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					University of California, San Diego                                                          •   Extension




Digital Arts
                                                                                                         THREE TYPES OF
Diversify Your Creative Skill Set                                                                       COURSE OFFERINGS
                                                                                                 Individual classes onsite & online
                                                                                                 Enroll in any open enrollment course
                                                                                                 à la carte.
                                                                                                 See pages 58-65.
                                                                                                 Software focused, specialized
                                                                                                 curriculums
                                                                                                 Web Media, Digital Design and AutoCAD.
                                                                                                 Career focused, project based
                                                                                                 professional curriculums
                                                                                                 Casual Gaming, Graphic Design,
                                                                                                 Mobile Applications Development, and Video
                                                                                                 & Editing.


                                                                                                      CERTIFICATE PROGRAMS
Spruce up your skills with the                Looking for a career change?                       PROFESSIONAL
Digital Arts                                                                                     • Casual Gaming—p. 219
                                              The mission of the Digital Arts Center is to
                                              provide a well-balanced, high-quality              • Graphic Design—p. 227
Our software focused courses in
Computer Aided Design, Animation,             education. We combine applied arts                 • Mobile Applications Development—
Graphic Design, Web Media, and Mobile         technology and techniques, related                   p. 233
Media provide students with:                  business practices and portfolio creation,         • Video & Editing—p. 249
• Design skill sets to be incorporated into   in order to prepare students for a new             SPECIALIZED
  current profession                          career and for professional advancement            • Design Media—p. 255
                                              within their chosen field.                         • Web Media—p. 265
• Basic knowledge of the digital arts
  field and industry                          Join us for a free information session and         PROFICIENCY                                  Digital Arts
                                              learn about our high quality,                      • AutoCAD—p. 251
• Software focused courses
                                              professionally-focused programs, ask
• Interactive online learning                 questions and discuss your future as a
• Convenient onsite evening courses           creative professional.
• Hands on learning with industry             For details, email dac@ucsd.edu,
  experts                                     call (858) 534-6705
Learn more about our software focused         or visit the website dac.ucsd.edu
certificates and individual courses by
contacting a program representative by
email at unex-digital@ucsd.edu or by
phone at (858) 534-6731.


                                                                                    Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 57
                                                                                                                                                                                          ANIMATION AND COMPUTER
                   Participate in Your DA Community!                                                                                                                              HANDS-ON
                                                                                                                                                                                               AIDED-DESIGN

                                                                                                                                                                                  Animation I: Introduction to
                                                                                                                                                                                  Disney’s 12 Principles of
                                                                                                                                                                                  Animation
                                                                                                                                                                                  Using the simplicity of basic 2D animation,
                                                                                                                                                                                  students will become familiar with Disney’s
                                                                                                                                                                                  “12 Principles of Animation”. As an intro-
                                                                                                                                                                                  duction to the 12-Principles of Animation,
                                                                                                                                                                                  students will create several short animation
                                                                                                                                                                                  projects. Topics covered include: Key Pose
                                                                                                                                                                                  Animation;        Squash       and    Stretch;
                                                                                                                                                                                  Anticipation; Staging; and Arcs. Whether 2D
                                                                                                                                                                                  or CG animation, these principles are the
                                                                                                                                                                                  backbone for all character animation and are
                   The UC San Diego Extension Digital Arts department offers many ways for you to stay in                                                                         the animation industry’s universal standard.
                   touch with your digital arts peers, instructors, and future collaborators. Follow our posts,                                                                   This course is the first in our Animation Skill
                   participate in discussions, and continue to network and learn about industsry                                                                                  Series courses – learn more at
                   developments. Become an active member of our active Digital Arts community!                                                                                    extension.ucsd.edu/digitalarts. Come and
                                                                                                                                                                                  explore the world of Animation with instruc-
                   Fan us on Facebook                                                                                                                                             tor Eric Von Hamersveld. Note prerequisite:
                   facebook.com/UCSD.Extension.Digital.Arts.Center                                                                                                                Basic drawing skills, basic computer skills,
                                                                                                                                                                                  and internet access required. Students must
                   Follow us on Twitter                                                                                                                                           have Adobe Photoshop. See website for com-
                   twitter.com/ucsdextdac                                                                                                                                         plete list of required materials.
                                                                                                                                                                                  ONLINE
                   Subscribe to our newsletters                                                                                                                                   Instructor: Eric Van Hamersveld
                   extension.ucsd.edu/signup                                                                                                                                      Section: 085506-5002 Course No. ART-40557
                   You can also always call or email us at (858) 534-6731 and at unex-digital@ucsd.edu                                                                            Time/Date: Oct. 11-Dec. 12
                                                                                                                                                                                  Location: ucsdextension.blackboard.com
                                                                                                                                                                                  Credit: 3 units in Art
                                                                                                InDesign 2 Day: Level I . . . . . . . . . . . . . . . . . . . . . . .63           Fee: $595 ($570 if enrolled by Sep. 7).
                                   TABLE OF CONTENTS                                                                                                                              No refunds after: Oct. 17 (slv/aep)
                                                                                                InDesign 2 Day: Level II . . . . . . . . . . . . . . . . . . . . . .63
                                                                                                                                                                                  No visitors permitted. Pre-enrollment required. Early
               Animation and Computer                                                           Illustrator . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .63   enrollment advised.
               Aided-Design . . . . . . . . . . . . . . . . . . . . .58                         Illustrator 2 Day: Level I . . . . . . . . . . . . . . . . . . . . . .63
               Animation I: Introduction to Disney’s
                     12 Principles of Animation . . . . . . . . . . . . . . . .58
                                                                                                Illustrator 2 Day: Level II . . . . . . . . . . . . . . . . . . . . . .64         AutoCAD I: Introduction
               AutoCAD I: Introduction . . . . . . . . . . . . . . . . . . . . . .58            Mobile Media . . . . . . . . . . . . . . . . . . . . .64                          Become familiar with AutoCAD 2011 com-
               AutoCAD II: Working Drawings . . . . . . . . . . . . . . . . .59                 Flash/AIR for Mobile I . . . . . . . . . . . . . . . . . . . . . . . .64          mands and menu systems. Learn two-dimen-
               AutoCAD III: Advanced Working Drawings . . . . . . . . .59                       Emerging Media for Creatives . . . . . . . . . . . . . . . . . .64                sional drawing commands, dimensioning,
               Revit I: Introduction . . . . . . . . . . . . . . . . . . . . . . . . .59        User Interface Design . . . . . . . . . . . . . . . . . . . . . . . .64           layering systems and drafting techniques. By
               Revit II: Intermediate . . . . . . . . . . . . . . . . . . . . . . . . .59                                                                                         the end of this course, you will have gained
                                                                                                Web Design . . . . . . . . . . . . . . . . . . . . . . .65
               3DS Max I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60
                                                                                                Introduction to Blogging Design Software . . . . . . . . .65
                                                                                                                                                                                  experience developing and assembling a con-
               Digital Arts Center Programs . . . . . . . . .60                                 Web Design: XHTML & CSS for Designers . . . . . . . . .65
                                                                                                                                                                                  struction document, including drafting sym-
               Digital Arts Center - Information Session . . . . . . . . . .60                  Web Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .65       bols, fixtures and a floor plan. Note: Students
                                                                                                Dreamweaver I . . . . . . . . . . . . . . . . . . . . . . . . . . . . .65         must be officially enrolled by and attend the
               Graphics and Digital Design . . . . . . . . .61                                                                                                                    first session. Prerequisite: good command of
               Creative Ad Campaign Design for Designers . . . . . . .61                        Instructor Profiles . . . . . . . . . . . . . . . . . .66                         the Windows environment. Textbooks
               Design & Web Media Program                                                                                                                                         strongly recommended. Same textbook will
                     Information Session . . . . . . . . . . . . . . . . . . . . .61
               Digital Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .61
                                                                                                                                                                                  be used throughout all AutoCAD courses.
               Digital Design Essentials A . . . . . . . . . . . . . . . . . . . .61                                                                                              IN-CLASS
Digital Arts




               Digital Design Essentials B . . . . . . . . . . . . . . . . . . . .62                                                                                              Instructor: Al Whitley
                                                                                                                                                                                  Section: 085508-5002 Course No. ARCH-4B001
               Photoshop I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62
                                                                                                                                                                                  Time/Date: M&W 1:00-5:00 p.m., Oct. 3-19 (6
               Photoshop 2 Day: Level I . . . . . . . . . . . . . . . . . . . . .62                                                                                               mtgs.)
               Photoshop 2 Day: Level II . . . . . . . . . . . . . . . . . . . . .62                                                                                              Location: Whitley Consulting Group, 3904 Groton
               InDesign I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .63                                                                                     St., San Diego
                                                                                                                                                                                  Credit: 2.5 units in Architecture
                                                                                                                                                                                  Fee: $495 ($470 if enrolled by Sep. 7).
                                                                                                                                                                                  No refunds after: Oct. 4 (slv/aep)
                                                                                                      Animal Illustration                                                         No visitors permitted. Pre-enrollment required. Early
                                                                                                                                                                                  enrollment advised.
                                                                                                      Learn essential 2-D illustration and
                                                                                                      drawing skills                                                              IN-CLASS
                                                                                                                                                                                  Instructor: Al Whitley
                                                                                                      See page 23 for details.                                                    Section: 085560-5002 Course No. ARCH-4B001


               58 I Fall 2011 I extension.ucsd.edu I (858) 534-3400
Time/Date: M&W 5:30-9:30 p.m., Oct. 3-19 (6             AutoCAD III: Advanced Working
mtgs.)
Location: Whitley Consulting Group, 3904 Groton
St., San Diego
                                                        Drawings
                                                        Work on a (simulated) real-world project,
                                                                                                                  AutoCAD, Revit
Credit: 2.5 units in Architecture
Fee: $495 ($470 if enrolled by Sep. 7).
No refunds after: Oct. 4 (slv/aep)
                                                        using AutoCAD 2011 software. Learn the
                                                        process professional offices go through to cre-            & 3DS Max
                                                        ate and assemble the components required
No visitors permitted. Pre-enrollment required. Early
                                                        for the creation of a set of working docu-
enrollment advised.
                                                        ments. In order to focus on the production
AutoCAD II: Working Drawings                            aspects of assembling and detailing, partici-
Develop an advanced understanding of the                pants are expected to have reasonably strong
AutoCAD 2011 applications. Develop an                   AutoCAD skills. Technical aspects of
abbreviated set of construction documents               AutoCAD will be addressed including file
and learn important manipulation and man-               referencing, paper/ model space, the sheet set
agement tools for assembling and integrating            manager, and the relational aspects of draw-
drawings within the project document                    ing files. Note: Students must be officially
set.Topics include advanced commands and                enrolled by and attend the first session.
drafting conventions. Note: Students must               Prerequisite: AutoCAD I and II. Textbooks
be officially enrolled by and attend the first          strongly recommended. Same textbook will
session. Prerequisite: “AutoCAD I” (ARCH-               be used throughout all AutoCAD courses.
4B001) or equivalent knowledge. Textbooks               IN-CLASS
strongly recommended. Same textbook will                Instructor: Al Whitley
                                                        Section: 085563-5002 Course No. ARCH-40007
be used throughout all AutoCAD courses.                 Time/Date: M&W 5:30-9:30 p.m., Nov. 28-Dec. 14            • AutoCAD I: Introduction
IN-CLASS                                                (6 mtgs.)
Instructor: Al Whitley                                  Location: Whitley Consulting Group, 3904 Groton
                                                                                                                  • AutoCAD II: Working Drawings
Section: 085561-5002 Course No. ARCH-4B004              St., San Diego                                            • AutoCAD III:
Time/Date: M&W 1:00-5:00 p.m., Oct. 31-Nov. 16          Credit: 2.5 units in Architecture                           Advanced Construction Documents
(6 mtgs.)                                               Fee: $495 ($470 if enrolled by Sep. 7).
Location: Whitley Consulting Group, 3904 Groton         No refunds after: Nov. 29 (slv/aep)                       • Revit I & II
St., San Diego                                          No visitors permitted. Pre-enrollment required. Early
Credit: 2.5 units in Architecture
                                                                                                                  • 3DS Max I & II
                                                        enrollment advised.
Fee: $495 ($470 if enrolled by Sep. 7).
                                                                                                                  See page 251 for certificate details.
No refunds after: Nov. 1 (slv/aep)                      Revit I: Introduction
No visitors permitted. Pre-enrollment required. Early
                                                        This course is designed for architects, interi-
enrollment advised.
                                                        or designers, engineers, and others involved            Revit II: Intermediate
IN-CLASS                                                in the construction industry seeking an
Instructor: Al Whitley                                                                                          Explore the more advanced methods of doc-
Section: 085562-5002 Course No. ARCH-4B004              overview of building information modeling               umenting a building project in Revit
Time/Date: M&W 5:30-9:30 p.m., Oct. 31-Nov. 16          (BIM) using Revit Architecture 2011. The                Architecture 2011. The classes will be taught
(6 mtgs.)                                               course examines how to design 3D models                 from the architect’s perspective, but interior
Location: Whitley Consulting Group, 3904 Groton         that simultaneously document the project in             designers and engineers will also gain valu-
St., San Diego                                          schedules and 2D architectural drawings.
Credit: 2.5 units in Architecture                                                                               able insight as the course unfolds. Topics
                                                        Topics include starting a project, modifying            include scheduling building components,
Fee: $495 ($470 if enrolled by Sep. 7).
No refunds after: Nov. 1 (slv/aep)                      elements, and presenting models. By the con-            using the family editor to create 2D and 3D
No visitors permitted. Pre-enrollment required. Early   clusion, students will have built a BIM proj-           components, refining graphics, and construc-
enrollment advised.                                     ect from scratch and present multiple views             tion documentation. By the conclusion of
                                                        of the model on an architectural sheet. Note:           this course, students will be able to develop a
                                                        Students must be officially enrolled by and             BIM model independently and understand
                                                        attend the first session. Prerequisite:                 how to organize it as an integrated, interop-
                                                        AutoCAD experience preferred and a good                 erable construction document set. Note:
                                                        command of the Windows environment.                     Students must be officially enrolled by and
                                                        Textbooks strong recommended. Same text-                attend the first session. Prerequisite: Revit I
                                                        book will be used throughout all Revit cours-           or work experience with instructor approval.
                                                        es.                                                     Textbooks strongly recommended. Same                    Digital Arts
                                                        IN-CLASS                                                textbook will be used throughout all Revit
                                                        Instructor: Mike Wilson                                 courses.
                                                        Section: 085564-5002 Course No. ARCH-40009
                                                        Time/Date: Tu&Th 6:00-10:00 p.m., Oct. 4-13 (4          IN-CLASS
                                                        mtgs.)                                                  Instructor: Mike Wilson
                                                        Location: Whitley Consulting Group, 3904 Groton         Section: 085565-5002 Course No. ARCH-40010
                                                        St., San Diego                                          Time/Date: Tu&Th 6:00-10:00 p.m., Oct. 18-27 (4
                                                        Credit: 1.5 units in Architecture                       mtgs.)
                                                        Fee: $495 ($470 if enrolled by Sep. 7).                 Location: Whitley Consulting Group, 3904 Groton
    Save $25                                            No refunds after: Oct. 5 (slv/aep)                      St., San Diego
                                                        No visitors permitted. Pre-enrollment required. Early   Credit: 1.5 units in Architecture
    Enroll by the early discount date                   enrollment advised.                                     Fee: $495 ($470 if enrolled by Sep. 7).
    and save $25 off the course fee!                                                                            No refunds after: Oct. 5 (slv/aep)
                                                                                                                No visitors permitted. Pre-enrollment required. Early
    See course listings for eligibility.                                                                        enrollment advised.


                                                                                                  Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 59
                                 Digital Arts Center Professional Certificates




               3DS Max I                                                   DIGITAL ARTS CENTER PROGRAMS                 enrolling day of information session, email
               Get a complete introduction to modeling,                                                                 dac@ucsd.edu to receive confirmation.
               and rendering while learning to build and               The DAC program is designed to take              Drop-ins welcome
               bring to life a 3D scene from plans. Learn to           amateurs and turn them into profession-          IN-CLASS
               model or import interior details and furni-             als doing the design work they love.             Instructor: John Lane
               ture items to create a finished scene. Add              Choose from Graphic Design, or Video             Section: 082551 Course No. INFO-80004
                                                                       Editing or Casual Gaming. Fall 2010              Time/Date: M 6:00-7:00 p.m., Aug. 1 (1 mtg.)
               lighting and textures, and learn how to ren-
                                                                                                                        Location: UCSD Extension University City Ctr.,
               der realistic images. Gain the ability to navi-         includes THREE 12-month options.                 6256 Greenwich Dr., San Diego
               gate the user interface, manipulate views,              Visit dac.ucsd.edu, email: dac@ucsd.             Credit: Not for credit
               modify parameters and choose the most effi-             edu or call (858) 622-5750.                      Fee: $0 No refunds after: Aug. 9 (slv/lc)
               cient modeling techniques. Dive into model-                                                              IN-CLASS
               ing, using many of AutoDesk 3DS Max’s                   Digital Arts Center - Information                Instructor: John Lane
               powerful parametric object creation tools.              Session                                          Section: 082552 Course No. INFO-80004
               Note: You must enroll before attending first            Are you ready for a career change into the       Time/Date: M 5:30-9:30 p.m., Aug. 22 (1 mtg.)
               meeting. Prerequisite: Fundamental working                                                               Location: UCSD Extension University City Ctr.,
                                                                       creative media field? Do you have a great idea   6256 Greenwich Dr., San Diego
               knowledge of Windows environment, some                  for a mobile app? Want to create that new        Credit: Not for credit
               CAD or drafting experience is highly recom-             game everyone is talking about? Discover         Fee: $0 No refunds after: Aug. 30 (slv/lc)
               mended. Textbooks strongly recommended.                 what skills are needed to launch or further
               Same textbook will be used throughout all               your career by pursuing one of these certifi-
Digital Arts




               3DS Max courses.                                        cates: Graphic Design, Casual Gaming,
               IN-CLASS                                                Mobile Applications and Video & Editing.
               Instructor: Mike Wilson                                 Join us for free information session and learn
               Section: 085566-5002 Course No. ART-4B324               about our high-quality, professionally-
               Time/Date: M&W 6:00-10:00 p.m., Nov. 28-Dec.            focused programs, ask questions and discuss
               14 (4 mtgs.)
               Location: Whitley Consulting Group, 3904 Groton
                                                                       your future as a creative professional. Our
               St., San Diego                                          professional certificate programs provide in-
               Credit: 2.5 units in Art                                depth study in your area of interest and equip      Stay Informed!
               Fee: $495 ($470 if enrolled by Sep. 7).                 you with powerful knowledge and skills.
               No refunds after: Nov. 29 (slv/aep)                     Enrolling now for Fall 2011. For details call       Sign up to receive information about
               No visitors permitted. Pre-enrollment required. Early   (858) 534-6705 or email:dac@ucsd.edu.               courses that interest you.
               enrollment advised.
                                                                       Learn more at http://dac.ucsd.edu Note: If          extension.ucsd.edu/signup


               60 I Fall 2011 I extension.ucsd.edu I (858) 534-3400
      GRAPHICS AND DIGITAL DESIGN
HANDS-ON
Creative Ad Campaign Design for
                                                                      Specialized Certificates
Designers
˜This course is an introduction to the
creation of advertising campaign design.
Topics include creative strategy, copywriting
and art direction. Students will concept and
produce a multi-medium creative advertising
campaign based on a brand strategy. Topics
include creative strategy, art direction, find-
ing a “big idea” and creating a cohesive cam-
paign, tagline writing, visual/artistic message
making, headline creation, and art produc-
tion. Students will create a creative ad cam-
paign across multiple mediums based on
expressed brand messages, including copy-
writing and art direction. Note: Students
should have a working knowledge of Adobe
Photoshop and Adobe Illustrator. Strategic               SPECIALIZED CERTIFICATES
and conceptual writing will also be
employed.                                                   • Software focused courses
IN-CLASS                                                    • Entry level skill-sets to be incorporated into your current profession
Instructor: Chris T. Clark
Section: 085603-5002 Course No. ART-40574
                                                            • Industry knowledge
Time/Date: Th 2:00-5:00 p.m., Oct. 6-Dec. 8; no          Design Media—Typography, color layout and design for print and web
mtg. Nov. 24 (9 mtgs.)
Location: UCSD Extension University City Ctr.,           Web Media—Content creation and design for the web
6256 Greenwich Dr., San Diego
Credit: 3 units in Art                                   Learn more on pages 255 and 265.
Fee: $595 ($570 if enrolled by Sep. 7).
No refunds after: Oct. 12 (slv/aep)
Early enrollment advised.
                                                   Digital Media                                       ONLINE
                                                   Explore an overview of how to use computers         Instructor: John Lane
Design & Web Media Program                                                                             Section: 085485-5002 Course No. ART-40525
Information Session                                to produce graphic designs and visual com-          Time/Date: Oct. 11-Dec. 6
Explore the Digital Arts! This free informa-       munication collaterals for future designers,        Location: ucsdextension.blackboard.com
tion session is designed for those interested in   artists, and graphic illustrators. Students         Credit: 3 units in Art
learning more about our Specialized                begin by learning computer terminology, file        Fee: $595 ($570 if enrolled by Sep. 7).
                                                   management, and page layout as they relate          No refunds after: Oct. 17 (slv/aep)
Certificates in AutoCAD, Design Media, and                                                             No visitors permitted. Pre-enrollment required. Early
Web Media. Get an inside look into our             to digital media and visual communication.
                                                                                                       enrollment advised.
courses! We will review our individual on-site     This hands-on course, prepares students to
and online courses, certificate requirements,      advance into various fields of digital technol-     HANDS-ON

industry changes, skills needed to succeed,        ogy, graphic design, digital arts, and digital      Digital Design Essentials A
and ways you can get involved in the local         design using the latest software applications       A key course in learning graphic design and
digital arts community. Learn what the             available. The class will focus on five main        digital media, this course has been organized to
Digital Arts can do for you! Note: For infor-      topical areas: design production sequence,          introduce students to the elements and lexicon
mation on our Professional Certificates email      file organization and formatting, Photoshop,        of basic two dimensional design, gestalt design
dac@ucsd.edu and visit dac.ucsd.edu                Illustrator and InDesign. A must for begin-         theory, basic color uses in design and their
                                                   ners. This is the first required course of the      inherent psychological impacts upon the view-
ONLINE
Section: 085570-5002 Course No. INFO-70002
                                                   Specialized Certificate in Design Media.            er, use of type as object, use of type as psycho-
Time/Date: Nov. 9                                  Note: Online participants are required to           logical design element, and the combination of          Digital Arts
Location: ucsdextension.blackboard.com             have Adobe Illustrator, Photoshop, &                type and image for successful integration of
Credit: Not for credit                             InDesign CS4 or higher.                             design concepts. Gain an introduction to the
Fee: $0                                            IN-CLASS                                            essential design techniques needed to produce
                                                   Instructor: Lawrence Snay                           professional work.
                                                   Section: 085484-5002 Course No. ART-40525           ONLINE
                                                   Time/Date: Tu 6:00-9:30 p.m., Oct. 11-Nov. 29 (8    Instructor: Scott Miller
                                                   mtgs.)                                              Section: 085492-5002 Course No. ART-40540
                                                   Location: UCSD Extension University City Ctr.,      Time/Date: Oct. 11-Dec. 12
   Photography                                     6256 Greenwich Dr., San Diego                       Location: ucsdextension.blackboard.com
                                                   Credit: 3 units in Art                              Credit: 3 units in Art 3
   Learn how to use your camera and take           Fee: $595 ($570 if enrolled by Sep. 7).             Fee: $595 ($570 if enrolled by Sep. 7).
   your photography to the next level              No refunds after: Oct. 17 (slv/aep)                 No refunds after: Oct. 17 (slv/aep)
                                                   Early enrollment advised.                           No visitors permitted. Pre-enrollment required. Early
   See pages 27-31 for course options.
                                                                                                       enrollment advised.


                                                                                           Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 61
                                                             HANDS-ON                                                ONLINE

                Ad Campaign                                  Digital Design Essentials B
                                                             As a continuation of “Digital Design
                                                                                                                     Instructor: Jonathan Hunt
                                                                                                                     Section: 085480-5002 Course No. ART-40311
                                                                                                                     Time/Date: Oct. 11-Dec. 6
                                                             Essentials A”(ART-40092), students will
                Design Series                                explore advanced applications of typography
                                                             and color to improve upon their effective
                                                                                                                     Location: ucsdextension.blackboard.com
                                                                                                                     Credit: 3 units in Art
                                                                                                                     Fee: $595 ($570 if enrolled by Sep. 7).
                for Designers                                visual communication. In addition, the prop-
                                                             erties of paper are evaluated as to how they
                                                                                                                     No refunds after: Oct. 17 (slv/aep)
                                                                                                                     No visitors permitted. Pre-enrollment required. Early
                                                                                                                     enrollment advised.
                                                             affect the outcome of printed publications
                                                             from an aesthetic and technical standpoint. A
                                                                                                                     Photoshop 2 Day: Level I
                                                             variety of Design projects will be developed
                                                                                                                     Experience the best of Photoshop in just two
                                                             addressing unique marketing needs. Design
                                                                                                                     days. This step-one level hands-on workshop
                                                             projects will be developed working with real-
                                                                                                                     will get you up and running with photo-edit-
                                                             time clients with specific marketing needs.
                                                                                                                     ing, file formats, pixel selection, overview of
                                                             Upon completion of both Design A and B,
                                                                                                                     the tools, working with layers, red-eye
                                                             students will have several projects to be
                                                                                                                     removal, color correction (hue, contrast) and
                                                             included in their portfolios, ready for review
                                                                                                                     various tips and tricks. Each student will be
                                                             at the completion of the Digital Design cer-
                                                                                                                     working at a computer using the latest ver-
                                                             tificate. Note prerequisite required: Digital
                                                                                                                     sion of Adobe Photoshop. Students will gain
                                                             Design Essentials A.
                                                                                                                     a sound working knowledge of the program
                                                             ONLINE                                                  and be experiencing and practicing through-
                   • Learn Ad Design                         Instructor: Scott Miller
                     From print layouts to interactive       Section: 085488-5002 Course No. ART-40541
                                                                                                                     out the day. Note prerequisite: Students must
                     multi-platform design                   Time/Date: Oct. 11-Dec. 12                              have basic computer skills. Students must be
                                                             Location: ucsdextension.blackboard.com                  familiar with the keyboard, be able to left-
                   • Emerging Media for Designers            Credit: 3 units in Art 3                                click, right-click and click-and-drag with the
                     New trends in advertising with Warren   Fee: $595 ($570 if enrolled by Sep. 7).                 mouse, and know how to save a file to an
                     Raisch of Digitaria Interactive         No refunds after: Oct. 17 (slv/aep)                     appropriate location on a computer or a
                                                             No visitors permitted. Pre-enrollment required. Early
                   • Ad Campaign Design 101                  enrollment advised.
                                                                                                                     removable drive.
                     From concept to completion                                                                      IN-CLASS
                                                             HANDS-ON                                                Instructor: Carolyn O’Barr
                 See pages 61 and 64 for details             Photoshop I                                             Section: 085494-5002 Course No. ART-40478
                                                             Learn illustration techniques and digital pho-          Time/Date: M 9:00 a.m.-1:00 p.m., Oct. 3-10 (2
                                                             tograph editing, color correction, and for-             mtgs.)
                                                                                                                     Location: UCSD Extension University City Ctr.,
                                                             matting skills. This course provides instruc-
                Continuing Education                         tion in manipulating color and black-and-
                                                                                                                     6256 Greenwich Dr., San Diego
                                                                                                                     Credit: .5 units in Art
                 & Career Showcase                           white images, working in layers, special
                                                             effects, photo restoration/colorizing, and dig-
                                                                                                                     Fee: $195 No refunds after: Sep. 30 (slv/aep)
                                                                                                                     No visitors permitted. Pre-enrollment required. Early
                                                             ital illustration and drawing techniques using          enrollment advised.
                                                             Adobe Photoshop. Explore photo manipula-
                                                             tion and digital painting through a series of           Photoshop 2 Day: Level II
                 FREE EVENT                                  creative projects. Students will also gain a            A more advanced look at Adobe Photoshop
                                                             working knowledge of various color modes                for those already familiar with the basics.
                                                             utilized for both print and web applications.           Students will learn about importing files
                                                             This class is intended as an introduction to            including scanning and RAW. Students learn
                                                             Photoshop. Note: Online participants must               skills and techniques used for digital dark-
                                                             have Adobe Photoshop CS4 or higher                      room projects. Students work on various
                                                             installed on their computers.                           projects in class to build self-confidence and
                                                                                                                     pick up tricks and techniques. Note prerequi-
                                                             IN-CLASS
                                                             Instructor: Julie F. Willis
                                                                                                                     site: Students must have taken and passed
                                                             Section: 085478-5002 Course No. ART-40311               Photoshop 2-day Level I or have the equiva-
                                                             Time/Date: Th 6:00-9:30 p.m., Oct. 13-Dec. 8; no        lent skills. Students MUST have basic com-
                                                             mtg. Nov. 24 (8 mtgs.)                                  puter skills.
Digital Arts




                                                             Location: UCSD Extension University City Ctr.,          IN-CLASS
                 Thursday, September 8                       6256 Greenwich Dr., San Diego                           Instructor: Carolyn O’Barr
                 4:30 –7:30 p.m.                             Credit: 3 units in Art                                  Section: 085496-5002 Course No. ART-40471
                                                             Fee: $595 ($570 if enrolled by Sep. 7).
                 UC San Diego Campus                                                                                 Time/Date: M 9:00 a.m.-1:00 p.m., Oct. 17-24 (2
                                                             No refunds after: Oct. 19 (slv/aep)                     mtgs.)
                 • Workshops                                 Early enrollment advised.                               Location: UCSD Extension University City Ctr.,
                 • Program Information                                                                               6256 Greenwich Dr., San Diego
                                                                                                                     Credit: .5 units in Art
                 • Networking                                                                                        Fee: $195 No refunds after: Oct. 14 (slv/aep)
                                                                 Save $25                                            No visitors permitted. Pre-enrollment required. Early
                 See back cover for details.                     Enroll by the early discount date                   enrollment advised.
                                                                 and save $25 off the course fee!
                 extension.ucsd.edu/showcase
                                                                 See course listings for eligibility.


               62 I Fall 2011 I extension.ucsd.edu I (858) 534-3400
HANDS-ON                                             Credit: .5 units in Art
InDesign I
Learn page layout design with InDesign,
                                                     Fee: $195 No refunds after: Oct. 6 (slv/aep)
                                                     No visitors permitted. Pre-enrollment required. Early
                                                     enrollment advised.
                                                                                                                   New Location
today's leading page layout program.
Working knowledge of this comprehensive              HANDS-ON
page layout software is essential when design-       InDesign 2 Day: Level II
ing publications and preliminary web page            A more advanced look at Adobe InDesign for
layouts. Learn to place Photoshop and                those already familiar with the basics. Create
Illustrator files into InDesign documents,           compelling print layouts, content for play-
arrange elements on a page or multiple pages,        back in the Adobe Flash® Player, and inter-
and make type and color look good. Through           active PDF documents. Through work on
creating projects in InDesign, you will learn        projects students learn techniques creative
about three primary disciplines: typography,         professionals use to make page layout look
illustration/graphic images, and page layout.        good and increase productivity by establish-
Projects from all three disciplines will be          ing good work habits. Students discover how                 ˜University City Center
designed throughout the course. Students             to get the most out of the features and prac-                 at 6256 Greenwich Drive
will work on various real-world projects to          tice using options many designers don’t know
build self-confidence and pick up tricks and         about. Note prerequisite: Students must have              UC San Diego Extension’s newest high-
techniques. Note prerequisite: MAC or PC             taken and passed Adobe InDesign I or have                 tech facility is our largest learning center
basic computer knowledge is required.                equivalent skills. Also, students must have the           with convenient access off Interstate 805
Online participants must have InDesign CS4           following basic computer skills. Students                 at the Governor Drive exit.
or higher installed on their computers.              must be familiar with the keyboard, must be
                                                     able to left-click, right-click and click-and-            Expanded facilities include:
IN-CLASS
Instructor: Randall Cornish                          drag with the mouse, must know how to save                   • 23 high-tech classrooms
Section: 085539-5002 Course No. ART-40533            a file to an appropriate location on a comput-
Time/Date: W 2:00-5:00 p.m., Oct. 12-Dec. 7; no                                                                   • 13 hands-on labs
                                                     er or a removable drive.
mtg. Nov. 23 (8 mtgs.)                                                                                            • Executive learning spaces
Location: UCSD Extension University City Ctr.,       IN-CLASS
6256 Greenwich Dr., San Diego                        Instructor: Carolyn O’Barr                                   • Video conferencing
Credit: 3 units in Art                               Section: 085501-5002 Course No. ART-40469
                                                     Time/Date: F 9:00 a.m.-1:00 p.m., Oct. 21-28 (2              • Online learning studio suite
Fee: $595 ($570 if enrolled by Sep. 7).
No refunds after: Oct. 18 (slv/aep)                  mtgs.)                                                       • Free parking & student lounge areas
Early enrollment advised.                            Location: UCSD Extension University City Ctr.,
                                                     6256 Greenwich Dr., San Diego
ONLINE                                               Credit: .5 units in Art
Instructor: John Lane                                Fee: $195 No refunds after: Oct. 20 (slv/aep)           ONLINE
Section: 085542-5002 Course No. ART-40533            No visitors permitted. Pre-enrollment required. Early   Instructor: John Lane
Time/Date: Oct. 11-Dec. 6                            enrollment advised.                                     Section: 085482-5002 Course No. ART-40527
Location: ucsdextension.blackboard.com                                                                       Time/Date: Oct. 11-Dec. 6
Credit: 3 units in Art                               HANDS-ON                                                Location: ucsdextension.blackboard.com
Fee: $595 ($570 if enrolled by Sep. 7).              Illustrator                                             Credit: 3 units in Art 3
No refunds after: Oct. 17 (slv/aep)                  Learn the industry-standard professional vec-           Fee: $595 ($570 if enrolled by Sep. 7).
Pre-enrollment required. Early enrollment advised.                                                           No refunds after: Oct. 17 (slv/aep)
                                                     tor drawing program Adobe Illustrator
                                                                                                             No visitors permitted. Pre-enrollment required. Early
InDesign 2 Day: Level I                              CS5.5. Gain practical experience with                   enrollment advised.
Introduction to Adobe InDesign, the page             Illustrator’s precision drawing and transfor-
layout software program used by professional         mation tools for creating and editing Bézier            Illustrator 2 Day: Level I
graphic artists to create ads, business cards,       curves, color, gradients, gradient mesh, pat-           A Thorough introduction to Adobe’s compre-
brochures, postcards, newsletters, magazines,        terns, transparency, type, layers, and more.            hensive vector graphics software used by graphic
posters, CD covers and more. This course             Learn how your artwork can interface with               designers, animators, and digital artists. Students
involves considerable hands-on instruction           Photoshop and be rasterized for further cre-            will use the powerful tools in Illustrator to create
and short easy-to-follow exercises. Students         ative enhancement, preparing it for the inter-          and draw shapes, lines and text needed to create
learn how to create and navigate new docu-           face with the entire Creative suite. Note:              logos, t-shirts, posters and more. No experience
ments and learn the program’s workspace,             Basic Mac or PC computer knowledge is                   using Adobe Illustrator is required. Note prereq-
including tools, menus, panels, dialog boxes         required. Online participants must have                 uisite: Students must be familiar with the key-
and more. No experience using Adobe                  Illustrator CS4 or higher installed on their            board, must be able to left-click, right-click and
                                                                                                                                                                     Digital Arts
InDesign is required. Note: Students must be         computers.                                              click-and-drag with the mouse, and must know
familiar with the keyboard, be able to left-         IN-CLASS                                                how to save a file to an appropriate location on a
click, right-click and click-and-drag with the       Instructor: Carolyn O’Barr                              computer or a removable drive.
                                                     Section: 085481-5002 Course No. ART-40527
mouse, and know how to save a file to an             Time/Date: Tu 6:00-9:30 p.m., Oct. 11-Nov. 29 (8
                                                                                                             IN-CLASS
appropriate location on a computer or a                                                                      Instructor: Carolyn O’Barr
                                                     mtgs.)
removable drive.                                                                                             Section: 085503-5002 Course No. ART-40477
                                                     Location: UCSD Extension University City Ctr.,
                                                                                                             Time/Date: M 9:00 a.m.-1:00 p.m., Nov. 7-14 (2
IN-CLASS                                             6256 Greenwich Dr., San Diego
                                                                                                             mtgs.)
Instructor: Carolyn O’Barr                           Credit: 3 units in Art 3
                                                                                                             Location: UCSD Extension University City Ctr.,
Section: 085498-5002 Course No. ART-40479            Fee: $595 ($570 if enrolled by Sep. 7).
                                                                                                             6256 Greenwich Dr., San Diego
Time/Date: Oct. 7-14                                 No refunds after: Oct. 17 (slv/aep)
                                                                                                             Credit: .5 units in Art
Location: UCSD Extension University City Ctr.,       Early enrollment advised.
                                                                                                             Fee: $195 No refunds after: Nov. 4 (slv/aep)
6256 Greenwich Dr., San Diego                                                                                No visitors permitted. Pre-enrollment required. Early
                                                                                                             enrollment advised.

                                                                                               Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 63
                                                                                                                         Credit: 3 units in Art
                                                                                                                         Fee: $595 ($570 if enrolled by Sep. 7).
                  WordPress!                                                                                             No refunds after: Oct. 17 (slv/aep)
                                                                                                                         Early enrollment advised.
                                                                                                                         HANDS-ON
                                                                                                                         Emerging Media for Creatives
                                                                                                                         Today’s marketing and advertising worlds are
                                                                                                                         quickly moving to digital with both online
                                                                                                                         and offline campaigns being directly impact-
                                                                                                                         ed by emerging media channels. This course
                                                                                                                         is intended for creative individuals from dig-
                                                                                                                         ital arts, gaming, and immersive media who
                                                                                                                         want to learn about emerging media from a
                                                                                                                         digital perspective. Firsthand knowledge of
                                                                                                                         the latest campaign strategies will be provid-
                                                                                                                         ed. Students will learn about digital cam-
                                                                                                                         paigns, the latest advances in cross-device
                                                                                                                         marketing, and what is happening in the
                                                                                                                         marketing departments and ad agency world
                                                                                                                         to leverage this emerging media. Through
                                                                                                                         case studies, presentations, and recommend-
                 New Web Design with WordPress Skill Series                                                              ed reading students will become familiar with
                                                                                                                         digital media for creatives in advertising and
                 • Introduction to Blogging Software
                                                                                                                         marketing in a digital age. Note: Basic
                   Gain an introduction to Blogger and WordPress                                                         Internet knowledge and basic computer skills
                 • WordPress I                                                                                           required.
                   Install new word press themes and add JavaScript or JQuery to page templates                          ONLINE
                                                                                                                         Instructor: Warren Raisch
                 • WordPress II                                                                                          Section: 085472-5002 Course No. ART-40528
                   Learn blog customizing techniques with XHTML and CSS                                                  Time/Date: Oct. 4-Dec. 16
                 Learn more at extension.ucsd.edu/digitalarts                                                            Location: ucsdextension.blackboard.com
                                                                                                                         Credit: 3 units in Art 3
                                                                                                                         Fee: $650 ($625 if enrolled by Sep. 7).
                                                                                                                         No refunds after: Oct. 10 (slv/aep)
               HANDS-ON                                                                MOBILE MEDIA                      No visitors permitted. Early enrollment advised.
               Illustrator 2 Day: Level II                                                                               HANDS-ON
               Gain a more advanced look at Adobe                      HANDS-ON
               Illustrator. For those already familiar with the        Flash/AIR for Mobile I                            User Interface Design
               basics, this two day course will allow you to           ˜Learn Adobe AIR, a technology that               ˜Gain a strong base on user-interface
               work on various projects in class to build self-        enables you to create an app once and then        design. This course covers references, user
               confidence and pick up tricks and techniques            export it to iOS devices - iPhone and iPad -      experience (UX) and usability principles.
               creative professionals use to make profession-          Android, and to the BlackBerry Playbook, all      Learn from the CEO of Action Creations, an
               al vector graphics. Learn how to increase pro-          with minor adjustments, all at maximum            award winning interactive agency in San
               ductivity by establishing good work habits.             performance, accessing all the necessary APIs     Diego. Topics include psychological princi-
               Discover how to get the most out of some                of each device (Camera, GPS and more).            ples, interaction principles, requirements
               popular features and practice using some fea-           Learn how to design amazing apps in Adobe         analysis, designing for different screens (web,
               tures many designers don’t know about. Note             Flash, how to sign and publish them to the        tvs and mobile applications design), stan-
               prerequisite: Students must have basic com-             Apple App Store, Android Market and               dards, style guides, techniques and visual
               puter skills.                                           BlackBerry AppWorld. Learn how to tackle          design principles. Come learn about what to
               IN-CLASS                                                fragmentation (all these different platforms)     do and what not to do when it comes down
               Instructor: Carolyn O’Barr                              with Adobe AIR, guaranteeing consistency,         to UI Design. Gain the perspective to help
               Section: 085505-5002 Course No. ART-40470                                                                 create higher quality designed experiences. It
               Time/Date: M 9:00 a.m.-1:00 p.m., Nov. 21-28 (2         saving you and your clients time and money.
                                                                       Note: Basic knowledge of computer pro-            is a great time to be an interactive designer.
Digital Arts




               mtgs.)
               Location: UCSD Extension University City Ctr.,          gramming (C, Java, Javascript, PHP or             ONLINE
               6256 Greenwich Dr., San Diego                           ActionScript) and basic knowledge of Flash        Instructor: Demian Borba
               Credit: .5 units in Art                                                                                   Section: 085476-5002 Course No. ART-40535
               Fee: $195 No refunds after: Nov. 18 (slv/aep)
                                                                       are required for participation. Background in     Time/Date: Oct. 11-Dec. 12
               No visitors permitted. Pre-enrollment required. Early   web design or programming is recommended          Location: ucsdextension.blackboard.com
               enrollment advised.                                     but not required.                                 Credit: 3 units in Art
                                                                       IN-CLASS                                          Fee: $595 ($570 if enrolled by Sep. 7).
                                                                       Instructor: Demian Borba                          No refunds after: Oct. 17 (slv/aep)
                   Save $25                                            Section: 085468-5002 Course No. ART-40569         Pre-enrollment required. Early enrollment advised.
                                                                       Time/Date: Tu 2:00-5:00 p.m., Oct. 11-Dec. 6 (9
                   Enroll by the early discount date                   mtgs.)
                   and save $25 off the course fee!                    Location: UCSD Extension University City Ctr.,
                   See course listings for eligibility.                6256 Greenwich Dr., San Diego



               64 I Fall 2011 I extension.ucsd.edu I (858) 534-3400
                 WEB DESIGN
HANDS-ON
Introduction to Blogging Design
                                                      Still Time To Enroll!
Software
˜Gain an introduction to Blogger and                                                                    Mobile Applications
WordPress. This course is intended for indi-                                                            Development One-Year
viduals interested in learning how to blog and                                                          Professional Certificate Program
graphic/web designers who wish to learn how
to implement blogs into their websites. The                                                             Comprehensive training in programming,
course demonstrates how to install, use and                                                             interface and interaction design for iOS
modify Wordpress and Google’s Blogger. No                                                               and Android
previous experience is necessary. Topics                                                                Learn more at dac.ucsd.edu
include accounts, installation, the front and
                                                                                                        See page 233 for details.
back end interfaces, management, blogger
widgets, design interface, code view, cus-
tomizing wordpress and adding plug-ins, cus-       Location: UCSD Extension University City Ctr.,       Dreamweaver I
                                                   6256 Greenwich Dr., San Diego
tom page templates, and the code editor. This                                                           Learn to design and build websites with
                                                   Credit: 2 units in Art
is course one of our hands-on Wordpress Skill      Fee: $395 ($370 if enrolled by Sep. 7).              Adobe Dreamweaver CS5, a powerful and
Series for digital artists and bloggers looking    No refunds after: Oct. 14 (slv/aep)                  easy to use web page development software,
to do more with their sites. By the end of the     Early enrollment advised.                            in this essential web design course in San
series, students can expect to have a fully                                                             Diego and online. Become familiar enough
                                                   HANDS-ON
functional and customized blog ready to be                                                              with basic HTML and CSS training skills to
                                                   Web Media                                            design websites within Dreamweaver’s rich
used.                                              Become familiar with fundamental principles          web authoring environment. Participants will
IN-CLASS                                           and techniques for designing and producing           use Dreamweaver to work with text, photos,
Instructor: Harold D. Hamernik                     online experiences including websites, web
Section: 085452-5002 Course No. ART-40566                                                               graphics, tables and begin to customize pages
                                                   applications, and interactive media. Work            using CSS. The course will include the explo-
Time/Date: M 6:00-9:30 p.m., Oct. 10-Nov. 14 (6
mtgs.)
                                                   through the steps of the online design process       ration of at least two website construction
Location: UCSD Extension University City Ctr.,     from start to finish: define goals, identify tar-    models and demonstration of managing and
6256 Greenwich Dr., San Diego                      get users and benefits, perform contextual           publishing websites onto live web servers
Credit: 2 units in Art                             analysis, identify constraints, create proto-        using Dreamweaver. Note prerequisite:
Fee: $395 ($370 if enrolled by Sep. 7).            types, perform usability tests, and refine and
No refunds after: Oct. 14 (slv/aep)                                                                     Photoshop I or equivalent knowledge.Basic
                                                   produce resulting design options. Become             Mac or PC computer knowledge is required.
Early enrollment advised.
                                                   acquainted with the industry standard appli-         Online participants must have Dreamweaver
HANDS-ON                                           cations that are used to prototype, design,          CS4 or higher installed on their computers.
Web Design: XHTML & CSS for                        develop and build what the internet can
                                                                                                        IN-CLASS
Designers                                          deliver to computers and handheld devices.
                                                                                                        Instructor: Harrison B. Watts
˜Learn front end design coding to make             Note: First required course for Web Media            Section: 085455-5002 Course No. ART-40325
your site web 2.0 compliant. Topics include:       Certificate. Intro to the field. Required appli-     Time/Date: W 6:00-9:30 p.m., Oct. 12-Dec. 7; no
XHTML coding for designers, cascading              cations necessary for course completion:             mtg. Nov. 23 (8 mtgs.)
                                                   Adobe Dreamweaver CS5 and Adobe                      Location: UCSD Extension University City Ctr.,
style sheets (CSS), code structure, design to                                                           6256 Greenwich Dr., San Diego
                                                   Photoshop CS5 or higher. Optional applica-
code workflow, populating pages, liquid lay-                                                            Credit: 3 units in Art
                                                   tions: Adobe Flash CS5 or higher and Adobe
outs, navigation, and hand coded box model                                                              Fee: $595 ($570 if enrolled by Sep. 7).
                                                   CS5 Fireworks or higher.                             No refunds after: Oct. 18 (slv/aep)
layouts. This course is intended for designers
                                                   ONLINE                                               Early enrollment advised.
that need to have more control over their          Instructor: Harrison B. Watts
websites and is the first course in our new                                                             ONLINE
                                                   Section: 085459-5002 Course No. ART-40523            Instructor: John Lane
Web Design Skill Series. Through the series        Time/Date: Oct. 4-Dec. 16                            Section: 085458-5002 Course No. ART-40325
students learn to hand code their own web          Location: ucsdextension.blackboard.com               Time/Date: Oct. 11-Dec. 6
designs. The first course in the series explains   Credit: 4 units in Art                               Location: ucsdextension.blackboard.com
                                                   Fee: $650 ($625 if enrolled by Sep. 7).              Credit: 3 units in Art
the hand coding process. The second takes          No refunds after: Oct. 17 (slv/aep)                                                                          Digital Arts
                                                                                                        Fee: $595 ($570 if enrolled by Sep. 7).
students from static to dynamic sites and the      Pre-enrollment required. Early enrollment advised.   No refunds after: Oct. 17 (slv/aep)
third completes the process with uploading,                                                             No visitors permitted. Pre-enrollment required. Early
SEO, and content management systems. This                                                               enrollment advised.
skills series explains how coding works, the
layout of the code, the structure, and best
practices, through lessons geared just for
designers.
IN-CLASS                                               Social Media Marketing                               Stay Informed!
Instructor: Harold D. Hamernik
Section: 085453-5002 Course No. ART-40571              Learn to leverage social media platforms             Sign up to receive information about
Time/Date: M 2:00-5:00 p.m., Oct. 10-Nov. 14 (6        in Marketing via New Media.                          courses that interest you.
mtgs.)
                                                       See page 47.                                         extension.ucsd.edu/signup


                                                                                             Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 65
                                                                                                                                   Warren Raisch, Executive VP and author of The
                                         Continuing Education                                                                      eMarketplace is a frequent lecturer at leading industry
                                                                                                                                   universities and events. His knowledge and expertise

                                          & Career Showcase                                                                        range from cutting-edge website development and
                                                                                                                                   infrastructure, to Media Campaigns, social media
                                                                                                                                   engagement and web analytics. Raisch has worked
                                                                                                                                   with Cisco, Intel, Hasbro, Comcast, MTV
                              FREE EVENT                                                                                           Networks, DreamWorks and others.
                                                                                                                                   Lawrence J. Snay, M.S.IT, brings real-world expe-
                                                                                                                                   rience into the classroom. He has a Certificate in
                                                                                                                                   Multimedia Development from UCSD Extension.
                                                                                                                                   As an Instructional Systems Designer, Larry designs
                                                                                                                                   and develops interactive training products for a local
                                                                                                                                   San Diego Training Development Company. This
                                                                                                                                   class will take the student from product conception
                                                                                                                                   through to delivery.
                                                                                                                                   Eric Van Hamersveld, BFA, has his degree in TV
                                                                                                                                   and Film Production and has worked for 30+ years
                                                                                                                                   in the entertainment industry as an animator with
                                                                                                                                   Warner Bros., Walt Disney, J. Ward Productions and
                                                                                                                                   Hanna Barbara Studios. Currently, Eric is an
                                                                                                                                   Animator/Animation Director and Senior
                                                                                                                                   Animation Instructor.
                                                                                                                                   Harrison Watts, M.A., leads Web Design and
                                                                                                                                   Systems Development for Research Affairs at
                              Thursday, September 8 • 4:30 –7:30 p.m. • UC San Diego Campus                                        UCSD. He is a developer and designer who is
                                                                                                                                   trained and experienced in web applications pro-
                              • Workshops
                                                                                                                                   gramming, user interface design and usability evalua-
                              • Program Information                                                                                tion. He has over ten years of experience teaching
                              • Networking                                                                                         design, animation, and web technologies at local col-
                                                                                                                                   leges and universities.
                              See back cover for details.
                                                                                                                                   Al Whitley, MBA, AIA, is a principal at www.whit-
                              extension.ucsd.edu/showcase                                                                          leygroup.com, an architectural practice which pro-
                                                                                                                                   vides specialized CAD and BIM support for com-
                                                                                                                                   mercial, biotech and Government projects. He and
                                                                         Jonathan Hunt, MFA, Jon is the author and/or              his staff have received numerous awards for their
                            INSTRUCTOR PROFILES                                                                                    work on project efficiency optimization, project doc-
                                                                         illustrator of eleven picture books for children. His
               Demian Borba, B.S., in Computer Science,                  illustrations have been used on book jackets, col-        umentation and computer visualization.
               Demian has more than 11 years of experience with          lectible card games, role playing manuals and maga-       Julie Willis, B.S., has worked professionally in the
               technology, interactive media, design, business devel-    zines. Jon teaches animation, storyboarding, anato-       graphic design field for more than 20 years, with
               opment and training. Some of his clients are Coca-        my and illustration at the Art Institute in Ft.           over 10 years in print advertising. Ms. Willis has
               Cola, Callaway Golf, Adobe, GE and UCSD. An               Lauderdale. Jon’s work can be seen on his website         been a graphic design instructor at educational and
               Adobe Community Professional and Certified                www.huntillustration.com                                  corporate institutions throughout the county for
               Expert in Flash, he teaches Advanced Flash and
                                                                         John Lane, B.A., is the principal of J. Lane              more than 9 years.
               Design at UCSD, Platt College and the Art
               Institute.                                                Designs, a local design studio maintaining a national     Mike Wilson, B.ARCH., Michael is a Revit special-
                                                                         and international client base. In addition, Mr. Lane      ist at a mid size architectural firm. He has expansive
               Chris Clark, An award-winning advertising copy-           is the faculty/program advisor and lead instructor for    knowledge of current design and visualization com-
               writer and art director, Chris Clark brings real world    the Digital Arts Center Program at UCSD                   puter software in Revit; AutoCAD 2D and 3D;
               experience to the classroom. A veteran                    Extension. He was also awarded UCSD Extension’s           3dsMax; and the Adobe suite. Currently teaching at
               advertising/design instructor at The Art Institute of     Outstanding Instructor award.                             CADTeacher.
               California – San Diego and Point Loma Nazarene
               University, Chris will now be leading our Digital         Scott Miller, MFA, Associate Dean of the Visual
               Arts Ad Campaign Design Skill Series for Designers.       & Performing Arts Department at Broward College
                                                                         and owner of Four Hands Press, a letterpress shop
               Randall Cornish, B.A., is an award-winning edu-           dedicated to integrating digital design with tradition-
               cator and graphic artist with more than 34 years in       al letterpress printing. His work has shown in PA
               the field. Mr. Cornish is a member of the American
Digital Arts




                                                                         Academy of Fine Arts, the School of the Museum of
               Institute of Graphic Arts and an Adobe Certified          Fine Arts, Boston, The Museum of Printing in
               Expert. In 2008, he received an American Graphic          Providence, and many others.
               Design Award from Graphic Design USA magazine.
               He is an honors graduate of UCSD, with a degree in        Carolyn O’Barr, B.S., is an Apple Certified
               Visual Arts and Communications.                           Professional. She has taught for ten years and is pro-
                                                                         ficient in numerous software programs including
               Harold D. Hamernik, M.A., in education, author            Adobe Photoshop, Illustrator, InDesign, Acrobat,
               of several art instructional books, experienced in        Flash, Dreamweaver, Apple Final Cut Pro, Motion,
               both Mac and PC platforms. Harry owns his own             Soundtrack and DVD Studio. She’s a judge at the
               Hamernik Art Studios, an art production house spe-        San Diego County Fair, and a member of the
               cializing in print design, illustrations and entertain-



                                                                                                                                   5
                                                                         National Association of Photoshop Professionals.                    Easy Ways to Register
               ment art. He has taught at various schools in
               Southern California.                                                                                                          UCSD Extension offers five easy ways
                                                                                                                                             to register. See page 288 for details.


               66 I Fall 2011 I extension.ucsd.edu I (858) 534-3400

				
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