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University of California, San Diego • Extension









Digital Arts

THREE TYPES OF

Diversify Your Creative Skill Set COURSE OFFERINGS

Individual classes onsite & online

Enroll in any open enrollment course

à la carte.

See pages 58-65.

Software focused, specialized

curriculums

Web Media, Digital Design and AutoCAD.

Career focused, project based

professional curriculums

Casual Gaming, Graphic Design,

Mobile Applications Development, and Video

& Editing.





CERTIFICATE PROGRAMS

Spruce up your skills with the Looking for a career change? PROFESSIONAL

Digital Arts • Casual Gaming—p. 219

The mission of the Digital Arts Center is to

provide a well-balanced, high-quality • Graphic Design—p. 227

Our software focused courses in

Computer Aided Design, Animation, education. We combine applied arts • Mobile Applications Development—

Graphic Design, Web Media, and Mobile technology and techniques, related p. 233

Media provide students with: business practices and portfolio creation, • Video & Editing—p. 249

• Design skill sets to be incorporated into in order to prepare students for a new SPECIALIZED

current profession career and for professional advancement • Design Media—p. 255

within their chosen field. • Web Media—p. 265

• Basic knowledge of the digital arts

field and industry Join us for a free information session and PROFICIENCY Digital Arts

learn about our high quality, • AutoCAD—p. 251

• Software focused courses

professionally-focused programs, ask

• Interactive online learning questions and discuss your future as a

• Convenient onsite evening courses creative professional.

• Hands on learning with industry For details, email dac@ucsd.edu,

experts call (858) 534-6705

Learn more about our software focused or visit the website dac.ucsd.edu

certificates and individual courses by

contacting a program representative by

email at unex-digital@ucsd.edu or by

phone at (858) 534-6731.





Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 57

ANIMATION AND COMPUTER

Participate in Your DA Community! HANDS-ON

AIDED-DESIGN



Animation I: Introduction to

Disney’s 12 Principles of

Animation

Using the simplicity of basic 2D animation,

students will become familiar with Disney’s

“12 Principles of Animation”. As an intro-

duction to the 12-Principles of Animation,

students will create several short animation

projects. Topics covered include: Key Pose

Animation; Squash and Stretch;

Anticipation; Staging; and Arcs. Whether 2D

or CG animation, these principles are the

backbone for all character animation and are

The UC San Diego Extension Digital Arts department offers many ways for you to stay in the animation industry’s universal standard.

touch with your digital arts peers, instructors, and future collaborators. Follow our posts, This course is the first in our Animation Skill

participate in discussions, and continue to network and learn about industsry Series courses – learn more at

developments. Become an active member of our active Digital Arts community! extension.ucsd.edu/digitalarts. Come and

explore the world of Animation with instruc-

Fan us on Facebook tor Eric Von Hamersveld. Note prerequisite:

facebook.com/UCSD.Extension.Digital.Arts.Center Basic drawing skills, basic computer skills,

and internet access required. Students must

Follow us on Twitter have Adobe Photoshop. See website for com-

twitter.com/ucsdextdac plete list of required materials.

ONLINE

Subscribe to our newsletters Instructor: Eric Van Hamersveld

extension.ucsd.edu/signup Section: 085506-5002 Course No. ART-40557

You can also always call or email us at (858) 534-6731 and at unex-digital@ucsd.edu Time/Date: Oct. 11-Dec. 12

Location: ucsdextension.blackboard.com

Credit: 3 units in Art

InDesign 2 Day: Level I . . . . . . . . . . . . . . . . . . . . . . .63 Fee: $595 ($570 if enrolled by Sep. 7).

TABLE OF CONTENTS No refunds after: Oct. 17 (slv/aep)

InDesign 2 Day: Level II . . . . . . . . . . . . . . . . . . . . . .63

No visitors permitted. Pre-enrollment required. Early

Animation and Computer Illustrator . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .63 enrollment advised.

Aided-Design . . . . . . . . . . . . . . . . . . . . .58 Illustrator 2 Day: Level I . . . . . . . . . . . . . . . . . . . . . .63

Animation I: Introduction to Disney’s

12 Principles of Animation . . . . . . . . . . . . . . . .58

Illustrator 2 Day: Level II . . . . . . . . . . . . . . . . . . . . . .64 AutoCAD I: Introduction

AutoCAD I: Introduction . . . . . . . . . . . . . . . . . . . . . .58 Mobile Media . . . . . . . . . . . . . . . . . . . . .64 Become familiar with AutoCAD 2011 com-

AutoCAD II: Working Drawings . . . . . . . . . . . . . . . . .59 Flash/AIR for Mobile I . . . . . . . . . . . . . . . . . . . . . . . .64 mands and menu systems. Learn two-dimen-

AutoCAD III: Advanced Working Drawings . . . . . . . . .59 Emerging Media for Creatives . . . . . . . . . . . . . . . . . .64 sional drawing commands, dimensioning,

Revit I: Introduction . . . . . . . . . . . . . . . . . . . . . . . . .59 User Interface Design . . . . . . . . . . . . . . . . . . . . . . . .64 layering systems and drafting techniques. By

Revit II: Intermediate . . . . . . . . . . . . . . . . . . . . . . . . .59 the end of this course, you will have gained

Web Design . . . . . . . . . . . . . . . . . . . . . . .65

3DS Max I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60

Introduction to Blogging Design Software . . . . . . . . .65

experience developing and assembling a con-

Digital Arts Center Programs . . . . . . . . .60 Web Design: XHTML & CSS for Designers . . . . . . . . .65

struction document, including drafting sym-

Digital Arts Center - Information Session . . . . . . . . . .60 Web Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .65 bols, fixtures and a floor plan. Note: Students

Dreamweaver I . . . . . . . . . . . . . . . . . . . . . . . . . . . . .65 must be officially enrolled by and attend the

Graphics and Digital Design . . . . . . . . .61 first session. Prerequisite: good command of

Creative Ad Campaign Design for Designers . . . . . . .61 Instructor Profiles . . . . . . . . . . . . . . . . . .66 the Windows environment. Textbooks

Design & Web Media Program strongly recommended. Same textbook will

Information Session . . . . . . . . . . . . . . . . . . . . .61

Digital Media . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .61

be used throughout all AutoCAD courses.

Digital Design Essentials A . . . . . . . . . . . . . . . . . . . .61 IN-CLASS

Digital Arts









Digital Design Essentials B . . . . . . . . . . . . . . . . . . . .62 Instructor: Al Whitley

Section: 085508-5002 Course No. ARCH-4B001

Photoshop I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .62

Time/Date: M&W 1:00-5:00 p.m., Oct. 3-19 (6

Photoshop 2 Day: Level I . . . . . . . . . . . . . . . . . . . . .62 mtgs.)

Photoshop 2 Day: Level II . . . . . . . . . . . . . . . . . . . . .62 Location: Whitley Consulting Group, 3904 Groton

InDesign I . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .63 St., San Diego

Credit: 2.5 units in Architecture

Fee: $495 ($470 if enrolled by Sep. 7).

No refunds after: Oct. 4 (slv/aep)

Animal Illustration No visitors permitted. Pre-enrollment required. Early

enrollment advised.

Learn essential 2-D illustration and

drawing skills IN-CLASS

Instructor: Al Whitley

See page 23 for details. Section: 085560-5002 Course No. ARCH-4B001





58 I Fall 2011 I extension.ucsd.edu I (858) 534-3400

Time/Date: M&W 5:30-9:30 p.m., Oct. 3-19 (6 AutoCAD III: Advanced Working

mtgs.)

Location: Whitley Consulting Group, 3904 Groton

St., San Diego

Drawings

Work on a (simulated) real-world project,

AutoCAD, Revit

Credit: 2.5 units in Architecture

Fee: $495 ($470 if enrolled by Sep. 7).

No refunds after: Oct. 4 (slv/aep)

using AutoCAD 2011 software. Learn the

process professional offices go through to cre- & 3DS Max

ate and assemble the components required

No visitors permitted. Pre-enrollment required. Early

for the creation of a set of working docu-

enrollment advised.

ments. In order to focus on the production

AutoCAD II: Working Drawings aspects of assembling and detailing, partici-

Develop an advanced understanding of the pants are expected to have reasonably strong

AutoCAD 2011 applications. Develop an AutoCAD skills. Technical aspects of

abbreviated set of construction documents AutoCAD will be addressed including file

and learn important manipulation and man- referencing, paper/ model space, the sheet set

agement tools for assembling and integrating manager, and the relational aspects of draw-

drawings within the project document ing files. Note: Students must be officially

set.Topics include advanced commands and enrolled by and attend the first session.

drafting conventions. Note: Students must Prerequisite: AutoCAD I and II. Textbooks

be officially enrolled by and attend the first strongly recommended. Same textbook will

session. Prerequisite: “AutoCAD I” (ARCH- be used throughout all AutoCAD courses.

4B001) or equivalent knowledge. Textbooks IN-CLASS

strongly recommended. Same textbook will Instructor: Al Whitley

Section: 085563-5002 Course No. ARCH-40007

be used throughout all AutoCAD courses. Time/Date: M&W 5:30-9:30 p.m., Nov. 28-Dec. 14 • AutoCAD I: Introduction

IN-CLASS (6 mtgs.)

Instructor: Al Whitley Location: Whitley Consulting Group, 3904 Groton

• AutoCAD II: Working Drawings

Section: 085561-5002 Course No. ARCH-4B004 St., San Diego • AutoCAD III:

Time/Date: M&W 1:00-5:00 p.m., Oct. 31-Nov. 16 Credit: 2.5 units in Architecture Advanced Construction Documents

(6 mtgs.) Fee: $495 ($470 if enrolled by Sep. 7).

Location: Whitley Consulting Group, 3904 Groton No refunds after: Nov. 29 (slv/aep) • Revit I & II

St., San Diego No visitors permitted. Pre-enrollment required. Early

Credit: 2.5 units in Architecture

• 3DS Max I & II

enrollment advised.

Fee: $495 ($470 if enrolled by Sep. 7).

See page 251 for certificate details.

No refunds after: Nov. 1 (slv/aep) Revit I: Introduction

No visitors permitted. Pre-enrollment required. Early

This course is designed for architects, interi-

enrollment advised.

or designers, engineers, and others involved Revit II: Intermediate

IN-CLASS in the construction industry seeking an

Instructor: Al Whitley Explore the more advanced methods of doc-

Section: 085562-5002 Course No. ARCH-4B004 overview of building information modeling umenting a building project in Revit

Time/Date: M&W 5:30-9:30 p.m., Oct. 31-Nov. 16 (BIM) using Revit Architecture 2011. The Architecture 2011. The classes will be taught

(6 mtgs.) course examines how to design 3D models from the architect’s perspective, but interior

Location: Whitley Consulting Group, 3904 Groton that simultaneously document the project in designers and engineers will also gain valu-

St., San Diego schedules and 2D architectural drawings.

Credit: 2.5 units in Architecture able insight as the course unfolds. Topics

Topics include starting a project, modifying include scheduling building components,

Fee: $495 ($470 if enrolled by Sep. 7).

No refunds after: Nov. 1 (slv/aep) elements, and presenting models. By the con- using the family editor to create 2D and 3D

No visitors permitted. Pre-enrollment required. Early clusion, students will have built a BIM proj- components, refining graphics, and construc-

enrollment advised. ect from scratch and present multiple views tion documentation. By the conclusion of

of the model on an architectural sheet. Note: this course, students will be able to develop a

Students must be officially enrolled by and BIM model independently and understand

attend the first session. Prerequisite: how to organize it as an integrated, interop-

AutoCAD experience preferred and a good erable construction document set. Note:

command of the Windows environment. Students must be officially enrolled by and

Textbooks strong recommended. Same text- attend the first session. Prerequisite: Revit I

book will be used throughout all Revit cours- or work experience with instructor approval.

es. Textbooks strongly recommended. Same Digital Arts

IN-CLASS textbook will be used throughout all Revit

Instructor: Mike Wilson courses.

Section: 085564-5002 Course No. ARCH-40009

Time/Date: Tu&Th 6:00-10:00 p.m., Oct. 4-13 (4 IN-CLASS

mtgs.) Instructor: Mike Wilson

Location: Whitley Consulting Group, 3904 Groton Section: 085565-5002 Course No. ARCH-40010

St., San Diego Time/Date: Tu&Th 6:00-10:00 p.m., Oct. 18-27 (4

Credit: 1.5 units in Architecture mtgs.)

Fee: $495 ($470 if enrolled by Sep. 7). Location: Whitley Consulting Group, 3904 Groton

Save $25 No refunds after: Oct. 5 (slv/aep) St., San Diego

No visitors permitted. Pre-enrollment required. Early Credit: 1.5 units in Architecture

Enroll by the early discount date enrollment advised. Fee: $495 ($470 if enrolled by Sep. 7).

and save $25 off the course fee! No refunds after: Oct. 5 (slv/aep)

No visitors permitted. Pre-enrollment required. Early

See course listings for eligibility. enrollment advised.





Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 59

Digital Arts Center Professional Certificates









3DS Max I DIGITAL ARTS CENTER PROGRAMS enrolling day of information session, email

Get a complete introduction to modeling, dac@ucsd.edu to receive confirmation.

and rendering while learning to build and The DAC program is designed to take Drop-ins welcome

bring to life a 3D scene from plans. Learn to amateurs and turn them into profession- IN-CLASS

model or import interior details and furni- als doing the design work they love. Instructor: John Lane

ture items to create a finished scene. Add Choose from Graphic Design, or Video Section: 082551 Course No. INFO-80004

Editing or Casual Gaming. Fall 2010 Time/Date: M 6:00-7:00 p.m., Aug. 1 (1 mtg.)

lighting and textures, and learn how to ren-

Location: UCSD Extension University City Ctr.,

der realistic images. Gain the ability to navi- includes THREE 12-month options. 6256 Greenwich Dr., San Diego

gate the user interface, manipulate views, Visit dac.ucsd.edu, email: dac@ucsd. Credit: Not for credit

modify parameters and choose the most effi- edu or call (858) 622-5750. Fee: $0 No refunds after: Aug. 9 (slv/lc)

cient modeling techniques. Dive into model- IN-CLASS

ing, using many of AutoDesk 3DS Max’s Digital Arts Center - Information Instructor: John Lane

powerful parametric object creation tools. Session Section: 082552 Course No. INFO-80004

Note: You must enroll before attending first Are you ready for a career change into the Time/Date: M 5:30-9:30 p.m., Aug. 22 (1 mtg.)

meeting. Prerequisite: Fundamental working Location: UCSD Extension University City Ctr.,

creative media field? Do you have a great idea 6256 Greenwich Dr., San Diego

knowledge of Windows environment, some for a mobile app? Want to create that new Credit: Not for credit

CAD or drafting experience is highly recom- game everyone is talking about? Discover Fee: $0 No refunds after: Aug. 30 (slv/lc)

mended. Textbooks strongly recommended. what skills are needed to launch or further

Same textbook will be used throughout all your career by pursuing one of these certifi-

Digital Arts









3DS Max courses. cates: Graphic Design, Casual Gaming,

IN-CLASS Mobile Applications and Video & Editing.

Instructor: Mike Wilson Join us for free information session and learn

Section: 085566-5002 Course No. ART-4B324 about our high-quality, professionally-

Time/Date: M&W 6:00-10:00 p.m., Nov. 28-Dec. focused programs, ask questions and discuss

14 (4 mtgs.)

Location: Whitley Consulting Group, 3904 Groton

your future as a creative professional. Our

St., San Diego professional certificate programs provide in-

Credit: 2.5 units in Art depth study in your area of interest and equip Stay Informed!

Fee: $495 ($470 if enrolled by Sep. 7). you with powerful knowledge and skills.

No refunds after: Nov. 29 (slv/aep) Enrolling now for Fall 2011. For details call Sign up to receive information about

No visitors permitted. Pre-enrollment required. Early (858) 534-6705 or email:dac@ucsd.edu. courses that interest you.

enrollment advised.

Learn more at http://dac.ucsd.edu Note: If extension.ucsd.edu/signup





60 I Fall 2011 I extension.ucsd.edu I (858) 534-3400

GRAPHICS AND DIGITAL DESIGN

HANDS-ON

Creative Ad Campaign Design for

Specialized Certificates

Designers

˜This course is an introduction to the

creation of advertising campaign design.

Topics include creative strategy, copywriting

and art direction. Students will concept and

produce a multi-medium creative advertising

campaign based on a brand strategy. Topics

include creative strategy, art direction, find-

ing a “big idea” and creating a cohesive cam-

paign, tagline writing, visual/artistic message

making, headline creation, and art produc-

tion. Students will create a creative ad cam-

paign across multiple mediums based on

expressed brand messages, including copy-

writing and art direction. Note: Students

should have a working knowledge of Adobe

Photoshop and Adobe Illustrator. Strategic SPECIALIZED CERTIFICATES

and conceptual writing will also be

employed. • Software focused courses

IN-CLASS • Entry level skill-sets to be incorporated into your current profession

Instructor: Chris T. Clark

Section: 085603-5002 Course No. ART-40574

• Industry knowledge

Time/Date: Th 2:00-5:00 p.m., Oct. 6-Dec. 8; no Design Media—Typography, color layout and design for print and web

mtg. Nov. 24 (9 mtgs.)

Location: UCSD Extension University City Ctr., Web Media—Content creation and design for the web

6256 Greenwich Dr., San Diego

Credit: 3 units in Art Learn more on pages 255 and 265.

Fee: $595 ($570 if enrolled by Sep. 7).

No refunds after: Oct. 12 (slv/aep)

Early enrollment advised.

Digital Media ONLINE

Explore an overview of how to use computers Instructor: John Lane

Design & Web Media Program Section: 085485-5002 Course No. ART-40525

Information Session to produce graphic designs and visual com- Time/Date: Oct. 11-Dec. 6

Explore the Digital Arts! This free informa- munication collaterals for future designers, Location: ucsdextension.blackboard.com

tion session is designed for those interested in artists, and graphic illustrators. Students Credit: 3 units in Art

learning more about our Specialized begin by learning computer terminology, file Fee: $595 ($570 if enrolled by Sep. 7).

management, and page layout as they relate No refunds after: Oct. 17 (slv/aep)

Certificates in AutoCAD, Design Media, and No visitors permitted. Pre-enrollment required. Early

Web Media. Get an inside look into our to digital media and visual communication.

enrollment advised.

courses! We will review our individual on-site This hands-on course, prepares students to

and online courses, certificate requirements, advance into various fields of digital technol- HANDS-ON



industry changes, skills needed to succeed, ogy, graphic design, digital arts, and digital Digital Design Essentials A

and ways you can get involved in the local design using the latest software applications A key course in learning graphic design and

digital arts community. Learn what the available. The class will focus on five main digital media, this course has been organized to

Digital Arts can do for you! Note: For infor- topical areas: design production sequence, introduce students to the elements and lexicon

mation on our Professional Certificates email file organization and formatting, Photoshop, of basic two dimensional design, gestalt design

dac@ucsd.edu and visit dac.ucsd.edu Illustrator and InDesign. A must for begin- theory, basic color uses in design and their

ners. This is the first required course of the inherent psychological impacts upon the view-

ONLINE

Section: 085570-5002 Course No. INFO-70002

Specialized Certificate in Design Media. er, use of type as object, use of type as psycho-

Time/Date: Nov. 9 Note: Online participants are required to logical design element, and the combination of Digital Arts

Location: ucsdextension.blackboard.com have Adobe Illustrator, Photoshop, & type and image for successful integration of

Credit: Not for credit InDesign CS4 or higher. design concepts. Gain an introduction to the

Fee: $0 IN-CLASS essential design techniques needed to produce

Instructor: Lawrence Snay professional work.

Section: 085484-5002 Course No. ART-40525 ONLINE

Time/Date: Tu 6:00-9:30 p.m., Oct. 11-Nov. 29 (8 Instructor: Scott Miller

mtgs.) Section: 085492-5002 Course No. ART-40540

Location: UCSD Extension University City Ctr., Time/Date: Oct. 11-Dec. 12

Photography 6256 Greenwich Dr., San Diego Location: ucsdextension.blackboard.com

Credit: 3 units in Art Credit: 3 units in Art 3

Learn how to use your camera and take Fee: $595 ($570 if enrolled by Sep. 7). Fee: $595 ($570 if enrolled by Sep. 7).

your photography to the next level No refunds after: Oct. 17 (slv/aep) No refunds after: Oct. 17 (slv/aep)

Early enrollment advised. No visitors permitted. Pre-enrollment required. Early

See pages 27-31 for course options.

enrollment advised.





Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 61

HANDS-ON ONLINE



Ad Campaign Digital Design Essentials B

As a continuation of “Digital Design

Instructor: Jonathan Hunt

Section: 085480-5002 Course No. ART-40311

Time/Date: Oct. 11-Dec. 6

Essentials A”(ART-40092), students will

Design Series explore advanced applications of typography

and color to improve upon their effective

Location: ucsdextension.blackboard.com

Credit: 3 units in Art

Fee: $595 ($570 if enrolled by Sep. 7).

for Designers visual communication. In addition, the prop-

erties of paper are evaluated as to how they

No refunds after: Oct. 17 (slv/aep)

No visitors permitted. Pre-enrollment required. Early

enrollment advised.

affect the outcome of printed publications

from an aesthetic and technical standpoint. A

Photoshop 2 Day: Level I

variety of Design projects will be developed

Experience the best of Photoshop in just two

addressing unique marketing needs. Design

days. This step-one level hands-on workshop

projects will be developed working with real-

will get you up and running with photo-edit-

time clients with specific marketing needs.

ing, file formats, pixel selection, overview of

Upon completion of both Design A and B,

the tools, working with layers, red-eye

students will have several projects to be

removal, color correction (hue, contrast) and

included in their portfolios, ready for review

various tips and tricks. Each student will be

at the completion of the Digital Design cer-

working at a computer using the latest ver-

tificate. Note prerequisite required: Digital

sion of Adobe Photoshop. Students will gain

Design Essentials A.

a sound working knowledge of the program

ONLINE and be experiencing and practicing through-

• Learn Ad Design Instructor: Scott Miller

From print layouts to interactive Section: 085488-5002 Course No. ART-40541

out the day. Note prerequisite: Students must

multi-platform design Time/Date: Oct. 11-Dec. 12 have basic computer skills. Students must be

Location: ucsdextension.blackboard.com familiar with the keyboard, be able to left-

• Emerging Media for Designers Credit: 3 units in Art 3 click, right-click and click-and-drag with the

New trends in advertising with Warren Fee: $595 ($570 if enrolled by Sep. 7). mouse, and know how to save a file to an

Raisch of Digitaria Interactive No refunds after: Oct. 17 (slv/aep) appropriate location on a computer or a

No visitors permitted. Pre-enrollment required. Early

• Ad Campaign Design 101 enrollment advised.

removable drive.

From concept to completion IN-CLASS

HANDS-ON Instructor: Carolyn O’Barr

See pages 61 and 64 for details Photoshop I Section: 085494-5002 Course No. ART-40478

Learn illustration techniques and digital pho- Time/Date: M 9:00 a.m.-1:00 p.m., Oct. 3-10 (2

tograph editing, color correction, and for- mtgs.)

Location: UCSD Extension University City Ctr.,

matting skills. This course provides instruc-

Continuing Education tion in manipulating color and black-and-

6256 Greenwich Dr., San Diego

Credit: .5 units in Art

& Career Showcase white images, working in layers, special

effects, photo restoration/colorizing, and dig-

Fee: $195 No refunds after: Sep. 30 (slv/aep)

No visitors permitted. Pre-enrollment required. Early

ital illustration and drawing techniques using enrollment advised.

Adobe Photoshop. Explore photo manipula-

tion and digital painting through a series of Photoshop 2 Day: Level II

FREE EVENT creative projects. Students will also gain a A more advanced look at Adobe Photoshop

working knowledge of various color modes for those already familiar with the basics.

utilized for both print and web applications. Students will learn about importing files

This class is intended as an introduction to including scanning and RAW. Students learn

Photoshop. Note: Online participants must skills and techniques used for digital dark-

have Adobe Photoshop CS4 or higher room projects. Students work on various

installed on their computers. projects in class to build self-confidence and

pick up tricks and techniques. Note prerequi-

IN-CLASS

Instructor: Julie F. Willis

site: Students must have taken and passed

Section: 085478-5002 Course No. ART-40311 Photoshop 2-day Level I or have the equiva-

Time/Date: Th 6:00-9:30 p.m., Oct. 13-Dec. 8; no lent skills. Students MUST have basic com-

mtg. Nov. 24 (8 mtgs.) puter skills.

Digital Arts









Location: UCSD Extension University City Ctr., IN-CLASS

Thursday, September 8 6256 Greenwich Dr., San Diego Instructor: Carolyn O’Barr

4:30 –7:30 p.m. Credit: 3 units in Art Section: 085496-5002 Course No. ART-40471

Fee: $595 ($570 if enrolled by Sep. 7).

UC San Diego Campus Time/Date: M 9:00 a.m.-1:00 p.m., Oct. 17-24 (2

No refunds after: Oct. 19 (slv/aep) mtgs.)

• Workshops Early enrollment advised. Location: UCSD Extension University City Ctr.,

• Program Information 6256 Greenwich Dr., San Diego

Credit: .5 units in Art

• Networking Fee: $195 No refunds after: Oct. 14 (slv/aep)

Save $25 No visitors permitted. Pre-enrollment required. Early

See back cover for details. Enroll by the early discount date enrollment advised.

and save $25 off the course fee!

extension.ucsd.edu/showcase

See course listings for eligibility.





62 I Fall 2011 I extension.ucsd.edu I (858) 534-3400

HANDS-ON Credit: .5 units in Art

InDesign I

Learn page layout design with InDesign,

Fee: $195 No refunds after: Oct. 6 (slv/aep)

No visitors permitted. Pre-enrollment required. Early

enrollment advised.

New Location

today's leading page layout program.

Working knowledge of this comprehensive HANDS-ON

page layout software is essential when design- InDesign 2 Day: Level II

ing publications and preliminary web page A more advanced look at Adobe InDesign for

layouts. Learn to place Photoshop and those already familiar with the basics. Create

Illustrator files into InDesign documents, compelling print layouts, content for play-

arrange elements on a page or multiple pages, back in the Adobe Flash® Player, and inter-

and make type and color look good. Through active PDF documents. Through work on

creating projects in InDesign, you will learn projects students learn techniques creative

about three primary disciplines: typography, professionals use to make page layout look

illustration/graphic images, and page layout. good and increase productivity by establish-

Projects from all three disciplines will be ing good work habits. Students discover how ˜University City Center

designed throughout the course. Students to get the most out of the features and prac- at 6256 Greenwich Drive

will work on various real-world projects to tice using options many designers don’t know

build self-confidence and pick up tricks and about. Note prerequisite: Students must have UC San Diego Extension’s newest high-

techniques. Note prerequisite: MAC or PC taken and passed Adobe InDesign I or have tech facility is our largest learning center

basic computer knowledge is required. equivalent skills. Also, students must have the with convenient access off Interstate 805

Online participants must have InDesign CS4 following basic computer skills. Students at the Governor Drive exit.

or higher installed on their computers. must be familiar with the keyboard, must be

able to left-click, right-click and click-and- Expanded facilities include:

IN-CLASS

Instructor: Randall Cornish drag with the mouse, must know how to save • 23 high-tech classrooms

Section: 085539-5002 Course No. ART-40533 a file to an appropriate location on a comput-

Time/Date: W 2:00-5:00 p.m., Oct. 12-Dec. 7; no • 13 hands-on labs

er or a removable drive.

mtg. Nov. 23 (8 mtgs.) • Executive learning spaces

Location: UCSD Extension University City Ctr., IN-CLASS

6256 Greenwich Dr., San Diego Instructor: Carolyn O’Barr • Video conferencing

Credit: 3 units in Art Section: 085501-5002 Course No. ART-40469

Time/Date: F 9:00 a.m.-1:00 p.m., Oct. 21-28 (2 • Online learning studio suite

Fee: $595 ($570 if enrolled by Sep. 7).

No refunds after: Oct. 18 (slv/aep) mtgs.) • Free parking & student lounge areas

Early enrollment advised. Location: UCSD Extension University City Ctr.,

6256 Greenwich Dr., San Diego

ONLINE Credit: .5 units in Art

Instructor: John Lane Fee: $195 No refunds after: Oct. 20 (slv/aep) ONLINE

Section: 085542-5002 Course No. ART-40533 No visitors permitted. Pre-enrollment required. Early Instructor: John Lane

Time/Date: Oct. 11-Dec. 6 enrollment advised. Section: 085482-5002 Course No. ART-40527

Location: ucsdextension.blackboard.com Time/Date: Oct. 11-Dec. 6

Credit: 3 units in Art HANDS-ON Location: ucsdextension.blackboard.com

Fee: $595 ($570 if enrolled by Sep. 7). Illustrator Credit: 3 units in Art 3

No refunds after: Oct. 17 (slv/aep) Learn the industry-standard professional vec- Fee: $595 ($570 if enrolled by Sep. 7).

Pre-enrollment required. Early enrollment advised. No refunds after: Oct. 17 (slv/aep)

tor drawing program Adobe Illustrator

No visitors permitted. Pre-enrollment required. Early

InDesign 2 Day: Level I CS5.5. Gain practical experience with enrollment advised.

Introduction to Adobe InDesign, the page Illustrator’s precision drawing and transfor-

layout software program used by professional mation tools for creating and editing Bézier Illustrator 2 Day: Level I

graphic artists to create ads, business cards, curves, color, gradients, gradient mesh, pat- A Thorough introduction to Adobe’s compre-

brochures, postcards, newsletters, magazines, terns, transparency, type, layers, and more. hensive vector graphics software used by graphic

posters, CD covers and more. This course Learn how your artwork can interface with designers, animators, and digital artists. Students

involves considerable hands-on instruction Photoshop and be rasterized for further cre- will use the powerful tools in Illustrator to create

and short easy-to-follow exercises. Students ative enhancement, preparing it for the inter- and draw shapes, lines and text needed to create

learn how to create and navigate new docu- face with the entire Creative suite. Note: logos, t-shirts, posters and more. No experience

ments and learn the program’s workspace, Basic Mac or PC computer knowledge is using Adobe Illustrator is required. Note prereq-

including tools, menus, panels, dialog boxes required. Online participants must have uisite: Students must be familiar with the key-

and more. No experience using Adobe Illustrator CS4 or higher installed on their board, must be able to left-click, right-click and

Digital Arts

InDesign is required. Note: Students must be computers. click-and-drag with the mouse, and must know

familiar with the keyboard, be able to left- IN-CLASS how to save a file to an appropriate location on a

click, right-click and click-and-drag with the Instructor: Carolyn O’Barr computer or a removable drive.

Section: 085481-5002 Course No. ART-40527

mouse, and know how to save a file to an Time/Date: Tu 6:00-9:30 p.m., Oct. 11-Nov. 29 (8

IN-CLASS

appropriate location on a computer or a Instructor: Carolyn O’Barr

mtgs.)

removable drive. Section: 085503-5002 Course No. ART-40477

Location: UCSD Extension University City Ctr.,

Time/Date: M 9:00 a.m.-1:00 p.m., Nov. 7-14 (2

IN-CLASS 6256 Greenwich Dr., San Diego

mtgs.)

Instructor: Carolyn O’Barr Credit: 3 units in Art 3

Location: UCSD Extension University City Ctr.,

Section: 085498-5002 Course No. ART-40479 Fee: $595 ($570 if enrolled by Sep. 7).

6256 Greenwich Dr., San Diego

Time/Date: Oct. 7-14 No refunds after: Oct. 17 (slv/aep)

Credit: .5 units in Art

Location: UCSD Extension University City Ctr., Early enrollment advised.

Fee: $195 No refunds after: Nov. 4 (slv/aep)

6256 Greenwich Dr., San Diego No visitors permitted. Pre-enrollment required. Early

enrollment advised.



Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 63

Credit: 3 units in Art

Fee: $595 ($570 if enrolled by Sep. 7).

WordPress! No refunds after: Oct. 17 (slv/aep)

Early enrollment advised.

HANDS-ON

Emerging Media for Creatives

Today’s marketing and advertising worlds are

quickly moving to digital with both online

and offline campaigns being directly impact-

ed by emerging media channels. This course

is intended for creative individuals from dig-

ital arts, gaming, and immersive media who

want to learn about emerging media from a

digital perspective. Firsthand knowledge of

the latest campaign strategies will be provid-

ed. Students will learn about digital cam-

paigns, the latest advances in cross-device

marketing, and what is happening in the

marketing departments and ad agency world

to leverage this emerging media. Through

case studies, presentations, and recommend-

New Web Design with WordPress Skill Series ed reading students will become familiar with

digital media for creatives in advertising and

• Introduction to Blogging Software

marketing in a digital age. Note: Basic

Gain an introduction to Blogger and WordPress Internet knowledge and basic computer skills

• WordPress I required.

Install new word press themes and add JavaScript or JQuery to page templates ONLINE

Instructor: Warren Raisch

• WordPress II Section: 085472-5002 Course No. ART-40528

Learn blog customizing techniques with XHTML and CSS Time/Date: Oct. 4-Dec. 16

Learn more at extension.ucsd.edu/digitalarts Location: ucsdextension.blackboard.com

Credit: 3 units in Art 3

Fee: $650 ($625 if enrolled by Sep. 7).

No refunds after: Oct. 10 (slv/aep)

HANDS-ON MOBILE MEDIA No visitors permitted. Early enrollment advised.

Illustrator 2 Day: Level II HANDS-ON

Gain a more advanced look at Adobe HANDS-ON

Illustrator. For those already familiar with the Flash/AIR for Mobile I User Interface Design

basics, this two day course will allow you to ˜Learn Adobe AIR, a technology that ˜Gain a strong base on user-interface

work on various projects in class to build self- enables you to create an app once and then design. This course covers references, user

confidence and pick up tricks and techniques export it to iOS devices - iPhone and iPad - experience (UX) and usability principles.

creative professionals use to make profession- Android, and to the BlackBerry Playbook, all Learn from the CEO of Action Creations, an

al vector graphics. Learn how to increase pro- with minor adjustments, all at maximum award winning interactive agency in San

ductivity by establishing good work habits. performance, accessing all the necessary APIs Diego. Topics include psychological princi-

Discover how to get the most out of some of each device (Camera, GPS and more). ples, interaction principles, requirements

popular features and practice using some fea- Learn how to design amazing apps in Adobe analysis, designing for different screens (web,

tures many designers don’t know about. Note Flash, how to sign and publish them to the tvs and mobile applications design), stan-

prerequisite: Students must have basic com- Apple App Store, Android Market and dards, style guides, techniques and visual

puter skills. BlackBerry AppWorld. Learn how to tackle design principles. Come learn about what to

IN-CLASS fragmentation (all these different platforms) do and what not to do when it comes down

Instructor: Carolyn O’Barr with Adobe AIR, guaranteeing consistency, to UI Design. Gain the perspective to help

Section: 085505-5002 Course No. ART-40470 create higher quality designed experiences. It

Time/Date: M 9:00 a.m.-1:00 p.m., Nov. 21-28 (2 saving you and your clients time and money.

Note: Basic knowledge of computer pro- is a great time to be an interactive designer.

Digital Arts









mtgs.)

Location: UCSD Extension University City Ctr., gramming (C, Java, Javascript, PHP or ONLINE

6256 Greenwich Dr., San Diego ActionScript) and basic knowledge of Flash Instructor: Demian Borba

Credit: .5 units in Art Section: 085476-5002 Course No. ART-40535

Fee: $195 No refunds after: Nov. 18 (slv/aep)

are required for participation. Background in Time/Date: Oct. 11-Dec. 12

No visitors permitted. Pre-enrollment required. Early web design or programming is recommended Location: ucsdextension.blackboard.com

enrollment advised. but not required. Credit: 3 units in Art

IN-CLASS Fee: $595 ($570 if enrolled by Sep. 7).

Instructor: Demian Borba No refunds after: Oct. 17 (slv/aep)

Save $25 Section: 085468-5002 Course No. ART-40569 Pre-enrollment required. Early enrollment advised.

Time/Date: Tu 2:00-5:00 p.m., Oct. 11-Dec. 6 (9

Enroll by the early discount date mtgs.)

and save $25 off the course fee! Location: UCSD Extension University City Ctr.,

See course listings for eligibility. 6256 Greenwich Dr., San Diego







64 I Fall 2011 I extension.ucsd.edu I (858) 534-3400

WEB DESIGN

HANDS-ON

Introduction to Blogging Design

Still Time To Enroll!

Software

˜Gain an introduction to Blogger and Mobile Applications

WordPress. This course is intended for indi- Development One-Year

viduals interested in learning how to blog and Professional Certificate Program

graphic/web designers who wish to learn how

to implement blogs into their websites. The Comprehensive training in programming,

course demonstrates how to install, use and interface and interaction design for iOS

modify Wordpress and Google’s Blogger. No and Android

previous experience is necessary. Topics Learn more at dac.ucsd.edu

include accounts, installation, the front and

See page 233 for details.

back end interfaces, management, blogger

widgets, design interface, code view, cus-

tomizing wordpress and adding plug-ins, cus- Location: UCSD Extension University City Ctr., Dreamweaver I

6256 Greenwich Dr., San Diego

tom page templates, and the code editor. This Learn to design and build websites with

Credit: 2 units in Art

is course one of our hands-on Wordpress Skill Fee: $395 ($370 if enrolled by Sep. 7). Adobe Dreamweaver CS5, a powerful and

Series for digital artists and bloggers looking No refunds after: Oct. 14 (slv/aep) easy to use web page development software,

to do more with their sites. By the end of the Early enrollment advised. in this essential web design course in San

series, students can expect to have a fully Diego and online. Become familiar enough

HANDS-ON

functional and customized blog ready to be with basic HTML and CSS training skills to

Web Media design websites within Dreamweaver’s rich

used. Become familiar with fundamental principles web authoring environment. Participants will

IN-CLASS and techniques for designing and producing use Dreamweaver to work with text, photos,

Instructor: Harold D. Hamernik online experiences including websites, web

Section: 085452-5002 Course No. ART-40566 graphics, tables and begin to customize pages

applications, and interactive media. Work using CSS. The course will include the explo-

Time/Date: M 6:00-9:30 p.m., Oct. 10-Nov. 14 (6

mtgs.)

through the steps of the online design process ration of at least two website construction

Location: UCSD Extension University City Ctr., from start to finish: define goals, identify tar- models and demonstration of managing and

6256 Greenwich Dr., San Diego get users and benefits, perform contextual publishing websites onto live web servers

Credit: 2 units in Art analysis, identify constraints, create proto- using Dreamweaver. Note prerequisite:

Fee: $395 ($370 if enrolled by Sep. 7). types, perform usability tests, and refine and

No refunds after: Oct. 14 (slv/aep) Photoshop I or equivalent knowledge.Basic

produce resulting design options. Become Mac or PC computer knowledge is required.

Early enrollment advised.

acquainted with the industry standard appli- Online participants must have Dreamweaver

HANDS-ON cations that are used to prototype, design, CS4 or higher installed on their computers.

Web Design: XHTML & CSS for develop and build what the internet can

IN-CLASS

Designers deliver to computers and handheld devices.

Instructor: Harrison B. Watts

˜Learn front end design coding to make Note: First required course for Web Media Section: 085455-5002 Course No. ART-40325

your site web 2.0 compliant. Topics include: Certificate. Intro to the field. Required appli- Time/Date: W 6:00-9:30 p.m., Oct. 12-Dec. 7; no

XHTML coding for designers, cascading cations necessary for course completion: mtg. Nov. 23 (8 mtgs.)

Adobe Dreamweaver CS5 and Adobe Location: UCSD Extension University City Ctr.,

style sheets (CSS), code structure, design to 6256 Greenwich Dr., San Diego

Photoshop CS5 or higher. Optional applica-

code workflow, populating pages, liquid lay- Credit: 3 units in Art

tions: Adobe Flash CS5 or higher and Adobe

outs, navigation, and hand coded box model Fee: $595 ($570 if enrolled by Sep. 7).

CS5 Fireworks or higher. No refunds after: Oct. 18 (slv/aep)

layouts. This course is intended for designers

ONLINE Early enrollment advised.

that need to have more control over their Instructor: Harrison B. Watts

websites and is the first course in our new ONLINE

Section: 085459-5002 Course No. ART-40523 Instructor: John Lane

Web Design Skill Series. Through the series Time/Date: Oct. 4-Dec. 16 Section: 085458-5002 Course No. ART-40325

students learn to hand code their own web Location: ucsdextension.blackboard.com Time/Date: Oct. 11-Dec. 6

designs. The first course in the series explains Credit: 4 units in Art Location: ucsdextension.blackboard.com

Fee: $650 ($625 if enrolled by Sep. 7). Credit: 3 units in Art

the hand coding process. The second takes No refunds after: Oct. 17 (slv/aep) Digital Arts

Fee: $595 ($570 if enrolled by Sep. 7).

students from static to dynamic sites and the Pre-enrollment required. Early enrollment advised. No refunds after: Oct. 17 (slv/aep)

third completes the process with uploading, No visitors permitted. Pre-enrollment required. Early

SEO, and content management systems. This enrollment advised.

skills series explains how coding works, the

layout of the code, the structure, and best

practices, through lessons geared just for

designers.

IN-CLASS Social Media Marketing Stay Informed!

Instructor: Harold D. Hamernik

Section: 085453-5002 Course No. ART-40571 Learn to leverage social media platforms Sign up to receive information about

Time/Date: M 2:00-5:00 p.m., Oct. 10-Nov. 14 (6 in Marketing via New Media. courses that interest you.

mtgs.)

See page 47. extension.ucsd.edu/signup





Fall 2011 I extension.ucsd.edu I (858) 534-3400 I 65

Warren Raisch, Executive VP and author of The

Continuing Education eMarketplace is a frequent lecturer at leading industry

universities and events. His knowledge and expertise



& Career Showcase range from cutting-edge website development and

infrastructure, to Media Campaigns, social media

engagement and web analytics. Raisch has worked

with Cisco, Intel, Hasbro, Comcast, MTV

FREE EVENT Networks, DreamWorks and others.

Lawrence J. Snay, M.S.IT, brings real-world expe-

rience into the classroom. He has a Certificate in

Multimedia Development from UCSD Extension.

As an Instructional Systems Designer, Larry designs

and develops interactive training products for a local

San Diego Training Development Company. This

class will take the student from product conception

through to delivery.

Eric Van Hamersveld, BFA, has his degree in TV

and Film Production and has worked for 30+ years

in the entertainment industry as an animator with

Warner Bros., Walt Disney, J. Ward Productions and

Hanna Barbara Studios. Currently, Eric is an

Animator/Animation Director and Senior

Animation Instructor.

Harrison Watts, M.A., leads Web Design and

Systems Development for Research Affairs at

Thursday, September 8 • 4:30 –7:30 p.m. • UC San Diego Campus UCSD. He is a developer and designer who is

trained and experienced in web applications pro-

• Workshops

gramming, user interface design and usability evalua-

• Program Information tion. He has over ten years of experience teaching

• Networking design, animation, and web technologies at local col-

leges and universities.

See back cover for details.

Al Whitley, MBA, AIA, is a principal at www.whit-

extension.ucsd.edu/showcase leygroup.com, an architectural practice which pro-

vides specialized CAD and BIM support for com-

mercial, biotech and Government projects. He and

Jonathan Hunt, MFA, Jon is the author and/or his staff have received numerous awards for their

INSTRUCTOR PROFILES work on project efficiency optimization, project doc-

illustrator of eleven picture books for children. His

Demian Borba, B.S., in Computer Science, illustrations have been used on book jackets, col- umentation and computer visualization.

Demian has more than 11 years of experience with lectible card games, role playing manuals and maga- Julie Willis, B.S., has worked professionally in the

technology, interactive media, design, business devel- zines. Jon teaches animation, storyboarding, anato- graphic design field for more than 20 years, with

opment and training. Some of his clients are Coca- my and illustration at the Art Institute in Ft. over 10 years in print advertising. Ms. Willis has

Cola, Callaway Golf, Adobe, GE and UCSD. An Lauderdale. Jon’s work can be seen on his website been a graphic design instructor at educational and

Adobe Community Professional and Certified www.huntillustration.com corporate institutions throughout the county for

Expert in Flash, he teaches Advanced Flash and

John Lane, B.A., is the principal of J. Lane more than 9 years.

Design at UCSD, Platt College and the Art

Institute. Designs, a local design studio maintaining a national Mike Wilson, B.ARCH., Michael is a Revit special-

and international client base. In addition, Mr. Lane ist at a mid size architectural firm. He has expansive

Chris Clark, An award-winning advertising copy- is the faculty/program advisor and lead instructor for knowledge of current design and visualization com-

writer and art director, Chris Clark brings real world the Digital Arts Center Program at UCSD puter software in Revit; AutoCAD 2D and 3D;

experience to the classroom. A veteran Extension. He was also awarded UCSD Extension’s 3dsMax; and the Adobe suite. Currently teaching at

advertising/design instructor at The Art Institute of Outstanding Instructor award. CADTeacher.

California – San Diego and Point Loma Nazarene

University, Chris will now be leading our Digital Scott Miller, MFA, Associate Dean of the Visual

Arts Ad Campaign Design Skill Series for Designers. & Performing Arts Department at Broward College

and owner of Four Hands Press, a letterpress shop

Randall Cornish, B.A., is an award-winning edu- dedicated to integrating digital design with tradition-

cator and graphic artist with more than 34 years in al letterpress printing. His work has shown in PA

the field. Mr. Cornish is a member of the American

Digital Arts









Academy of Fine Arts, the School of the Museum of

Institute of Graphic Arts and an Adobe Certified Fine Arts, Boston, The Museum of Printing in

Expert. In 2008, he received an American Graphic Providence, and many others.

Design Award from Graphic Design USA magazine.

He is an honors graduate of UCSD, with a degree in Carolyn O’Barr, B.S., is an Apple Certified

Visual Arts and Communications. Professional. She has taught for ten years and is pro-

ficient in numerous software programs including

Harold D. Hamernik, M.A., in education, author Adobe Photoshop, Illustrator, InDesign, Acrobat,

of several art instructional books, experienced in Flash, Dreamweaver, Apple Final Cut Pro, Motion,

both Mac and PC platforms. Harry owns his own Soundtrack and DVD Studio. She’s a judge at the

Hamernik Art Studios, an art production house spe- San Diego County Fair, and a member of the

cializing in print design, illustrations and entertain-







5

National Association of Photoshop Professionals. Easy Ways to Register

ment art. He has taught at various schools in

Southern California. UCSD Extension offers five easy ways

to register. See page 288 for details.





66 I Fall 2011 I extension.ucsd.edu I (858) 534-3400



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