely by the Global Well-being Services team.

But it’s also down to Peter’s determination and

inner strength. Peter Farrell is living proof that

happiness is a choice. IBM is lucky to have him.

Corporate responsibility in the 21st century

For every one of us, the digital network revolution and
global integration make new forms of work, innovation
and personal fulfillment possible. 

For IBM, these historic and disruptive shifts are creating
a new social and economic relationship among
individuals, organisations and civil society. 

A relationship that creates new responsibilities for
corporations in the 21st century. 

Corporate responsibility in the 21st century

Never before have corporations carried so much 

of the responsibility for solving the world’s issues. 

And yet we accept that responsibility gladly because
we believe true corporate citizenship confers a 

triple benefit:

Corporate responsibility in the 21st century

For IBM, we establish a stronger brand with longer-
lasting shareholder value and become more attractive
as a responsible company to clients, investors and
prospective employees.

For IBMers, we enable them to acquire new skills 

by working collaboratively and seamlessly across 

borders, improve the communities where their 

children, families and neighbours live, and take 

personal control of their own destinies.

For communities and society at large, we bring our
talent and technology to bear on tackling large, difficult
societal problems - like skills shortages 

and national competitiveness.

Corporate responsibility in the 21st century

The criteria that determine how we fulfil these
responsibilities are the same ones that shape 

IBM’s business actions and relationships, the 

values of IBMers:

• Dedication to every client’s success.

• Innovation that matters – for our company and for

  the world.

• Trust and personal responsibility in all relationships.

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